Digital News GatheringThe Modern Battleground for News amp Sports Broadcasting

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Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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Effectively gathering content for broadcast has increased in complexity and cost with the rise of digital media Getting content on air quickly and efficiently has become a technological arms race

The barriers to implementing a fast-turnaround globally effective news gathering operation are vast Technological financial and even physical obstacles challenge even the most experienced broadcasters The vagaries of handling numerous in-house independent freelancers and disparate agencies each bring their own new and difficult scenarios for the News Room to overcome

Help is at handhellip

Aframe is a powerful cloud video platform built with the needs of news and sports broadcasters in mind

Aframe is designed to simplify the complex news gathering process and make it more affordable

Aframe technology does what nobody else does when it comes to digital news gathering ndash saves you time and money

bull Aframe technology speeds footage ingest ndash itrsquos faster than FTP and cheaper than a satellite uplink

bull Aframe simplifies viewing ndash we can ingest just about any professional video format ndash and our technology seamlessly transcodes footage into a simple shareable file

bull Aframe exists entirely in the cloud ndash this eases your access improves your security and offers unrivalled flexibility and scale

More information can be found at wwwaframecom

Executive Summary

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Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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News and sports broadcasting has always been about the battle for eyeballs ndash and the associated advertising revenues ndash and in the last few years that competition driven by the pace of technology change has become tougher than ever

An individualrsquos opportunity to consume content has expanded beyond recognition ndash TV web tablet and mobile are all more than capable of delivering a high quality broadcast experience ndash often on the go Theyrsquove also created a world where access to everything is quicker and fleetingly more interesting Therersquos a demand for content ndash but itrsquos not as simple as just racking up archives of the stuff and rolling it out when it suits you The content needs to be fresh ndash incredibly fresh

In the same way that newspapers have come under pressure from the web broadcast is under pressure from the proliferation of content consumption methods For the first time news and sports broadcasters are competing with their own audience to deliver breaking stories and interesting content The same technology that has increased the scope for broadcast has also increased opportunities for content generation

This has transformed what ldquonewsrdquo is ndash stories break directly to their audience over social media who determine by means of sharing what is and isnrsquot interesting The news is now crowdsourced

Competing in this space is a huge challenge Traditional production of video content is a slow complicated process that has lost efficiency in an attempt to win the race to air ndash too many quick fixes have turned into expensive problem areas As a result it costs more and takes longer than ever to compete And if that wasnrsquot a significant enough set of problems the world isnrsquot waiting for you

Twitter doesnrsquot care about hi-definition broadcast quality or legal approvals ndash but you need to

If yoursquove ever felt like your processes are slow cumbersome or just more complicated than they need to be itrsquos probably because in this day and age they are If your time from acquisition to air is measured in days rather than minutes ndash yoursquore doing it wrong

When Yesterday Isnrsquot Soon Enough

4aframecom UK amp EU +44 (0)800 197 6870 US +1 978-799-9440

Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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The Pain of IngestBefore even taking to this new battlefield there are immediate hurdles to overcome Your stringer has got the scoop Worst case hersquos loading a zip drive now and waiting for a courier If hersquos lucky hersquos found a cafe with free Wi-Fi Will he be able to connect to your FTP site And if he does ndash will the connection hold Or is he in for hours and hours of failed uploads Even if there is connectivity how long will that 1GB file take to transfer

Therersquos nothing more frustrating than time wasted on repeated upload attempts complicated FTP clients poor bandwidth and general ingest misery ndash only to be beaten to the punch when a competitor airs your scoop first

Multiple File Format PainUsing stringers to get on scene quickly is now de rigueur in news and sports broadcasting ndash you need to be where the news is and that could be anywhere But many of them are freelancers ndash they almost certainly donrsquot have access to the expensive outside broadcast hardware traditionally deployed with a news crew So what are they delivering back to base 30 seconds of footage from an iPhone 15 minutes of Sony XDCAM

Knowing these facts and having the means to handle them can mean the difference between success and failure There are now so many formats that freelance reporters could deliver their assignments in broadcasters must be extremely flexible in order to view share and prepare for the edit

In a nutshell ndash this is an incredibly difficult and time consuming challenge Itrsquos reached the point where some global news organisations now refuse to accept footage unless itrsquos in the single format that they specify ndash purely because of the difficulty they have experienced handling the myriad camera formats But can you afford to be that inflexible

The Key Pain Points In Global News Gathering

5aframecom UK amp EU +44 (0)800 197 6870 US +1 978-799-9440

Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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File Size PainYoursquove got hundreds of stringers out there grabbing footage left right and centre and maybe yoursquove even worked out a reasonable plan for them to get it to you What size is the file going to be Itrsquos not tough to upload or even email a few megabytes but since when was that any use Yoursquore potentially receiving several gigabytes of data with the proliferation of HD technology

First and foremost you need somewhere to store it all so itrsquos secure backed up and most important accessible Once itrsquos there it needs to be useful though ndash hours moving a file from one FTP to another is not time well spent

Is your system optimised to handle huge video files or do you have to move it to yet another location to actually use it For someone else to collate see edit and approve the footage yoursquoll need a system to facilitate We could be talking about more wasted FTP time and a headache for your tech support guys

And we all know that this problem isnrsquot going away any time soon ndash file sizes are only getting bigger and bigger and biggerhellip

Globalisation PainYes ndash wersquove hit the realisation that just getting your hands on footage is half the battle ndash using it is just as complicated Yoursquove got to start prepping for edit Yoursquove got a random collection of file formats yoursquore using two different editing systems in two different locations How are you even going to start organising that Simply transcoding multiple professional file formats into the one you need is time consuming and tricky

Even assuming that yoursquove got a process in place to handle that and your edit is complete ndash now you need sign-off Your editor is in New York Your Producer is in London on a business trip First of all he needs a viewing copy that he can watch on his phone as itrsquos the only device he has with him Can you do it quickly

Then he wants multiple changes to several different shots Thatrsquos a long email or a phone call with no paper trail ndash are you sure yoursquore doing what he wants now hersquos gone to sleep for the night And when the Director of Programming wants to see whatrsquos been done ndash wherersquos the audit trail for you to double-check Email A post-it note Ouch And as we said at the start ndash this is all being done in a hurry ndash news doesnrsquot wait

6aframecom UK amp EU +44 (0)800 197 6870 US +1 978-799-9440

Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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Technological PainThe history of broadcasting has been an arms race to have more sophisticated technology and equipment ndash leading broadcasters to rack up millions of dollars a year in capital expenditure Edit facilities storage solutions asset management systems ndash therersquos always a new piece of equipment the broadcast team needs

All of this lsquotinrsquo has a shelf-life and when yoursquore justifying that spend the voice in the back of your head is telling you that in a yearrsquos time there will be a better solution available yoursquoll be left behind by your competitors yoursquoll wish yoursquod not pushed your boss so hard to spend money right now No-one likes excessive Capital Expenditure in this day and age So how do you leverage that spend for the future Extending the useful life of that asset beyond its amortisation point will win you plaudits beyond the balance sheet

ldquoSpeed and ease of access to the video news footage is critical in publicising a production of the scale of the MTV EMAs But so is security Aframe helped us achieve bothrdquo

Kate Laverge - VP Communications at Viacom International Media Networks for the MTV European Music Awards

7aframecom UK amp EU +44 (0)800 197 6870 US +1 978-799-9440

Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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How Aframersquos unique cloud-based service increases news gathering speed and production efficiencyAt Aframe our team has a background in broadcast production and video technology ndash so we understand that digital content gathering for news and sports broadcast is a time-consuming difficult business where success is reliant on a huge number of complicated technically challenging processes

Our service uses bespoke cloud technology to improve the efficiency of your processes across the board ndash we can optimise upload speed up your time to air and simplify collaboration and sharing Every service we offer is about making your human resources operate more effectively than your competitors ndash whilst saving you time and money

Aframe Speed - The Fastest Route From Recording To BroadcastOur automation means you can have footage from your stringers pushed to air in a matter of minutes and without complication Aframersquos servers are optimised for video unlike most FTP sites ndash so they donrsquot have file size limits In fact uploads are 15 times faster than FTP on average With Aframersquos custom transcoding it doesnrsquot matter what video format you used to capture the story ndash wersquoll seamlessly produce a browser-viewable copy that you can share securely with anyone you choose anywhere in the world We can also create a copy already transcoded to your in-house format for fast editing or straight to broadcast stories

Relieving The Pain Of Global News Gathering

8aframecom UK amp EU +44 (0)800 197 6870 US +1 978-799-9440

Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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Aframe Simplicity - Simplification Of News Data Gathering Reduces Your CostsOur use of cloud technology means that your stringers will be spending their time capturing footage not manipulating it With nothing more than an internet connection and a browser you can upload view share and even organise video for editing While your competitors are spending hundreds of hours and thousands of dollars on expensive hardware and outdated procedures yoursquore simplifying your route to broadcast

Aframe Efficiency - Saving You 15 In Video ProductionWe have built tools and technologies that simplify and accelerate video production sharing collaboration approval and broadcast output ndash client testimony estimates one week in a seven week production schedule can be saved using Aframe over conventional methods Not only are you saving time ndash yoursquore freeing up your valuable human resources to do more increasing your production output

Aframe Security - Digital Beats Physical For Speed And SecurityIf your business spends money on DVDs tapes couriers FTP servers physical backups or storage media ndash you will save time and money with Aframe Our cloud based operation means your users will need nothing more than a browser and an internet connection to access your footage ndash which is all securely backed up to industry-leading standards in multiple locations

ldquoAframe costs us one-tenth of the purchase of a typical media asset management system and lets our project teams easily access and create content from anywhere and everywhere in the world Itrsquos one of the smartest technology decisions wersquove maderdquo

Unmesh Khadilkar - Head of Information Technology at Veria Living

9aframecom UK amp EU +44 (0)800 197 6870 US +1 978-799-9440

Digital News GatheringThe Modern Battleground for News amp Sports Broadcast

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Wersquove clearly identified that digital data gathering for news and sports broadcasting is a complicated and challenging process that is desperately in need of a revolution We are the technology solution of choice for some of the biggest news and sports broadcasters in the world Wersquore where we are today thanks to the investment in our own infrastructure and development of an array of products and services

Remember ndash the entirety of Aframe exists in the cloud and is designed to reduce your dependence on expensive hardware and systems that racks up your CapEx ndash Aframe is easy to access simple to learn and exists entirely as a service within the cloud ndash an OpEx cost

If yoursquove read this far then itrsquos likely that you could benefit from our help Wersquore not in the business of driving you crazy with spam or calling you hundreds of times We think yoursquoll see the benefit of Aframe within an hour ndash so wersquoll arrange one call with our sales team If after that yoursquore not convinced you need to try us out donrsquot worry we wonrsquot keep following up with lots of nuisance calls You can arrange a demo or a trial of our service right now ndash simply visit aframecomdemo or call us on the number in the footer

If yoursquore interested in making your process more efficient and saving money get in touch

salesteamaframecom

Aframe - Taking The Pain Out Of Global Broadcasting

ldquoWe were looking for a time-efficient and cost-saving tapeless workflow Aframersquos secure private cloud network is a smarter way for us to upload large files and manage our online archive easilyrdquo

January Lo - Production Manager at Clean Cut Media for lsquoATP World Tour Uncoveredrsquo