Sources

1. https://www.brightlocal.com/2014/07/15/9-essential-stats-convincing-smbs-invest-local-search/

2. https://support.google.com/adwords/answer/2404191?hl=en

3. https://searchenginewatch.com/sew/study/2296626/google-70-of-mobile-searchers-call-a-business-directly-from-search-results-study

4. https://economicimpact.google.com/about/#/?sections_activeEl=methodology

5. https://www.comscore.com/Insights/Press-Releases/2010/9/comScore-Study-with-ValueClick-Media-Shows-Ad-Retargeting-Generates-Strongest-Lift-Compared-to-Other-

Targeting-Strategies

6. https://www.digitalinformationworld.com/2014/09/infographic-retargeting-advertising-statistics.html

7. https://www.linkedin.com/pulse/5-compelling-statistics-native-advertising-theo-lynn

8. https://www.statista.com/statistics/280640/mobile-advertising-spending-worldwide/

3DDIGITAL.COM | 904.712.4004

8 EYE-OPENING

DIGITAL MARKETINGSTATISTICS

YOU NEED TO KNOW

98%

1046%

40 million CALLS PER MONTH

90%

Source: BrightLocal

Source: SearchEngineWatch.com Source: Google

Source: comScore Source: Digital Information World

Source: Google

OF SEARCHERS choose a business from page 1 of results

Google AdWords generates more than

Retargeted ads led to a

INCREASE IN BRANDED SEARCH

6 xSource: LinkedIn

Native mobile ads deliver

for brands versus traditional banner ads

OF INTERNET TRAFFIC

OVER

IN REVENUE

HIGHER CONVERSIONS

Google has more than 2 million display network sites & reaches

70%MORE LIKELY TO CONVERT

Online shoppers who are retargeted with display ads are

Source: Statista

$44.7MBy 2020, mobile display ad spend is expected to reach

in the U.S., nearly double what was spent in 2016

Businesses make an average of

for every $1 spent on AdWords

GOOGLE ADWORDS

TARGETED DISPLAY ADS

$2