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Innovation As a Sustaining Strategy for the Jordanian Pharmaceutical Manufacturing Company Dr. Adnan A. Badwan General Director The Jordanian Pharmaceutical Manufacturing Company Amman 1–2, April 2015 Jordan Association of Arab Universities

Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

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Page 1: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Innovation As a Sustaining Strategy for

the Jordanian Pharmaceutical

Manufacturing Company

Dr. Adnan A. Badwan General Director

The Jordanian Pharmaceutical Manufacturing Company

Amman 1–2, April 2015

Jordan Association of Arab Universities

Page 2: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Content

• Background on the Jordanian Pharmaceutical Industry.

• Future for the Jordanian Pharmaceutical Industry.

• Innovation in Pharmaceutical Industry.

• Innovation Components.

• Innovation in Practice.

• Results of adopting innovation strategies.

• Conclusion.

Page 3: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

The Pharmaceutical industry in Jordan started in 1963 with only one company

After 50

years

Page 4: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

15 pharmaceutical companies were established.

50% of the total consumed medicines are manufactured locally (free market)

Brand Generic Industry - Quality Products.

Respect Intellectual propriety rights (copyrights, trade marks and patents).

Under license makes 3% of the total industry.

It has a capacity in Analysis and development.

Governmental regulations are strict.

Exports make 70% of manufactured products.

Page 5: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Pharmaceutical Jordan Industry is Brand

Generic

Manufacturing Not Restricted

IPR

Regional Marketing

Page 6: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Future of the Jordanian Pharmaceutical Industry

Totally Generic Originator

Distribution Channels.

Legal Knowledge

Creativity.

Innovation.

Page 7: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Innovation is the conversion of knowledge and ideas into benefit

Page 8: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Innovation is an everyday activity

Page 9: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Capital Infra Structure

INNOVATION

Human Capital

Page 10: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Human

Capital

Infra

Structure

Capital

Human

Capital

Infra

Structure

Capital

Time

Page 11: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Information

Knowledge

Descriptive mentality

Analytical mentality

Critical evaluation

Classification

Prioritization

Interfacing

with

Scientific Environment

Reproduction of Information

Information Spirit

Page 12: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

RESEARCH ENVIROMENT

INNOVATIVE

ORGANIZATION

Universities

International Agencies

and

Organizations

Contract Research

Organization

Potential

Commercialization

Regulatory Affairs

Research

Institutions

Page 13: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Universities

• Post graduate students. (in and outside the

country)

• Scientific Experts.

• Facilities.

Page 14: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Research Centers

• Exposure to international Arena.

• Focused Researchers.

• Facilities.

Page 15: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Contract Research Organization

(CRO):

• Regulatory knowledge.

• Self assurance for industry.

• Less Expense.

Page 16: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Regulatory Environment

1. Intellectual Property and related aspect

regulations. a. Patents.

b. Trade Marks.

c. “Data protection”.

2. Strong Presence for governmental regulations a. System for inspection.

b. Certification.

c. Quality control labs.

d. Proper Certification.

Page 17: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Idea

Ability to be converted

into a good

Practical

Usage

A good can be

Commercialized

Page 18: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

The outcome of Following Innovation Strategy.

Page 19: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Patents

Diagnostics 23

Novel excipients 6

Formulation 6

Controlled drug delivery 5 New chemical entity (NCE) 4

Functional food 1

Total 45

Patents

Page 20: Dr. Adnan A. Badwan · 15 pharmaceutical companies were established. 50% of the total consumed medicines are manufactured locally (free market) Brand Generic Industry - Quality Products

Conclusion

Innovation resulted in creating different patented products allowing the company to be Technology provider.