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Boxing Fan Demo: Viernes de Combates: Friday Night Fights Drawing the largest Hispanic fan base than any other sport, boxing returns to ESPN Deportes’ contact sport line-up for another season. From Mexicans to Caribbeans, boxing resonates among all Latin American cultures. Joining boxing in the contact sports category, MMA's Bellator Fighting Championships made its debut in April 2009. Tune-in as this single elimination tournament features several world-class Hispanic fighters. CONTACT SPORTS 55% of all Hispanics are fans 19% of all boxing fans are Hispanic 85% of Hispanic boxing fans speak Spanish MMA Fan Demo: 80% of Hispanic MMA fans speak Spanish 53% of Hispanic MMA fans are 18-34 29% of all Hispanics are fans of MMA *ESPN Deportes Hispanic Sports Poll 2008 *ESPN Deportes Hispanic Sports Poll 2008 Delivering every jab and knockout during the Viernes de Combates season (January – August), ESPN Deportes is the proud home of 25 Friday night boxing events. This season is sure to supply Hispanic boxing fans with world-class coverage as some of the greatest up and coming boxers make their debut. Match-dates will feature two under-card fights, the main event, as well as, title bouts throughout the season. Airs Fridays nights. Golpe a Golpe Blow by blow, Golpe a Golpe will keep Hispanic sports fans abreast of the latest news and storylines in the world of boxing. Tune-in as boxing legend Marco Antonio Barerra, ESPN Deportes talent Jorge Eduardo Sanchez and David Faitelson analyze the biggest match-ups, preview upcoming fights and interview some of the greatest names in the sport. Airing for 48 weeks, this program will provide fans with the most up-to-date analysis and information. Airs Friday nights. Bellator Fighting Championships The Bellator Fighting Championships, a Mixed Martial Arts tournament made its TV debut on ESPN Deportes in April 2009. Featuring 32 fighters across four weight classes, this event is the first of its kind within MMA. In this single elimination tournament, it is win or go home for these dedicated athletes. At the end of this three-month-long tournament (April – June) a champion will be crowned in each weight class. Airs Saturdays.

Drawing the largest Hispanic fan base than any other ...espndeportes.espn.com/2008/mediakit/2009ESPNDeportesContactSpor… · Match-dates will feature two under-card fights, the main

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Boxing Fan Demo:

Viernes de Combates: Friday Night Fights

Drawing the largest Hispanic fan base than any other sport, boxing returns to ESPN Deportes’ contact sport line-up for another season. From Mexicans to Caribbeans, boxing resonates among all Latin American cultures. Joining boxing in the contact sports category, MMA's Bellator Fighting Championships made its debut in April 2009. Tune-in as this single elimination tournament features several world-class Hispanic fighters.

CONTACT SPORTS

55% of all Hispanics are fans

19% of all boxing fans are Hispanic

85% of Hispanic boxing fans speak Spanish

MMA Fan Demo:

80% of Hispanic MMA fans speak Spanish

53% of Hispanic MMA fans are 18-34

29% of all Hispanics are fans of MMA

*ESPN Deportes Hispanic Sports Poll 2008 *ESPN Deportes Hispanic Sports Poll 2008

Delivering every jab and knockout during the Viernes de Combates season (January – August), ESPN Deportes is the proud home of 25 Friday night boxing events. This season is sure to supply Hispanic boxing fans with world-class coverage as some of the greatest up and coming boxers make their debut. Match-dates will feature two under-card fights, the main event, as well as, title bouts throughout the season. Airs Fridays nights.

Golpe a GolpeBlow by blow, Golpe a Golpe will keep Hispanic sports fans abreast of the latest news and storylines in the world of boxing. Tune-in as boxing legend Marco Antonio Barerra, ESPN Deportes talent Jorge Eduardo Sanchez and David Faitelson analyze the biggest match-ups, preview upcoming fights and interview some of the greatest names in the sport. Airing for 48 weeks, this program will provide fans with the most up-to-date analysis and information. Airs Friday nights.

Bellator Fighting ChampionshipsThe Bellator Fighting Championships, a Mixed Martial Arts tournament made its TV debut on ESPN Deportes in April 2009. Featuring 32 fighters across four weight classes, this event is the first of its kind within MMA. In this single elimination tournament, it is win or go home for these dedicated athletes. At the end of this three-month-long tournament (April – June) a champion will be crowned in each weight class. Airs Saturdays.