The World of Flooring

DOMOTEX 2017Media informationoutdoor advertising

14 – 17 January 2017Hannover Germanydomotex.de

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Advertising your trade fair appearance

List of contents

Boards 3

Advertising towers 4-5

Special locations 6

3-sided poster stands 7

Taxi stand advertising 8

Advertising columns 9

Big banner 10

Banner in entrances 11

Big poster 12

Billboards at the East 3 entrance 13

Large-scale surfaces 14

Billboards in inter-hall passageways 15

Advertising cubes 16

Promotions 17

Skywalk advertising 18-20

Floor graphics 21

Ad carpets 22

XL poster 23-24

XL poster mounted on hall facades 25-26

XL poster, EXPO cube 27

Messe shuttle 28

SwingCards 29

Ad locations 30-31

Contact 32

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Boards

A particularly eye-catching option in high-traffic areas like taxi stands, public transport stationsand between the exhibition halls is a five-meter-wide board. They can be seen from considerabledistances and their striking size makes them an ideal way to draw attention to your trade fairappearance.

Quantities and sites

No. Site Quantity

1 Nordallee, northern access road 30

2 Taxi stand/northern tram terminal 6

3 Northern tram terminal 12

10 Hermesallee/northern access road + West car parks 25

11 North 9 car park 10

12 Hall 4, Hall 3, Hall 2 8

13 Hall 4, Hall 5, Hall 17 4

14 Hall 5, Hall 17 2

15 Hall 9, Hall 11 5

Specifications

Dimensions W 5.00 m x H 0.90 m

Material and processing Supply of the backplates, digital print production, laminating of the prints onto the backplates, assembly and disassembly

Format double-sided

Unit price (subject to VAT)

Media Production

€ 330 € 1,010

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With an advertising surface measuring more than 160 square meters on four sides, our advertisingtowers represent a premium form of advertising space. Around ten meters high, these towers arevisible from a great distance and are guaranteed to attract the attention of your target groups,thanks to their prominent placement directly at the exhibition grounds and in the entrance areas.

Advertising towers

Specifications

Dimensions W 4.24 m x H 9.90 mone-piece panel: W 16.96 m x H 9.90 m

Material and processing Digital print production of the one-piece panel, positioning of the supporting frame (including ballasting), assembly and disassembly

Format 4-sided

Site (see ad locations on page 31)

No. Site No. Site

1 North 4 car park 6 C North 2 entrance

2 North 4 car park 7 Hall 2

3 North 4 car park 8 Hall 2

4 North 3 car park 9 Hall 4

5 North 2 entrance 29 South Skywalk

6 Tram terminal/Europaallee 39 Hall 2, hall 3

6 A Europaplatz –North 1 entrance/Tram terminal

40 Hall 6, CC north side

6 B North 1 entrance 60 Hall 6

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Advertising towers

Site

No. Site No. Site

41 Hall 7, Hall 8, CC south side 44 Hall 9

42 Hall 14, Hall 15, CC south side 59 Nordplatz, North 1 entrance

43 Platz der Nationen, Hall 8, Hall 9

Additional locations available on request.

Unit price (subject to VAT)

Media Production

€ 4,700 € 11,100

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Enjoy maximum exposure by booking a special location for your exhibit. Your advertising medi-um can be flexibly positioned in a number of places around the exhibition grounds – contact us!

Special locations

Quantities and sites

Various locations around the exhibition grounds

Specifications

Dimensions Please contact us.

Material and processing -

Format Space only (no additional services)

Unit price (subject to VAT)

Media On request

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These three-sided advertising spaces in A0 poster format are bound to catch the eye of passers-by, no matter which way they are going. The distinctive pyramids can be booked as a set and placed in ten ideal locations at every entranceway and at the exhibition grounds.

3-sided poster stands

Quantities and sites

1 set Consisting of 10 poster stands at variouslocations around the site.

Total sets available 9 sets

Set price (subject to VAT)

Media Production

€ 1,200 € 1,380

Specifications

Dimensions DIN A0: W 0.84 m x H 1.19 m

Material and processing Foil, digital print production, assembly and disassembly

Format 3-sided

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Catch visitors attention by ad spaces located directly at taxi stand. The advertising spaces in aA0 poster format are located at an ideal place reaching visitors coming by taxi.

Taxi stand advertising

Quantities and sites

1 set Taxi stand, North entrance.Consisting of 4 double-sided posters(= 8 posters)

Total sets available 3

Specifications

Dimensions DIN A0: W 0.84 m x H 1.19 m

Material and processing Self-stick foil, digital print production, assembly and disassembly

Format 4 double-sided posters

Set price (subject to VAT)

Media Production

€ 870 € 880

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These prominent ad spaces located near the East 3 and North 1 entrances as well as the taxi stand are perfect for giving your customers an additional image boost. These four-sided advertising spaces are bound to catch the eye of passers-by, no matter which way they are going.

Advertising columns

Quantities and sites

No. Site Quantity

1-3 North 2 entrance/taxi stand 3

4-12 East 3 entrance 9

13-15 Nordplatz/North 1 entrance 3

Specifications

Dimensions W 0.52 m x H 2.50 m

Material and processing Supply of the backplates, digital print production, assembly and disassembly

Format 4-sided

Unit price (subject to VAT)

Media Production

€ 490 € 730

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A particularly eye-catching option in the high-traffic northern and western part of the exhibitiongrounds are big banners. These ad spaces are guaranteed to attract the attention of your targetgroups, thanks to their prominent placement at North 1 and North 2 entrances.

Big banner

Unit price (subject to VAT)

No. Media Production

BB 1-6 € 2,200 € 1,400

BB 7-9 € 3,900 € 1,480

Quantities and sites

No. Site Quantity

BB 1-2 North 2 entrance, north side 2

BB 3-6 North 2 entrance, west side 4

BB 7-9 North 1 entrance 3

Specifications

Dimensions BB 1-6 W 3.80 m x H 3.10 m

BB 7-9 W 2.70 m x H 8.70 m

Material and processing Mesh or Frontlit, digital print production, assembly and disassembly

Format one-sided

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Reach your customers before they enter the exhibition grounds - using a banner in the entrance!These ad spaces are guaranteed to attract the attention of your target groups, thanks to theirprominent placement.

Entrance banners

Quantities and sites

Site Quantity

North 1 entrance 3

North 2 entrance 3

East 3 entrance 3

Unit price (subject to VAT)

Site Media Production

North 1 entrance € 3,000 € 850

North 2 entrance € 2,750 € 780

East 3 entrance € 750 € 570

Specifications

Dimensions North 1 W 6.00 m x H 3.00 m

North 2 W 5.00 m x H 2.00 m

East 3 W 3.00 m x H 1.50 m

Material and processing Digitex or foil, digital print production, assembly and disassembly

Format one-sided

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Posted in the connecting zone between EAST 3 entrance to the exhibition grounds, these bigposters are a real eye-catcher. Display several large-format posters lined up in a row – the idealadvertising medium for product series or for branding an entire hall connecting zone with yourown corporate design.

Big poster

Quantities and sites

No. Site Quantity

BP 1-17 East 3 entrance 17

Specifications

Dimensions W 1.30 m x H 1.80 m

Material and processing Self-stick foil, digital print production, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 260 € 160

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Located at the East 3 entrance, these large billboards are real eye-catchers. By grouping severalof them you can easily promote an entire product range.

Billboards at the East 3 entrance

Quantities and sites

No. Site Quantity

1-4 East 3 entrance 4

Specifications

Dimensions W 3.42 m x H 2.28 m

Material and processing Digital print production on Frontlit, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 1,020 € 1,050

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Large-scale surfaces on our hall facades are the quintessence of outdoor advertising. Theadvantageous format and blanket coverage on the exhibition grounds add up to numerousoptions for your product advertising.

Large-scale surfaces

Quantities and sites

No. Site No. Site

1-2 Connecting zone Hall 3/4 9-10 Hall 15

3-4 Connecting zone Hall 4/5 11-12 Hall 16

5-8 Hall 6 13-14 Hall 23

Specifications

Dimensions W 3.62 m x H 2.59 m

Material and processing Digital print production on Frontlit, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 1,150 € 650

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This option lets you grab visitors’ attention as they cross over from one hall to the next viacovered passageways.

Billboards in inter-hall passageways

Quantities and sites

Halls 2-7, 14, 17

Specifications

Dimensions W 5.00 m x H 1.30 m

Material and processing Digital print production on Frontlit, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 1,350 € 690

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Bearing a total of six advertising surfaces, these advertising cubes are guaranteed to grab the attention of passersby in any direction. These eye-catching advertising cubes can be flexibly posi-tioned in a number of places around the exhibition grounds – contact us!

Advertising cube

Quantities and sites

No. Site Quantity

1-10 Various locations around the exhibition grounds 10

Specifications

Dimensions Per side: W 1.00 m x 1.00 m, H 1.75 m including pedestal

Material and processing Foil, digital print production, assembly and disassembly

Format 6-sided

Unit price (subject to VAT)

Media Production

€ 630 € 570

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Reach your customers directly – via exclusive promotional campaigns! Distribute flyers or giveaways to address your target groups personally onsite and disseminate your product and company informa-tion. We guarantee you exclusive distribution locations. If required, we can also provide competent promotional helpers for you.

Promotions

Quantities and sites

Site Quantity

All halls 5

One hall 2

North 1 entrance 3

North 2 entrance 2

East 3 entrance 3

Specifications

Format 2 promotional helpers per promotion

Costs per campaign, without staff (subject to VAT)

Site Period Media

All halls 4 days € 4,100

All halls 1 day € 1,800

One hall 4 days € 2,700

One hall 1 day € 1,200

Entrances 4 days € 2,200

Please inquire for individual campaign charges.

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Thousands of exhibitors and visitors use the southern Skywalk every day, as this represent anideal, weatherproof way to reach the heavily frequented entrance gate from the large car parksto the south of the exhibition complex. Make the most of this heavy volume of foot traffic byadvertising your innovative products.

Skywalk posters, one-sided

Catch visitors’ attention as they glide along on the Skywalker people-mover, with plenty of timeto cast their gaze upon your posters mounted right alongside. A great way to promote products,especially for multiple motifs or repeat exposure.

Skywalk advertising

Quantities and sites

No. Site Quantity

S 1-367 South Skywalk 326

Specifications

Dimensions W 1.30 m x H 0.90 m

Material and processing Self-stick foil, digital print production, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 100 € 140

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Special Skywalk poster

Your ads cannot be missed on the zigzag walkway connecting the South Skywalk with the East 3entrance. As visitors follow each bend of the walkway, your message will pop right out at them.

Skywalk advertising

Quantities and sites

No. Site Quantity

SB 1-46 South Skywalk, bridge to East 3 entrance 46

Specifications

Dimensions W 1.30 m x H 0.85 m

Material and processing Self-stick foil, digital print production, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 160 € 140

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Mega Skywalk banner, South Skywalk

Big is beautiful! To really stand out in the South and West Skywalks, Mega Skywalk banners are just what you need.

Skywalk advertising

Quantities and sites

No. Site Quantity

1-40 South Skywalk approx. 40

Specifications

Dimensions W 1.85 m x H 2.10 mHeight lower handrail: approx. 0.24 m - 0.30 mHeight middle handrail: approx. 0.41 m - 0.47 mHeight upper handrail: approx. 0.95 m - 1.01 m

Material and processing Digitex, digital print production, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 360 € 540

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Show your customers the way to go … straight to your stand! Floor graphics are every bit as effective as they are attractive.

Floor graphics

Unit price (subject to VAT)

Media Production

South Skywalk € 410 € 530

Quantities and sites

Site Quantity

South Skywalk 22

Specifications

Dimensions W 3.00 m x H 1.30 m

Material and processing Special self-stick foil, digital print production, assembly and disassembly

Format one-sided

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Roll out the “ad carpet” for your customers! Place your ad on high-quality PVC flooring and direct visitors right to your stand.

Ad carpets

Quantities and sites

Standortbeschreibung Quantity

North 1 entrance 8

North 2 entrance 3

East 3 entrance 4

Specifications

Dimensions W 7.50 m x H 3.00 m

Material and processing PVC, flooring, digital print production, assembly and disassembly

Format one-sided

New!

Unit price (subject to VAT)

Media Production

€ 1,600 € 1,320

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These extremely large surfaces in poster formats of up to 272 square meters lend themselvesto all kinds of designs and radiate a strong, assertive impression. Our high-quality productionstandards impart a powerful impact to your advertising slogans in prominent locations like themain access roads or the front side of on-site parking ramps.

XL poster

Specifications

Dimensions No. 1 163 m2 (W 14.80 m x H 11.00 m)

No. 2 163 m2 (W 14.80 m x H 11.00 m)

No. 3 190 m2 (W 17.30 m x H 11.00 m)

No. 4 190 m2 (W 17.30 m x H 11.00 m)

No. 5 193 m2 (W 17.50 m x H 11.00 m)

No. 6 193 m2 (W 17.50 m x H 11.00 m)

No. 13 272 m2 (W 26.00 m x H 10.45 m)

No. 14 272 m2 (W 26.00 m x H 10.45 m)

Material and processing Supply of the panel, digital print production, assembly and disassembly, lighting

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XL poster

Quantities and sites

No. Site

1-6 Alongside approach road leading to car parks and ramps for 6,660 cars and70 busesAcross from a high-traffic crossing with traffic lightDirectly alongside an approach road to the North and West car parks/ramps inproximity to the North entrance gate

13-14 Directly across from the North car parks/ramps for cars and busesDirectly across from the “Messe/Nord” tram terminal serving the North en-tranceAdjacent to the North entrances

Unit price (subject to VAT)

No. Size Media Production

1+2 each with 163 m2 € 10,560 € 7,970

3+4 each with 190 m2 € 12,350 € 9,300

5+6 each with 193 m2 € 12,550 € 9,300

13+14 each with 272 m2 € 13,100 € 10,340

All rates specified also cover spotlighting so posters remain visible throughout the eveninghours.

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XL poster mounted on hall facades

XL posters on the outer walls of our exhibition halls are impressive from near and far. Brand thehall you’re exhibiting in with your own design or take advantage of these giant-sized posters tosteer visitors to your hall. These large-format posters are guaranteed to capture visitors’ atten-tion!

Specifications

Dimensions No. 22 100 m2 (W 20.00 m x H 5.00 m)

No. 23 23 m2 (W 5.00 m x H 4.50 m)

No. 24 75 m2 (W 15.00 m x H 5.00 m)

No. 25 100 m2 (W 20.00 m x H 5.00 m)

No. 26 75 m2 (W 15.00 m x H 5.00 m)

No. 26A 75 m2 (W 15.00 m x H 5.00 m)

No. 27 100 m2 (W 20.00 m x H 5.00 m)

No. 28 100 m2 (W 20.00 m x H 5.00 m)

No. 29 25 m2 (W 5.00 m x H 5.00 m)

No. 31 75 m2 (W 15.00 m x H 5.00 m)

No. 32 75 m2 (W 15.00 m x H 5.00 m)

No. 33 100 m2 (W 20.00 m x H 5.00 m)

No. 39 100 m2 (W 20.00 m x H 5.00 m)

No. 41* 46 m2 (W 12.27 x H 3.77 m)

No. 42 27,5 m² (W 5.00 x H 5.50 m)

No. 45 32 m² (W 9.90 x H 3.20 m)

Nr. 45A 25 m² (W 9.90 x H 2.50 m)

Material and processing Mesh, digital print production, assembly and disassembly

*Frontlit, digital print production, assembly and disassembly

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XL poster mounted on hall facades

Sites (see ad locations on page 31)

No. Site No. Site

22 Hall 5 31 Hall 15

23 Hall 5 32 Hall 16

24 Hall 5 33 Hall 17

25 Hall 6 39 Hall 23

26 Hall 6 41* Hall 3

26A Hall 6 42 Hall 9

27 Hall 6 45 Hall 7 / bridge CC, north side

28 Hall 7 45A Hall 7 / bridge CC, south side

29 Hall 7

Additional locations available on request

Unit price (subject to VAT)

No. Media Production

22, 25, 27, 28, 33, 39 € 5,500 € 3,700

23 € 1,300 € 850

24, 26, 26A, 31, 32 € 4,100 € 2,800

29 € 1,400 € 950

41 € 4,800 € 2,300

42 € 1,500 € 1,050

45 € 1,800 € 1,400

45A € 1,400 € 1,400

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XL poster, EXPO cube

The Expo cube is a highly exclusive advertising medium. Its central location puts it at the centerof attention of all visitors. Your advertising virtually looms over the heads of our tradeshow visi-tors. Located between a row of exhibition halls and the Convention Center, this cube guarantees a high number of contacts with virtually zero waste coverage.

Quantities and sites

Site Quantity

Exhibition grounds/Platz der Nationen (south-east side) 1

Specifications

Dimensions W 12.05 m x H 13.30 m

Material and processing Mesh, digital print production, assembly and disassembly

Format one-sided

Unit price (subject to VAT)

Media Production

€ 8,200 € 9,400

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Each eye-catching bus offers a huge 25 m² of total ad space, distributed on both sides and the rear.Get right on board – for new business contacts! Our shuttle buses cruise the grounds along regularroutes, displaying 3-sided ads (left, right and back side) in plain view of thousands of visitors everyday. This makes shuttle buses an ideal way of scoring major POS image gains and “driving“customers straight to your stand!

Messe shuttle

Quantities and sites

Site Quantity

Buses criss-crossing the DOMOTEX showgrounds 8

Specifications

Dimensions Left/right side: each W 4.60 m x H 2.10 mBack: W 1.40 m x H 1.60 m

Material and processing Foil, digital print production, assembly and disassembly

Unit price (subject to VAT)

Media Production

€ 1,100 € 2,200

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Swing along – with SwingCards. These eye-catchers are hung inside our exhibition shuttle busesand offer you an unusual opportunity to make a direct advertising impact on your target groups.What is special about them: They are easily detachable, so each passenger can take a card withthem. Make the most of this exclusive, mobile advertising option – for example in the form ofcoupons, information, invitations, cards advertising your talk or product presentation or even aprize contest.

SwingCards

Quantities

SwingCard package Quantity1 package/bus = 100 cards

Total number of available packages 8 units

Specifications

Dimensions W 0.10 m x H 0.27 m

Material and processing Printed on both sides, suspended from support rails in the interior of our exhibition shuttle buses

Format double-sided

Unit price (subject to VAT)

Media Production

€ 750 € 280

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Bahnhof/Railway StationHannover Messe/Laatzen

Haus der NationenHouse of Nations

EingangEntrance

Informations-CentrumInformation Center

Convention Center

Deutsche MesseVerwaltung/Administration

Flughafen ShuttleAirport Shuttle

StadtbahnTram

Parkplatz (PKW)Parking (Cars)

Parkplatz (Bus)Parking (Bus)

Parkplatz (LKW)Parking (Lorries)

Taxi

S-BahnLight rail

09/2014 ▪ Änderungen vorbehalten/Modi�cations reserved Außenwerbung ▪ Seite 1 ▪ CeBIT 2015 ▪ 140910

Boards

Taxistand WerbungTaxi stand advertising

WerbesäulenAdvertising columns

Big PosterBig poster

Big BannerBig banner

Skywalk-WerbungSkywalk advertising

Groß�ächenLarge-scale surfaces

Billboards am Eingang OST 3Billboards at the East 3 entrance

Standorte der Werbe�ächen / Ad locations

31

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Bahnhof/Railway StationHannover Messe/Laatzen

Haus der NationenHouse of Nations

EingangEntrance

Informations-CentrumInformation Center

Convention Center

Deutsche MesseVerwaltung/Administration

Flughafen ShuttleAirport Shuttle

StadtbahnTram

Parkplatz (PKW)Parking (Cars)

Parkplatz (Bus)Parking (Bus)

Parkplatz (LKW)Parking (Lorries)

Taxi

S-BahnLight rail

Außenwerbung ▪ Seite 2 ▪ CeBIT 2015 ▪ 14090909/2014 ▪ Änderungen vorbehalten/Modi�cations reserved

Standorte der Werbe�ächen / Ad locations

XL-PosterXL poster

WerbetürmeAdvertising towers

Skywalk-WerbungSkywalk advertising

XL-Poster/EXPO-WürfelXL poster/EXPO cube

Deutsche MesseMessegelände30521 HannoverGermany

Tel. +49 511 89-0Fax +49 511 89-32626info@messe.dewww.messe.de

Contact

Anke RobbersTel. +49 511 89-31227E-Mail: advertising@messe.de

Sanja SilovicTel. +49 511 89-31107E-Mail: advertising@messe.de

Sabina Kroll-BehrensTel. +49 511 89-31256E-Mail: advertising@messe.de