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Developing a methodology to assess agroecological retail enterprises Paola Guzman PhD Student Centre for Agroecology, Water and Resilience Coventry University

Developing a methodology to assess agroecological retail enterprises … · 2017-12-22 · Developing a methodology to assess agroecological retail enterprises Paola Guzman PhD Student

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Page 1: Developing a methodology to assess agroecological retail enterprises … · 2017-12-22 · Developing a methodology to assess agroecological retail enterprises Paola Guzman PhD Student

Developing a methodology to assess agroecological retail enterprises

Paola GuzmanPhD Student

Centre for Agroecology, Water and ResilienceCoventry University

Page 2: Developing a methodology to assess agroecological retail enterprises … · 2017-12-22 · Developing a methodology to assess agroecological retail enterprises Paola Guzman PhD Student

Mainstream Supply Chains

Conventionalisation

3

4

a. Vertical Integration

b. Marketing or production contracts

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Agroecological BusinessesBox Schemes and CSAs in the UK

Box schemes

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Agroecological BusinessesBox Schemes and CSAs in the UK

CSAs Community Supported Agriculture

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Page 6: Developing a methodology to assess agroecological retail enterprises … · 2017-12-22 · Developing a methodology to assess agroecological retail enterprises Paola Guzman PhD Student

Values Based Supply Chain 5

Cooperation and competition

Cooperation amongst the firms within the supply

chain

High levels of performance

Trust Shared vision

Partner selection

Effective information flows

Regional food systems

Shared descision making

Welfare of all the people within the

chain

Value chain economics

Agreed on formulas for

adequate margins

Target cost based

Contracts and agreements

Governance

Mechanisms to govern

Power and authority issues

Distributive justice

Procedural justice

Process based trust

Interorganisational trust

Implications of performance and

trust issues

Continuous improvement

systems

Assistance to strategic partners

Performance evaluation systems

Focus on quality and consumer

satisfaction

Strategic partners instead of

veritcal integration or coordination

Vertical linkagesHorizontal linkages

High levels of performance and

trust

Shared vision, information and

descision making

Support for strategic partners

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6

Differentiated Products

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Studies of food hubs in the USABenchmarking studies

Resource Guide

National Food Hub Survey

7 9

8 10

6

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National Food Hub Survey

Operational characteristics

Years in operation

Geographic location

Revenue and sales

Mission statement

analysis by themes

Operational services and

activities

Producerorientated

services and activities

Communityservices and

activities

Definition of local

Local and regional aspects

Sales

Sales figures % of revenue

Revenue sources to begin

operations

Reliance on outside funding

Expenses

RevenueOperational

strucutre

Employees and volunteers

Management

Producers and suppliers

Producers’ practices

Changes in producers’ practices

Types of products

Infrastructure

Customers

FinancesValues Services and activities

10

Page 10: Developing a methodology to assess agroecological retail enterprises … · 2017-12-22 · Developing a methodology to assess agroecological retail enterprises Paola Guzman PhD Student

Values Based Supply Chain 5

Cooperation and competition

Cooperation amongst the firms within the supply

chain

High levels of performance

Trust Shared vision

Partner selection

Effective information flows

Regional food systems

Shared descision making

Welfare of all the people within the

chain

Value chain economics

Agreed on formulas for

adequate margins

Target cost based

Contracts and agreements

Governance

Mechanisms to govern

Power and authority issues

Distributive justice

Procedural justice

Process based trust

Interorganisational trust

Implications of performance and

trust issues

Continuous improvement

systems

Assistance to strategic partners

Performance evaluation systems

Focus on quality and consumer

satisfaction

Strategic partners instead of

veritcal integration or coordination

Vertical linkagesHorizontal linkages

High levels of performance and

trust

Shared vision, information and

descision making

Support for strategic partners

National Food Hub Survey 7

Operational characteristics

Years in operation

Geographic location

Revenue and sales

Mission statement

analysis by themes

Operational services and

activities

Producerorientated

services and activities

Communityservices and

activities

Definition of local

Local and regional aspects

Sales

Sales figures % of revenue

Revenue sources to begin

operations

Reliance on outside funding

Expenses

RevenueOperational

strucutre

Employees and volunteers

Management

Producers and suppliers

Producers’ practices

Changes in producers’ practices

Types of products

Infrastructure

Customers

FinancesValues Services and activities

Box Scheme CSA

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Is the enterprise a CSA or a box scheme?

Box schemes: 35

CSA: 14

n=49 n=49 n=49n=35

How does the enterprise sources its food?

Just buys produce: 10

Just grows produce: 14

Buys and grows produce: 25

Of those that buy, where do they buy?

Only buys direct from farmers:1

Only buys from wholesaler:5

Buys directly from farmers and wholesalers: 29

What was the financial performance of the enterprise in the last year?

Made a profit:24

Other:3

Broke even:9

Made a loss:13

National Box Scheme and CSA survey

National Food Hub Survey

Typology

10

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National Food Hub Survey

10

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Only buys direct from farmers

Only buys from wholesaler

Buys direct from farmers and wholesalers

Total

Made a profit 6% 47% 53%Broke even 12% 12%Made a loss 3% 8% 23% 35%Total 3% 14% 82% 100%

Box Schemes

% of the box scheme

sample

CSA % of the CSA sample

Total

Made a profit 19 58% 5 38% 24Broke even 5 15% 4 31% 9

Made a loss 9 27% 4 31% 13Total 33 100% 13 100% 46

National Box Scheme and CSA survey

Only buys direct from farmers

Only buys from wholesaler

Buys direct from farmers and wholesalers

Total

Just buys produce 3% 26% 29%Buys and grows produce

3% 11% 56% 71%

Total 3% 14% 82% 100%

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Employment

National Food Hub Survey

10

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Median value: 0.0075 Median value: 0.0264

Box schemes CSAs

FTEs needed to run a box scheme FTEs needed to run a CSA

Part time and full timePart time and full time

Number of customers FTE Hours per week

50 0.37 14.06100 0.75 28.12

300 2.25 84.37

Number of customers FTE Hours per week

50 1.32 49.5100 2.64 99

300 7.92 297

EmploymentNational Box Scheme and CSA survey

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Box schemes

Range: £2.27 per hour to £17.73 per hour

Range: £1.26 per hour to £13.41 per hour

Living wage

UK living wage: £8.45 London living wage: £9.75

Average Wages

CSAs

Measurements London wages UK wages

Mean - standar average £12.67 £8.91Median - middle value £12.00 £8.45

Measurements UK wages

Mean - standar average £8.31Median - middle value £9.00

Page 17: Developing a methodology to assess agroecological retail enterprises … · 2017-12-22 · Developing a methodology to assess agroecological retail enterprises Paola Guzman PhD Student

References1. Kantar Worldpanel (2017) Grocery Market Share [online] available from <http://www.kantarworldpanel.com/global/grocery-mar-ket-share/ireland> [1 September 2017]

2. Soil Association (2017) Organic Market Overview [online] available from <https://www.soilassociation.org/certification/market-re-search-and-data/the-organic-market-report/> [20 March 2017]

3. Welsh, R. (1996) The Industrial Reorganization of U . S . Agriculture: An Overview and Background Report [online] available from <https://www.researchgate.net/publication/237325369_The_Industrial_Reorganization_of_US_Agriculture_An_Overview_Background_Report> [29 August 2017]

4. Buck, D., Getz, C., and Guthman, J. (1997) ‘From Farm to Table: The Organic Vegetable Commodity Chain of Northern California’. Sociologia Ruralis [online] 37 (1), 3–20. available from <http://onlinelibrary.wiley.com/doi/10.1111/1467-9523.00033/pdf>

5. Stevenson, G.W. and Pirog, R. (2008) ‘Values-Based Supply Chains: Strategies for Agrifood Enterprises of the Middle’. in Food and the Mid-Level Farm: Renewing an Agriculture of the Middle. ed. by Lyson, T.A., Stevenson, G.W., and Welsh, R. Cambridge, Massachu-setts: The MIT Press, 119–143

6. Barham, J., Tropp, D., Enterline, K., Farbman, J., Fisk, J., and Kiraly, S. (2012) Regional Food Hub Resource Guide Food Hub Impacts on Regional Food Systems, and the Resources Available to Support Their Growth and Development [online] available from <https://www.ams.usda.gov/sites/default/files/media/Regional Food Hub Resource Guide.pdf> [22 May 2017]

7. National Good Food Network (2013) Food Hub Benchmarking Study [online] available from <http://ngfn.org/resources/ngfn-database/knowledge/2013 Food Hub Benchmarking Report.pdf> [20 May 2017]

8. Food Hub Collaboration (2014) Counting Values: Food Hub Financial Benchmarkin Study [online] available from <http://ngfn.org/re-sources/ngfn-database/knowledge/Food Hub Benchmarking Study.pdf> [20 May 2017]

9. Fischer, M., Hamm, M., Pirog, R., Fisk, J., Farban, J., and Kiraly, S. (2013) Findings of the 2013 National Food Hub Survey [online] available from <http://foodsystems.msu.edu/uploads/files/2013-food-hub-survey.pdf> [20 May 2017]

10. Hardy, J., Hamm, M., Pirog, R., Fisk, J., Farbman, J., and Fischer, M. (2016) Findings of the 2015 National Food Hub Survey [online] East Lansing. available from <http://foodsystems.msu.edu/resources/report/2015 National Food Hub Survey Findings.pdf> [20 May 2017]

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Thank You

Paola [email protected]