26 - 29 SEPTEMBER 2017, ROMEXPO, BUCHAREST

DIGITAL SIGNAGESoutheast European Exhibition for Digital Display and Interactive Technologies

DIGITALSIGNAGE

Market researchers say worldwide revenue for digital signage equipment, software, services and media is projected to hit USD 17.1 billion in 2017. That means digital signage is generating more and more interest in various industries across the globe, and those industries are buying in and spending big amounts of money nowadays. Expected competition between specialized vendors and new entrants is forecast to result in product innovation for achieving differentiation.

Overall, the retail market continues to be the strongest source of revenue for the digital signage industry (cca. 42% of total digital signage displays revenue from 2013 to 2017, IHS predicts). The digital signage market is set to grow at an 8.94 percent compound annual growth rate between now and 2020. Digital signage fills a huge communication gap, offering real benefits: cost, flexibility, control and measurable results. It enables mixed reality advertising and allows brands to deliver real-time innovative experiences. It’s the crossing point where the Brand, the Shopper and the Retailer meet in a mutually beneficial, revenue shared environment.

1GLOBAL DIGITAL SIGNAGE MARKET

Boosts customer satisfaction by 46%

80% of brands experienced an increase of up to 33% in additional sales

Captures 400% more views than static displays

Encourages customers to spend 30% more time in stores

Increases customer retention by 30%

83% recall rate of a digital bilboard seen in the past 30 days.

Generates 32.8% more in-store traffic

47.7% effectiveness on brand awareness

400% 83%

80% 30%

47.7% 29.5%

46%

30%

32.8%

35%Digital Signage reduces perceived wait times at checkout by as much as 35%

Bumps up the average purchase amount by 29.5%

Consumers are on-the-go viewers. Train stations, airports, buses or taxis, digital signage is used in and on all modes of public transportation to meet the needs of on-the-go viewers, providing real-time, location- and context-aware traveler information and advertising.

Speed and technology are two of the most important symbols of the world we live in. We are witnessing new evolutions and transformations that do not bypass business environment. In our crazy rush for new clients, business transforms and reinvents itself and digital signage sector is no exception. Today, digital signage transforms business models in many industries, offers clients a much more personal experience and reaches the market way faster due to innovative technologies. At the end, everything turns into profit.  Wanting to provide Southeast European market the opportunity to be up to date with the latest interactive technologies in the field as well as with the innovative solutions of digital display we created DIGITAL SIGNAGE, an exhibition we want to turn into a profitable and exciting experience.

DIGITAL SIGNAGE is held together with PRINT&SIGN between September 26th and 29th 2017 in the central pavilion of Romexpo Exhibition Center, in Bucharest, Romania. The exhibition will benefit  from  the presence of  the  leader companies  in digital  signage and many other companies from the local market, offering the perfect setting for business environment interaction in Southeast Europe.

For four days, DIGITAL SIGNAGE will be a trade show of technology and innovation enhanced by the presence of well-targeted professional visitors, decision makers in key industries. Auditory will have access to a wide range of digital signage equipment, display systems, touchscreens and plenty of related gadgets.

DIGITAL SIGNAGE will mark new trends by showcasing innovative digital displays and interactive technology solutions for customers and employee communications.

Touch. Speed. Technology. Innovation. Experience.

2 WHYDIGITAL SIGNAGE

Your business needs a direct and customized communication to reach clients and transform in a successful story and DIGITAL SIGNAGE instruments offer you this exact opportunity: 

DIGITAL SIGNAGE exhibitors will present the newest and most innovative solutions: 

• Conferencing and collaboration• Content creation & management• Digital signage• Digital cinema• Education technology • Home cinema• Image processing• Interactive display

• Large format displays• LED screens• Lighting systems• Lighting control• Medical & health care systems• Multimedia• Presentation systems

• Projection systems• Projection screens • Rigging and staging• Show control• Touch screens & displays • Video displays• Video projectors

3WHO ARE THE EXHIBITORS

Brand awareness at regional level

BRAND

Why attend

Vast thematic covering the most important segments from digital

printing and digital signage industry

THEMATIC 10.000 SQMTargeted audience in order to

expand your customer network

TARGETED AUDIENCELarge exhibition space

available

Professional attendance at DIGITAL SIGNAGE will comprise of decision-makers from key industry categories such as: 

• Retail• Hotels and resorts• Restaurants and clubs• Finance and banking• Leisure venues• Cinemas

• Theatre and performance venues• TV and broadcast• Meeting, live events and presentation rooms• Healthcare • Education facilities • Government

• Sports stadia and arenas • Museums and visitor attractions • Outdoor advertising • Digital out-of-home networks • Transportation and systems integration

MAIN TARGETED INDUSTRIES

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nt Global digital signage market is in a continuous evolution and we are committed to organize in Romania DIGITAL SIGNAGE,  the  first  dedicated exhibition for this segment and transform it in the perfect meeting point of latest technology offers with the highest expectations and demands.

NEW IS CATCHY

The use of digital signage is well-spread in all industries, from retail to healthcare, banking or automotive. Sometimes, a picture’s worth a thousand words. Sometimes, participating in a trade fair is worth a thousand meetings.

DIGITAL SIGNAGE IS EVERYWHERE

DIGITAL SIGNAGE gives business professionals the best opportunity to experience and test the newest technological evolutions, expand their clients network and offer visitors all the information they need.

TIMING IS EVERYTHING

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7, Expozitiei Blvd,12101 Bucharest, Romania

Addressmanuela.popescu@euroexpo.rowww.printsign.ro/digital-signage

0040 730 712 7530040 21 321 60 30

DIGITAL SIGNAGE brings the best advertising solutions for a brighter and

more effective advertising.

Phone Email & Web

Targeted communication is one of our registered trademarks by focusing on well determined databases that will ensure the best quality of professional visitors.

We love our premium clients, therefore we make all dully preparations for the top management of the main companies to feel welcome and secure in our show. We’ve implemented this system 4 years ago with best results and we’re improving it every year. Besides special invitations, call center and free parking we also offer a concierge service for the most important clients of our exhibitors.

We communicate  worldwide  with  profile  publications  and  websites, associations and trade-fair organizers. We believe being everywhere is the key to success, therefore we want to have the best for our clients.

We impose trends by creating a dedicated space for innovation to be in  the  spotlight  and  for  latest  technologies  to  be  tested  first  hand. Our dynamic workshops, conferences and seminaries will boost with interesting information able to bring added value to your business.

MEDIA ANDCOMMUNICATION

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