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DIGITAL MENU OR ELECTRONIC MENU IN INDIA
WHAT IS DIGITAL MENU OR ELECTRONIC MENU and its features:-
It is a stylish tablets as well as on network LCD screens located on tables of restaurants , hotels and bars offering to customers a full range of ordering and interactive entertainment service.
•Good and efficient customer services.•Reduce waiting time or period to order and received food and make payment.•Easy browser to find desire menu•Avoid unpleasant surprise•Memorable & relished experience.
HOW ELECTRONIC MENU WORK:-
Some features of electronic menu :-
Menu with picture Detail of ingredient and calorie intake On screen ordering process Steward or waiters on demand Interact with customers at other tables View the bill and pay on e-menu through credit card Enjoy games, movie, music and much more Availability of e-mail and e-newspaper for business
people. Availability to purchase airline ticket and call local cabs.
Contd..• Check on future availability at the hotel and book reservation .• Send individual perfect diet schedule to his/her mail.• That software also suggest the special menu according to the customer diet and health.• Ability to place an order in Multilanguage. • Price of the item show in multiple currencies.• Ability to increase font size for those customer who has vision problem• Change the specific menu according to the time.• Availability of social networking.• Etc…..
SWOT analysis of electronic menu
STRENGTHS
The product enables restaurants to sell advertising space to producers/suppliers.
The product gives restaurant customers a novel experience. The product helps customers make health-conscious choices. The product is an asset for persons with diabetes or
allergies. The product will differentiate our customers – make them
unique. Still the have monopoly power.. Create a standard in the market.
Weaknesses
• The product is a relatively costly investment.• Product does not sell itself; we must work hard to sell it.• Restaurants must buy spares in case of breakage or battery failure.• That product has limited market segment.• Software problem. • Server problem.
Opportunities
• able to offer a wireless features, for example- adding an online order and payment system-adding a “Summon waiter” and “Bring bill” button.• There are a wealth of possibilities to differentiate, such as:• Computer games for children• Questionnaires• Wine recommendations for each course of a meal• Can be sold internationally.• Check availability for future aspect.• E-newspaper and e-mail facility.• Social networking.
Threats
Threat of new entrant. Threat of suppliers. Threat of substitute. Threat of competition. Theft Damages Bargaining.
These are the companies who provide electronic menu or digital menu worldwide
Azilen Technologies- www.emenu.co.in (9 countries include India)
IDS menu- www.idsmenus.com (U.S.) POS lavu- www.poslavu.com (more then 25
countries) Touch bistro- www.touchbistro.com (U.S. and
Canada) Apito – www.apito.com (USA, European and Arab
emirate and India) Imenu – www.imenu.fr (at present in 5 countries) Mantra- think, develop, deliver –
www.mantrainfosoft.com (Indian based company)
Companies in India:-
Azilen technology – Emenuwww.emnu.co.in
Contact info-Azilen Technologies Pvt. Ltd. 413, Iscon Mall,Above Star Bazaar,Satellite, Ahmedabad,Gujarat, India - 380015.www.azilen.comTel : +91-79-4009 3121
Email:General Information: [email protected] Sales Enquiry: [email protected] Support: [email protected]
Where they installed:- Coffeehouse Family restaurant Fast food restaurant Leisure restaurant Self service restaurant Food court Hotels Self check kioskPresent clients- Mr. monti thakkarOwner of Red square food zone, Bhavnagar - Vikas punjabiDirector of chocolate room, Ahmadabad- Mr. sushil shahOwner of naveli resturant , Ahmadabad- Mr. anil bajpaiOwner of shambhu café, Ahmadabad- Mr. rolesh shah Owner of new freezeland, Ahmadabad.
MANTRA- THINK. DEVLOPE. DELIVER.CONTACT INFO-Mantra Infosoft Solution Pvt. Ltd.
Head Office: Millennium Business Park,Unit 101, Building No. 2, Sector - 3, Mahape, Navi - Mumbai 400701, Phone : 022-41235871 / +91-9167565488Fax : 022-41235871 E-mail : [email protected]
Branch Office: Unit # 99, 2nd Floor, 2nd Main,Samana Gowda Layout, Ulsoor,
Bangalore - 560008 Phone : 080-41471330E-mail : [email protected]
“That company created by Alumni of IIT’s.”
This company gives hotel solution- restaurant digital menu- efoodie - efoodie worked on IOS and
Android based tablets. E- commerce solution Mobile sol. Travel sol. Payment sol.
TITBIT – INTREACTIVE DIGITAL MENUCONTACT INFO –
U.S. Office100 West Forest Ave, Suite FEnglewood, NJ 07631Tel: (201) 399-2980Fax: (866) 229-2267
India:Valuable Techno Park:53/1, Road No. 7, MIDCAndheri East Mumbai 400 093 India Tel: +91 (22) 4055 3343Cell: +91 993 032 3925Fax: +91 22 5045 0777
“This U.S. based company comes in India in 2011”
“More then 400 restaurant in Mumbai and Pune used Titbit interactive digital menu.”
features- HD graphics Fully customized Dynamic pricing Remote ordering system Integrated with social networking. Worked with IOS and Android both.
Drawback:- Tibit interactive digital menu only focus on menu part
not toward the other features.
APTITO – DIGITAL MENU NETWORK
Aptito, Inc. is the world’s very first and premier provider of digital menus for use on Windows-based tablet PCs.
Founder & CEOGene ZellEmail: [email protected]: (888) 638-3707Twitter: https://twitter.com/#!/aptitomenusFacebook: http://www.facebook.com/pages/Aptito-Inc/114108022007555
MARKETING STRATEGY USED BY APTITO:- 90 Day Buyback Guarantee: We guarantee
that you will be 100% satisfied with our software and our tablets, or we will buy them back from you, no questions asked! You didn’t read this wrong: If you are not completely satisfied after using our software and tablets in your establishment after 90 days, simply let us know. We will buy them back from you and refund the fees that you paid for the software. No other company offers such a rock solid guarantee, making this an entirely risk-free and win-win solution for you!
PRESENT CLIENT IN INDIA:-IN MUMBAI-- Juhu residency boutique hotel- Courtyard mumbai international airport- Inter continental marine drive- Royal china india- Escobar tapas barIN DELHI-- Set’z, dlf emporio mall in new Delhi- FU-better then Chinese. GK-1
Thank you...
AVINASH AVI
