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The Value Linking brings to the Scientific Corporation

Nancy K. CundiffThe Dow Chemical Company

November 14, 2000

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A look at Dow Chemical

• Global company • 39,000 employees• Large virtual employee base• Common computer network• Leading science and technology

company• 17 libraries around the world

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“...Our job is to unlock answers that make a fundamental difference to people’s lives. We will use technology to help lead society forward. We will conceive, design, engineer and execute solutions that remove barriers to human potential and productivity…”

Dow’s Mission

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# of electronicarticles accessed

Dow Chemical’s Electronic Journals Usage

Milestones:•Jan. ‘98 - ACS journals added (13% of total subs.)•May ‘00 - Wiley journals added (32% of total subs.)•June ‘00 - Elsevier journals added (68% of total subs.)

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Scientific Method

1. State the Problem

2. GATHER BACKGROUND INFORMATION!

3. Create a Hypothesis

4. Test the Hypothesis

5. See if it is correct

6. Make and Record Your Observations

7. Analyze the Data

8. Conclusion

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Importance to the corporation

• Pace to market• Need to accelerate innovation• Staying ahead of competitors• Shortened research span• Aids knowledge management• Speeds communication

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What’s great about today?

• The number of scientific journals available electronically

• Existing links• Commitments to increase depth of

archives• CrossRef!

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What’s lacking today?

• Depth of archive• Number of links• Links directly to content• On demand article purchase with credit

cards

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