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Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

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Page 1: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Designing for iPad and other mobile devices

Filipe FortesCTO, Treesaver

Page 2: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver
Page 3: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver
Page 4: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver
Page 5: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver
Page 6: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

PlatformsMobile / Tablet / Device• iOS• Android• WebOS• Blackberry / QNX• Windows Mobile

Laptop / Desktop• Windows• Mac• Linux• Chrome OS

Page 7: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Platforms & ResolutionsMobile / Tablet / Device• iOS• Android• WebOS• Blackberry / QNX• Windows Mobile

Resolutions• 320x240• 400x320• 480x320• 800x480• 800x600• 854x480• 1024x600• 1024x768• 1280x800

Laptop / Desktop• Windows• Mac• Linux• Chrome OS

Resolutions (Laptops)• 800x600• 1024x768• 1280x800• 1400x1050• 1440x900• 1600x1200• 1680x1050• 1920x1200

Page 8: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Make sure Brand & Experience workacross fragmented platforms

(cost-effectively)

Page 9: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

<html>

Page 10: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Web Platform Advantages

• Ubiquity• Existing Staff & Infrastructure• Linking & Search Engines• Bookmarking & Social• Ecosystem• No Gatekeepers

Page 11: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Web Platform Drawbacks

• Functionality lags behind nativeo Catching up quickly: Touch, Custom Fonts, Geolocation,

Hardware-Acceleration, Offline, ...• No universal, integrated payment system

o Several companies trying thougho Can use "app wrappers" for app store distribution

• Immature development frameworks & toolso Many companies entering this space, but still early

Page 12: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Examples

• USA Today: optimus.usatoday.com• NPR: www.npr.org/webapp• NY Times: www.nytimes.com/chrome• Fun HTML5 Demos:

o html5advent.como chromeexperiments.com

Page 13: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Video

Page 14: Designing for iPad and other mobile devices Filipe Fortes CTO, Treesaver

Thanks!

Contact:[email protected]

www.fortes.com / www.treesaver.net@fortes / @trsvr

This presentation:http://tiny.cc/isoj_fortes