8/6/2019 Downtown Morristown Quick Stats

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Morristown Quick StatisticsMAJOR TENANTS Morristown Memorial Hospital, Riker Danzig, Wells Fargo Advisors, Villa Enterprise Management

Prudential NJ Properties, Coldwell Banker, Weichert Realtors, Mayo Performing Arts Center, Walgreens, Hyatt

Geraldine R. Dodge Foundation, Century 21 Department Store, Jos. A. Bank, Kings Supermarket, Walgreens

Rite Aid, Staples, Harvest Restaurant Group - 2 Brands, The Grand Caf, Methani Restaurant Group - 3 BrandsAll Workers 2008* 22,063 Estimated Office Worker Annual Downtown

WORKFORCE: Goods Producing 2,201 Expenditure Potentials:*DOWNTOWN Trade, Transportation

and Utilities 1,690 lunches $21,510,456Links to full data Services 18,172 retail $19,440,889

Est. Office Workers: 13,810 dinner/drinks $3,275,456Total $44,226,801

*U.S. Census Bureau, LED On-The-Map, 2008; DANTH, Inc * DANTH, Inc; ICSC 2003 survey, adjusted 118% for CPI increase

All Workers 2008* 128,931 Estimated Office Worker AnnualWORKFORCE: Services 96,894 Expenditure Potentials:*TRADE AREA Est. Office Workers: 85,617

lunches $125,514,522Links to full data retail $163,014,768

dinner/drinks $15,667,911Total $304,197,201

*U.S. Census Bureau, LED On-The-Map, 2008; DANTH, Inc * DANTH, Inc; ICSC 2003 survey, adjusted 118% for CPI increase

Primary T. A. Total T. A. NJTRADE AREA Population 98,708 219,336 8,822,373RESIDENTS Average HH Income $165,042 $168,543 $94,220

Median HH Income $121,674 $124,096 $72,519Links to map and

full data

Median Age41.0 41.5 38.9

% College Graduate 59.9% 61.0% 34.7%Retail Spending Potential

Index 220 225 126Aggregate retail

expenditures $1,971,376,684 $4,471,058,059 $101,086,508,507

High Society Life ModeGroup 64% 63% 18%

*Source: ESRI Business Analyst 2010 dataAvg Daily Traffic Downtown Parking Commuter Rail

TRANSPORTATION 106,621 2,900 Public Spaces NJT Service: Direct to Newark,28,000 Hoboken & NYC

Link to map andfull data

25,14258.30%

Occupancy Rate

25,000 Daily Boardings: 2,05724,810

Status Number Estimated Total HHs Potential Retail Spending 2010

NEW RESIDENTIALUNITS Completed, approved or

pendingAt 95% occupancy =1,499

$82,011,683

Link to full data

HOTELS &TOURISM

3 Hotels 540 Rooms These hotels have an estimatedaverage of 537 guests per day,196,005 guest days per year

Guests spend $9.8million/yr on food

Link to full data77 Restaurants Cinema Theater

ENTERTAINMENT $79.4 million/yr in sales 10 screens 230 performances

Link to full data21 listed in Zagat 360,411 patrons 200,000

attendance

HIGH SCHOOLSTUDENTS 1,500 in downtown

Spend $2.7 million/yr on retail anddining

Link to full data Influence $3.8 million/yr of parental retail spending

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