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Data on the Driver: A sampling of traffic psychology and opportunities. Bryan E. Porter, Ph.D. October 31, 2014 for DriveSense ‘14. The multiple E’s Self-report to field and archival data Naturalistic to direct observations Simulators - PowerPoint PPT Presentation
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Data on the Driver: A sampling of traffic psychology and opportunities
Bryan E. Porter, Ph.D.October 31, 2014 for DriveSense ‘14
A few traffic psychology topics
The multiple E’s
Self-report to field and archival data
Naturalistic to direct observations
Simulators
Neuroscience, physiology, social, cognitive, behavioral, clinical
Human factors (person-machine)
Risky behaviors / perceptions of risk
Road user vulnerability considerations
Countermeasure development and evaluation
Travel mode choice
Interdisciplinary in nature
---Example from Ash, Edwards, & Porter (2014)---Going macro-level combining others’ field work with population-level predictors
Traffic Safety Culture
Figure 1: Relationship of state’s seat belt law (Primary Enforcement vs. Other) to seat belt
compliance rates as a function of a state’s academic achievement (median split). Error bars =
standard error of the mean, F ratios = the simple effect of primary enforcement law at each level
of academic achievement.
Figure 2: Relationship of state’s seat belt law (Primary Enforcement vs. Other) to seat belt
compliance rates as a function of a state’s Health score (median split). Error bars = standard error
of the mean, F ratios = the simple effect of primary enforcement law at each level of Health
score.
Figure 3: Relationship of state’s seat belt law (Primary Enforcement vs. Other) to seat belt
compliance rates as a function of a state’s per capita Gross State Product (median split). Error
bars = standard error of the mean, F ratios = the simple effect of primary enforcement law at
each level of Gross State Product.
Figure 4: Relationship of state’s seat belt law (Primary Enforcement vs. Other) to seat belt
compliance rates as a function of a state’s Government Effectiveness (median split). Error bars =
standard error of the mean, F ratios = the simple effect of primary enforcement law at each level
of Government Effectiveness.
Figure 5: Relationship of state’s seat belt law (Primary Enforcement vs. Other) to seat belt
compliance rates as a function of a state’s Proportion of Rural Roads (median split). Error bars =
standard error of the mean, F ratios = the simple effect of primary enforcement law at each level
of rural road proportion.
Developing efficient collection methods that LINK:
(1) self-reported internal data
(2) behavioralobservations, including long-term naturalistic and direct observations
(3) relationships in/among environmental, cultural, social levels
For More Information
Bryan E. Porter, Ph.D.
Professor of Psychology
Old Dominion University
Norfolk, VA 23529-0267
Phone: (757) 683-4458
Email: [email protected]