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Directorate of Distance Education Swami Vivekanand Subharti University II Year 1 MASTER OF BUSINESS ADMINISTRATION (MBA) MBA/ASSIGN/II/YEAR/2018-19 Assignments (For June Academic Batch-2018-19) DIRECTORATE OF DISTANCE EDUCATION SWAMI VIVEKANAND SUBHARTI UNIVERSITY Subhartipuram, NH-58, Delhi-Haridwar-Meerut By-Pass Road, Meerut– 250 005

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Page 1: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

1

MASTER OF BUSINESS ADMINISTRATION

(MBA)

MBA/ASSIGN/II/YEAR/2018-19

Assignments

(For June Academic Batch-2018-19)

DIRECTORATE OF DISTANCE EDUCATION

SWAMI VIVEKANAND SUBHARTI UNIVERSITY

Subhartipuram, NH-58, Delhi-Haridwar-Meerut

By-Pass Road, Meerut– 250 005

Page 2: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

2

Detail of MBA Program

Course Code SLM Code Name of the subject Page No MBA-9 M-234 (A) Supply Chain Management

4 C-118 (B) Management Information System

MBA-10 M-235 (A) Strategic Management 5

M-246 (B) Entrepreneurship Development MBA-11 M-236 Project Management 6

MBA-12 M-230 (A) Consumer Behaviour & Advertising Management

7 M-247 (B) Corporate Governance, Values & Ethics

Detail of MBA Specialization

Specialization SLM Code Name of the subject Page No

HRM

M-238 Personal Growth and Training & Development 8 M-239 Industrial Relations & Labour Enactment

9

IT

C-111 System Analysis & Design 10 C-117 Internet & E-Commerce 11

Marketing Management

M-240 Sales & Distribution management 12 M-241 Retail Management 13

Financial Management

M-242 Management of working capital 14 M-243 Security Analysis and Investment Management

15

Production & Operation Management

M-244 Material Management 16 M-245 Maintenance Management 17

Page 3: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

3

Specialization Course Code SLM Code Name of the subject Page No

Fashion Designing MBA-13 M-264 Apparel Manufacturing Technology

18

Fashion Designing MBA-14 M-265 Apparel Marketing Merchandising

19

Fashion Designing MBA-15 M-266 Fabric Production and Processing

20

Fashion Designing MBA-16 M-267 Fashion General Theory

21

Hospital Administration MBA-13 M-256 Hospital Operation-I 22

Hospital Administration MBA-14 M-257 Health Laws and Policies 23

Hospital Administration MBA-15 M-258 Hospital Information System 24

Hospital Administration MBA-16 M-259 Materials Management 25

Hotel & Tourism Management

MBA-13 M-260 Eco Tourism 26

Hotel & Tourism Management

MBA-14 M-261 Advance Front Office 27

Hotel & Tourism Management

MBA-15 M-262 Food & Beverage Service 28

Hotel & Tourism Management

MBA-16 M-263 Travel & Tourism Management 29

Pharmaceutical Marketing MBA-13 M-253 Advances in Pharmaceutical Sciences

30

Pharmaceutical Marketing MBA-14 M-254 Pharmaceutical Formulation Design and

Development 31

Pharmaceutical Marketing MBA-15 M-255 Standardization and Stabilization Methods 32

Pharmaceutical Marketing MBA-16 M-248 Pharmaceutical Marketing 33

Telecom Management MBA-13 M-249 Marketing of telecom products 34

Telecom Management MBA-14 M-250 Telecom Technologies and Networking Techniques 35

Telecom Management MBA-15 M-251 Management of Telecommunication Systems 36

Telecom Management MBA-16 C-117 Internet & E-commerce 37

Page 4: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

4

Course Code : MBA - 9

Course Title : Supply Chain Management, Management Information System

Assignment No. : MBA - 9/ M-234, C-118/ A-2018-19

SLM Code : M-234, C-118

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Supply Chain Management

Q.1. What is Warehousing Management ? Q.2. What is reverse logistics management? Q.3. What are the different steps of purchasing? Q.4. What is meant by ‘Economic order quantity’? Q.5. What is CSM.

Management Information System

Q.1. Describe the types of Information Systems. Q.2. Explain organizational planning. Q.3. What are the challenges to Global Information Systems? Q.4. What do you mean by Information Systems, explain its importance? Q.5.Write a short note on MIS structure.

Page 5: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

5

Course Code : MBA - 10

Course Title : Strategic Management, Entrepreneurship Development

Assignment No. : MBA - 10/ M-235, M-246/ A-2018-19

SLM Code : M-235, M-246

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Strategic Management

Q.1. What is a strategy Management? Q.2. Explain environment threat and opportunity profile (ETOP). Q.3. Discuss Boston Consulting Group (BCG) Growth-share Matrix. Q.4. What are the different steps of Strategy Implementation ? Q.5. Explain balanced scorecard strategic advantage profile (SAP).

Entrepreneurship Development

Q.1. Write a note on Idea generation. Q.2 Write a note on Project selection. Q.3. Write a note on Identification of opportunity. Q.4. Write a note on Feasibility study. Q.5. What factors might account for the more positive attitudes to enterprise by

younger people in the UK?

Page 6: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

6

Course Code : MBA - 11

Course Title : Project Management

Assignment No. : MBA -11/ M-236/ A-2018-19

SLM Code : M-236

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. What are the different functions of the PMIS ? Q.2. What do you understand by Project Evaluation ? Q.3. Distinguish between project and production management, by giving examples. Q.4. Differentiate AON and AOA. Q.5. Write a short notes on traditional cost control.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

7

Course Code : MBA - 12

Course Title : Consumer Behavior & Advertising Management, Corporate Governance, Values & Ethics

Assignment No. : MBA - 13/ M-230, M-247/ A-2018-19

SLM Code : M-230, M-247

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Consumer Behavior & Advertising Management

Q.1. Discuss why you feel recent definitions of IMC are or are not an improvement upon earlier definitions. Q.2. Discuss the main characteristics of organizational buying. Q.3. What are the variations in cultural values ? Q.4. Write a short note on Ethical & Social issues in Advertising. Q.5. What is e-commerce & e-marketing ?

Corporate Governance, Values & Ethics

Q.1. Write notes on Vector. Q.2. Write notes on Synergy. Q.3. Discuss the reports of Committees on Corporate governance. Q.4. Write notes on Business Level Strategy. Q.5. What are “moral Rights” ?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

8

Course Code : MBA (HRM)

Course Title : Personal Growth and Training & Development

Assignment No. : MBA (HRM)/ M-238/ A-2018-19

SLM Code : M-238

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Write a short notes on Readiness of the learner. Q.2. What are the different types of personality by Jung? Q.3. What a the different types of Training? Q.4. Write a short note on Sequencing the Training Material. Q.5. What are different theories of personality and performance?

Page 9: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

9

Course Code : MBA (HRM)

Course Title : Industrial Relations and Labor Enactment

Assignment No. : MBA (HRM)/ M-239/ A-2018-19

SLM Code : M-239

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Discuss the causes and effects of grievances. Q.2. What is Industrial Relations ? Q.3. Define Trade Unions. Q.4. What is meant by wages under the Payment of Wages Act ? Q.5. Briefly explain the ILO and its objectives.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

10

Course Code : MBA (IT)

Course Title : System Analysis & Design

Assignment No. : MBA (IT)/ C-111/ A-2018-19

SLM Code : C-111

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Define the types system? Q.2. Define the six phases of System Development Life Cycle? Q.3. What is Fact Gathering Technique? Q.4. Write a short note on System Design. Q.5. Write a short note on SDLC.

Page 11: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

11

Course Code : MBA (IT)

Course Title : Internet & E-Commerce

Assignment No. : MBA (IT)/ C-117/ A-2018-19

SLM Code : C-117

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Write a short not on Electronic Distributor. Q.2. Discuss the security for Server Computers. Q.3. What do you mean by Server Computers? Q.4. Define the benefits of e-retailing. Q.5. Discuss the advantages and disadvantages of payment cards.

Page 12: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

12

Course Code : MBA (Marketing Management)

Course Title : Sales and Distribution Management

Assignment No. : MBA (Marketing Management)/M-240 / A-2018-19

SLM Code : M-240

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Discuss Maslow’s hierarchy of needs theory. Q.2. Discuss Herzberg’s dual factor theory Q.3. What are key characteristics of leadership? Q.4. Discuss the factors responsible for interdependence of sales and distribution. Q.5. Define the differences between a sales forecast and a market forecast.

Page 13: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

13

Course Code : MBA (Marketing Management)

Course Title : Retail Management

Assignment No. : MBA (Marketing Management)/M-241 / A-2018-19

SLM Code : M-241

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Discuss Retailing Model. Q.2. How important is the role of pricing in retail marketing mix ? Q.3. Discuss the internationalization of the Retailing. Q.4. What are the types of decision making processes? Q.5. Discuss Direct Selling & Personal Selling.

Page 14: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

14

Course Code : MBA (Financial Management)

Course Title : Management of Working Capital

Assignment No. : MBA (Financial Management)/M-242 / A-2018-19

SLM Code : M-242

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Define the benefits of holding inventory. Q.2. Discuss various classifications of banking as per the RBI Act? Q.3. What are the principal motives of holding cash in a business? Q.4. What are the different types of working capital? Q.5. What do you mean by working capital?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

15

Course Code : MBA (Financial Management)

Course Title : Security Analysis & Investment Management

Assignment No. : MBA (Financial Management)/M-243 / A-2018-19

SLM Code : M-243

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Define the concept of Return. Q.2. Define the equity shares. Q.3. Explain Treynor portfolio performance measure. Q.4. What are the different types of investment companies? Q.5. What is the basic concept of mutual funds?

Page 16: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

16

Course Code : MBA (Production & Operation Management)

Course Title : Material Management

Assignment No. : MBA (Production & Operation Management)/M-244 / A-2018-19

SLM Code : M-244

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Define the advantages of simplification. Q.2. Write a short note on purchase by negotiation. Q.3. Define the advantages of environmental management. Q.4. Define the advantages of material management. Q.5. Compare the push and pull methods of coordinating work centres.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

17

Course Code : MBA (Production & Operation Management)

Course Title : Maintenance Management

Assignment No. : MBA (Production & Operation Management)/M-245 / A-2018-19

SLM Code : M-245

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. What is Pareto’s Law? Q.2. What requirements should be met by job specifications? Q.3. What is preventive maintenance? Q.4. Why is the EOQ formula not useful for spare parts ? Q.5. What do you understand by TQM ?

Page 18: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

18

Course Code : MBA (Fashion Designing)

Course Title : Apparel Manufacturing Technology

Assignment No. : MBA (Fashion Designing)-13/M-264 / A-2018-19

SLM Code : M-264

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Write a short note on apparel design technology. Q.2. Write a short note on acceptance sampling. Q.3. What are the sourcing issues in apparel industry? Q.4. Write a short note on quality control inspection. Q.5. Define the role of the marketing division in apparel firms.

Page 19: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

19

Course Code : MBA (Fashion Designing)

Course Title : Apparel Marketing Merchandising

Assignment No. : MBA (Fashion Designing)-14/M-265 / A-2018-19

SLM Code : M-265

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Write a short note on apparel quality management. Q.2. Write a short note on National Retailers. Q.3. Define the planning process in clothing manufacture. Q.4. Define the opportunities in the textile industry of India. Q.5. What is Fashion Merchandising?.

Page 20: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

20

Course Code : MBA (Fashion Designing)

Course Title : Fabric Production and Processing

Assignment No. : MBA (Fashion Designing)-15/M-266 / A-2018-19

SLM Code : M-266

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1 Write short notes on Stretch yarns. Q.2 What is the difference between yarn and thread Q.3 What do you mean by flocking? Q.4 What are the different types of cotton available? Q.5 What is the fibre used to create linen?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

21

Course Code : MBA (Fashion Designing)

Course Title : Fashion General Theory

Assignment No. : MBA (Fashion Designing)-16/M-267 / A-2018-19

SLM Code : M-267

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1 Write a short note on world wars on fashion industry. Q.2 What are the various principles that help to design a dress? Q.3 What are the various types of lines? Q.4 Write a short note on fashion development. Q.5 Define the Trickle- down theories.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

22

Course Code : MBA (Hospital Administration)

Course Title : Hospital Operation-I

Assignment No. : MBA(Hospital Administration)-13/M-256/ A-2018-19

SLM Code : M-256

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Describe the aims of hospital administration. Q.2. What is the role of computers in billing services? Q.3. Write a short note on Hospital Operation. Q.4. What is Billing Service and types of billing in the hospitals? Q.5. What is the definition of Outpatient?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

23

Course Code : MBA (Hospital Administration)

Course Title : Health Laws and Policies

Assignment No. : MBA(Hospital Administration)-14/M-257/ A-2018-19

SLM Code : M-257

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Define the disability act in India. Q.2. Define the Medical Code of Ethics. Q.3. Explain in detail about MTP act. Q.4. Write a short note on Health Laws. Q.5. Explain the authority and restrictions of transplantation of human organs.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

24

Course Code : MBA (Hospital Administration)

Course Title : Hospital Information System

Assignment No. : MBA(Hospital Administration)-15/M-258/ A-2018-19

SLM Code : M-258

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. What is facility control & procedural control? Q.2. What are the needs and benefits of IT? Q.3. What are the benefits and limitation of the relation data base model? Q.4. Explain the concept of system. Q.5. What is the Function of Motherboard

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

25

Course Code : MBA (Hospital Administration)

Course Title : Materials Management

Assignment No. : MBA(Hospital Administration)-16/M-259/ A-2018-19

SLM Code : M-259

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Explain the significance of materials planning. Q.2. Explain the importance of materials management. Q.3. Explain the significance of materials planning. Q.4. Explain Air Transport. Q.5. What are the functions of purchase department?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

26

Course Code : MBA (Hotel & Tourism Management)

Course Title : Eco Tourism

Assignment No. : MBA (Hotel & Tourism Management)-13/M-260/ A-2018-19

SLM Code : M-260

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Write a short note on tourism. Q.2. Discuss the potentials and constraints for introducing ecotourism in India. Q.3. Write a short note of ecosystem in the development of tourism. Q.4. What are your suggestions to control negative impacts? Q.5. How Tourism activities be linked to global environmental problems.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

27

Course Code : MBA (Hotel & Tourism Management)

Course Title : Advance Front Office

Assignment No. : MBA (Hotel & Tourism Management)-14/M-261/ A-2018-19

SLM Code : M-261

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Draw out the organization chart of a typical hotel. Q.2. Write a short note on E.P. Q.3. Give the advantages of the various front office systems. Q.4. State the importance of organization in a hotel operation. Q.5. What Role does the night audit play?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

28

Course Code : MBA (Hotel & Tourism Management)

Course Title : Food & Beverage Service

Assignment No. : MBA (Hotel & Tourism Management)-15/M-262/ A-2018-19

SLM Code : M-262

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. Write a short note on Table Service. Q.2. Write a short note on Menu. Q.3. Define the different types of coffee. Q.4. What are the attributes of a good F & B personnel? Q.5. Define the types of Alcoholic Beverage?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

29

Course Code : MBA (Hotel & Tourism Management)

Course Title : Travel & Tourism Management

Assignment No. : MBA (Hotel & Tourism Management)-16/M-263/ A-2018-19

SLM Code : M-263

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q.1. What is the role of IATA? Q.2. What is the use of X-Ray Machines in Travel Management? Q.3. Discuss “Trade in Tourism Service”. Q.4. What is the use of passport? Q.5. What is the full form of VISA?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

30

Course Code : MBA (Pharmaceutical Marketing)

Course Title : Advances in Pharmaceutical Marketing

Assignment No. : MBA (Pharmaceutical Marketing)-13/M-253/ A-2018-19

SLM Code : M-253

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 Write a short note on Novel drug delivery systems. Q. 2 Write a short note on Pharmaceutical Marketing. Q. 3 Discuss aims of bio informatics. Q. 4 Write a short note on DNA cloning. Q. 5 Write a short note on ISO 9001 – quality management standard.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

31

Course Code : MBA (Pharmaceutical Marketing)

Course Title : Pharmaceutical Formulation Design and Development

Assignment No. : MBA (Pharmaceutical Marketing)-14/M-254/ A-2018-19

SLM Code : M-254

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 What are the characteristics of polymers? Q. 2 What is clinical formulation?. Q. 3 What is preclinical formulation? Q. 4 Discuss the Product life cycle. Q. 5 What is Flavoring Pharmaceuticals?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

32

Course Code : MBA (Pharmaceutical Marketing)

Course Title : Standardization and Stabilization Methods

Assignment No. : MBA (Pharmaceutical Marketing)-15/M-255/ A-2018-19

SLM Code : M-255

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 Discuss the public sector effort in herbals. Q. 2 Write a short note on Stabilization Methods. Q. 3 Discuss the WHO guidelines in herbal formulation. Q. 4 Discuss mycotoxins and endotoxins. Q. 5 Discuss the total viable aerobic count in herbals.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

33

Course Code : MBA (Pharmaceutical Marketing)

Course Title : Pharmaceutical Marketing

Assignment No. : MBA (Pharmaceutical Marketing)-16/M-248/ A-2018-19

SLM Code : M-248

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 Discuss marketing management in the pharmaceutical industry. Q. 2 Discuss the elements of public relations. Q. 3 Discuss different health care regulation. Q. 4 Discuss marketing strategic and strategic planning. Q. 5 What do you understand by pharmaceutical industry?

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

34

Course Code : MBA (Telecom Management)

Course Title : Marketing of Telecom Products

Assignment No. : MBA (Telecom Management)-13/M-249/ A-2018-19

SLM Code : M-249

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 Write a short note on Functions of exchange. Q. 2 Write a short note on Degree of difficulty in marketing. Q. 3 Write a short note on Buyer-marketing-dyads. Q. 4 Why is marketing training a continual managerial activity? Q. 5 Write a short note on Functions of physical supply.

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Directorate of Distance Education Swami Vivekanand Subharti University

II Year

35

Course Code : MBA (Telecom Management)

Course Title : Telecom Technologies and Networking Techniques

Assignment No. : MBA (Telecom Management)-14/M-250/ A-2018-19

SLM Code : M-250

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 Write a short note on ISDN Q. 2 Write a short note on Broadcast Channel Q. 3 Write a short note on TCP Q. 4 Discuss the evaluation of telecommunication. Q. 5 Write a short note on IP

Page 36: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

36

Course Code : MBA (Telecom Management)

Course Title : Management of Telecommunication Systems

Assignment No. : MBA (Telecom Management)-15/M-251/ A-2018-19

SLM Code : M-251

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 Discuss the different strategic consequences. Q. 2 Discuss the major issues and opportunities of telecom industry in India Q. 3 Explain Network Elements, Managers and Agents. Q. 4 Differentiate between the PSTN and ISDN. Q. 5 Differentiate between economics of scope and economies of density.

Page 37: Directorate of Distance Education Swami Vivekanand ...subhartidde.com › Downloads › Assignments › 2 Year › MBA.pdf · Course Title : Supply Chain Management, Management Information

Directorate of Distance Education Swami Vivekanand Subharti University

II Year

37

Course Code : MBA (Telecom Management)

Course Title : Internet & E-Commerce Assignment No. : MBA (Telecom Management)-16/C-117/ A-2018-19

SLM Code : C-117

Maximum Marks : 15

Words : 100 words

Attempt all questions.

All questions carry equal marks.

Q. 1 What were the main forces that led to the commercialization of the Internet. Q. 2 What is Payment Cards? Q. 3 What is E-Banking? Q. 4 Write short note on Electronic wallets. Q. 5 Describe the advantages and disadvantages of electronic cash.