Digital Platforms and Manufacturing for Development

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Digital Platforms and Manufacturing for DevelopmentSession on Digital Manufacturing Platforms in China

Web Conference | 03. March 2021

03.MAR.2021 Sino-German Industrie 4.0 CooperationPage 2

Project Manager, Sino-German Industrie 4.0 Project, GIZ

Mr Ronald Metschies

Digital Manufacturing Platforms in China

Sino-German Industrie 4.0 Cooperation

10:00 - 10:10 01 Overview to Sino-German Industrie 4.0 Cooperation

Mr Ronald Metschies

10:10 - 10:30 02Impulse Presentation: Haier COSMOPlat

Speaker: Ms YANG Wen, General Manager of German Innovation Centre, Haier COSMOPlat

10:30 - 10:50 03 Impulse Presentation: Tencent Cloud

Speaker: Dr ZHOU Yingya, Product Director of Energy Business Center, Tencent Cloud

10:50 - 11:30 04Discussion

Moderator: Mr Ronald MetschiesPanelists: Ms YANG Wen, Dr ZHOU Yingya

Digital Manufacturing Platforms in China

03.MAR.2021Page 3




Sino-German Industrie 4.0 CooperationRonald Metschies, Project Manager

Beijing, 03 March 2021

Sino-German Industry 4.0 CooperationPage 5

Portfolio Development GIZ in China

1980s: Rural Development, Forestry, Poverty Reduction

1990s: Sustainable Economic Development and Promotion of the Private Sector, Vocational Education

2000s: Environment, Climate, Transport, Law, Social Policy, Urbanization

2010s additionally: Industrie 4.0, Trilateral Cooperation, Standards and Norms

Continuous adaptation of the portfolio to the needsof the Sino-German relationship40 years of successful cooperation

03.MAR.2021

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Sino-German Industry 4.0 Cooperation

Sino-German Industrie 4.0 Cooperation

Official political cooperation between the German Ministry for Economic Affairs and Energy

and the Chinese Ministry for Industry and Information Technology.

Cooperation Objective

Create better framework conditions for Industrie 4.0

Shape digital ecosystems, globally

Mode of operation

Close cooperation with German and Chinese industry experts to formulate recommendations to

the governments.

Presenter

Presentation Notes

China has the largest industrial base in the world and is a key country for Industrie 4.0. Biggest trading partner for Germany and the EU Enormous government stimuli for technology upgrading in manufacturing: Made in China 2025 Monitoring Market trends, development trends Manufacturing of uptmost importance for both countries, biggest trading partner 2020 for Germany and Europe Made in China 2025: National Manufacturing Strategy

Third Sino-German Symposium and Annual Conference on State Secretary/Vice Minister Level12 November 2019, Berlin

Sino-German Symposium and Annual Conference on State Secretary/Vice Minister Level

Sino-German Industrie 4.0 CooperationPage 7 03.MAR.2021

Presenter

Presentation Notes

Sino-German Symposium on Intelligent Manufacturing and Interconnected Production Processes 29-30 November 2016, Berlin. Connection of bilateral cooperation regarding intelligent manufacturing (BMWi-MIIT), science (BMBF-MoST) and standardisation (BMWi-SAC) 300 German and Chinese participants from politics, science and the private sector including State Secretaries Machnig (BMWi) and Schütte (BMBF) and Deputy Secretary of Tianjin Huai Jinpeng (former Vice Minister of MIIT) The First Annual Conference under the MoU on State Secretary / Vice Minister level between BMWi and MIIT on 29 November.

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Company Working Group Plenary, 24 May 2019, Changsha

Sino-German Company Working Group on Industrie 4.0 / Intelligent Manufacturing (AGU)

03.MAR.2021 Sino-German Industrie 4.0 Cooperation

Presenter

Presentation Notes

Participants: BMWi German Embassy GIZ and CCID (coordination and moderation) Representatives from various sectors, such as ICT Machinery and mechanical engineering Electronics and electrical engineering Automotive Automation Semiconductors Cloud technology Drive and control technology First discussions on: Data Security and IPR

Sino-German Industrie 4.0 CooperationPage 9

Industrial Internet: Industrial Internet is transforming manufacturing today just like the Internet transformed our daily lives a generation ago. How can Germany and China shape this development?

Digital Business Models: Digital Business Models are a game changer for manufacturing. How can German and Chinese manufacturers benefit?

Training 4.0: Digital technology is changing the workplace. What skills do workers need for the future?

Artificial Intelligence: Artificial Intelligence is already common in consumer and service sectors. How can the manufacturing sector catch up?

Company Working Group on Intelligent Manufacturing

Expert Groups

03.MAR.2021

Data is emerging as a more and more important resource for new value creation in manufacturing

Value chains are turning into value networks:

Horizontally, digital platforms connect industries and sectors even across international borders,

while they are vertically connecting raw material suppliers all the way to the end consumers.

The generated data can be the basis of innovative, digital Industrie 4.0 business models that enable

new added value.

Technology-centred discussion has moved toward business model centered approaches

Digital Business Model Architecture

How to monetise on new functionalities of industrial platforms?

Role of Digital Business Models in Manufacturing

Sino-German Industrie 4.0 CooperationPage 10 03.MAR.2021

Presenter

Presentation Notes

Emergence of value networks: Global value chains will be impacted, also suppliers in developing countries Industrial value creation is undergoing a major transformation on a global scale. Industrie 4.0 technologies enable enterprises to reinvent their traditional value propositions by utilising data in innovative ways. Value networks are emerging, horizontally connecting different industries and sectors across international borders, while vertically connecting raw material suppliers all the way to the consumers. Based on these networks, new digital business models provide innovative products and services that greatly improve customer experience. For the major global manufacturing hubs Germany and China, it is of utmost importance to understand the architecture of these new digital business models and to harness their potentials.

• Efficiency • Smart Product as a Service• Marketplace • Data Trustee (Data Marketplace) • Mass Customization • Value Adding Services in Operation (as a service)

https://www.plattform-i40.de/PI40/Redaktion/DE/Downloads/Publikation/China/value-networks.html

Key FindingsStudy “Value Network as the Foundation for Digital Business Models”

By analysing 25 use cases, the Sino-German Company Working Group on Industrie 4.0 and Intelligent Manufacturing identified six business model clusters.

Page 11 03.MAR.2021 Sino-German Industrie 4.0 Cooperation



The business model analysis addresses the following four questions:

• Customer: Who are the target customers of the company?

• Value proposition: What does the company offer the customers?

• Value chain: How does the company, together with other partners, create this product or service?

• Revenue mechanism: How does the company create value in the form of revenue?

St. Gallen Business Model Navigator

Sino-German Industrie 4.0 Cooperation12Page 03.MAR.2021

Presenter

Presentation Notes

We describe the business model of each individual company within a particular value network, based on the St. Gallen Business Model Navigator, by answering the following four questions: Customer: Who are the target customers of the company? Value proposition: What does the company offer the customers? Value chain: How does the company, together with other partners, create this product or service? - Revenue mechanism: How does the company create value in the form of revenue

Measures to increase the adoption and maturity level of companies, especially of SMEs, are needed because the adoption and maturity levels vary by the size ofcompanies

Supporting spill overs between companies, especially from larger to smaller companies, are needed to realise value and productivity gains across the economy

Guidance on the evolving legal and regulatory environment is needed to foster the shift from data to value.

Key Take-Aways for the Public Sector


Getting from data to value is the next important step…consulting / advisory services (especially to SMEs), centered on a digital business model perspective (how to identify new value propositions), not on technology upgrading alone, are needed.

Security concerns…security must become a quality aspect and a part of the.business continuity management.

Lack of talent…clarity on data professions of the future and workflow is required.


Key Take-Aways for the Public Sector

Industrie 4.0 Learning Platform Project (LP4.0)

01Objective

023 Years(7.1. 2020 – 6.30.2023)

Duration03

Build Online Platform

Develop Training Contents

Pilot Regional Trainings

Scope

04Location

05Partners

Enhance workers’ Employabilityin the increasingly digitalised manufacturing environment.

China / Worldwide

Pilot Cities:

Suzhou, Foshan, Shenyang Beijing, Chengdu

Academia

Government

Industry

Sino-German Industrie 4.0 Cooperation03.MAR.2021Page 15

Industrie 4.0 Learning Platform Project (LP4.0) Contact

Mr. Frank Shi

Project DirectorIndustrie 4.0 Learning Platform Project (LP4.0)

[email protected]


mailto:[email protected]

Page 17

Thank you for your attention.

03.MAR.2021 Sino-German Industrie 4.0 Cooperation


General Manager of German Innovation Centre, Haier COSMOPlat

Ms YANG Wen

Impulse Presentation: COSMOPlat Haier

03.MAR.2021


Product Director of Tencent Cloud Smart Energy Center

Dr ZHOU Yingya

Impulse Presentation: Tencent Cloud

03.MAR.2021


Discussion Digital Manufacturing Platforms in China

Ms YANG Wen

General Manager, German

Innovation Center, Haier

COSMOPlat

Dr ZHOU Yingya

Product Director of Tencent Cloud

Smart Energy Center

03.MAR.2021

Mr Ronald Metschies

Moderator

Project Manager, Sino-German

Industrie 4.0 Project, GIZ




Digital Platforms and Manufacturing for Development

Web Conference | 03, March 2021

Documents

Digital Platforms and Manufacturing for Development