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E-commerce in Lithuania prepared by Vitalijus Dubietis CEO at Evispa, Ltd www.evispa.lt JAK SPRZEDAJESZ? November 29, 2010

Dubietis vitalijus e-commerce_in_lithuania

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Page 1: Dubietis vitalijus e-commerce_in_lithuania

E-commerce in Lithuania

prepared by

Vitalijus Dubietis CEO at Evispa, Ltd www.evispa.lt

JAK SPRZEDAJESZ? November 29, 2010

Page 2: Dubietis vitalijus e-commerce_in_lithuania

Questions?

Page 3: Dubietis vitalijus e-commerce_in_lithuania

Some statistics Fiber to home spread is #1 in Europe, #5 in the world

58% of residents use internet (1,93M)

12% of them buy online, 200% growth since 2009

60% of internet users use social networks (1,15M)

47% of them use at least once a day

Google is the most popular search engine

Facebook is the most popular social network

Most popular bank among residents is Swedbank

Page 4: Dubietis vitalijus e-commerce_in_lithuania

Lithuanian WEB at 2010-10

source: audience.lt

Page 5: Dubietis vitalijus e-commerce_in_lithuania

Most popular e-shops

Pigu.lt

E-senukai.lt

Assorti.lt

Azon.lt

Page 6: Dubietis vitalijus e-commerce_in_lithuania

Decision made on 64%: I will find what to buy, then I go to the e-shop

29%: straight to the trusted e-shop and search there

5%: decision is based on friends’ opinion

1%: based on advertising

1%: other

Page 7: Dubietis vitalijus e-commerce_in_lithuania

Problems e-shop owners face

Where to put ads

How to collect payments

How to ship items

Page 8: Dubietis vitalijus e-commerce_in_lithuania

Most popular ad systems Google Adwords – CPC is still low

Facebook - CPC/CPM

FB applications

Adnet.lt network

Textads.lt

Adclick.lt

Direct contracts

Page 9: Dubietis vitalijus e-commerce_in_lithuania

E-mail marketing mailer.lt Design emails

Manage subscribers

Send

Analyze reports

Get Social

Page 10: Dubietis vitalijus e-commerce_in_lithuania

SEO

Not very strong, easy to compete

Win those who does

Page 11: Dubietis vitalijus e-commerce_in_lithuania

Payment methods Direct links with all banks

Mokejimai.lt

Cash On Delivery (COD)

Bank transfers

Leasing over the net

PayPal, Credit card, …

Page 12: Dubietis vitalijus e-commerce_in_lithuania

Mokejimai.lt E-banking (Lithuania, Latvia and

Estonia)

Kiosks of "Lietuvos spauda" and

"Rkiosk" (Lithuania)

“Maxima“ supermarkets net

(Lithuania and Latvia)

Webmoney, PayPal, MoneyBookers

Credit cards

Page 13: Dubietis vitalijus e-commerce_in_lithuania

Payment methods

Page 14: Dubietis vitalijus e-commerce_in_lithuania

Delivery methods

Page 15: Dubietis vitalijus e-commerce_in_lithuania

E-spaces and conferences

WEBakademija.lt

Login.lt

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Auctions

TukTuk.lt

TeleBid.lt

Rinkaplius.lt

Page 17: Dubietis vitalijus e-commerce_in_lithuania

Aggregators

Kainos.lt

VUP.lt

Turgus.plius.lt

Perku.lt

Page 18: Dubietis vitalijus e-commerce_in_lithuania

Hosting TEO group (several companies/brands)

Baltnet

Interdata

Duomenu centras

Serveriai.lt – most popular in shared hosting

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How much does e-startup cost

Page 20: Dubietis vitalijus e-commerce_in_lithuania

Or you can rent an e-shop Verskis.lt was the first project dated 2008-11 to offer an

e-shop rent and still is the leader with about 90% share on the LT market

Main advantages of a solution

Moderate 50 EUR fee per month

Launched in seconds

Free regular updates

Excellent support provided

Fully localized to LT market

Integrations with: , ,

Page 21: Dubietis vitalijus e-commerce_in_lithuania

Thank you for attention

Questions?