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Department of Collegiate Education...Consumer Behaviors and Market Segmentation (15 Hours) -Consumer Behavior — Meaning — Determinants of Buyer Behavior — Maslow's Hierarchy

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Page 1: Department of Collegiate Education...Consumer Behaviors and Market Segmentation (15 Hours) -Consumer Behavior — Meaning — Determinants of Buyer Behavior — Maslow's Hierarchy
Page 2: Department of Collegiate Education...Consumer Behaviors and Market Segmentation (15 Hours) -Consumer Behavior — Meaning — Determinants of Buyer Behavior — Maslow's Hierarchy
Page 3: Department of Collegiate Education...Consumer Behaviors and Market Segmentation (15 Hours) -Consumer Behavior — Meaning — Determinants of Buyer Behavior — Maslow's Hierarchy
Page 4: Department of Collegiate Education...Consumer Behaviors and Market Segmentation (15 Hours) -Consumer Behavior — Meaning — Determinants of Buyer Behavior — Maslow's Hierarchy
Page 5: Department of Collegiate Education...Consumer Behaviors and Market Segmentation (15 Hours) -Consumer Behavior — Meaning — Determinants of Buyer Behavior — Maslow's Hierarchy

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