Driving Business Innovation with EA

driving Business innovation with enterprise architecture

Chris PottsSeasoned Corporate Strategist & Enterprise Architect

December 10-11, 2009Intercontinental Hotel, Shanghai Pudong

Why should attend:1. To contribute to major growth in business

performance.

2. To accelerate business innovation.

3. To improve process and infrastructure.

4. To be appreciative of Enterprise Architecture

as a true business discipline.

5. To use Enterprise Architecture to drive

innovations in business structure.

6. To learn guiding Measures of Success for

Enterprise Architecture as a driver of business

innovations.

7. An action plan for exploiting Enterprise

Architecture to create value in your business.

Who Should Attend:Chief Innovation Officer

General manager

Head of BU

Chief Information Officer

S t r a t e g i c p l a n n i n g

director/manager

IT director/manager

Business development

director/manager

M a r k e t i n g d i r e c t o r /

manager

——Setting the backbone for innovation

Tel:86-21-61435790 Fax:86-21-55663190 Email:[email protected]

Hot line: 400-628-8980

Setting the backbone for innovation December 10-11, 2009

Driving Business Innvoation With Enterprise Architechture

IntroductionThis training provides business and technology

executives with a systematic approach for

del iver ing performance f rom innovat ions.

Enterprise Architecture is about creating value

through innovations in the structure of your

business. To uncover the performance gains you

can make, to innovate in the business model, and

to reap the benefits of investing in change.

Training MethodologyUsing the form of seminar with devoted interaction and encouraging open participation and debate.Founded on a rich diversity of real case studies.Driven by the achievement of business and personal objectives.The function room is set up with round tables where five participants occupy each one.


Chris PottsSeasoned Strategist & Enterprise Architect

Chris Potts is a world-leading s p e c i a l i s t i n c o r p o r a t e strategies for investing in change, Enterprise Architecture and exploiting Information Technologies.

He has more than 20 years’ experience in corporate, business and IT strategies, investing in change, enterprise architecture, hands-on business management and IT Delivery. His hallmark techniques, including one-page strategies, 'true' Enterprise Architectures, investment culture diagnoses, and inverted investment portfolios, have been used by companies around the world.

He is an award-winning speaker, who has headlined conferences on Enterprise Archi tec ture in Europe and Australasia. Delegates

regularly award his seminars 10 out of 10 for both content and style.Chris is an accredited Expert on CIO.com in USA, a member of the Strategic Planning Society, Computer Weekly’s UK panel of Strategy Clinic experts, and the International Institute of Business Analysis.

He has published numerous a r t i c l e s o n t h e R o l e o f t h e CIO, Enterprise Architecture, i n v e s t m e n t m a n a g e m e n t , corporate strategies for IT, and business value.

He is also the author of the innovative business novel “fruITion: Creating the Ultimate Corporate Strategy for Information Technology” (Technics Publications,

2008)

Key Take-Aways1. An appreciation of Enterprise Architecture as a

true business discipline

2. A framework for using Enterprise Architecture

to drive innovations in business structure

3. Examples of Guiding Measures of Success for

Enterprise Architecture as a driver of business

innovations

4. What makes the ideal Enterprise Architect

5. An action plan for exploit ing Enterprise

Architecture to create value in your business.

Benefits1: You will learn profound knowledge and skills

founded on Chris’s practical work with leading

companies around the world

2: You will gain practical experiences through real-

life case studies.

3: You will be able to (re)formulate your Corporate

Strategy for Business Innovation and IT through

group discussions and reflections on the EA

techniques.

4: You will embrace a seminar regularly receiving

10/10 feedback for content and style

5: You will receive a free copy of his thought-

provoking book fruITion

Setting the backbone for innovation December 10-11, 2009 Setting the backbone for innovation December 10-11, 2009


AgendaDay 1 Innovation and Enterprise Architecture Day 2 The Innovative Enterprise Architect

Session 1 Enterprise ArchitectureTime: 09:00-10:15The evolution of Enterprise Architecture (EA)a. Before it was formalised b. The emergence of formal EAc. Where we are todayIntroduction to the Case Study

Session 2 Investing in Innovative Business ChangeTime: 10:30-12:00Innovation, the Investment Process and EAa. The end-to-end investment processb. How to stimulate innovationc. The role of EA: applying structural themes to the business landscape Practical Case Study

Session 3 Structural InnovationsTime: 13:00-15:00Focusing on Innovations in Business Structurea. Structural versus non-structural innovationsb. How to find out an organisation’s structural strengths and weaknessesc. How to understand causes-and-effectsPractical Case Study

Session 4 Creating Value from Enterprise ArchitectureTime: 15:15-17:00The EA Strategy, Guiding Ratios and Influencea. A generic strategy for innovating with EAb. How to discover your specific strategy for Enterprise Architecturec. The Enterprise Architect’s guiding ratios Practical Case Study

Session 1 The Role of the Enterprise ArchitectTime: 09:00-10:15Why do we need Enterprise Architects?a. The ‘De Facto’ Enterprise Architects (CEO, CFO, BU MDs, etc)b. The role of a formal Enterprise Architect c. Carrying out the role in practice Practical Case Study

Session 2 The Enterprise Architect’s “Dashboard”Time: 10:30-12:00How to measure the Contribution of Enterprise Architects to Business Innovationa. The measurement challengeb. Context versus contentc. How to influence investments in changePractical Case Study

Session 3 The Innovative Enterprise ArchitectTime: 13:00-15:00Key Skills and Attributes of ‘ideal’ Enterprise Architectsa. Taking the ‘landscape’ viewb. Knowing who, when and how to influencec. The business outcome - accountabilitiesPractical Case Study

Session 4 Action Plan for Enterprise ArchitectureTime: 15:15-17:00Bringing Enterprise Architecture to lifea. As a result of this seminar, what do you plan to do next? b. Making innovation with EA a reality.Final questionsSeminar Close


10:15-10:30 Coffee break 10:15-10:30 Coffee break

12:00-13:00 Lunch break 12:00-13:00 Lunch break

15:00-15:15 Coffee break 15:00-15:15 Coffee break

Setting the backbone for innovation December 10-11, 2009


Exactly what we needed to hear. Well Done! Huntsman

Good topics and very useful! Emerson Climate

Very educational and exciting experience! Littlefuse

I had a great time and learned a lot. Things will certainly change from now on. EPCOS

Great, Great, Great course! GE

It’s really good course, the best one I’ve participated. Thanks! Kraft

It’s a great workshop. Thanks to you all! Philips

Thanks very much for organizing such a great event! Very useful and mutually beneficial! Look forward to keeping up this start of great innovation journey. Johnson & Johnson

Credentials:

About InnoEC

Alcatel Shanghai, ASP, Bayer, Li-Ning Sports, Cadbury, C-Bons, Changhong, Conexant, DSM, Emerson Climate, EPCOS, GE, Gemalto, Grammer Automotive, Haier, Huntsman, Intel Shanghai, Invista, Johnson & Johnson, Kohler, Kone, Kraft, Lenovo, Nokia, Packetfront, Pan Asia Technical, Philips, Perfect, PRTM, Putzmeister, Roechling Automostive, Saint-Gobain, Schneider Electric,

Shanghai Ericcson, Tencent, Verigy, etc.

Recent Clients:

For more information, please contact:Tel: 86-21-61435790 Fax: 86-21-55663190 Email: [email protected]

Innovation Enterpr ise China is leading in systematic innovation rating and consulting ser vices. We real ize our ideals by helping enterprises and organizations establishing innovation systems.Our success is built on our customers’ successes. Innovation is the key that unlocks your true potential for success.As a leading professional knowledge-based company, we are special for:An exceptionally high caliber of expertise. Outstanding innovation experiences, tangible process and practical tools applied to thousands of projects, services, products and business systems.Global in our vision, but practical in our behavior. Aggressiveness in achieving more values for our customers.


Hot line: 400-628-8980

Documents

Driving Business Innovation with EA