Dell Compellent

Dynamically unify your Storage Center

“Most companies spend

70% or more of their time,

money and mindshare

keeping things going.”

Tina Nunno, VP Gartner

1.8 trillion

GB of info created and replicated in 20112

850%

Gartner predicted growth of installed TBs in 20163

47x

Data growth rate in 20111

3

Business moves faster every day

Legacy storage makes it hard to keep pace

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Cost Mike Robers, Heineken

Adaptability Jim DiMarzio, Mazda

“I don’t need to work nights and weekends because everything is hot swappable. I can upgrade during business hours.”

“We used to spend 75% of our time on maintenance and just 25% on R&D. Dell has allowed us to do a complete U-turn.”

Staff Chris Elam, Arnold

“I couldn’t afford to replace my storage every 3 years or the support costs for off-warranty equipment.”

• Constantly adapts to change

• Transforms a rigid cost center to a flexible productivity center

• Shifts IT from operation to innovation

The right storage architecture is fluid

5

Live Volume, Thin Import

2009

Licensing innovation, iSCSI, thin provisioning, Replay architecture

Replication, Microsoft integration

Unifying file and block

Automated tiered storage

2005

Compellent provides a fluid answer to the virtual era

A decade of storage innovation

Fast Track

2003 2004 2008

Compellent founded

2002

Copilot Optimize, VMware Integration

2011 2012

What can Dell Compellent do for you?

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Sound too good to be true? Let us show you what we mean.

Budget for your business by optimizing your backend storage costs

Grow without limitations

Focus on your business needs instead of worrying about the reliability of your storage

Focus on your business needs instead of worrying about the reliability of your storage • Resilient hardware leverages 12

generations of design experience

• Redundant controllers and built-in, fully integrated features provide local and remote protection

• Field-tested design delivers 99.999% availability across 26M+ hours of uptime

• Industry-leading approach to Copilot Support has delivered a 96.77% customer satisfaction rating

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Resiliency

Grow without limitations

• Easily scale across block and file without disruption or rip-and-replace

• Pay only once for features with perpetual software licensing

• Continually optimize performance and data placement as the system scales

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Agility

Budget for your business by optimizing your backend storage costs

• Optimize cost and data placement for block and file with industry-leading tiering

• Minimize time spent managing storage with intuitive and automated tools and reporting

• 95% of all Compellent systems ever sold are still in active use

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Efficiency

Dynamically unify your Storage Center

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• Combines the benefits of proven Dell Fluid Data architecture with 12 generations of resilient Dell hardware design

• Provides improved performance and enhanced memory

• Delivers more efficient power and cooling for OpEx savings

Controller: SC8000

• Transition to Dell hardware for Storage Center expansion enclosures

• New support for 2.5” SSDs in 3.5” enclosure

Enclosures: SC200, SC220

• Efficient solution with single platform for both file and block

• Scale-out NAS that easily grows along with your business

• Single distributed namespace across up to 4 FS8600 appliances and 1PB to meet performance and capacity needs

• Resilient file solution for mixed environments with support for NFS and CIFS

• Extends the benefits of Dell Fluid File System to Compellent customers

Dell FluidFS: FS8600

Storage Center

Storage Center Next-generation architecture with built-in investment protection

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• Simplify management

• Ideal for virtual servers

• “No waste” when storing data

• Buy fewer disk drives

• Sophisticated data movement

• Automated, optimized data placement

• Block-level intelligence

• Manages data inside the volume

Virtualization Intelligence

Automation Utilization

METADATA

Data about the data.

Tier 2

Tier 2

Tier 1

Tier 3

Disks not purchased

Unused allocation

Data

Data

• Block and file (FC, iSCSI, FCoE, NFS, CIFS)

• No forklift upgrade and perpetual licensing

Agile + scalable

Automated, intelligent software built on the Fluid Data architecture

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Highly optimized 64-bit storage platform

Enhanced efficiency and agility through built-in intelligence

Advanced thin provisioning Use space only when data is written

Dynamic storage migration Shift volumes between systems for high availability and continuous access to data

Automated tiered storage Automatically move data based on how it’s used

True storage virtualization Create a dynamic pool of shared storage available to all servers

Continuous snapshots and thin replication

Space-efficient Replays save disk space and speed recovery

Agile hardware architecture Non-disruptively scale through the enterprise

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Grow without limitations

• Add any number of drives at any time – no downtime!

• Performance scales automatically

• Non-disruptive change management

New York London

20TB 200TB 500TB 1000TB+

Sc

ale

Up

Scale Out

Live Volume Layer

Enterprise Manager Managed as one system

• Scale up and scale out on unified file and block platform

• Auto restripe – no manual copying

Scale-out NAS

Single platform scalability Industry’s only persistent hardware platform

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Virtualize All Hardware • Ports • Controllers • Disks

Performance

Perpetual Licensing

Model

Non-Disruptive Change Management

Technology Independence Server Connectivity • Fibre Channel • iSCSI • FCoE

Drives • SSD • Fibre Channel • SAS

Exceptional Scalability

Scale Up and Scale Out

London New York

20TB

200TB

500TB

Persistent software design Only buy software once

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• Eliminate technology risk – mix and match at any time

• Non-disruptive controller software upgrades

• Perpetual software licensing model

• “Future-proof” your investment

No forklift upgrades ever

FC drives

SATA drives

2Gb FC

1TB SATA

1Gb iSCSI

FATA drives

4Gb FC

3Gb SAS

SSD

SAS drives

10Gb iSCSI

2.5” drives

FCoE

6Gb SAS

Single scalable platform

Traditional SAN

Enterprise

Midrange

Entry-level

Model A Model B Model C

Breakthrough efficiency More efficient use of every disk in your system

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Automated Tiered Storage

Thin Provisioning

Free Space Recovery

Fast Track

Performance RAID 10 – Write RAID 5/6 – Read

SSD Killer App

Thin Write

Block-Level Virtualization

Block-Level Intelligence

Unified block and file

• Aggressive integration and support for server virtualization

• High performance without tuning

• Simplified capacity planning

• Change RAID levels at any time

• Auto re-striping when expanding

Virtualization benefits

End-to-end virtualization Storage that improves virtual environments

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• Scale efficiency and increase agility with VMware vStorage APIs for Array Integration (VAAI) Primitives

• No pre-allocation required

• Snapshots are thin provisioned

• “Thin” data migrations

• Free space is automatically recovered

• No limits on application usage

Thin provisioning benefits

Radically improve utilization Use fewer physical disks

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DID YOU KNOW?

100% of Dell Compellent customers use thin provisioning.

Unused Allocation

Data

Unused Allocation

Data

Disks not purchased

Unused Allocation

Data

Data

Vol B

Vol A Vol B

Vol A

Legacy Traditional SANS

Dell Compellent Dynamic Capacity Advantage

• Automatically moves granular blocks of inactive data to lower-cost disk

• Stores most frequently accessed data on the outer edge of the drive

• Seamlessly integrates with snapshots and replication

• Leverage SSD performance without breaking the bank

Proven technology, in production since 2005

Patented automated tiered storage Buy fewer and less expensive drives

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DID YOU KNOW?

84% of our upgrade orders are for affordable, high-capacity drives.

Traditional SAN Dell Compellent

$$$

RAID 10 $$

RAID 10

RAID 5 or 6

15K Fibre Channel or SAS

7.2K SAS

SSD

Tier 1

Tier 2

Tier 3

$

RAID 5

RAID 6

Continuous data availability Recover instantly, replicate in minutes

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Portable Volume

Unlimited, Mountable Replays Integration

• VMware • Microsoft • Oracle

Spawn Virtual Machines

Online Disaster Recovery Testing

VDI Support

Thin Replication

New York London

Live Volume

Dedupe Boot

No Snapshot Preallocation

Continuous Snapshots

11:45

12:00

12:15

11:45

12:00

12:15

• Space efficient – freeze pointers

• No space pre-allocation

• Replays automatically move down to lower cost disk

• Delete any one, keep any one

Replay-based architecture benefits

Continuous snapshots Eliminate your backup window

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11:45 12:00 12:15 12:02

• Integration with common applications

• Ideal for test/dev, VMs, Boot from SAN, Consistency Groups

• Volumes are thin, replication is thin

• Significant reduction in cost of bandwidth and management

• Only replicate changed blocks of data (no duplication)

• Set up replication in 6 clicks

• No space pre-allocation

• One button, automated restore

• DR Testing – without downtime

Replicate thin to save

Thin replication Right-size recovery costs, meet RPO/RTO objectives

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DID YOU KNOW?

68% of Dell Compellent customers replicate their data to another site.

San Diego

London

Las Vegas

Quality of Service

Replay Schedule

12:15

12:00

11:45

• Acts as a storage hypervisor, sharing a virtual storage volume between two SANs in a semi-synchronous configuration

• Storage moves in sync with VMs

• Deliver storage agility and high availability

Dynamic business continuity

Live Volume Right-size recovery costs, meet RPO/RTO objectives

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Live Volume Layer

Live Volume

Live Volume

• Balance workloads on demand

• Shift storage resources on demand to overcome planned downtime

Intelligent storage automation Sophisticated is now automated and simple

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Less Time

Enterprise Manager

Increase Staff

Productivity

Automated Tiering

Storage Resource

Management

Powerful Threshold Alerting

Integration • VMware • Microsoft • Oracle

Manage Multiple Systems

Chargeback $

Setup Replication in 6 clicks

Fast Provisioning for Virtual Machines

Automate repetitive tasks

Automated tiered storage

• Eliminate manual classification and movement

Thin replication

• Buy fewer disk drives

Easy to use, easy to manage Centralized monitoring and management

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Virtualization

• Simple capacity planning

• Streamline performance tuning

Thin provisioning

• No manual re-provisioning

Replays

• Instant local recovery

San Diego

Las Vegas

London

Enterprise Manager Powerful SRM – included with every system

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• Reduce storage costs

• Simplify administration

• Streamline disaster recovery

• Assign volumes to departments

• Automatically calculate costs

• Based on actual consumption

• Simplify capacity planning

• Storage and server consumption

• Optimize performance

• Immediate insight and control

• Increase efficiency

• Board-room ready “Hero” reports

Single Interface, Multi-System Management Robust Reporting

Optimized Capacity Planning & Performance Storage Chargeback

Scale-out NAS as dynamic as your business

Dell Fluid File System family

File protocols (CIFS/NFS)

Block protocols (FC/iSCSI)

Simple, flexible scale-out NAS that lowers customer TCO

• Scales capacity and performance easily and non-disruptively without forklift

upgrades

• Avoids architectural limits of traditional file servers or all-in-one controllers

• Ensures efficiency by leveraging a

shared infrastructure for block and file data

• Delivers a highly-available solution with consistency across Dell storage

platforms

• Based on Dell IP with a dedicated roadmap

Dell Compellent FS8600

Dell EqualLogic FS7500

Dell PowerVault NX3500

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Core Compellent Storage Center SAN technology • Efficient, agile and resilient platform • Built-in intelligence and automation • No forklift upgrade and perpetual licensing • SSD, SAS and FC drive technologies • FC, iSCSI and FCoE front-end interconnects

Introducing Fluid File System to Compellent

FS8600 enhancements • Scale-out NAS that easily grows as

storage needs grow • Single platform that unifies the scalability

of Fluid File System with Compellent efficiency

• Resilient solution based on the unique Fluid File System architecture

• NFS and CIFS file access protocols

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• Unifies block and file storage on one Compellent platform

– Shared back-end infrastructure eliminates need to carve spindles separately

– Single platform avoids the added cost and complexity of separate solutions

• Extends efficiency of Compellent architecture to NAS environment

– Data Progression lowers costs by migrating inactive data to less expensive drives

– Dynamic Capacity enables space-efficient over allocation of NAS capacity

• Provides customers with a scale-out NAS solution

– Single namespace scales non-disruptively across up to four appliances

– Load-balancing continually optimizes performance as FS8600 system scales

• Enables business continuity through a resilient architecture

– Fluid File System features maintain data integrity

– Redundant, purpose-built hardware delivers high availability

Storage Center and FS8600 ecosystem

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Integrations

• Consistent, online backup and recovery of Exchange, SQL Server or any Microsoft VSS-enabled application

• Automated scheduling, discovery, verification and migration

• Transportable snapshots

• Automate Microsoft application storage management

• Simplify virtual machine creation and configuration

• Standardize complex test and dev environments

Replay Manager

Platform integration Tools for the dynamic data center

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MS PowerShell Automation

1. Request Replay

2. Pause transactions

3. Create consistent Replay

4. Resume normal operations

8:00

8:15

8:30

8:45

• SCVMM

Provision and manage Compellent storage for rapid VM delivery

• SCOM

Monitor storage resources and alerting

Systems Center

Full certification and joint support

• VMware Technology Alliance Partner (TAP)

• VMware Hardware Compatibility List (HCL)

The ideal storage platform for VMware environments

• Quickly provision virtual machines (VMs)

• Shares single storage pool available with all VMs

• Automatically fine-tunes data placement for virtual applications

• Minimizes disk capacity required for VM clones

• Automates disaster recovery with SRM adapter

Dozens of points of integration

• vSphere client plug-in

• Provision and manage storage within vSphere

• SRM plug-in

• Automate storage/VM failover and failback

• vCenter

• Create and manage VMs within Enterprise Manager

• vStorage APIs for Array Integration (VAAI)

• Offload process from host to Storage Center to rapidly and efficiently provision VMs

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Dell Compellent–VMware Virtual servers meet virtual storage

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Services

Proactive Copilot Support tools, processes, expertise and worldwide reach

have delivered a 96.77% customer satisfaction rating

Dell Compellent Copilot Support

Copilot Support: Enterprise class, personal touch

• Best-in-class proactive and comprehensive enterprise storage support:

– Phone support – Troubleshoot hardware/software – On-site technician and parts

replacement – Spare parts delivery

• Efficient and effective resolution of all

Dell Compellent storage and partner-related issues with single point of contact

• Exceptional value in 24x7 technical support

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Did you know? 90% of Copilot cases are resolved in the first call.

“Knowing that I can pick up the phone and have someone on the other end within a couple minutes is nice. Having someone proactively call me before I even know about an issue is even better.

Janssen Jones, Associate Director of AIT Infrastructure, Indiana University—Bloomington

Copilot Optimize: A dedicated advocate

• Copilot Systems Analyst works side by side with your data center administrators to optimize your environment for lower operating costs, reduced capital expenditures, and less downtime:

– System state analysis – Performance tuning – Best practices recommendations – Monthly reports – Capacity review – Log review and trend analysis – Custom reporting

• Strategic planning to align business and

storage requirements

• In-depth system analysis to ensure efficient, effective utilization of Storage Center features

• Ongoing performance tuning, capacity planning and alert and log reviews

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Did you know? 100% of survey respondents are satisfied with the overall value of Copilot Optimize.

“Our CSA makes the correct recommendations at the correct time to keep us out of trouble. The reports and the continuous monitoring combined with the CSA’s expert advice have also saved us 20 to 40 hours per month while keeping us on the proactive edge.”

Monty Slayton, IT Manager University of North Texas

Copilot hardware and software warranty

5-year hardware warranty period

90-day software warranty period

24x7 call center support

• Ground advance hardware exchange • End user or BP contacts call center to confirm

failed part • Request processed 8 x 5 Next Business Day,

replacement parts shipped via ground • Parts covered – NOT labor for troubleshooting,

removal, and installation of replacement parts

Thank You