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10 April 2023
David TaylorSpeaker Credentials
Presentation by:
DAVID TAYLORTHE BRANDGYM January, 2013
10 April 2023
Meet your coach
• "One of world's 50 most important marketing thinkers” (CIM)
• Author of 6 books and one of Europe's Top 10 branding blogs
• Clients include Unilever, SAB Miller, Tesco
• 23 years in branding: client-side and consulting
10 April 2023
• Speaking topics include:
• Grow the core: how to focus on your core business for
brand success
• Being a leader: how to gain and retain brand leadership
• Why 1 in 2 brand extensions fail, and how to beat the
odds
• Brand it like Bond: core brand renovation
Speaking topics
10 April 2023
• Practical: action-oriented approach
• Examples, examples, examples: memorable case studies and stories
• Straight-talking: provocative and irreverent
Speaking style
10 April 2023
Speaking experience
• Mars University: USA, China, Russia, Europe
• The Marketing Society Annual Conference Keynote
• Brand Fuel Express 24
• European Food & Drink Forum (Marcus Evans)
• The Marketing Forum
• LBS MBA programme
• Unilever Marketing Academy
• Century Communication
• The CIM
• Taiwan CEO Brand Forum
• Food & Drink Network
• London Business Forum
10 April 2023
Proven speaking track-record
10 April 2023
Feedback on speeches made
"Particularly inspiring: the ‘professional fun’ approach was highly engaging. His no nonsense, straight-talking style is refreshing and the content, very thought-inducing."
Francesca Davies, Northern Foods –Food & Drink Innovation Network
"I could not ask for more, the session was superb!"; "A very enriching programme." ; "Quite an eye opener. Useful, helpful and fantastic."
Mars Seminar, Shanghai
"Thank you for your excellent presentation last night - the delegates were universal in their praise"
Bob Hogg, CIM
"Feedback shows that the content will have an impact back on the job as they apply the thinking for real. Which is what it's all about really!"
Helen Lewis, Unilever Marketing Academy
10 April 2023
David speaking: Links to videos (view in slideshow to get the links)
• London Business Forum:
• Intro to talk on "Being a Leader: Gaining and Retaining Brand Leadership"
• CEO Brand Forum, Taiwan:
• Case study on The Geek Squad
• Case study on "brand Bond"
10 April 2023
David TaylorThe Brandgym
20 Campion RoadLondon SW15 6NW
United Kingdom
M: +44(0)77 89 20 25 64T: +44(0)208 785 6760
www.thebrandgym.comwww.brandgymblog.com
Contact
