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Do you believe in
You will with the Obagi Nu-Derm system
transformation?
UV Radiation
UV rays have several harmful effects on the skin
•Cumulative•All skin types are vulnerable•Current SPF system incomplete
UVB rays impact the skin’s surface•Primary cause of sunburn
UVA rays are longer; penetrate 30-40x deeper
•Heavily contribute to premature agingBoth UVA and UVB rays contribute to skin cancer
15 years sun exposure through glass UVA damage on left side
Goals of Obagi Nu-Derm
The Obagi Nu-Derm System triggers a Therapeutic Cascade
• Normalizes cellular turnover rate & exfoliation
• Reduces overactive melanocytes• Repairs intracellular transcription of
keratinocytes• Stimulates fibroblasts, increasing collagen
formation
Obagi Nu-Derm Study Results
In a 301-patient, multi-center study, Obagi Nu-Derm System was
2X (100%) more effective than tretinoin at reducing wrinkles and improving skin firmness (laxity)
Almost 3X (150%) more effective than hydroquinone and over 2X more effective than tretinoin at reducing mottled hyperpigmentation and sallowness
Mean change from baseline analysis at 12 weeks
Obagi Nu-Derm - Key Ingredients Correcting from Inside the Cell
Tretinoin 0.05% or 0.1% Rx (Retinoic Acid)Tretinoin (Retin-A) and tazarotene (Tazorac and/or Avage) are
the only topical products proven to reverse the effects of both extrinsic and intrinsic agingStimulates increased cell production in the dermisSpeeds up keratinocyte turnover and renewal Increases epidermal thicknessSlows down natural thinning of the dermis Improves stratum corneum compactionReduces collagen breakdown
Different from retinyl esters (retinols), which are antioxidants – influence only from outside cell
Obagi Nu-Derm - Key Ingredients Correcting from Inside the Cell
Hydroquinone – 4%
•• Most effective inhibitor of Most effective inhibitor of melanogenesismelanogenesis•• Produces its Produces its depigmentingdepigmenting effect by selective action on effect by selective action on
melanocytemelanocyte metabolismmetabolism•• Lightens areas of darkened skin such as freckles, age spots, Lightens areas of darkened skin such as freckles, age spots,
Post Inflammatory Post Inflammatory HyperpigmentationHyperpigmentation and and melasmamelasma•• Evidence of improvement is usually observed at 4Evidence of improvement is usually observed at 4--6 weeks6 weeks
•• Improvement continues for about 4 monthsImprovement continues for about 4 months•• Proven safe and effective by FDA for 50 yearsProven safe and effective by FDA for 50 years•• 2% Over2% Over--thethe--counter cosmeticscounter cosmetics•• 4% Gold standard prescription therapy for Obagi Products4% Gold standard prescription therapy for Obagi Products
Obagi Nu-Derm – Key Ingredients
Influencing & Protecting from Outside the Cell
Phytic AcidLarger molecule
Less penetration = less irritationNon-AHA gentle exfoliantPlant-derived
Glycolic AcidBenefits covered on an earlier slide
Lactic AcidLarge molecule = less exfoliationPrimarily used as a moisturizer
All three ingredients provideExfoliationEnhance penetrationSmoother compact stratum corneum
Do you believe in
You will with the Obagi Nu-Derm system
transformation?
Obagi NuDerm – Key Ingredients
Antioxidants (Obagi Professional-C Serums)
• Prepares and protects skin from free radicals and ultimately oxidative stressors
Sunscreens• Micronized Zinc Oxide - Z-Cote• Octinoxate• Benefits of sunscreen ingredients
covered on earlier slides Do you believe in
You will with the Obagi Nu-Derm system
transformation?
Influencing & Protecting from Outside the Cell
Obagi Nu-Derm’s 3-Cs
Condition • Cellular change and correction with all three cells:
keratinocyte, melanocyte and fibroblast
Concern• Moderate to severe wrinkles/laxity• Stubborn hyperpigmentation• Smoother looking skin• Acne where photoaging is the #1 concern
Commitment• Patient understands, she/he has photodamage and to
transform their skin it will take some time and perhaps some mild irritation in the beginning
Nu-Derm System Products
#1 Gentle Cleanser/Foaming Gel• Gentle Cleanser – Normal to dry skin
• Fragile, sensitive, menopausal skin• Foaming Gel – Normal to oily skin*Both cleansers remove dirt, oil and impurities from skin
#2 Toner• Reduces pH of skin quickly• Prepares skin for the penetration of active
ingredients
Nu-Derm System Products
#3 Clear, Hydroquinone, 4% USP• AM and PM usage • ½ gram applied evenly over entire face• Upper epidermis pigment correction
#4 Exoderm/Exfoderm Forte (AM usage):Exfoderm
• Phytic acid 3%• Gentle exfoliation of stratum corneum• ½ gram applied evenly over entire face
Exfoderm Forte• Glycolic Acid 6% and Lactic Acid 4%• Stronger exfoliation of stratum corneum• ½ gram applied evenly over entire face
Nu-Derm System Products
#5 Blender, Hydroquinone 4%, USP• Standard protocol = ½ gram PM• Apply to entire face• Lower epidermal pigment correction• Always partner with tretinoin
Tretinoin cream - 0.1%, 0.05%• ½ gram partnered with Blender in PM• Reduce gram to ¼ or every other night if
irritation becomes an issue
Nu-Derm System Products
#6 Sunfader, Hydroquinone, 4% USP, SPF 15• Chemical UV protection (primarily UVB)• Extra sun protection with an added dose of HQ
#6 Healthy Skin Protection SPF 35• Physical and chemical UVA and UVB protection• Micronized Zinc Oxide 9%• Octinoxate 7.5%• Recommended for daily use
#6 Physical UV Block – SPF 32• Physical UVA and UVB protection• Micronized Zinc Oxide 18.5%• Recommended post-invasive procedures and outdoors
for skin types I-III
Compliance Products
Tolereen - 0.5% hydrocortisone • Apply as needed to help reduce itching/burning• Apply before HSP or Physical UV Block• Use as needed only in areas of sensitivity
Action – Skin hydrator• Apply as needed to help reduce dryness/peeling• Apply before HSP or Physical UV Block• Use as needed only in areas of sensitivity• Menopausal patients (pre/post) may use more frequently
Eye Cream – Skin hydrator • Apply as needed to help reduce dryness/peeling• Apply before HSP or Physical UV Block• Use as needed only in areas of sensitivity• Menopausal patients (pre/post) may use more frequently
Obagi Nu-Derm System Usage
Usage – optimal results approximately 18-24 weeksAM
#1 Foaming Gel or Gentle Cleanser#2 TonerObagi Professional-C Serum (optional)#3 Clear#4 Exfoderm or Exfoderm Forte#6 Sunfader (optional)ELASTIderm Eye Cream or Gel (Optional)Action or Eye Cream (Optional)#6 HSP SPF 35 or Physical SPF 32
PM#1 Foaming Gel or Gentle Cleanser#2 Toner#3 Clear#5 Blender
Applied with Tretinoin .05% or 0.1%ELASTIderm Eye Cream or Gel (Optional)Action or Eye Cream (Optional)
Do you believe in
You will with the Obagi Nu-Derm system
transformation?
Nu-Derm System Maintenance
Once skin transformation has been achieved (approx 18-24 weeks on full System)Look back to the patient’s skin condition before
they started the Nu-Derm system• Large pores• Thin skin• Tendency towards hyperpigmentation• Acne
These factors will determine how often they’ll use active products during the week
Maintaining Skin Health Nu-Derm System
Patient always use products 1, 2 and 6 daily#1 Foaming Gel or Gentle Cleanser#2 Toner#6 SunscreenElastiderm Eye
Other products you will customize usage within the week#3 Clear#4 Exfoderm (Forte)#5 Blender with TretinoinAction and/or Eye CreamObagi Professional-C Serums
Do you believe in
You will with the Obagi Nu-Derm system
transformation?
Maintaining Skin Health Nu-Derm System
Continuous Program Patient remains on an adjusted skin care program without
varianceIdeal for patients with problematic skin:
• Acne• Oily skin &/or large pores• Tendency towards hyperpigmentation – PIH, melasma• Especially thin or thick skin
Products 1, 2 and 6 are used on a daily basisProducts 3, 4, 5 and tretinoin, control products, and
Professional-C Serums are used regularly within the week
Maintaining Skin Health Nu-Derm System
Shock (“Booster”) Program • Monitor skin closely for first few weeks on reduced program• Pulling back too much will allow symptoms to return• Adjust as needed
Patient uses an adjusted program with variance in the regimen
After complete transformation, 6 weeks full system using all the products, then 4 to 5 months on a reduced program
Then back to 6 weeks on full systemProducts 1, 2 and 6 used daily; other products used
less frequently within the week
Before and After Obagi Nu-Derm
Baseline 18 weeks
Before and After Obagi Nu-Derm
BaselineBaseline 14 weeks14 weeks
Before and After Obagi Nu-Derm
Before and After Obagi Nu-Derm
Before and After Obagi Nu-Derm
Before and After Obagi Nu-Derm
Baseline 18 Weeks
Before and After Obagi Nu-Derm
Baseline 18 Weeks
Before and After Obagi Nu-Derm
BaselineBaseline 14 weeks14 weeks
Before and After Obagi Nu-Derm
Baseline 18 weeks
Skin Typing
Now let’s bring it all togetherand skin type
to determine the
right Obagi System foryour patients
Let’s Skin Type Together
Classic Case of MelasmaSkin Color:
Fitzpatrick IVSkin Thickness:
Thick SkinSkin Oiliness:
Normal to OilySkin Laxity/Wrinkles:
Moderate LaxityJowling
FragilityNone
What System?What System?The condition indicates The condition indicates Obagi NuObagi Nu--DermDerm
Before and After Obagi Nu-Derm
And her concerns and commitment And her concerns and commitment matched up to Obagi Numatched up to Obagi Nu--DermDerm as wellas well
Skin Care Protocol
First 18 weeksAM
#1 Foaming Gel #2 Toner#3 Clear#4 Exfoderm Forte#6 SunfaderAction or Eye Cream
(when needed)#6 HSP SPF 35
PM#1 Foaming Gel #2 Toner#3 Clear#5 Blender
Applied with tretinoin 0.1%Action or Eye Cream
(when needed)
MaintenanceAM
#1 Foaming Gel #2 Toner#3 Clear (M,W,F)#4 Exfoderm Forte (T, Th)#6 Sunfader
(spring/summer only)Action or Eye Cream
(when needed)#6 HSP SPF 35
PM#1 Foaming Gel #2 Toner#3 Clear (T, TH)#5 Blender
Applied with tretinoin 0.1%Action or Eye Cream
(when needed)
Skin TypingClassic Case of PhotodamageSkin Color:
Fitzpatrick IIMelasma
Skin Thickness:Thin skin
Skin Oiliness:Normal/T-ZoneMild Acne
Skin Laxity/Wrinkles:Mild fine wrinkles
Fragility:Mild
What System?What System?The condition indicates The condition indicates Obagi NuObagi Nu--DermDerm
Before and After Obagi Nu-Derm
And her concerns and commitment And her concerns and commitment matched up to Obagi Numatched up to Obagi Nu--DermDerm as wellas well
BaselineBaseline 10 weeks10 weeks
Skin Care ProtocolFirst 18 weeksAM
#1 Gentle Cleanser #2 Toner#3 Clear#4 ExfodermEye Cream (when needed)#6 HSP SPF 35Action was added 8 days into
protocolPM
#1 Gentle Cleanser #2 Toner#3 Clear#5 Blender
Applied with tretinoin 0.05%Eye Cream (when needed)
MaintenanceAM
#1 Gentle Cleanser #2 Toner#3 Clear (T, Th)#4 Exfoderm (M, W)Eye Cream (when needed)#6 HSP SPF 35
PM#1 Gentle Cleanser #2 Toner#3 Clear (M,W)#5 Blender (every other night)
Applied with tretinoin 0.05%Action or Eye Cream
(when needed)
Skin Typing
Moderate Skin Discoloration/ PhotodamageSkin Color:
Fitzpatrick II or IIIModerate skin discoloration
Skin Thickness:Medium
Skin Oiliness:Normal to oily
Skin Laxity/Wrinkles:ModerateWrinkles and jowling
Fragility:None
What System?What System?The condition indicates The condition indicates Obagi NuObagi Nu--DermDerm
Before and After
Baseline 12 WeeksHowever, her commitment did not match However, her commitment did not match up so she went on Obagiup so she went on Obagi--C RxC Rx
Skin Care Protocol
First 14 WeeksAM
C-Cleansing GelC-Clarifying SerumC-Exfoliating Day LotionC-SunGuard SPF 30
PMC-Cleansing GelC-Therapy Night Cream
MaintenanceONLY CHANGE
• Pro-C 15%• C-Clarifying Serum
Every Other Day
Let’s Skin Type Together
VOLUNTEERS?
Condition•Color•Thickness•Oiliness•Laxity•Fragility
ConcernsWhat results are the patient looking for?
CommitmentHow badly do they want skin transformation?
Obagi Systems
Utilize your knowledge of the 3 C’s and Skin Typing to identify which Obagi System is
right for every one of your patients that walk through your practice door!