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8/2/2019 DLF Emporio Monthly Report November)
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DLF Emporio
DLF Emporio
Social Media Report : 1st December 2011 31st
December 2011
Crosshairs Communication
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Objective:o To increase brand awareness of DLF Emporio.o To increase the number if footfalls in the mall.o To increase awareness about the brands in the mall.o To engage fans to DLF Emporio and increase interactivity.
Facebook Stats:o Timeline: December 1st to December 31sto Starting Point: 5814o Number of fans till date: 6,113
There has been a constant rise in number of fans.
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Findings:o Lifetime likes: 5813o New Likes added in past month: ~536o Monthly active users : 4915o Reach- through friends of friends- 1373,678o Weekly total reach- 37,490
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Demographics
o 40% of fans are females and 56% of fans are males.o Potential customers based on likes range from age 18-34o Likes from other countries such as US, UK, Bangladesh, Pakistan, Italy,
Germany, Canada, UAE, Australia, etc. widening the customer base.
o The decision makers / buyers group (people who finally have to spend) isapproximately 30% and the influencers (people who influence the buyers
decision) are about 34%.
o Decision Makers (determined on the base of buying behaviour in India)are from age group 20-45 years and Influencers (determined on the base
of peer pressure, Word Of Mouth relied upon in India) are from age group
of 25-45 years.
o DLF Emporio consist of worlds best known brands like Armani, Gucci,Bottega Veneta, Fendi, LV, DIOR to name a few. With Indian designers like
Tarun Tahiliani, Rohit Bal, Surekha Jain, among the others.
o DLF Emporio is not only famous in Delhi but other parts of the country aswell specially the ones adjacent to Delhi.
o The reports says that people from nearby towns come and buy theirfavourite brands from this mall.
o International brands are seeking the opportunities to launch or expandtheir brand base in India through DLF Emporio.
o The growth rate of luxury brands around the world is 11% and in India is24%
o Louis Vuttion has increased its social presence in India and placed moreads through print media.
o Govt is doing rounds on increasing the FDI retail to 51% in multi-brands and100% in single brand.
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o Indias population is the youngest average age in the world. And trends interms of fashion are taking a prowl as wearing designers clothes is
becoming fashion statement for the youth.
o Social Media has played a very important role in boosting the brandname in India. Facebook pages have been helpful in exploring new
clients and people who might be future prospects.
o The real time interactions helps the brand to recover from damage earlyand with less hurt than before.
o Social Media has been a platform where DLF Emporio has gainedpeoples applause and love with some good memories and information
sharing through Facebook.
o All the major brands present in DLF Emporio like Armani, Gucci, Fendi, LV,DIOR, Bottega Veneta, have strong social presence.
o Facebook has played a very important role in displaying the latestcollection in mall and the launches of any new store.
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o The reasons stated by Global Fashion Industry are- Rising affluence that has increased brand awareness among Indian
consumers. India is among the most brand conscious countries in
the world, with 35% of Indian survey respondents reporting to buy
designerbrands
Spending on lifestyle goods is second to necessity for Indianconsumers.
Clothing & accessories is becoming the next best thing to spend as40% of youths income is spent on luxury.
More disposable income has increased lifestyle shopping patternsof medium income group
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The concept of getting dressed is enhancing as part of office wearand daily wear.
Casual dressing has also been branded as compared to last 5years.
That is why most clothes now-a-days are designed for mass market. The party dresses and demand for occasional dressing is getting a
lot in vogue thus increases the demand for designer clothes in
India.
(Source: Centre for Management Research)
India is second fastest growing region in Asia Pacific for luxurymarket
Mumbai, Delhi, Bangalore, Chennai, are the target cities for luxurybuying customers
Major driving factors are: Aspiration(characterised by beingsrecognised and respected) and Achievement (characterised by
acquisition of best before others)
Indian consumers go on peer feedbacks and word of mouth.These are the major influencers. But high visibility media events are
also important influencers.
Time spend by people online is 3-4 hours on average. Out of whichmonthly 50hours are spend on online purchasing.
Total luxury market is 1.9 billion across Asia(target market) Four things affecting purchase decision: Indulgence, Exclusivity,
Status, Quality
Consumers on social media sites are 48% 58% of people using Facebook to locate the brands they wish to
buy.
(Source: Microsoft Advertising Channel)
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Interactions :o Post views has increased by 5.1% and Post Feedback has increased by
13.5% since last month
There were numerous of tab views on various tabs from the Facebook page-o Like Experience Luxury- 1634 viewso Wall- 1395o Celebrating Winter- 496 viewso Photos- 444
This also proves that people have an interest in whats happening on the page and are
aware of the new things coming up on the page. They view photos on the page
regularly.
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Page posts:o According to the latest social media report the maximum feedback on a
post on Facebook on an average is 1.8%
The fans are regular on the page and commenting and liking the posts has increased
significantly. The engagement and interactivity of fans is increasing everyday as
compared to previous data.
Post Viewers: has increased from 2000+ to about 2500+ post views per day
Daily Active Users:
o The total number of wall views are 4735
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o The total post views are about 198,370 and increased by 22% than theprevious month.
o The post feedback (number of likes and comments made on the newsfeed story) and the impressions of each post have increased by 7.5% as
compared to last month.
o Number of monthly active users are approximately 4825+ and hasincreased by 45%
o Weekly active users have increased from 4000+ to 4500+ on an average.o Daily active users have increased from 2000+ to 2500+.
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Activities during the month:
o 2 posts on an average per day are posted on the page.o Launch of AUMA restaurant was announced to the Facebook fans.
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o Collections were posted weekly on the page and the fans were givenoptions to buy
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o The news about meeting the F1 stars was also updated on the pagewhich geared a lot of momentum among the fans and received a
good feedback.
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o Wished Eid Mubarakh to the fans
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o Suneet Verma presented The Coronation of Princess Theodora andJustinian the Great
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o Brand talks through their collection on the page-
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o Tods launch event in which Bollywood actress Kalki Koechlin came.
o Maserati displayed at DLF Emporio
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Observations:o Fans are increasing everyday at a good rate.o Fans are interested in the posts on the page and get into interactions.o On an average every post gets 30 likes and 10 comments.o The interactions with the fans were lively and helpful in creating brand
awareness.
o The average interactivity has increased by 34% since last month.o People are interested in what happening on the page.o Fans have shown interest in the posts and have shared their view
points in the comment box.
o The maserati display has garnered lots of responses.o Fans have participated in the contest and are eager for future
contests as well.
o The fans are aware about the brands present in DLF Emporio and theydo keep a tab on latest fashions and collections posted on the page.
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DLF Emporio in News:
New launches in the store-
http://www.indiaretailing.com/news.aspx?topic=1&Id=6260
http://indiatoday.intoday.in/story/suneet-varma-to-bring-armani-junior-to-
india/1/162136.html
http://www.indiaretailing.com/news.aspx?topic=1&Id=6270
http://news.franchiseindia.com/franchise/Kitsch-plans-pan-India-
expansion-4425/
http://www.daijiworld.com/news/news_disp.asp?n_id=123390
http://www.indianexpress.com/news/tods-new-face-in-india/878400/
http://www.prokerala.com/news/articles/a263176.html
http://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-
india-review-specifications-release-date-road-test-test-drive-variants-
mileage-and-picture-gallery.html
http://www.burnyourfuel.com/cars/landrover/range-rover-evoque-
launched-newdelhi/
http://www.carblogindia.com/nargis-fakhri-rockstar-movie-lead-actress-
unveils-range-rover-evoque/
http://motoroids.com/news/nargis-fakhri-introduces-lr-evoque-to-delhi-
images-and-details.html
http://www.autoplugged.com/news-and-events/nargis-fakhri-introduces-
range-rover-evoque-in-new-delhi/
http://www.indiaretailing.com/news.aspx?topic=1&Id=6260http://www.indiaretailing.com/news.aspx?topic=1&Id=6260http://indiatoday.intoday.in/story/suneet-varma-to-bring-armani-junior-to-india/1/162136.htmlhttp://indiatoday.intoday.in/story/suneet-varma-to-bring-armani-junior-to-india/1/162136.htmlhttp://indiatoday.intoday.in/story/suneet-varma-to-bring-armani-junior-to-india/1/162136.htmlhttp://www.indiaretailing.com/news.aspx?topic=1&Id=6270http://www.indiaretailing.com/news.aspx?topic=1&Id=6270http://news.franchiseindia.com/franchise/Kitsch-plans-pan-India-expansion-4425/http://news.franchiseindia.com/franchise/Kitsch-plans-pan-India-expansion-4425/http://news.franchiseindia.com/franchise/Kitsch-plans-pan-India-expansion-4425/http://www.daijiworld.com/news/news_disp.asp?n_id=123390http://www.daijiworld.com/news/news_disp.asp?n_id=123390http://www.indianexpress.com/news/tods-new-face-in-india/878400/http://www.indianexpress.com/news/tods-new-face-in-india/878400/http://www.prokerala.com/news/articles/a263176.htmlhttp://www.prokerala.com/news/articles/a263176.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://www.burnyourfuel.com/cars/landrover/range-rover-evoque-launched-newdelhi/http://www.burnyourfuel.com/cars/landrover/range-rover-evoque-launched-newdelhi/http://www.burnyourfuel.com/cars/landrover/range-rover-evoque-launched-newdelhi/http://www.carblogindia.com/nargis-fakhri-rockstar-movie-lead-actress-unveils-range-rover-evoque/http://www.carblogindia.com/nargis-fakhri-rockstar-movie-lead-actress-unveils-range-rover-evoque/http://www.carblogindia.com/nargis-fakhri-rockstar-movie-lead-actress-unveils-range-rover-evoque/http://motoroids.com/news/nargis-fakhri-introduces-lr-evoque-to-delhi-images-and-details.htmlhttp://motoroids.com/news/nargis-fakhri-introduces-lr-evoque-to-delhi-images-and-details.htmlhttp://motoroids.com/news/nargis-fakhri-introduces-lr-evoque-to-delhi-images-and-details.htmlhttp://www.autoplugged.com/news-and-events/nargis-fakhri-introduces-range-rover-evoque-in-new-delhi/http://www.autoplugged.com/news-and-events/nargis-fakhri-introduces-range-rover-evoque-in-new-delhi/http://www.autoplugged.com/news-and-events/nargis-fakhri-introduces-range-rover-evoque-in-new-delhi/http://www.autoplugged.com/news-and-events/nargis-fakhri-introduces-range-rover-evoque-in-new-delhi/http://www.autoplugged.com/news-and-events/nargis-fakhri-introduces-range-rover-evoque-in-new-delhi/http://motoroids.com/news/nargis-fakhri-introduces-lr-evoque-to-delhi-images-and-details.htmlhttp://motoroids.com/news/nargis-fakhri-introduces-lr-evoque-to-delhi-images-and-details.htmlhttp://www.carblogindia.com/nargis-fakhri-rockstar-movie-lead-actress-unveils-range-rover-evoque/http://www.carblogindia.com/nargis-fakhri-rockstar-movie-lead-actress-unveils-range-rover-evoque/http://www.burnyourfuel.com/cars/landrover/range-rover-evoque-launched-newdelhi/http://www.burnyourfuel.com/cars/landrover/range-rover-evoque-launched-newdelhi/http://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://www.prokerala.com/news/articles/a263176.htmlhttp://www.indianexpress.com/news/tods-new-face-in-india/878400/http://www.daijiworld.com/news/news_disp.asp?n_id=123390http://news.franchiseindia.com/franchise/Kitsch-plans-pan-India-expansion-4425/http://news.franchiseindia.com/franchise/Kitsch-plans-pan-India-expansion-4425/http://www.indiaretailing.com/news.aspx?topic=1&Id=6270http://indiatoday.intoday.in/story/suneet-varma-to-bring-armani-junior-to-india/1/162136.htmlhttp://indiatoday.intoday.in/story/suneet-varma-to-bring-armani-junior-to-india/1/162136.htmlhttp://www.indiaretailing.com/news.aspx?topic=1&Id=62608/2/2019 DLF Emporio Monthly Report November)
32/35
http://www.peachesandblush.com/2011/11/les-petits-launches-in-india-
brings.html
In News-http://www.businessinsider.com/indias-market-for-luxury-brands-is-about-
to-explode-2011-11
http://indiatoday.intoday.in/story/fdi-in-retail-consumers-foreign-kirana-
stores/1/162316.html
http://articles.economictimes.indiatimes.com/2011-11-
26/news/30444509_1_luxury-brands-abhay-gupta-michele-norsa
http://timesofindia.indiatimes.com/business/india-business/Its-destination-
India-for-global-luxury-brands/articleshow/10938812.cms
http://www.livemint.com/2011/12/02200044/A-nod-to-Nehru.html?h=B
http://daily.bhaskar.com/article/BIZ-AUT-nargis-fakhri-unveils-new-range-
rover-evoque-in-new-delhi-2574306.html
http://lifestyle.in.msn.com/CondeNast/traveller_articles.aspx?cp-
documentid=5637394
http://epaper.hindustantimes.com/PUBLICATIONS/HT/HD/2011/12/02/Artic
leHtmls/ALL-FOR-A-CAUSE-02122011105003.shtml?Mode=1
http://indiatoday.intoday.in/story/christian-louboutin-veuve-clicquot-
ponsardinsotheby/1/161213.html
http://www.autoplugged.com/news-and-events/nargis-fakhri-introduces-range-rover-evoque-in-new-delhi/http://www.peachesandblush.com/2011/11/les-petits-launches-in-india-brings.htmlhttp://www.peachesandblush.com/2011/11/les-petits-launches-in-india-brings.htmlhttp://www.peachesandblush.com/2011/11/les-petits-launches-in-india-brings.htmlhttp://www.businessinsider.com/indias-market-for-luxury-brands-is-about-to-explode-2011-11http://www.businessinsider.com/indias-market-for-luxury-brands-is-about-to-explode-2011-11http://www.businessinsider.com/indias-market-for-luxury-brands-is-about-to-explode-2011-11http://indiatoday.intoday.in/story/fdi-in-retail-consumers-foreign-kirana-stores/1/162316.htmlhttp://indiatoday.intoday.in/story/fdi-in-retail-consumers-foreign-kirana-stores/1/162316.htmlhttp://indiatoday.intoday.in/story/fdi-in-retail-consumers-foreign-kirana-stores/1/162316.htmlhttp://articles.economictimes.indiatimes.com/2011-11-26/news/30444509_1_luxury-brands-abhay-gupta-michele-norsahttp://articles.economictimes.indiatimes.com/2011-11-26/news/30444509_1_luxury-brands-abhay-gupta-michele-norsahttp://articles.economictimes.indiatimes.com/2011-11-26/news/30444509_1_luxury-brands-abhay-gupta-michele-norsahttp://timesofindia.indiatimes.com/business/india-business/Its-destination-India-for-global-luxury-brands/articleshow/10938812.cmshttp://timesofindia.indiatimes.com/business/india-business/Its-destination-India-for-global-luxury-brands/articleshow/10938812.cmshttp://timesofindia.indiatimes.com/business/india-business/Its-destination-India-for-global-luxury-brands/articleshow/10938812.cmshttp://www.livemint.com/2011/12/02200044/A-nod-to-Nehru.html?h=Bhttp://www.livemint.com/2011/12/02200044/A-nod-to-Nehru.html?h=Bhttp://daily.bhaskar.com/article/BIZ-AUT-nargis-fakhri-unveils-new-range-rover-evoque-in-new-delhi-2574306.htmlhttp://daily.bhaskar.com/article/BIZ-AUT-nargis-fakhri-unveils-new-range-rover-evoque-in-new-delhi-2574306.htmlhttp://daily.bhaskar.com/article/BIZ-AUT-nargis-fakhri-unveils-new-range-rover-evoque-in-new-delhi-2574306.htmlhttp://lifestyle.in.msn.com/CondeNast/traveller_articles.aspx?cp-documentid=5637394http://lifestyle.in.msn.com/CondeNast/traveller_articles.aspx?cp-documentid=5637394http://lifestyle.in.msn.com/CondeNast/traveller_articles.aspx?cp-documentid=5637394http://epaper.hindustantimes.com/PUBLICATIONS/HT/HD/2011/12/02/ArticleHtmls/ALL-FOR-A-CAUSE-02122011105003.shtml?Mode=1http://epaper.hindustantimes.com/PUBLICATIONS/HT/HD/2011/12/02/ArticleHtmls/ALL-FOR-A-CAUSE-02122011105003.shtml?Mode=1http://epaper.hindustantimes.com/PUBLICATIONS/HT/HD/2011/12/02/ArticleHtmls/ALL-FOR-A-CAUSE-02122011105003.shtml?Mode=1http://indiatoday.intoday.in/story/christian-louboutin-veuve-clicquot-ponsardinsotheby/1/161213.htmlhttp://indiatoday.intoday.in/story/christian-louboutin-veuve-clicquot-ponsardinsotheby/1/161213.htmlhttp://indiatoday.intoday.in/story/christian-louboutin-veuve-clicquot-ponsardinsotheby/1/161213.htmlhttp://indiatoday.intoday.in/story/christian-louboutin-veuve-clicquot-ponsardinsotheby/1/161213.htmlhttp://indiatoday.intoday.in/story/christian-louboutin-veuve-clicquot-ponsardinsotheby/1/161213.htmlhttp://epaper.hindustantimes.com/PUBLICATIONS/HT/HD/2011/12/02/ArticleHtmls/ALL-FOR-A-CAUSE-02122011105003.shtml?Mode=1http://epaper.hindustantimes.com/PUBLICATIONS/HT/HD/2011/12/02/ArticleHtmls/ALL-FOR-A-CAUSE-02122011105003.shtml?Mode=1http://lifestyle.in.msn.com/CondeNast/traveller_articles.aspx?cp-documentid=5637394http://lifestyle.in.msn.com/CondeNast/traveller_articles.aspx?cp-documentid=5637394http://daily.bhaskar.com/article/BIZ-AUT-nargis-fakhri-unveils-new-range-rover-evoque-in-new-delhi-2574306.htmlhttp://daily.bhaskar.com/article/BIZ-AUT-nargis-fakhri-unveils-new-range-rover-evoque-in-new-delhi-2574306.htmlhttp://www.livemint.com/2011/12/02200044/A-nod-to-Nehru.html?h=Bhttp://timesofindia.indiatimes.com/business/india-business/Its-destination-India-for-global-luxury-brands/articleshow/10938812.cmshttp://timesofindia.indiatimes.com/business/india-business/Its-destination-India-for-global-luxury-brands/articleshow/10938812.cmshttp://articles.economictimes.indiatimes.com/2011-11-26/news/30444509_1_luxury-brands-abhay-gupta-michele-norsahttp://articles.economictimes.indiatimes.com/2011-11-26/news/30444509_1_luxury-brands-abhay-gupta-michele-norsahttp://indiatoday.intoday.in/story/fdi-in-retail-consumers-foreign-kirana-stores/1/162316.htmlhttp://indiatoday.intoday.in/story/fdi-in-retail-consumers-foreign-kirana-stores/1/162316.htmlhttp://www.businessinsider.com/indias-market-for-luxury-brands-is-about-to-explode-2011-11http://www.businessinsider.com/indias-market-for-luxury-brands-is-about-to-explode-2011-11http://www.peachesandblush.com/2011/11/les-petits-launches-in-india-brings.htmlhttp://www.peachesandblush.com/2011/11/les-petits-launches-in-india-brings.html8/2/2019 DLF Emporio Monthly Report November)
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Blogs-http://luxpresso.com/news-lifestyle/why-india-will-become-a-preferred-
market-for-brands-like-louis-vuitton-burberry/9460
http://www.omsaiestate.com/failure-to-cut-debt-lifts-builder-yields-above-
20-india-credit-2/
http://www.wheelomania.com/2011/12/maserati-quattroporte-on-
display-at-dlf.html
http://www.dkshow.com/?p=202
http://www.poshstuffonline.com/luxurygoods/maserati-debuts-in-india-
with-the-quattroporte
http://www.indianrealestateforum.com/dlf/t-dlf-chairman-k-p-singhs-
autobiography-launched-delhi-22137.html
http://theluxuryproject.com/wp/2011/11/with-new-fdi-rules-on-retail-
luxury-brands-ready-to-get-serious-in-india/
http://www.babble360.com/entertainment/fashion/indians-acquire-taste-
for-luxury.html
http://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-
india-review-specifications-release-date-road-test-test-drive-variants-
mileage-and-picture-gallery.html
http://sugarspiceandalldatsnice.blogspot.com/2011/11/post-release-les-
petits-launches-indias.html
http://calicoaster.blogspot.com/2011/11/first-look-les-petits-indias-first.html
http://luxpresso.com/news-lifestyle/why-india-will-become-a-preferred-market-for-brands-like-louis-vuitton-burberry/9460http://luxpresso.com/news-lifestyle/why-india-will-become-a-preferred-market-for-brands-like-louis-vuitton-burberry/9460http://luxpresso.com/news-lifestyle/why-india-will-become-a-preferred-market-for-brands-like-louis-vuitton-burberry/9460http://www.omsaiestate.com/failure-to-cut-debt-lifts-builder-yields-above-20-india-credit-2/http://www.omsaiestate.com/failure-to-cut-debt-lifts-builder-yields-above-20-india-credit-2/http://www.omsaiestate.com/failure-to-cut-debt-lifts-builder-yields-above-20-india-credit-2/http://www.wheelomania.com/2011/12/maserati-quattroporte-on-display-at-dlf.htmlhttp://www.wheelomania.com/2011/12/maserati-quattroporte-on-display-at-dlf.htmlhttp://www.wheelomania.com/2011/12/maserati-quattroporte-on-display-at-dlf.htmlhttp://www.dkshow.com/?p=202http://www.dkshow.com/?p=202http://www.poshstuffonline.com/luxurygoods/maserati-debuts-in-india-with-the-quattroportehttp://www.poshstuffonline.com/luxurygoods/maserati-debuts-in-india-with-the-quattroportehttp://www.poshstuffonline.com/luxurygoods/maserati-debuts-in-india-with-the-quattroportehttp://www.indianrealestateforum.com/dlf/t-dlf-chairman-k-p-singhs-autobiography-launched-delhi-22137.htmlhttp://www.indianrealestateforum.com/dlf/t-dlf-chairman-k-p-singhs-autobiography-launched-delhi-22137.htmlhttp://www.indianrealestateforum.com/dlf/t-dlf-chairman-k-p-singhs-autobiography-launched-delhi-22137.htmlhttp://theluxuryproject.com/wp/2011/11/with-new-fdi-rules-on-retail-luxury-brands-ready-to-get-serious-in-india/http://theluxuryproject.com/wp/2011/11/with-new-fdi-rules-on-retail-luxury-brands-ready-to-get-serious-in-india/http://theluxuryproject.com/wp/2011/11/with-new-fdi-rules-on-retail-luxury-brands-ready-to-get-serious-in-india/http://www.babble360.com/entertainment/fashion/indians-acquire-taste-for-luxury.htmlhttp://www.babble360.com/entertainment/fashion/indians-acquire-taste-for-luxury.htmlhttp://www.babble360.com/entertainment/fashion/indians-acquire-taste-for-luxury.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://sugarspiceandalldatsnice.blogspot.com/2011/11/post-release-les-petits-launches-indias.htmlhttp://sugarspiceandalldatsnice.blogspot.com/2011/11/post-release-les-petits-launches-indias.htmlhttp://sugarspiceandalldatsnice.blogspot.com/2011/11/post-release-les-petits-launches-indias.htmlhttp://calicoaster.blogspot.com/2011/11/first-look-les-petits-indias-first.htmlhttp://calicoaster.blogspot.com/2011/11/first-look-les-petits-indias-first.htmlhttp://calicoaster.blogspot.com/2011/11/first-look-les-petits-indias-first.htmlhttp://sugarspiceandalldatsnice.blogspot.com/2011/11/post-release-les-petits-launches-indias.htmlhttp://sugarspiceandalldatsnice.blogspot.com/2011/11/post-release-les-petits-launches-indias.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://ichinda.co.in/2011/11/new-land-roverrange-rover-evoque-price-india-review-specifications-release-date-road-test-test-drive-variants-mileage-and-picture-gallery.htmlhttp://www.babble360.com/entertainment/fashion/indians-acquire-taste-for-luxury.htmlhttp://www.babble360.com/entertainment/fashion/indians-acquire-taste-for-luxury.htmlhttp://theluxuryproject.com/wp/2011/11/with-new-fdi-rules-on-retail-luxury-brands-ready-to-get-serious-in-india/http://theluxuryproject.com/wp/2011/11/with-new-fdi-rules-on-retail-luxury-brands-ready-to-get-serious-in-india/http://www.indianrealestateforum.com/dlf/t-dlf-chairman-k-p-singhs-autobiography-launched-delhi-22137.htmlhttp://www.indianrealestateforum.com/dlf/t-dlf-chairman-k-p-singhs-autobiography-launched-delhi-22137.htmlhttp://www.poshstuffonline.com/luxurygoods/maserati-debuts-in-india-with-the-quattroportehttp://www.poshstuffonline.com/luxurygoods/maserati-debuts-in-india-with-the-quattroportehttp://www.dkshow.com/?p=202http://www.wheelomania.com/2011/12/maserati-quattroporte-on-display-at-dlf.htmlhttp://www.wheelomania.com/2011/12/maserati-quattroporte-on-display-at-dlf.htmlhttp://www.omsaiestate.com/failure-to-cut-debt-lifts-builder-yields-above-20-india-credit-2/http://www.omsaiestate.com/failure-to-cut-debt-lifts-builder-yields-above-20-india-credit-2/http://luxpresso.com/news-lifestyle/why-india-will-become-a-preferred-market-for-brands-like-louis-vuitton-burberry/9460http://luxpresso.com/news-lifestyle/why-india-will-become-a-preferred-market-for-brands-like-louis-vuitton-burberry/94608/2/2019 DLF Emporio Monthly Report November)
34/35
http://www.luxuo.com/luxury-trends/india-luxury-sector.html
http://blog.livedoor.jp/dcgearmotor-bag/archives/53365241.html
http://elevatedsaunterer.wordpress.com/2011/11/13/high-hell-celebrities-jacqueline-fernandez-kalki-koechlin-amy-adams/
http://www.pimsleurapproach.com/blog/fashion-2/why-india-matters-in-
a-global-market
http://calicoaster.blogspot.com/2011/11/first-look-les-petits-indias-first.htmlhttp://www.luxuo.com/luxury-trends/india-luxury-sector.htmlhttp://www.luxuo.com/luxury-trends/india-luxury-sector.htmlhttp://blog.livedoor.jp/dcgearmotor-bag/archives/53365241.htmlhttp://blog.livedoor.jp/dcgearmotor-bag/archives/53365241.htmlhttp://elevatedsaunterer.wordpress.com/2011/11/13/high-hell-celebrities-jacqueline-fernandez-kalki-koechlin-amy-adams/http://elevatedsaunterer.wordpress.com/2011/11/13/high-hell-celebrities-jacqueline-fernandez-kalki-koechlin-amy-adams/http://elevatedsaunterer.wordpress.com/2011/11/13/high-hell-celebrities-jacqueline-fernandez-kalki-koechlin-amy-adams/http://www.pimsleurapproach.com/blog/fashion-2/why-india-matters-in-a-global-markethttp://www.pimsleurapproach.com/blog/fashion-2/why-india-matters-in-a-global-markethttp://www.pimsleurapproach.com/blog/fashion-2/why-india-matters-in-a-global-markethttp://www.pimsleurapproach.com/blog/fashion-2/why-india-matters-in-a-global-markethttp://www.pimsleurapproach.com/blog/fashion-2/why-india-matters-in-a-global-markethttp://elevatedsaunterer.wordpress.com/2011/11/13/high-hell-celebrities-jacqueline-fernandez-kalki-koechlin-amy-adams/http://elevatedsaunterer.wordpress.com/2011/11/13/high-hell-celebrities-jacqueline-fernandez-kalki-koechlin-amy-adams/http://blog.livedoor.jp/dcgearmotor-bag/archives/53365241.htmlhttp://www.luxuo.com/luxury-trends/india-luxury-sector.html8/2/2019 DLF Emporio Monthly Report November)
35/35
Conclusiono The plans and ideas have worked well and the targets are achieved
for the month.
o Fans are interested in knowing what is latest happening in DLF Emporio.o Plans are implemented in proper sequence giving good feedback.o The interactivity level has increased.o Number of fans are increasing constantly.