WORKSHOPDIGITAL PRODUCT & SERVICES MANAGEMENT

DIGITAL PRODUCT & SERVICES MANAGEMENT

Overview

Your customer wants a complete digital overhaul of their products and services, and wants your help to revolutionize their position in the industry.

Are you ready for this digital innovation challenge?

Digital Product Management is a 3 day workshop where you'll explore common types of digital technology used in B2B and B2B2C organizations today, build a digital prototype, product roadmap, and create a business model for your solution/product.

You’ll understand how new and emerging technology in the fields of robotics, Internet of Things (IoT), engineering, medical industries are applied across multiple industries. You’ll use key Agile principles, rapid prototyping, and design experiments to validate your concept.

At the end of the workshop, you will leave with a clearly defined digital strategy, a new understanding of the technology available today, and roadmap to launch your first MVP.

Impact

A keener understanding of how to use emerging and disruptive technology to solve complex problems and pain points gives you a competitive advantage in the market.

Templates for developing multi-generation product plans , and a clear path to drive commercial value through digitalization allows your team to operate efficiently and enjoy better results.

Journey Map

1. Types of Digital Products

2. Digital Innovation Case

3. Vision & Conceptualization

4. Digital Design Strategies

5. Ecosystems, Data Analytics & Architecture

6. Revenue Models

7. Pricing Strategy

8. Multi-Generational Product Planning

9. Business & Financial Modeling

10. Lifecycle Management

Course Modules

“”

“”

“”

Understanding new technology and product value, and interaction with other GE businesses, their products, and experiences was highly valuable. I see the long term benefit of digitalization and product management tools.

Very useful frameworks and structured approaches for value creation & capture, customer and product value map. B2B revenue models. Instructors provided great structure on how to understand and apply new frameworks.

This course showed me how to maximize customer value. This is where there is the most

potential for growth with my product.

Identify how emerging and

disruptive technology is applied across B2B Industries

Present your prototype and

business playbook, and get feedback

Create your prototype, business

model, and multi-gen roadmap

Design a multi-

generational digital

solution to solve an

unmet need

Spot customer opportunities, needs, trends,

and ecosystems

DIGITAL PRODUCT & SERVICES MANAGEMENTXLP/ Accelerators

Our WorkshopsPeer review, feedback, and real world applicability is at the center of our learning experience. Join a group of our top innovative leaders around the world, in an engaging and inspiring environment, and stretch beyond what you thought was possible.

Real World Challenges

We learn best by working on real cases, challenges, and scenarios. Our courses are designed for maximum interactivity and action-based learning.

Template, Tools and Frameworks

We use contemporary tools, frameworks and templates to shape our strategy, design, and operations, and to share a common understanding amongst our team.

Peer Review, Feedback, and Networking

We get immediate feedback from subject matter experts and peers across multiple industries and disciplines, and from our customers and stakeholders.

Career Growth

We develop world class product and business leaders by connecting top performers to the latest research, technology, and concepts that enable them to take their teams and businesses to the next level.

Participants By Job Function/Role

• Business Strategy Manager

• Change Strategy Consultant

• Chief Information Officer

• Digital Product Managers

• Director of Innovation

• Director of Design and Research

• Director of Manufacturing

• Director of Marketing

• Director Of Sales

• Director of User Experience

• Engineering Manager• General Manager• Industrial Design

Director• Innovation Manager• Marketing Manager• Portfolio Manager• Product Manager• Project Manager• QA Lead• Senior Engineer• Services Manager

Our VisionProvide a collaborative space and tools for product leaders, engineers, and innovation managers to work together to design, build and refine their conceptions.

Our MissionEnhance interdisciplinary and cross industry innovation and synergy to develop talented, adaptable, and creative product and business leaders.

Rapid Prototyping and Experimentation

We use frameworks to build prototypes and test our ideas early and often. We co-create solutions with customers to share the risk on trade.

Agile Ways of Working

We build projects around motivated talent and provide them with optimal working environments, simple processes, and resources. We use Agile processes to promote sustainable development and momentum.

Design to Differentiate

We focus on technical excellence and breakthrough design using the best architectures, frameworks, and specifications that emerge from customer centric teams. Our designs focus on delivering measurable value, cost efficiency, and products that lead in the marketplace.

Operational Excellence

We use Lean, Six Sigma, Kaizen and other systems to promote quality, predictability, and higher levels of performance throughout the development, manufacturing, services, sales and support processes.

Core Principles

Customer Focus

We aim to satisfy the customer’s spoken and unspoken needs through early and ongoing delivery of valuable services and products. We remain flexible to changes that will lead to our customers’ competitive advantage.

About