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Public Consultation in a Frantic World
Public Consultation in a Frantic World
Douglas FordCommunica Public Affairs Inc.
Douglas FordCommunica Public Affairs Inc.
EDAC 2005EDAC 2005Presented toPresented to
Communica Public AffairsCommunica Public Affairs
• Public consultation and strategic communications company – headquartered in Calgary
• Primary focus is public consultation in support of capital projects
• Strategic communications counsel
• Wide range of experience
• Over 45 federal / provincial pipeline regulatory
applications
Questions to Ponder - Effective Stakeholder Engagement
Questions to Ponder - Effective Stakeholder Engagement
• What are the unique challenges of engaging stakeholders in today’s environment?
• How do we manage expectations in such an environment?
• What does consultation really mean to stakeholders & communities?
• What does the mega-project environment look like in Western Canada going forward?
• What does the future hold for communications/ consultation planning?
• Can there be a balance between effective consultation and timely regulatory approvals?
• What are likely to be the main impediments to project development?
Questions to PonderEffective Stakeholder Engagement
Questions to PonderEffective Stakeholder Engagement
Massive DevelopmentMassive Development
• Some $54 billion worth of projects planned for the Alberta Oil Sands over the next 10 - 15 years
• Multitude of well sites, forest operations and utility corridors
• Many significant pipelines in various stages of development:– Mackenzie Valley – Gas - $4 billion (Cdn)– Alaska Producers – Gas - $9-15 billion (US)– Enbridge Project Gateway – Oil - $4.0 billion (Cdn)– Terasen BC Option – Oil - $3.5 billion (Cdn)– Enbridge Waupisoo – Oil - $600 (Cdn)– Terasen Corridor – Oil - $900 million (Cdn)
• Pace of infrastructure and project development puts increasing stress on stakeholders’ capacities
– Private landowners
– Environmental interest groups
– Government representatives & officials
– Aboriginal stakeholders
– The broader public
– Regulatory bodies
Unique Challenges Unique Challenges
• Municipal, provincial and federal regulators or permitting bodies - struggling to regain public confidence
• In the face of multiple projects – regulators / agencies have limited resources to apply
• Trying to modify and upgrade consultation requirements to meet new stakeholder expectations
• End result is regulators / permitting bodies potentially overwhelmed by number of projects coming forward
Unique Challenges – Managing Expectations Unique Challenges –
Managing Expectations
Regulatory ExpectationsRegulatory Expectations
• Pendulum shift from notification to much more interactive, participatory consultation
• Regulators sending strong signals that consultation is a critical element of project applications
• Typical notification programs acceptable only in the most benign project applications – almost never adequate for new pipeline construction
• “Lifestyle interventions” on the rise
• Concerns regarding effects on land valuation / quality of life
• How much development is enough?
• “Don’t waste my time”
Municipal concerns Municipal concerns
Aboriginal ExpectationsAboriginal Expectations
• Aboriginal interests growing in power and influence - court decisions and regulatory input
• Individual communities increasingly working with tribal councils and treaty areas
• Power of networking evident - environmental interests aligning with Aboriginal communities
• Aboriginal communities are increasingly insistent upon developing relationships first – accords second
Consultation Means … What?Consultation Means … What?
• Divergence of opinions
• Regulators establish a process
• Proponents or industry interpret legislation
• Communities and stakeholders dictate if and how they want to be consulted with
• Brave new world
Balancing ActBalancing Act
• Usually engineering, budgeting and project considerations dictate project schedules – at first
• Community relationships work at a much different pace
• Efforts to build relationships prior to projects pay big dividends
• If you really want to save money – focus resources and efforts on consultation
Planning for SuccessPlanning for Success
• Issue Identification a critical element
– Ideally conducted prior to initiating any consultation program
– Increases opportunity for issue resolution
• Integrate consultation planning with project development
– Critical project decisions based on engineering design & business
reasons before consultation specialist input
– Need to get inside of box for planning purposes to avoid “silo”
planning
Project ScopingProject Scoping
• Scoping is designed to identify and propose mitigation of potential issues of concern
• Project scoping serves to identify and quantify risk and in so doing – is critical to issue resolution and reducing or limiting opposition
• ROW activities are central to scoping
– Consultation planning and ROW acquisition should
work in unison
• If no project scoping undertaken - essentially the project is planned in the dark
– Potential for conflict is high
• Thinking of projects as mine fields and scoping as mine detectors
Project ScopingProject Scoping
• “To do or not to do ... that is the question”– Depends on how much a gambler the project manager is
• Need increases with complexity of project– Site specific projects may entail less risk and therefore less engagement
• Everything changes with acquisition of new lands– Impacts are personal
– Concerns may be inevitable – quality of life, future land use, compensation
• Risk identification identifies areas of concerns which can guide the ROW acquisition program– Assists in choice of tactical tools
Project ScopingProject Scoping
Impediments to watch forImpediments to watch for
• Balancing stakeholder expectations with project economics – fine art of
managing expectations
• Consultation fatigue – how much is enough
• Internet brings everything together
• Defining traditional territories
• Role of cumulative impacts
• Labour and resource availability
• Compressed schedules – brought on by energy crisis
Future Trends / ConclusionsFuture Trends / Conclusions
• Consultation programs will require greater substance and
timeframes in the future
• Effects of multiple projects will definitely strain the
resources of regulators and the capacities of impacted
stakeholders
• Aboriginal and landowner engagement will continue to
remain the single biggest challenge for new resources
from a consultation perspective
• Defining consultation and community expectations critical
• Early engagement will become the model – not the exception
• Capacity funding (Aboriginal and non-Aboriginal) will become more and more prevalent
• Potential backlash from other stakeholders if their treatment is perceived as inequitable
• Some means will need to be found to coordinate multiple projects
Future Trends / ConclusionsFuture Trends / Conclusions
Questions?Questions?