DataClarity and DashInsight™ Briefing[Insert Date Here]

Who is DataClarity• Founded 1999

– Heritage Cognos Partner

• Information lifecycle focused– Financial Performance Management– Enterprise Business and Advanced Predictive Analytics– Financial Close, Consolidate, Report– Financial Planning, Budgeting & Forecasting– Sales Performance Management– Big Data Integration, Management and Warehousing

• Their cornerstone - clients for life– Over 400 clients and 1,000 successful

projects completed

• IBM Premier Partner / true blue reseller

IBM Brand / Product Focus• IBM Cognos

– Cognos Business Intelligence– Cognos TM1– Cognos Insight– Cognos Express– Cognos Controller– Cognos SPM– Cognos FSR– Cognos Disclosure Management– Cognos Business Viewpoint

• IBM SPSS– SPSS Modeler– SPSS Statistics– SPSS Data Collection– SPSS Decision Management

• IBM OpenPages

• IBM InfoSphere– InfoSphere Streams– InfoSphere BigInsights– InfoSphere Data Explorer– InfoSphere Warehouse– InfoSphere MDM– InfoSphere Info. Server– InfoSphere DataStage– InfoSphere QualityStage– IBM Smart Analytics System

• IBM PureData System– Netezza 100– PureData System for Analytics– Netezza Replication Services

IBM Achievements• 2014: IBM Beacon Award Finalist for Analytics and Big Data: Business Analytics Innovation for

demonstrating technical excellence, industry expertise, and market-leading solution innovation.

• 2013: IBM Beacon Award Winner for Analytics and Big Data: Business Analytics Innovation for demonstrating technical excellence, industry expertise, and market-leading solution innovation. IBM Business Analytics Solutions Capability Business Partner Excellence Award.

• 2012: IBM Premier Partner awarded for demonstrating exceptional skills and market success

• 2011: IBM Premier Partner awarded for demonstrating exceptional skills and market success; IBM Business Analytic Capability Authorization awarded for DataClarity DashInsight

• 2010: IBM Premier Partner awarded for exceptional skills and market success

• 2009: IBM Premier Partner awarded for exceptional skills and market success

• 2008: Cognos Summit Award for Partner Sales Excellence

• 2007: Cognos Partner of the Year Award; Cognos Platinum Partner Award

• 2006: Cognos Platinum Partner Award for outstanding performance

• 2005: North America Most Innovative Solution Award; Cognos Platinum Partner Award for outstanding performance

• 2004: Cognos Pinnacle Partner Award in recognition of outstanding performance; North America Solution Innovation Award

Clients Who Trust DataClarityOver 1,000 Successful Projects and Satisfied Clients

DataClarity DashInsightTM

• Rapidly generates made-to-order business-driven Cognos web and mobile applications that are easy to use

• Provides best-in-class Cognos user enhancements• Utilizes pre-built Cognos content to fast-track analytics

development, deployment and user adoption• 100% Compatible with Cognos BI, TM1, and SPSS• Reduces your risk, time to value, and services

cost up to 4X• Cloud or on premise delivery• Learn more at www.CognosDashboards.com

DashInsight is an app for Cognos like appexchange apps are for salesforce.com

DataClarity integrates IBM stack

DashInsightTM Architecture

Stylized Executive Scorecard

Creative Infographic Visualizations

With creative infographic style visualizations, a pixel perfect user interface can be designed to provide a very high quality user experience including built-in navigation and drill-through.

Create Your Own Views

With My Insight, users can create personalized content and manage any number of reports, snapshots, bookmarks, and other widgets in a single Window to meet their particular dashboard requirements.

Interactive Churn Prediction

You can now provide users with a friendly what-if predictive analytic capability that allows the business to have near real-time visibility into predicting outcomes using the full capabilities of SPSS Modeler.

Interactive Predictive Forecasting

You can now provide a friendly what-if predictive analytic forecasting capability that allows business users to run near real-time predictive forecast scenarios using the full capabilities of SPSS Modeler.

Interactive Natural Language Prediction

You can now provide users with a friendly what-if predictive analytic capability that provides the business various outcomes through natural language expressions using the capabilities of SPSS Modeler.

Third Party App Integration

Almost any web application can run in the portal window providing users a seamless user experience.

Key Features & Benefits• Customizable User Experience (CUE)

– Style and tailor the user experience including the interface, features, and content

by organization, department, user type, individual user, or business requirement.

• Social Business Analytics– Collaborate with other users and facilitate internal communication and

information sharing of live and bookmarked reports, report snapshots, and other documents through multi-threaded discussions, exporting and e-mail.

• Best-in-class user enhancements– Key capabilities include streamlined navigation, global filters, bookmarks, self-

service personalized views, smart information discovery, guided analytics, and

business glossary

• Ubiquitous user experience– The same rich user experience and consistent content across the desktop and all

iOS and Android mobile devices.

Key Features & Benefits• Interactive Prediction – predictive analytics for the masses

– A user friendly what-if predictive analytic capability that allows the business to have

interactive visibility into predicting outcomes using the full capabilities of SPSS

Modeler

• iPad, iPhone, and Android mobile applications– Highly visual easy-to-use native iPad, iPhone, and Android applications that

synchronize all content with DashInsight™ on your desktop, and require no re-

authoring of your reports, dashboards, and KPI’s.

• Best-of-breed pre-built content including Google Map support– A wide range of pre-built content including dashboard, what-if analysis, impact

diagram, and Google/Yahoo/Bing Map reports to accommodate most business

requirements, simplify solution development, and accelerate deployment.

• Powerful design and administration tools and system monitoring– Create, deploy, manage, and monitor business portals, Cognos content, and user

communities.

Why DashInsightTM?• Rapidly build and deploy made-to-order Cognos web and mobile applications

– No coding or programming

• Efficiently design and deploy portals and business-driven user interfaces tailored for a broad range of user needs

– Executives, sales teams, field operations, anyone who needs easy reporting/analytics– Customer, employee, and supplier portals

• Pre-built Cognos content to fast-track analytics development and deployment

• Seamlessly deliver robust mobile capabilities– iPad, iPhone, Android phones & tablets, BYOD, no re-authoring, ubiquity, custom mobile apps

• Provide many advanced features to complement IBM Cognos– Predictive analytics, collaborative/social BI, self-service, publishing, discovery, guide me, more

• Experience a very low total cost of ownership (TCO)– Fast deployment in weeks not months with pre-built content, fast installation and configuration,

zero training requirement

Why DashInsightTM?• Rapidly build and deploy made-to-order Cognos web and mobile applications

– No coding or programming

• Efficiently design and deploy portals and business-driven user interfaces tailored for a broad range of user needs

– Executives, sales teams, field operations, anyone who needs easy reporting/analytics– Customer, employee, and supplier portals

• Pre-built Cognos content to fast-track analytics development and deployment

• Seamlessly deliver robust mobile capabilities– iPad, iPhone, Android phones & tablets, BYOD, no re-authoring, ubiquity, custom mobile apps

• Provide many advanced features to complement IBM Cognos– Predictive analytics, collaborative/social BI, self-service, publishing, discovery, guide me, more

• Experience a very low total cost of ownership (TCO)– Fast deployment in weeks not months with pre-built content, fast installation and configuration,

zero training requirement