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DC BOOKS FOR YOUNG READERSDC Books for Young Readers brings the iconic super heroes of DC Entertainment to original graphic novels for
middle-grade and young adult readers. World-class authors lend their expertise to brand-new, stand-alone stories featuring the characters we know and love.
DC ZoomAges 8-12 | Grades 3-7
Art Baltazar & Franco Superman of Smallville Meg Cabot Black Canary: Ignite
Derek Fridolfs & Dustin Nguyen Batman Tales: Once Upon a CrimeShea Fontana Batman: Overdrive
Minh Lê Green Lantern: LegacyMichael Northrop Dear Justice League
Ridley Pearson Super Sons: The PolarShield Project
DC InkAges 13+ | Grades 8-12
Laurie Halse Anderson Wonder Woman: Tempest TossedMelissa de la Cruz Gotham HighKami Garcia Teen Titans: Raven
Marie Lu Batman Nightwalker: The Graphic NovelDanielle Paige Mera: Tidebreaker
Mariko Tamaki Harley Quinn: Breaking GlassLauren Myracle Under the Moon: A Catwoman Tale
DC SUPER HERO GIRLS: SPACED OUT
Writer: Shea Fontana Artist: Agnes Garbowska
DC Zoom TP | 9781401282561
$9.99 US / $13.50 CANAges 8-12 | Grades 3-7 On Sale: 05/07/2019
ART BY ILE GONZALEZ
THE POLARSHIELD PROJECT
SUPER SONS:THE POLARSHIELD PROJECT
Writer: Ridley Pearson Artist: Ile Gonzalez
DC ZoomTP | 9781401286392
$9.99 US / $13.50 CANAges 8-12 | Grades 3-7 On Sale: 04/02/2019
MERA: TIDEBREAKER
Writer: Danielle Paige Artist: Stephen Byrne
DC Ink TP | 9781401283391
$16.99 US / $22.99 CAN Ages 13+ | Grades 8-12 On Sale: 04/02/2019
Spring 2019
For more information, contact Ailen Lujo or Anna Morrow with DC Entertainment Marketing [email protected] | [email protected]
TM & © DC
UNDER THE MOON: A CATWOMAN TALEWriter: Lauren Myracle Artist: Isaac Goodhart
DC Ink TP | 9781401285913
$16.99 US / $23.99 CAN Ages 13+ | Grades 8-12 On Sale: 05/07/2019
Trade Marketing (Pre-Publication)• Advertising Campaign
• Publishers Weekly front cover, Shelf Awareness, Goodreads, American Booksellers Association, NetGalley, Bookish, DOGO Books, Booklist, Baker & Taylor and Ingram
• 3,000 copy ARC print run• Sales Kit distribution including
• ARCs, lithographs, bookmarks, tote bags, shelf-talkers and more!• ABA White Box mailings with physical ARCs• ABA White Box & Red Box mailings• Extensive Library and Academic Marketing
• Academic reading guide and discussion guide distribution• Resources web page launch for librarians, educators and buyers• Author school visits• LibraryCons nationwide• Announcement at ALA Midwinter 2018• ALA Annual 2018
• DC Books for Young Readers were featured titles• Book Buzz, PopTop, and Graphic Novels stage programming
• NCTE (National Council of Teachers of English) booth• Author signings and panel programming
Publicity & Media• New York Times exclusive announcement on February 4th, 2018• Author interviews & national publicity campaign• Trade publicity campaign including Kirkus, Booklist, Publishers Weekly, School Library Journal,
Library Journal and The Horn Book Review Consumer Marketing (On Publication)
• Advertising Campaign• TV advertising and video trailers• Goodreads campaign
• Massive word-of-mouth influencer campaign• Events
• Author tours with signings• YALLFEST & YALLWEST• Barnes & Noble B-Fest
• Social Media & Digital Marketing• Hub pages & newsletter program launch for DC Ink and DC Zoom• Dedicated social media accounts for DC Zoom and DC Ink
For more information, contact Ailen Lujo or Anna Morrow with DC Entertainment Marketing [email protected] | [email protected]
TM & © DC
DC Books for Young Readers$500,000 Trade Marketing Budget
