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I Am All About Design. 118 Brentwood Street Portland, ME 04103 www.demwood.com 207.332.4279 [email protected] TOOLS & SKILLS Adobe Creative Suite Photoshop CC 2019 Illustrator CC 2019 InDesign CC 2019 After Effects CC 2019 Premiere Pro CC 2019 Microsoft Office 365 PowerPoint Teams SharePoint Front-End Development WordPress HTML 5 CSS 3 JavaScript PORTFOLIO www.demwood.com EDUCATION American Graphics Institute {;} JavaScript training Future Media Concepts After Effects training Massachusetts College of Art & Design Graphic Design Certificate Program Hampshire College Bachelor of Arts DAVID E.M. WOOD PROFESSIONAL PROFILE I bring a decade of deep experience as a lead designer and WordPress front-end developer. Recognized for entrepreneurial vision, I execute on corporate branding with a strong focus on teamwork and collaboration. PROFESSIONAL EXPERIENCE Branding and Design Consultant | Portland, ME Freelance January 2012 to Present Provide branding, logo design, website design and development, video editing and motion-graphic creation services to nationwide clients across multiple industries Blackhawk Network Inc. | Portland, ME Senior Designer August 2017 to August 2019 Art-directed and executed design projects including print collateral, social and marketing campaigns, motion-graphic videos, and infographics Maintained CashStar brand identity and standards through August, 2018; subsequently all branding consolidated under Blackhawk Network CashStar Inc. | Portland, ME Creative Services Manager February 2010 to August 2017 Founding employee; responsible for corporate identity and visual storytelling throughout CashStar’s historic growth; built and strengthened CashStar’s brand equity and market position to become the digital gift card leader in the payments industry Art-directed CashStar rebranding in 2017; wrote CashStar brand guidelines; designed templates for print collateral, PowerPoint, trade show booths; created motion-graphic videos and infographics Managed redesign and front-end development of cashstar.com WordPress website in line with updated brand standards, leading to 47% increase in page views; updated landing page template, increasing click-through rate by 40% and conversions by 28% Art-directed branding for CashStar Innovate, CashStar’s conference for clients and partners; designed and built CashStar Innovate website Worked closely with marketing demand generation team to develop integrated marketing campaigns, driving leads and pipeline Business Coordinator February 2008 to February 2010 Oversaw development of corporate brand identity Managed all day-to-day operations; ensured compliance with government gift card regulations

DAVID E.M. WOOD€¦ · I bring a decade of deep experience as a lead designer and WordPress . front-end developer. Recognized for entrepreneurial vision, I execute on corporate branding

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Page 1: DAVID E.M. WOOD€¦ · I bring a decade of deep experience as a lead designer and WordPress . front-end developer. Recognized for entrepreneurial vision, I execute on corporate branding

I Am All About Design.118 Brentwood Street • Portland, ME 04103

www.demwood.com • 207.332.4279 • [email protected]

TOOLS & SKILLS

Adobe Creative SuitePhotoshop CC 2019

Illustrator CC 2019

InDesign CC 2019

After Effects CC 2019

Premiere Pro CC 2019

Microsoft Office 365 PowerPoint

Teams

SharePoint

Front-End Development

{;}

WordPress

{;}

HTML 5

CSS 3{;} JavaScript

PORTFOLIO

{;}

www.demwood.com

EDUCATION

American Graphics Institute{;} JavaScript training

Future Media Concepts

{;}

After Effects training

Massachusetts College of Art & Design

{;}

Graphic Design Certificate Program

Hampshire College{;}

Bachelor of Arts

DAVID E.M. WOOD

PROFESSIONAL PROFILE

I bring a decade of deep experience as a lead designer and WordPress front-end developer. Recognized for entrepreneurial vision, I execute on corporate branding with a strong focus on teamwork and collaboration.

PROFESSIONAL EXPERIENCE

Branding and Design Consultant | Portland, MEFreelance January 2012 to Present

• Provide branding, logo design, website design and development, videoediting and motion-graphic creation services to nationwide clients acrossmultiple industries

Blackhawk Network Inc. | Portland, MESenior Designer August 2017 to August 2019

• Art-directed and executed design projects including print collateral, socialand marketing campaigns, motion-graphic videos, and infographics

• Maintained CashStar brand identity and standards through August, 2018;subsequently all branding consolidated under Blackhawk Network

CashStar Inc. | Portland, MECreative Services Manager February 2010 to August 2017

• Founding employee; responsible for corporate identity and visualstorytelling throughout CashStar’s historic growth; built and strengthenedCashStar’s brand equity and market position to become the digital giftcard leader in the payments industry

• Art-directed CashStar rebranding in 2017; wrote CashStar brand guidelines;designed templates for print collateral, PowerPoint, trade show booths;created motion-graphic videos and infographics

• Managed redesign and front-end development of cashstar.comWordPress website in line with updated brand standards, leading to47% increase in page views; updated landing page template,increasing click-through rate by 40% and conversions by 28%

• Art-directed branding for CashStar Innovate, CashStar’s conference forclients and partners; designed and built CashStar Innovate website

• Worked closely with marketing demand generation team to developintegrated marketing campaigns, driving leads and pipeline

Business Coordinator February 2008 to February 2010

• Oversaw development of corporate brand identity

• Managed all day-to-day operations; ensured compliance withgovernment gift card regulations