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Developing Curriculum for the Real-World
Business Professional
Dr. Lindsay Yossef ChelekisDr. Sheila L. SteinbergDr. Monica Shukla-Belmontes
BRANDMAN UNIVERSITY, CHAPMAN UNIVERSITY SYSTEM
Dr. Lindsay Yossef Chelekis
▹ Instructional Designer, Center for Instructional Innovation
▹ GIS Project Manager▹ Adjunct Instructor▹ Interdisciplinary experiences in social
sciences, business, and data analytics▹ GIS experience in undergraduate and
graduate programs
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Dr. Sheila L. Steinberg
▹ Professor, Social & Environmental Sciences▹ Faculty Leader▹ GIS Discipline Leader▹ Book author▹ Champion for Applied Research▹ Interdisciplinary Scholar
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Dr. Monica Shukla-Belmontes
▹ Associate Dean, School of Business and Professional Studies
▹ Oversee Curriculum, Assurance of Learning, Tutorial Faculty Affairs
▹ Interdisciplinary experience: ■ Data analytics ■ Statistics■ Business Administration■ Operations Management
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▹ Part of the Chapman University System▹ Established in 1958▹ Focused on adult learning with strong online
presence▹ Current population includes non-traditional,
working professionals, 88% over age 25, 63% women, 43% minority, 23% military
▹ 1,000 unique courses with 53 accredited degree programs
Who is Brandman University?
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Our Pedagogy
CHALLENGE STUDENTS CRITICAL THINKING INTERDISCIPLINARY CURRICULUM
REAL-WORLD APPLICATIONS
CASE STUDIESDIVERSITY & REPRESENTATION
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Designing Meaningful GIS-Related Courses
▹ Interdisciplinary approach ▹ Focus on problem-solving▹ Employs multiple research methods▹ Teaches in-demand workforce skills▹ Data analysis & policy creation▹ Spatial thinking & GIS skills ▹ Meets environmental challenges
▹ Real-time decision making▹ Document local social networks &
strengths ▹ Community development ▹ Clearer documentation of WHERE
needs are▹ Efficiency using and allocating
resources
...And the Spatial Advantage
Business Intelligence & Data Analytics
““Business intelligence is only as
intelligent as the data that goes into it ... and only as smart as the people using
the data...You cannot make smart decisions without the right information
to act on. The right tool will help you illustrate data in a meaningful way, and then distribute this information to the right people at the right time -- this is
what business intelligence is all about” (Forbes, 2019).
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▹ 4-course series offered all online as an emphasis in the MBA, a standalone certificate, and core courses in the new Master of GIS & Data Analytics program■ BUSU 670 Data Foundations■ BUSU 671 Data Visualization & Presentation■ BUSU 672 Project Planning & Data Modeling■ BUSU 673 Project Implementation & Analysis
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Brandman Meets the Needs
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Other BU Programs with GIS
▹ Bachelor of Arts in Spatial Social Sciences▹ Master of GIS & Data Analytics▹ Master of Public Administration▹ Master of Health Administration
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How we “GeoEnable the Workforce”
▹ Integrating Esri ArcGIS Online applications and concepts into coursework
▹ Scaffolding the use of the technology
▹ Demonstrating how a problem can be solved using spatial thinking
▹ Not creating “power-users” - empowering people to use, understand, and communicate with GIS
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Recipe for Success▹ Conducting demand analyses and
research to support and meet the needs of current and potential students
▹ Finding and filling the gaps▹ Team of contributors
■ Faculty■ Administration■ Center for Instructional Innovation
(specifically the Instructional Designers)
■ Current industry professionals■ Esri personnel
▹ Targeted training▹ Continuous improvement
THANK YOU!Any questions?
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