STEVE HAYS Plano, TX 75023 (214) 546-4087 [email protected] MANAGING DIRECTOR Dynamic, versatile manager with 14+ years in Managing Director roles, leveraging vast knowledge in client relationship management and directing integrated production for advertising/marketing campaigns for Fortune 100/500 clients. Delivers high quality, high ROI projects on time and within budget. Strategic, results-oriented professional with a bottom-line orientation and ability to lead. AREAS OF EXPERTISE Integrated Production Processes ● Creative Direction ● Project Management ● Client Relations Budgeting & Cost Control ● Account Management ● Brand Positioning ● Media Campaigns Advertising ● Media ● Team Leadership ● Communication Skills SELECT CLIENTS PepsiCo; BMW; Kraft; Coca-Cola; Samsung; GSK; Chili’s; Hillshire; AT&T; Revlon; Bacardi; TGI Friday’s; Denny’s; Nissan; Frito Lay; Intel; Mary Kay; Bridgestone; Mars; Nestle; Dell; Rolex; Anheuser-Busch; American Airlines; General Motors; Dr. Pepper Snapple Group; Southwest Airlines PROFESSIONAL EXPERIENCE GIANNINI CREATIVE - FILMWORKERS, Dallas, TX Managing Director/Executive Producer, 2011-Present Lead internal and external production processes for strategic, integrated media campaigns. Collaborate with creative, media, and account teams. Manage digital, video, and print production, to ensure consistent branding across multiple platforms. Oversee videographers, editors, CGI artists, illustrators, animators, special effects artists, creative retouch artists, and photographers. Key Accomplishments: Opened the TX office, developing a new team and production workflows to meet objectives. Developed integrated production processes and strategic alliances, realizing a 33% increase in service offerings. Led strategic business development and sales efforts resulting in 100% of new client growth. SEVEN WORLDWIDE / SCHAWK, Dallas, TX Managing Director, 2001-2011 Managed projects generating revenue of $7MM+ per year from inception through development. Supervised 45 staff including account managers, sales, graphic designers, animators, retouch artists, CGI artists, photographers, illustrators, and digital producers. Key Accomplishments: Exceeded revenue and profitability objectives each year, including a 100% turnaround in P&L the first year as Managing Director. Recognized as the #1 independent producer (x3) for North American business development. Developed production processes that streamlined delivery and reduced costs by 47%. Personally managed client accounts valued at $5MM annually. Previous positions include Sales Manager for American Color and General Manager for Graphic Service. EDUCATION University of Texas – Austin

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Steve Hays is a dynamic, versatile manager with 14+ years in Managing Director roles, leveraging vast knowledge in client relationship management and directing integrated production for advertising/marketing campaigns for Fortune 100/500 clients.

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STEVE HAYS

Plano, TX 75023 (214) 546-4087 [email protected]

MANAGING DIRECTOR

Dynamic, versatile manager with 14+ years in Managing Director roles, leveraging vast knowledge in client relationship management and directing integrated production for advertising/marketing

campaigns for Fortune 100/500 clients. Delivers high quality, high ROI projects on time and within budget. Strategic, results-oriented professional with a bottom-line orientation and ability to lead.

AREAS OF EXPERTISE

Integrated Production Processes ● Creative Direction ● Project Management ● Client Relations Budgeting & Cost Control ● Account Management ● Brand Positioning ● Media Campaigns

Advertising ● Media ● Team Leadership ● Communication Skills

SELECT CLIENTS

PepsiCo; BMW; Kraft; Coca-Cola; Samsung; GSK; Chili’s; Hillshire; AT&T; Revlon; Bacardi; TGI Friday’s; Denny’s; Nissan; Frito Lay; Intel; Mary Kay; Bridgestone; Mars; Nestle; Dell; Rolex;

Anheuser-Busch; American Airlines; General Motors; Dr. Pepper Snapple Group; Southwest Airlines

PROFESSIONAL EXPERIENCE

GIANNINI CREATIVE - FILMWORKERS, Dallas, TX Managing Director/Executive Producer, 2011-Present Lead internal and external production processes for strategic, integrated media campaigns. Collaborate with creative, media, and account teams. Manage digital, video, and print production, to ensure consistent branding across multiple platforms. Oversee videographers, editors, CGI artists, illustrators, animators, special effects artists, creative

retouch artists, and photographers. Key Accomplishments: Opened the TX office, developing a new team and production workflows to meet objectives. Developed integrated production processes and strategic alliances, realizing a 33% increase in

service offerings. Led strategic business development and sales efforts resulting in 100% of new client growth.

SEVEN WORLDWIDE / SCHAWK, Dallas, TX Managing Director, 2001-2011 Managed projects generating revenue of $7MM+ per year from inception through development. Supervised 45 staff including account managers, sales, graphic designers, animators, retouch artists,

CGI artists, photographers, illustrators, and digital producers. Key Accomplishments: Exceeded revenue and profitability objectives each year, including a 100% turnaround in P&L the

first year as Managing Director. Recognized as the #1 independent producer (x3) for North American business development. Developed production processes that streamlined delivery and reduced costs by 47%. Personally managed client accounts valued at $5MM annually.

Previous positions include Sales Manager for American Color and General Manager for Graphic Service.

EDUCATION

University of Texas – Austin