Don’tGetTicked,NYTickAwarenessCampaign

JodyGangloff‐Kaufmann,NYSIPMProgramwww.nysipm.cornell.eduwww.dontgettickedny.org

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Began with a NY State Task Force• NY Senator Sue Serino,  current Committee Chair• NY State Task Force on Lyme and Tick‐Borne Disease

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In 2017, NY allocated funds for Lyme research and prevention• NYSIPM received funds through NYS DOH and NYSED• In early 2017 we had proposed to:

• Conduct surveillance in SE NY where none was happening, send ticksfor disease testing

• Educate New Yorkers with a social media campaign that included lotsof visuals.

• Tick ID cards, posters, infographics• Tick removal kits• Tick education kits to be created and distributed to all NY CCE officesand BOCES organizations.

• Educate, educate, educate through presentations.

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DGTNY Campaign Outcomes• Worked with a great design firm to create branded materialswith cartoon visuals and accurate drawings.

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Spanish version, too

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Infographics

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Infographics

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Infographics – 10 total• Tick Removal• Protect Your Pets• Monitor Your Backyard• Repellent Use• Prepare for Camp• Tick Habitats• Monitor the Schoolyard• Treat Your Clothing• Minimize Ticks in Your Yard• Minimize Ticks in the Schoolyard

• All can be found at www.dontgettickedny.org

• As well as a new Tick FAQ• Links to TickEncounter• The NE Regional Center for Excellence in VBD

• CU Diagnostic Lab

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Tick Removal KitsSurvey on behavior change required

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Some funding is still in use• Workshops for school grounds managers• Travel throughout the state for presentations and promotion of materials

• This YouTube video: www.youtube.com/watch?time_continue=1&v=k5_5vM5aub4

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For more information, visit:www.dontgetticked.ny

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