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Downton AddyThe 2014 American
Advertising Awarðs
AD
Clinch Valley Printing
Messagefrom the PresidentAAF Southwest Virginia friends, family and guests:
Tonight we celebrate the second annual AAF SWVA American Advertising Awards Gala. Even though the name of the competition has changed, the spirit of creative excellence in Southwest Virginia continues to thrive. I couldn’t be more proud of our entrants and their entries. In fact, we saw a nearly 350% increase in the number of entries over our first year. We’re also very proud and fortunate to have had our first student competition this year.
We give special thanks to Clinch Valley Printing for being the presenting show sponsor once again. They have shown tremendous support and excitement for Southwest Virginia’s advertising community and for our club’s future. Special thanks also goes out to National Outdoor for sponsoring this event and offering some awesome prizes both tonight and throughout the year to come. We also thank Those-Geeks and the Southwest Virginia Higher Education Center for sponsoring tonight’s event. Without the support of our sponsors, this gala would not be possible.
We also thank our esteemed board and committee members who have worked diligently to make to-night happen - Dana Wolfe, our devoted American Advertising Awards Chair, along with Elana Todt, Amber Amburgey, Leah Prater, Alex Veatch, Ryan Neal, Kim Stewart, and Amber Clark. All have worked long and hard to make this event a reality.
I’d also like to thank AAF Roanoke’s Peggy Underwood, Tom Field, Ananda Young, Gary Gilmore, Matt Brown, John Cornthwait and company for their tremendous support during our judging once again this year.
On behalf of AAF SWVA, we hope this booklet serves a reminder of a wonderful time at Downton Addy as well as motivation to keep up your great work throughout the year so that we’ll see even more creative excellence in the 2015 American Advertising Awards competition.
Sincerely,
Jeremy Bise, President
Event Sponsors:The Honourable Judges
Thank You to Our
A Partnership of Top-Ranked Universities with a Space for YOU.
Our Gracious Patrons:
Most Generous
As founder and creative director for Designsensory, Joseph over-sees teams that solve complex business problems and market-ing challenges with thoughtful
strategy, human-centered design, rich storytelling and robust technology. He helps to grow brands that look to surprise and delight the world one customer at a time.
With over 15 years experience working with brands like the State of Tennessee, Scripps Networks, First Tennessee Bank,
BASI Pilates, UT Medical Center, and Lamar Advertising, his design-centric approach has earned local to international recognition from numerous organizations and publications. Of particular merit is his signature work with Tennessee Tourism.
Born in Knoxville, TN, Joseph started his first business when he was 15 years old. He holds a BA in Psychology from the University of Tennessee and was mentored and self-taught as a graphic designer.
Matt is a veteran marketer recog-nized for campaigns he created for clients like Comcast, Black & Decker, Motorola, National Geographic, the University of Maryland, and the Department
of Defense. He joined the team at the Baltimore based media agency idfive in 2012.
With over a decade of agency experience along with the im-measurable wisdom that arises from having been an English
teacher in Baltimore City, he focuses his expertise in content strategy, new media, and integrated marketing to guide the cre-ative process.
Matt holds undergraduate degrees in English and Mass Com-munications from Towson University and a Master’s in Teach-ing from the Johns Hopkins University. He chairs the mar-keting committee for the American Advertising Federation’s Baltimore chapter and has contributed to a number of publica-tions including The Baltimore Sun and Advertising Age.
Joseph NotherDesignsensory | Principal & Creative Director, Founder
Matt McDermottidfive | Creative Director
P RESENT I NG SPONSOR:
BRONzE LEVEL SPONSORS:SI LVER LEVEL SPONSOR:GOLD LEVEL SPONSOR:
KVAT P RI NT I NG
MAI L WORKS, I NC.
PULP
STAFFORD ART GLASS
WORDSP RI NT
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Y WCA BRISTOL
EUCLI D CREAT IVE GRO UP
HOLSTON H I LLS COMMUNI T Y GOLF CO URSE
H UNGRY MOT H ER STAT E PARK RESTAURANT
JERRY P ET ERS SALES
KEN H EAT H'S "BOW T I E" P RO MUSIC AND SO UND
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ABSOLU T E COMMUNICAT IONS
BERRY HOME CENT ERS, I NC.
BRISTOL MOTOR SP EEDWAY
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Join usTogether we are changing the face of advertising and business as a whole in Southwest Virginia. Your membership with the AAF, through your company or organization, your club or your college, connects you to the entire advertising community and provides you with great opportunities for networking, education and valuable discounts.
AAF educates members on the latest trends in advertising, marketing and government issues with a variety of annual programs. Attendance at the AAF
National Conference, Joint Government Affairs Conference, Legislative Training Sessions and the Mosaic Forum provide members with the information necessary to stay current and competitive in the industry.
In the AAF, you rub elbows with the people who shape the image of advertising. We’re only as strong as our membership, which is why we want YOU. We aren’t the typical club. Consider yourself warned.
As a member of your local American Advertising Federation club, you are also eligible to receive many exclusive AAF National member discounts. For more details, visit www.aaf.org.
AAF membership allows members access to discounts on the tools that are needed to stay current and successful in the industry. Special discounts are available to AAF members for services ranging from subscriptions to trade publications to shipping to web and telecommunication services. For more information, visit our website aafswva.com.
Monthly program included or discountedAmerican Advertising Award entry discountsAdditional AAF member discountsNetworking opportunitiesProfessional development opportunities
Become a member
SpecialThanks
Professional DevelopmentPublic Service
Education Leadership RecognitionNetworking
Diversity
Government Relations
The General Francis Marion HotelEmory & Henry CollegeAnanda YoungGary GilmoreChris DoddTom FieldMatt BrownPeggy UnderwoodJohn CornthwaitAAF District Three
EsteemeðTheBoard ofDirectors
Dare to Join ‚
Motley Crew?
No need to sacrifice qualityfor those fast turn, short run print projects.
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C
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Sqaure Page Ad.pdf 1 2/20/14 8:37 PM
Presiden‡:
Vice Presiðent:Secretary × Treasurer:
Membership Chair:American Advertising Awards Chair:
Communications Chair:Sponsorships Chair:
Programs Chair:Public Service Chair:
Winner's Book Credits:
Jeremy Bise Elana Blevins Todt
Amber Clark
Kim Stewart
Dana Wolfe
Amber Amburgey
Leah Prater
Alexandra Veatch
Ryan Neal
Amber AmburgeyElana Blevins Todt
Talented, successful people aren’t usually the sort to stand on the sidelines. As we prepare for our 2014-2015 year, we are looking for awesome people to be involved with our board, lead public service and educational projects, and make a difference in your community. No amount of help is too small and nothing goes unnoticed. It looks great on your resume, plus you get to hang out with the cool kids.
01 MAR 14 10
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iunt, omnim volor. sum sequatiossin et estium
Dr. Christine Fleet
Details of Dr. Fleet’s research dealing with Arabadopsis Thaliana,
and the Gibberellin hormonal control over plant regulation.
Scientist in the Spotlight
40 Increase Magazine{
}
Photo credit: morguefile.com
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Arabadopsis in a lab setting
Photo credits: Wikimedia.org, morguefile.com
}Contents Knowledge12
141517
History Professor Nutrition NutsSocial Media Theatre Junkies
Distance24282932
Prague TripGoing GreekZambia TravelsFlourishing in Florence
Research333538
41
Bacterial ColoniesLearning Habits Stem Cell Reseach hits close to home Neurotransmitters
Families increased byadoption
20
3916
44
Scientist in the Spotlight:Dr. Christine Fleet Dr. Jack Wells tells of hismany trips abroad. Professor hikes Mt. Everst for cancer awareness.
Schrum’s secrets
Table of Contents
22
5Increase Magazine{ }
Photo credits: Dr. Jack Wells, Dr. Christine Fleet, ehc.edu, morguefile.com
Cover Feature
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que consequi aliquiatem fugit eatem quam ra nonemodi nonse et verspid utemped etur, om-
Increased by
“I found my the other half of my heart in Africa, and couldn’t leave it behind.”
Photo credit: Juliana Cole
Adoption
21Increase Magazine{ }
LUdF
22 Increase Magazine{ }
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Verit ut velibus delit porem incta dolupta spideli aecullorupta aut int dem nonsecu ptisqui dollabo rporpost hillectium, in nos-
Ruptatemque cust ea di qui dunt parum fugiam quid ese recae nonsenimos intem sitium dolor aut volupienis as sum volorum sed mossiti untionseque nos vel il idusam esed molo conet hillati vendae. Ut ates aut abore volorectio volut aspic totassunt quam dolestrum que vendusam sunt audae. Nequidi assitas andion re ne non nonsed moluptat eossundam, omnime cori re maximus ent aditiat ilique exceste plandit emperferum quias il ipis as eossintusam aliquo doloratius nsequas asfd.
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dentem autempel inci dis qui nonse nes si te int volesto id quis res ut et, quam, temquamus aut poreribus est et, tempo-rem facia dus dolorum quidio ommosse quiatur as sit ute vendis autamus maio. Nam non perit, alianditi ute nonseque nobis ad ut ut abo. Et quae. Osamust, soloribeat verion repudant quae por aut res sit, sumquam fugitas pidestrunt ex-peren dandit, nimus cor rectur aborrov iducienis magni voluptiatati nieni rep-taqui que ratur maximus, temqui den-dici ullorro ernamus utesequas asit pa volum ut ma dolore dolupti storro om-modig nimporibus aribus.
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Olutemquas non con nobis voluptat-ur?Onsectus daerfernam ut ant quid molorrum, cum, imus, aciuritat volupta samus nimodig eniam, cuptate res estis sumque qui nos maxime pero corumqui-ae sint, solorrum ad ut accae cum ad ut exceriaspid modis eiciliqui aut autesto rporerit, sedit aute raerferore et dolupidi conecerum sa qui blati adit quae pa quia autat omniend ebitatur.
Seven familes on Emory’s campus have adopted.
Photo credits: Todd Clark, Brynn Welch, Juliana Cole Photo credits: Brynn Welch, Todd & Krista Clark, Joe Lane & Julie Wilson, Christy Boswell Bailey
Brynn & Ben Joe & Julie with Miriah & Grace
Christy & WenTodd & Krista with the boys
“There were lots of late nights, weeks spent away from home, and times I didn’t know if we were going to make it though, but I wouldn’t change a single thing. Adoption
changed our lives.”
23Increase Magazine{ }
36%22% 13%
6%
Places with the highest US Adoption rates in 2013
Pictured to the left : Top: Dr. Brynn Welch welcomes baby boy, Ben home after a long adoption proces.Bottom: Juliana Cole travels to Kenya to bring home, three beautiful children.
Dr. Jack Wells
}November 2013
{Volume 35 Issue 11
Travelin’Man
Schrumspills
secrets
5stepsto the
perfectGRANTPROPOSAL
Adopting changedour lives
Professors share their inspirational story.
ScientistSpotlightDr. ChristineFleet
in the
Tips for the lonetraveler
Becky Sharkey ziplining across the Zambezi
during a two week stay in Zambia.
1Be your own best counsel
Les a consed que excesto most, nonsequo que es
explauta volores aut es excepudignis. Agnis molum
ducium et de mint. Ceperchil mo voluptatum, ut om-
nihil. Evendernam que diaescid ent.Nustibusam sam
antiasperi dolorro odiscip sanisintur? Ti bero explitia pa
verum fuga. Nam imo oditate
2Borem nis si ut essequa sperit, sequidemquam hil in
netus expligendi non posame que re, quasperm volum-
quat. Aspit ellaborit, con consequi de. Di vendigendae
ex est as ma volupissedi adi se volupta quatiis molore-
cae si omnimporibus et, sitaepro et, conserita de sedi-
onsequia voluptat quos numet eos maximolorrum et
Carry good identification
3Keep to open and public places
Faccullu ptibus audi qui ut recernatur sam dis vendiciur
aceaque verovidit fugita sim qui ut eum eos explit quisim
earunt occuptatum. Otaquides abor moluptae dus ma
apidess imagnat iatur? Ihillaut hil et es sit, sinisim. Api-
ent volor solum fuga. Et harum dit que cus magnimolupti
comniscium la andi ditaspit atia veniae net,
4 Keep in touch frequently
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bisinvenia sandebit, volorpo ratquos maxim quo omnim
vent occabor aped. Ignihitem venecus, il iur, conse et
inctur rehenih iciendem aute officat adio ventectur andi
torehent opti alitatias eturectibus parumquibea cusam
voluptatis alicia autassi
Travel Tips
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rem cullo eos velist quibus apidit pedit, ut quiam qui officipsae
con reria in non excerfe rehent utaepratem faccupt iantiis verum
velique quae porum excepratur?
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conestiis suntiis dent exerumquamet pore, utem quam, autatur
aliasimpe cullant rero core nobis et qui quiae nosanis aut adis
etur sequide bitibus et, earibus.
Bis alitation nonsedic te quat id ex et quos es comnis doluptum,
quuntiatur, vellate volupti quunt re cor sinci ut fugit odis quia-
tiae odignati dolest, natibus eum ent rerunt velignia que volesti
onesequosam ab invel earum quo et quam sin cus pelectio et et
fugiatur?
Tate milic tecuptiscit vellabo. Ehendis simagnis a ium a
dolo odionsequis ersped estiundit quaecus es ut essi sunt pore
conse nonsedisciis qui omnient apelitateni duciis et por apelibus
ipsam, si ra nihiten issunt quo blaut ent, idiorum, id exeror sunt
facculpari cusdant aut earchil ex ea sit andae reperum enditiisi
ditianis velibeaquam quoditiasit esectus ciditatus,
temquis ullibus cimperum velenda vent volest, iliquam, int
volo to cullit, quost doluption rem re estio offictio enihill andunt
in post omni iscipiet am laccumet voloreped quiam, senis
delictu rerovides quati. Optaque cuptincia consequae estiscidis
molorum rectium quia cullaut odis coris am, coreperum ea apiet
facestis digentibus conserorit praestis vollupt atquis alis es aut
fugia consend igenim quam qui cus earum in rereius apitat.
Iciusam qui offic testem fuga. Gendae dit et quiaspedis rem-
pore pliquidelit quo inimagni core experspisci imus prat ex est
endempo rerion poriberest, ipsundam quiatiatem et pa veliam,
consedicae eum re simporum, ommolenim is ducia vendaes
29 Expedition.com Nov. 2013
Story by: becky sharkey
all stock photos unless
otherwise indicated
47 Expedition.com Nov. 2013
33
From the cover
65
47The “It” List: Our favorite places to stay
41
24
36
505665
29
33
Escaping Reality:
A semester abroad in Prague
One sophomore’s trip flying 4,284 miles to spend
a semester learning the language and culture of another
country.
A-Z guide to snagging sensational service
Everything you need to know about how to be treated
like a Queen (or King) no matter where you’re staying.
10 tips for the lone traveler
Simple and easy tips to staying and being safe
while traveling alone.
Get cozy
We break down the best places to stay
and why you would be crazy to pass them up.
The best cafes’ within walking distance of the city.
In th is issue
Travel tips on a budget
We give you the expert’s tips on how to see and do
everything you want without breaking the bank.
Fabulous FindsThe best places to find anything and everything
you could ever want.
The 12 biggest travel mistakes
you think you’re too smart to make.
5 places you can’t miss
From fish markets to castles we have the top five places
you can’t miss.
68Travel Etiquette Do’s and Don’ts
A quick run-down of knowing what will (and won’t)
offend people while you’re traveling abraod.
74 Prague Food Festival 2013
All the foods you have to try and the ones you can’t miss.
745 Expedition.com Nov. 2013
Contents
Expedition
10tips for
the lone traveler
The “It” ListOur favorite places to stay
ESCAPING REALITYA semester abroad in Prague
Nov. 2013
A-Z guide to snagging sensational service
Greekology
2014 Greek council...the wait is OVER
Stand up
Emory & Henry
&Speak out
Rushing: The rules behind it
Jason Hill opens up about C Phi C leading the United March.
Local vs.National organizations
ENTRANT: SHEREE HAIRSTONAWARD: Silver Award
CATEGORY: S05A - COLLATERAL MATERIALPublication Design, Cover
TITLE: Greekology Magazine CoverSCHOOL: Emory & Henry CollegeADVISOR: Tracy Lauder
ENTRANT: SARAH KNIGHTAWARD: Silver Award
CATEGORY: S05C - COLLATERAL MATERIALPublication Design, Series
TITLE: Expedition MagazineSCHOOL: Emory & Henry CollegeADVISOR: Tracy Lauder
ENTRANT: KALI GENTRYAWARD: Gold Award
CATEGORY: S05C - COLLATERAL MATERIAL Publication Design, Series
TITLE: Increase MagazineSCHOOL: Emory & Henry CollegeADVISOR: Tracy Lauder
A World of Printing Possibilities
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KVAT Printing has been supplying the needs of Food City and other KVAT subsidiaries for over 25 years, and we offer those same quality services to our community. From black and white copies to full color commercial printing and professional graphic design service, we’ve got you covered. We provide great service, quality and savings. Call us today!
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P.O. BOx 390 | Tazewell, Va 24651Phone: 276.988.5410 | Fax: 276.988.5409clinchvalleyprinting.com | [email protected]
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ARE YOU UVA
UVA WISE_Viewbook_FinalOutlines 200 U.indd 2 1/10/14 2:22 PM
ENTRANT: CLINCH VALLEY PRINTINGAWARD: Silver Award
CATEGORY: 06A - COLLATERAL MATERIALStationery Package - Flat Printed
TITLE: CVP Stationery PackageCREDITS: Elana Blevins Todt, Graphic Designer
Richard Weaver, OwnerSusan Weaver, OwnerDana Wolfe, Account Executive
ENTRANT: THE BARTER THEATREAWARD: Silver Award
CATEGORY: 10B - COLLATERAL MATERIALPoster - Campaign
TITLE: Barter Theatre’s 80th Anniversary Season Poster Campaign
CREDITS: The Barter Theatre:Nathan Wampler, Creative Specialist, Karahann Kiser, Videographer & DesignerCoeburn Creative:Jason Willis, Art DirectorAmber Amburgey, Art Director
ENTRANT: THE UNIVERSITY OF VIRGINIA’S COLLEGE AT WISE
AWARD: Silver AwardCATEGORY: 09A - COLLATERAL MATERIAL
Publication Design, Magazine or Book, CoverTITLE: Wise Cover Design
CREDITS: Debi QuillaRusty Necessary, Vice Chancellor of Enrollment ManagementJamie Rose, Associate Director of AdmissionsRandy Patrick, Printing Technician II
ENTRANT: K-VA-T FOOD STORES, INC.AWARD: Silver Award
CATEGORY: 11D - COLLATERAL MATERIALSpecial Event Material - Campaign
TITLE: 2013 Food City Charity Golf EventCREDITS: Ron Bonacci, VP of Marketing
Nicki Allison, Graphic Design
ENTRANT: COBURN CREATIVEAWARD: Silver Award
CATEGORY: 15A - OUT-OF-HOMEOutdoor Board - Flat
TITLE: PVNB Holidays BillboardCLIENT: Powell Valley National Bank
CREDITS: Lee Coburn, Creative DirectorAmber Amburgey, Art DirectorCullen O’Hara, Graphic Designer
01 MAR 14 16
Billy Crawford Band
Marshal Ballew
Sam Cockrell & the Groove
Main Street Abingdon from
Wall Street to Cummings Street
Event promotions brought to you by Bone Fire BrandsEvent promotions brought to you by Bone Fire Brands
ENTRANT: HIGHLANDS COMMUNITY SERVICESAWARD: Silver Award
CATEGORY: 33C - DIGITAL ADVERTISING Websites, Consumer - Services
TITLE: HCS WebsiteCREDITS: Briana Morris, Design & Communications
SpecialistDanielle Lamson, Communications ManagerStephen Trapanese, Network Administrator
ENTRANT: COBURN CREATIVEAWARD: Silver Award
CATEGORY: 33C - DIGITAL ADVERTISINGWebsites, Consumer - Services
TITLE: Andria McClellan for Virginia Senate WebsiteCLIENT Andria McClellan for Senate
CREDITS: Lee Coburn, Creative DirectorAmber Amburgey, Art DirectorCullen O’Hara, Graphic Designer/Web Developer
ENTRANT: UNIVERSAL COMPANIESAWARD: Silver Award
CATEGORY: 40D - DIGITAL ADVERTISING Video - Branded Content, more than 60 seconds
TITLE: Sposh - Spa Crafted LinensCREDITS: Mizuho Call, Senior Photographer / Videographer
ENTRANT: EMORY & HENRY COLLEGEAWARD: Silver Award
CATEGORY: 40D - DIGITAL ADVERTISING Video - Branded Content, more than 60 seconds
TITLE: A Celebration of the Accomplishments During the Leadership of Dr. Rosalind Reichard
CREDITS: Brent Treash, Assistant Director for Media Relations
ENTRANT: ABINGDON CONVENTION AND VISITORS BUREAU
AWARD: Silver AwardCATEGORY: 56E - ADVERTISING FOR THE ARTS &
SCIENCES Collateral - PosterTITLE: Abingdon Music Experience - Main Street Blues
CREDITS: Mikula|Harris Heather Young, Art DirectorDavid Harris, Creative DirectorAbingdon Convention and Visitors BureauKevin Costello, Director of TourismTenille Montgomery, Marketing Manager
01 MAR 14 18
6
The Women’s Center is by far the most
joyful area of the hospital. Each time a
child is born, his or her arrival is
cheerfully announced hospital-wide
over the PA with the playing of a lullaby.
Throughout the facility, employees,
patients, and visitors greet the happy
news with a smile. The Women’s Center is the area’s
premier destination for expectant
mothers. We offer women the highest
level of comfort and privacy. Our
modern and beautifully appointed center offers understanding and
compassionate care along with the latest technology.
Large, private birthing suites are equipped for all aspects of childbirth from
labor and delivery through recovery.
Suites combining the latest obstetrical technologies with many of the comforts
of home such as a sleeper sofa and family dining area are here for women and
their families.In the spirit of encouraging a family atmosphere, we also allow newborns to
“room in” with new moms in their rooms.
We are devoted to providing women with personalized care. Their immediate
families are also encouraged to take an active role in every phase of the childbirth
experience. Imaging services are also available at the Women’s Center including
ultrasound, bone density testing, and digital mammography.
We are hereto welcome New LifeThe World
into
2013 Annual Report Text Pages.qxp_Layout 1 10/22/13 1:20 PM Page 6
5
Our team of da Vinci surgeons – Left to right: Gene B. Duremdes, M.D., M.B.A., F.A.C.S.; Eric S. Hopkins, M.D., F.A.C.S.; David A. Mullins,
M.D., M.B.A., F.A.C.S.; and Can (John) Talug, M.D., Board Certified, Fellowship Trained, Medical Director of the Robotics Program.
2013 Annual Report Text Pages.qxp_Layout 1 10/22/13 1:20 PM Page 5
1
Service to others is a primary focus of all our
staff and organization. Since 1970, PCH has
made a difference in the lives of residents of
southern West Virginia and southwestern
Virginia by providing high quality health care. Our commitment to the community has never been stronger. We continue to attract highly skilled
physicians and care providers while investing in the latest medical technology that enables them to
perform their jobs with a greater degree of efficiency. During the last fiscal year, the hospital invested $2.5 million in the da Vinci surgical system and
related equipment that bring the most advanced robotic and computer technology to our team of
surgeons (see page 4). The da Vinci system has been enthusiastically received by our surgeons and
patients who on average report less pain and quicker recovery time.
Recently, the PCH Cancer Center began providing cancer patients with a Survivorship Care Plan.
This electronic document provides information on all aspects of the patient’s care throughout the
course of their treatment (see page 8).Earlier this year, the Medical Imaging Department converted six computerized radiography rooms
to digital radiography. Remarkably, the state-of-the-art digital conversion reduces the amount of the
patient’s radiation exposure by approximately half. It also improves the department’s overall
efficiency by shortening the amount of time required for each procedure (see page 10).
We were also pleased to be featured as a “High Achiever Case Study” by the Hospital Engagement
Network (HEN), an initiative of the American Hospital Association that measures improvement in
several key areas of patient care and safety. We are happy to report another exceptional year for PCHA as reflected in our consolidated financial
statement on page 2. Our success is a result of the hard work and dedication of each of our 1,071
employees. The team members of all the associated entities of PCHA are here to make a difference in the lives of
their friends and neighbors through the compassionate care they provide each and every day.
We applaud their dedication and service.
Sincerely yours,
Wayne B. Griffith, FACHE W. Fred St. John
Chief Executive Officer President, Board of Directors
Letter fromthe CEO andBoard President
Wayne B. Griffith, CEOW. Fred St. John, Board President
2013 Annual Report Text Pages.qxp_Layout 1 10/22/13 1:20 PM Page 1
P R I N C E T O N C O M M U N I T Y H O S P I T A L A S S O C I A T I O N | 2 0 1 3 A N N U A L R E P O R T
We are hereto make a Difference
2013 Cover.qxp_Layout 1 10/24/13 4:43 PM Page 2
ENTRANT: K-VA-T FOOD STORES, INC.AWARD: Silver Award
CATEGORY: 74E - ELEMENTS OF ADVERTISING Visual - Photography, Color
TITLE: 2013 Food City Food Show Balloon PhotoCREDITS: Rybe Henderson, Loyalty Creative Design
Manager
ENTRANT: CLINCH VALLEY PRINTINGAWARD: Silver Award
CATEGORY: 63B - PUBLIC SERVICE Collateral - Annual Report,
TITLE: Princeton Community Hospital Annual ReportCLIENT Princeton Community Hospital
CREDITS: Rick Hypes, Marketing Director, Princeton Community HospitalClinch Valley PrintingRichard Weaver, OwnerSusan Weaver, OwnerDana Wolfe, Account Executive
ENTRANT: EMORY & HENRY COLLEGEAWARD: Silver Award
CATEGORY: 56E - ADVERTISING FOR THE ARTS & SCIENCES - Collateral - Poster
TITLE: “Into the Woods” PosterCREDITS: Leah Prater, Electronic & Print Publications
AssistantKelly J.G. Bremner, Assistant Professor of Theatre
IS A PROUD SUPPORTER OF THEAMERICAN ADVERTISING AWARDSAND OF BRILLIANT CREATIVITY INSOUTHWEST VIRGINIAWE WISH THE BEST OF LUCK TOTHE PROFESSIONALS AND STUDENTSMOVING ON TO THE NEXT ROUND
WE KNOW YOU’LLMAKE US PROUDSAY HI TO US SOMETIME AT THOSEGEEKS.COM
THOSEGEEKS
Providing design, print, and mail services
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1-800-359-6608 • www.wordsprint.com
Building Materials & Relationships for More Than 40 YearsTwo convenient locations:
www.berryhomecenter.com
ChilhowieI-81, Exit 35
(276) 646-5333
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(276) 623-2600
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01 MAR 14 22
ARE YOU UVA
WISE? A P P L I C A T I O N F O R A D M I S S I O N
UVAWISE_Application_v3.indd 1 10/11/13 10:05 AM
P ParkingH Student Housing
32. Stallard Field (Baseball)33. Fred B. Greear Gym and Swimming Pool34. Humphreys Tennis Complex35. Women’s Softball Field36. Intramural Sports37. Observatory38. Townhouses 39. Resource Center40. Center for Teaching Excellence41. Alumni Hall
1. Cavalier House2. David J. Prior Convocation Center3. Humphreys-Thomas Field House4. Carl Smith Stadium5. Ramseyer Press Box6. Baptist Collegiate Ministries7. Culbertson Hall8. College Relations/Napoleon Hill Foundation 9. Commonwealth Hall 10. Lila Vicars Smith House11. McCraray Hall
12. Gilliam Center for the Arts13. Hunter J. Smith Dining Commons14. Thompson Hall 15. Asbury Hall 16. Martha Randolph Hall 17.CrockettHall(AdmissionsOffice)18. Cantrell Hall19. Chapel of all Faiths20. Henson Hall 21. Smiddy Hall
22. C. Bascom Slemp Student Center23. John Cook Wyllie Library24. New Library (opening 2016)25. Zehmer Hall26. Darden Hall27. Leonard W. Sandridge Science Center28. Betty J. Gilliam Sculpture Garden29. Physical Plant30. Winston Ely Health and Wellness Center (opening 2014)31. Bowers-Sturgill Hall
Knowing where you’re headed is
The University of Virginia’s College at Wise Office of Admissions, One College Avenue, Wise VA 24293
[email protected] (888) 282-9324 (toll free) or (276) 328-0102 (local)
www.uvawise.edu
UVAW
ise_MapFacts_Flyer2 200 U
.indd 110/10/13 11:01 AM
ARE YOU UVA
UVA WISE_Viewbook_Red Cover 200 U.indd 2 1/10/14 2:28 PM
UVA WISE_Travel_OUTLINES.indd 1 1/10/2014 3:10:52 PM
CAMPUS PREVIEW DAY!
Come spend a day with us and discover all that UVA Wise
has to offer. While you’re here, you can:
• Tour campus and our residence halls
• Meet with an admissions counselor
• Talk to faculty about programs and majors
• Learn about campus organizations from current students
• Eat in our dining hall
• Get complimentary tickets to campus events (as available)
Learn more and register online at:
uvawise.edu/admissions/campus_preview
The University of Virginia’s College at Wise
Office of Admissions
One College Avenue, Wise VA 24293 You’re invited to
We’re holding
events on:
Oct. 19, 2013,
Feb. 22, 2014 &
April 26, 2014
UVAWISE_360Postcard.indd 2
9/10/13 6:27 AM
Experiencing things for yourself is
UVAW
ISE_360Postcard.indd 19/10/13 6:27 AM
ENTRANT: GREEN MAN PRESSAWARD: Gold Award
CATEGORY: 09E - COLLATERAL MATERIAL Publication Design, Book Design
TITLE: The Cats of Tanglewood ForestCREDITS: Charles Vess, Illustrator
Charles de Lint, AuthorLittle, Brown and Company, PublisherSaho Fujii, Book Designer
ENTRANT: THE UNIVERSITY OF VIRGINIA’S COLLEGE AT WISE
AWARD: Gold AwardCATEGORY: 01E - SALES PROMOTION
Product or Service Sales Presentation - CampaignTITLE: Wise Admissions Campaign
CREDITS: Debi QuillaRusty Necessary, Vice Chancellor of Enrollment ManagementJamie Rose, Associate Director of AdmissionsRandy Patrick, Printing Technician II
ENTRANT: TRAJAN STUDIOAWARD: Gold Award
CATEGORY: 40D - DIGITAL ADVERTISINGVideo - Branded Content, more than 60 seconds
TITLE: Video Intro Barometric FishinCLIENT Barometric Fishin
CREDITS: Steven D. Taylor, Creative DirectorBenchley Pierre Rene, Video Designer
ENTRANT: K-VA-T FOOD STORES, INC.AWARD: Gold Award
CATEGORY: 10A - COLLATERAL MATERIAL - Poster - Single
TITLE: 2013 Food City Food Show PosterCREDITS: Rybe Henderson, Loyalty Creative Design
Manager,
01 MAR 14 24
ENTRANT: COBURN CREATIVEAWARD: Gold Award
CATEGORY: 46B - Television- Local (one DMA) - :30 secondsTITLE: Wellmont Urgent Care
CLIENT: Wellmont Health SystemsCREDITS: Coburn Creative
Lee Coburn, Creative DirectorAmber Amburgey, Art DirectorCullen O’Hara, Graphic DesignerStarscape MediaCarrie Cannaday, Director of Photography, Kayla Beverly, Video Editor / ColoristChelsea Wright, Production Assistant,
ENTRANT: UNITED WAY VIRGINIA HIGHLANDSAWARD: Gold Award
CATEGORY: 65D - PUBLIC SERVICE - Broadcast / Electronic / Digital - Digital Advertising
TITLE: Do Something BIG VideoCREDITS: Starscape Media
Carrie CannadayKayla BeverlyWashington County 4-HUnited Way Virginia Highlands Team
ENTRANT: THOSEGEEKSAWARD: Gold Award
CATEGORY: 70G, ADVERTISING INDUSTRYSelf-Promotion - Digital Advertising
TITLE: ThoseGeeks WebsiteCREDITS: Jeremy Bise, Design & Development
Clint Harris, Development
Print, expanded. 423-677-2202
276.988.5410 | www.ClinchValleyPrinting.com
In partnership with:
bartertheatre.com • 276.628.3991
it’s not just theatre...it’s barter
Photo: Rick M
cVey, Andrew
Slane, Justin Tyler Lewis, H
olly William
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In historic downtown Abingdon, VA
WE BUILD RELATIONSHIPS. PUBLIC RELATIONS ADVERTISING & MARKETING CREATIVE DESIGN WEBSITE DEVELOPMENT STRATEGIC SERVICES SPECIALTY PUBLICATIONS SOCIAL MEDIA MULTIMEDIA PLANNING PHOTOGRAPHY WE BUILD RELATIONSHIPS. PUBLIC RELATIONS ADVERTISING & MARKETING CREATIVE DESIGN WEBSITE DEVELOPMENT STRATEGIC SERVICES SPECIALTY PUBLICATIONS SOCIAL MEDIA MULTIMEDIA PLANNING PHOTOGRAPHY WE BUILD RELATIONSHIPS. PUBLIC RELATIONS ADVERTISING & MARKETING CREATIVE DESIGN WEBSITE DEVELOPMENT STRATEGIC SERVICES SPECIALTY PUBLICATIONS SOCIAL MEDIA MULTIMEDIA PLANNING PHOTOGRAPHY WE BUILD RELATIONSHIPS. PUBLIC RELATIONS ADVERTISING & MARKETING CREATIVE DESIGN WEBSITE DEVELOPMENT STRATEGIC SERVICES
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Fine Art Glass Studio
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Awards
Classes
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(540) 605-0034 | 8685 Virginia Ave, Newport, VA 24128
01 MAR 14 28
presented bySPECIAL AWARD
This special category recognizes the best in advertising that was never published. Whether it was canned by the client, over budget or just didn’t work out, awesome creative deserves to be appreciated.
PROUD SPONSOR OF THE 2014 AMERICAN ADVERTISING AWARDSP
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ENTRANT: COBURN CREATIVEAWARD: SPECIAL AWARD
CATEGORY: The Round FileTITLE: Green “Happy” Bus Wrap
CLIENT: Blacksburg TransitCREDITS: Lee Coburn, Creative Director, Coburn Creative
Amber Amburgey, Art Director, Coburn Creative
01 MAR 14 30
ENTRANT: GREEN MAN PRESSAWARD: Gold Award
CATEGORY: 09E - COLLATERAL MATERIAL - Publica-tion Design, Book Design
TITLE: The Cats of Tanglewood ForestCREDITS: Charles Vess, Illustrator
Charles de Lint, AuthorLittle, Brown and Company, PublisherSaho Fujii, Book Designer
ENTRANT: K-VA-T FOOD STORES, INC.AWARD: Gold Award
CATEGORY: 10A - COLLATERAL MATERIAL - Poster - Single
TITLE: 2013 Food City Food Show PosterCREDITS: Rybe Henderson, Loyalty Creative Design
Manager,
Stay Tunned
Everyone Wins.
Bidders Win.By participating and buying media in the auction, a bidder can stretch their budget further and try new avenues to reach their audience.
Donors Win.Agencies and companies donating media for auction get a captive audience with the decision makers that buy advertising in our re-gion.
The Club Wins.The AAF SWVA uses the funds raised to support the local advertis-ing community and fullfill its mission of education, public service, professional development and so much more.
Get involved in our next big event
The Advertising Federation of Southwest Virginia is proud to an-nounce its first annual Media Auction. This one of the organization’s premier fundraising events, with a twist to benefit the area’s non-profit and small business communities.
Local and regional media and creative outlets donate broadcast advertising time, newspaper and magazine ad space, creative and media consultation, out of home, direct mail, outdoor, transit and in-teractive media to be auctioned off in this fast-paced auction event.
Contact Elana B. Todt VP/ President [email protected](423)742-2545
K E N _ H E A T H @ H O T M A I L . C O M( 2 7 6 ) 7 5 9 - 1 1 0 2
Clinch Valley Printing congratulates all the winners on their splendid works!
Let us help you achieve your award winning goals for next year with our award winning printing!
We’ll go beyond your expectations.
Contact us to see how we can help you.276.988.5410
www.ClinchValleyPrinting.com