Donna Ida Spring Summer 12 Lookbook

SPRING SUMMER 12 LOOKBOOK

The Spring Summer 2012 collection will be in Donna Ida boutiques and online from January.

Stockist www.donnaida.com For press enquiries email [email protected]

Follow us on Twitter @donnaidadenim and Facebook www.facebook.com/donnaida

Welcome to the Donna Ida Look Book for Spring Summer 2012 which is full of inspiring trends and my top picks for the coming season.

Denim shapes are high waisted and slim fitting with rolled legs for a laid back, chic look. Cropped styles make a welcome return, some of our favourites are the J Brand 835 and the MiH Jeans Paris, setting the tone

for the season’s soft tailoring.

Fashionistas will be looking for J Brand’s new IT styles, which are the Nikko, Ginger and Maverick, and the Houlihan returns to us in all new colours. For the reinvention of the wheel look to Bleulab, exclusively launching their inspired reversible denim with Donna Ida. Flares and bootcuts from Goldsign and Citizens of Humanity get looser and cooler

a lá Jane Birkin for that perfect 70s nonchalant vibe.

This season isn’t just about a traditional denim look; denim brands are pushing the boundaries so have fun with fresh and exciting prints, colours, twills and details from pockets and zips...

all you need is a white tee to go with it!

DONNA IDA THORNTONFOLLOW ME @DONNAIDA

TREND PASTELS ∙ SS12

2 · www.donnaida.com

Pastels are so fresh for Spring, from acid colours of sharp lemon, to pretty mint shades and soft candy tones, it’s time to embrace a sugary sweet palette head to toe

1. Des Petits Hauts Joakime Tee - Blanc - £60, Des Petits Hauts Yvonne Jacket - Sucre - £130, MiH Jeans Paris - Strawberry - £155

2. L’Agence Pleated Silk Blouse - Mint - £285, Paige Verdugo Jeans - Bulb - £195

1. Des Petits Hauts Joakime Tee - Blanc - £60, Des Petits Hauts Yvonne Jacket - Sucre - £130, MiH Jeans Paris - Strawberry - £155

2. L’Agence Pleated Silk Blouse - Mint - £285, Paige Verdugo Jeans - Bulb - £195

ACID PASTELS ∙ SS12

www.donnaida.com · 4

Topping The fashion charTs for spring summer 12 are pasTels wiTh a TwisT. colours are vibranT and have a modern look Thanks To skinny cropped legs

and simple Tees.

Finish off with a colour punch scarf in clashing colours for a super A-List style.

ACID pastels

From left to right: 1. Equipment Blouse - Super Lemon - £235, Lily & Lionel Bisset Scarf - Yellow/Putty - £105, Mother Looker Crop Pop Jeans - Buttercup - £195 2. Fresh Laundry Tee - White - £70, Lily & Lionel Kelly Scarf - Blue - £175, J Brand 811 Jeans - Coral - £190 3. Elizabeth and James Tie Back Tee - Hyperpink, Bleulab Detour

Legging - Sorbet Grape - £215

Maarten Van Der Horst

MiH Jeans Paris - Strawberry - £175, MiH Jeans Tee -

Raspberry Gunshot - £85



Fendi

Just Cavalli

Just Cavalli



brighTsThere’s no escaping The rainbow of shades which will be hiTTing donna ida bouTiques in spring. hoT

pinks, cobalT blue and aquamarine are sTunning in skinny jeans.

Be brave and complete the look with a top in a similar shade or contrast with a metallic tee. For an easy-to-wear approach,

a simple white or black tee is a year-round winner.•

Siwy Hannah Jeans - Yes I’m Ready - £205

BRIGHTS ∙ SS12


KEY PIECESFun flashes of vibrant block colour will brighten up your wardrobe.

Bleulab Detour - Electric

Green - £215

5

HEROPIECE

Bleulab Detour - Cobalt Blue -

£215

Hudson Nico - Lavender - £195

Paige Verdugo - Pixie - £180

EXCLUSIVE:kain TeesThe U-Neck Bell is exclusive to Donna Ida, the most flattering tee you’ll ever own.

Francesco Scognamiglio

Salvatore Ferragamo

GilesMatthew Williamson

EXCLUSIVE

hanky pankyThese super comfortable, low rise Hanky Panky thongs in

a delicious array of colours are an essential item for any denim lover.

Roksanda Ilincic

J Brand 811 - Blue Bonnet - £200



eXoTicprinTsprinTs are a summer paradise wiTh an array of

Tropical colours and clashing floral paTTerns. The denim world has grabbed The floral Trend

wiTh boTh hands.

As seen on the catwalks of Dolce & Gabbana and Sportmax, prints are key to Spring Summer 12. Work this look into your wardrobe with printed tops, or for the daring, the coolest fashionistas will be

wearing tropical print jeans.•

Stella McCartney Hawaiian Dress - Dark Cielo - £450

EXOTIC PRINTS ∙ SS12


KEY PIECESPrint will be your new obsession. We love it all, from cherry printed skinnies to wide leg paisley trousers.

Mother Looker- Cherry Pickin’

- £250

5

elizabethand jamesThe US brand co-designed by Ashley and Mary-Kate Olsen is effortlessly stylish with beautiful contemporary prints and tailored jackets.

DESIGNERFOCUS

HEROPIECE

Citizens of Humanity Mandy - Floral - £215

Paige Skyline Ankle Peg- Grey Floral - £205

EXCLUSIVE:anna sui Designed especially for Donna Ida boutiques, this beautiful kimono top has cute star and heart prints.

Sportmax

Anna Sui

Erin Fetherston

Peter Som

Mary Katrantzou

Elizabeth and James Bruce Jacket -

Ecru/Hyper Pink - £355

EXCLUSIVE

Goldsign Vivien Flares - Regal - £390

Mother Looker- Paradise

- £275

TIE DYE ∙ SS12


Charlotte Ronson

IeDye

combining a relaXed hippy vibe wiTh feminine shapes.

The colour palette is vibrant yet soft and sophisticated.

lorem ipsum dolor lorem Lorem ipsum dolor loremlorem ipsum dolor lorem Lorem ipsum dolor loremGet beach chic with tie dye shorts and casual tees

Siwy Camilla Shorts - Mixed Signals - £195, Joie Tee - Vintage Rose - £70

Charlotte Ronson

Bottega Veneta

Etro

Jonathan Saunders

Joie Caro Blouse - Marigold - £195, Mother Looker

Crop Pop Jeans - Buttercup - £195

DONNA’S TOP 10 ∙ SS12


DONNA’S TOP 10Jean Queen Donna Ida Thornton chooses her

must-have buys for Spring Summer 12.•

Equipment SignatureBlouse - Super Lemon

£235

Des Artistes‘Oh’ Tee - White

£70

J Brand 835 -Soft Lilac

£190

Current/ElliottSkinny Boy - Mississippi

£210

Beyond VintagePoncho - Nile

£250

Tucker BlouseExclusive to Donna Ida

£240

Superfine VroomBiker - Pink Fade

£280

Mother LookerCrop - Tangelo

£195

Elizabeth and James Owen Top - Ecru/Hyper Pink

£240

Goldsign Odessa Misfit - Pesto

£240

EXCLUSIVE

VINTAGE CHECKS ∙ SS12


referencing a 1950s feel, This cuTe and kiTsch look is super preppy.

Summer days and check fabrics go hand in hand and this season they’re in key seasonal colours of pink and blue. Jeans and shirts will be worn in a vintage style with softer dusky shades for that worn-in country feel.

Look prim and proper with this fashion forward look

vintagechecks

Current/Elliott Stiletto Jeans - Sky Blue - £195, MiH Jeans Swing Shirt - Check - £195

Next page clockwise: 1. Citizens of Humanity Amber, 2. J Brand Sasha, 3. Hudson Colin, 4. Genetic Lost Boy, 5. James Jeans Chloe, 6. Hudson Signature Bootcut, 7. James Jeans Twiggy, 8. Citizens of Humanity Ava, 9. Hudson Beth, 10. Nobody Empire, 11. Paige Troyboy, 12. Goldsign Lure, 13. MiH Jeans Marrakesh, 14. MiH Jeans Paris - Prices from £170

Marc Jacobs

House of Holland

BLUE JEANS ∙ SS12


i wish i had invented blue jeans. They have expression, modesty, sex appeal, simplicity - all i hope for in

my clothes.•

yves Saint Laurent

POLKA DOTS ∙ SS12


a classic polka doT prinT is insTanTly updaTed wiTh brighT, vibranT colours.

The fashion crowd love polka dots and Current/elliott have updated the look with purple and turquoise jeans. Team with block colour basics for a clean, modern look.

polkadoTs

1. Shine Frisco Dots Tee - Cream - £75, MiH Jeans Birkin Shirt - Indigo - £140,

Current/Elliott Stiletto - Purple Polka Dot - £210, Lily & Lionel Carter Scarf -

Blue Coral - £155, 2. Elizabeth and James Tokyo Ji

m Blazer - Shell - £355,

Current/Elliott Stiletto - Green Polka Dot - £210

For a touch of polka dot print try a Stella McCartney Scarf that’s straight off the runway

ADAM

Stella McCartney

Stella McCartney Pyjama Scarves -

Pomegranate, Ink - £270

MICROTRENDS ∙ SS12


MICROTREND:TailoringJeans, shirt and jacket are a winning combination, update yours with these new styles.

IRO Haven Jacket - Rouge

- £420

J Brand Zooey Blazer - Slate

- £715

IRO Viviana Jacket - Grey

- £420

J Brand Morisette Tux - Cornsilk - £465

MICROTREND:sporTswearSportswear never looked so cool with skinny cropped jeans, turned up shorts and little jackets leading the way.

Current/Elliott Girlfriend - Vintage Loved

- £175

IRO Barbara - Blue - £525

J Brand Kinsey - Nightfall -

£235

Tucker Slim Fit Combo Shirt - Ivory Green -

£275

Louis Vuitton Resort 2012

simeon farrarLondon based designer Simeon Farrar brings new tees in cute and quirky prints. Watch out for key pieces which are exclusive to Donna Ida.

EXCLUSIVE

Citizens of Humanity Dylan Jeans - Arrow - £255

PYJAMA ∙ SS12


pyjamaThrow fashion rules ouT The window, play wiTh conTrasT colours, Thick or pin sTripes, pile iT on and have fun. The ‘pyjama look’ is The fashionisTa’s favouriTe, worn skinny and cropped for a fresh new Take on nauTical.

Pyjama style has come out of the bedroom and onto the catwalks. Spotted at the SS12 shows of DKNy and Fendi, wear it long and loose with draped layers and neutral colours adding to the look. Fine stripe tees are a more subtle way to work this trend.

The pyjama look is lightweight and easy to wear

Current/Elliott Stiletto Jeans - Sand Dollar - £185, Lily & Lionel Scarf - Ryder Brown - £145,

Des Petits Hauts Josiane - Grisch - £140

Fendi

Richard Nicoll

Paul Smith

J BRAND ∙ SS12


KEY PIECESHere are our picks for the best loungewear that won’t make you look like you just rolled out of bed…

Current/Elliott Boyfriend -

Sweet Cream - £165

5

j brandJ Brand delivers denim hits every season. For Spring Summer 12

it’s the Maverick, Nikko and Ginger. Get used to these names, you’ll be seeing a lot more of them.

HEROPIECE

Current/Elliott Stiletto - Fire

- £195

Current/Elliott Stiletto - Sand Dollar - £185

Equipment Blouse -

Bleached Apricot - £290

DESIGNERFOCUS

J Brand Maverick Vintage Armadillo

£285

J Brand Nikko Black Widow

£285

J Brand Ginger Pink Taupe

£265

1. J Brand Maverick - Black Widow - £315, 2. J Brand Nikko -

Empress - £285, 3. J Brand Ginger - Vintage Armadillo - £265

Mother Wilder - Wilder On The Road - £240, Beyond Vintage

Tank - Lace - £150

ROMANTIC ∙ SS12


fashion embraces a ladylike feel wiTh delicaTe lace and embellishmenTs.

Spring jeans are worn cropped in pale shades including white and grey, and cream dominates as an easier way to wear white.

Work the trend by adding ethereal tops to your denim wardrobe with French knots, Swiss dots and lace collars.

romanTic

Antonio Berardi

Suno

Erdem

Clements Ribeiro

Anna Sui

Chloe

From left to right: 1. Beyond Vintage Embroidered Cut Out - Ivory - £215, James Jeans Chloe - Luna - £175, 2. James Jeans Penelope -

Medusa - £180, One Season Maharani Blouse - White - £155, 3. J Brand High Rise Crop - Silver Sand - £250, Splendid Collar

Blouse - Macadamia - £115



MiH Jeans Marrakesh - Real Blue - £165, American Retro Plisse Tank - Peach - £105, Elizabeth and James Tokyo Ji

m Blazer - Shell - £355

Add a flowing draped jacket and sheer top to a pair of faded blue flares for a vintage way to wear this look

MONOCHROME ∙ SS12


Pyrus XI Blouse - Black - £80

J Brand 835 Jeans - Floral Empress - £240, Fresh Laundry Tee - Black - £70, Des Petits Hauts Josiane Blazer - Grisch - £140

Stella McCartney Ankle Button Jeans - Black - £330, Beyond Vintage

Lace Cardi - White - £175

MiH Jeans Paris - White

- £155

Des Petits HautsRisoto Tee - White - £110

WildfoxPolo Jumper - Dirty Black -

£100

Nobody Mod - Poison - £220

J Brand 811 - White - £175


monochromeblack and whiTe is Timeless, go for classic pieces

for a high fashion look.

Monochrome leads the way in day to evening dressing. Taking you from the office to drinks with slick skinny jeans, tailored jackets

and simple tees.

J BRANDWHITE LEATHERSJ Brand’s coveted leather skinnies in extravagant white arrive in January. Vamp them up with sky high heels.

NEW TODONNA

IDA

Zoe karssenZoe’s the new kid on the graphic tee block,

get to know her easy tees.•

Dior

Balmain

Balmain

Clements Ribeiro

J Brand 801 Leathers - White - £910, Joie Maderia

Blouse - Porcelain - £170

Zoe Karssen Bat Tee - Petal Pink - £55

DESIGNERFOCUS

wildfoxVintage inspired pieces with

modern sassy logos.•

MONOCHROME ∙ SS12



new Todonna ida:

bleulab

Donna Ida is launching the reversible denim label Bleulab in the UK for

Spring Summer 12. The two way jeans are designed to be

worn one side for day and one for evening! Pictured

here are the coated skinny in Café on one side and Snake on the other. Katy Perry is a

fan, you will be too. •

NEW TODONNA IDA:

BLEULAB

Bleulab Detour Legging - White Snake/Café - £245, L’Agence Tux Henley Blouse - Cream - £215,

Elizabeth and James Tokyo Ji

m Blazer - Shell - £355

NEW SEASON SCARF PARADE ∙ SS12


new season scarfparade

Scarves are the chic way to change an outfit in an instant. Spotted, printed or plain, these are

a wardrobe staple.•

Lily & LionelNew Venice

£170

Lily & LionelBloom£125

Lily & LionelRyder Brown

£145

By Malene BirgerNavy White Scarf

£80

Lily & LionelPicadilly Multi

£125

Lily & LionelCarter Blue Coral

£155

Lily & LionelParis by Day Blue

£170

Stella McCartneyPeach Scarf

£300

Lily & LionelLily£130

Lily & LionelKelly Blue

£175

ANIMAL PRINT ∙ SS12


animal printgo wild for sTaTemenT prinTs. leopard and

pyThon are perma-Trends.

These show stopping jeans are so versatile for Summer. Just team them with a plain white tee and flats for daytime, or black vest and

heels in the evening.

Leading the way with their signature animal prints,

Current/elliott brings fresh looks for the season. Their best selling Stiletto style

in leopard is now in faded pastel shades of mint, blue

and rose.•

KEYBRAND

Lily & Lionel Jolie - Blue/Black - £110

Hudson Python - Grey - £225

Bleulab Detour- Cheetah - £245

Current/ElliottBoyfriend - Grey Leopard - £175

J Brand 801 - Indigo Boa - £265

Lily & Lionel Bisset Scarf - Yellow - £105

Michael Kors

Michael Kors

House of Holland

Just Cavalli

Current/Elliott Snap jacket - Camel Leopard - £265

Current/Elliott Stiletto Pencil Skirt - Camel Leopard - £175

Equipment Signature Blouse - Cream - £235



1. J Brand Mitchel Blazer - Shell - £310, Beyond Vintage Swiss Dot Blouse - Cream - £170, Paige Verdugo Jeans - Leopard - £205,

2. J Brand Birkin Tank - Black, J Brand 901 Jeans - Gold Snake - £285

WHAT’S NEW ∙ SS12


rag & boneThe US label specialises in

traditional denim for an uncomplicated, authentic

workwear feel.•

whaT’snew

whaTever your denim dilemma, we are here To help. if you’re unsure of

your shape, don’T know your low-rise from your

high-rise, or jusT wanT To know how To wear The

laTesT Trends, This is The clinic for you.

Visit the comprehensive Denim Clinic section on www.donnaida.com for tips

to help find your perfect jeans. The Denim Clinic features videos on Body Shape and a Style Bible.

Presented by Jean Queen Donna Ida Thornton the guide ensures you have

all the information you need. •

des artistesA collection of conceptual printed tees featuring work from notable and emerging

contemporary artists.•

iroFounded in 2002 by Laurent and Arik Britton, IRO gives a nod to vintage style with

a rock and roll vibe.•

WWW.DONNAIDA.COM

j brand collecTion

J Brand launches their new sportswear collection with a strong focus on tailoring and

soft jersey basics. In-store February.

•

The Spring Summer 2012 collection will be in Donna Ida boutiques and online from January.

Stockist www.donnaida.com For press enquiries email [email protected]

Follow us on Twitter @donnaidadenim and Facebook www.facebook.com/donnaida

www.donnaida.com

Documents

Donna Ida Spring Summer 12 Lookbook