Data Center Physical Infrastructure- A New Perspective

Data Center Physical Infrastructure- A New Perspective

Venkata Ramana K Lavu

General Manager

APC by Schneider

09 August 2012

Schneider Electric 2- Division - Name – Date

The energy dilemma is here to stay

vsEnergy demand by 2050

Electrical energy demand by 2030

CO2 emissions to avoid dramatic climate changes

The facts The need

Source: IEA 2008 Source: IPCC 2007, figure (vs. 1990 level)

Energy management is the key to address the dilemma


Generation supply mattersbut demand behavior matters most!

Source: World Energy Outlook 2009, OECD / IEA

●Over 50% of CO2 reduction will come from energy efficiency

World energy-related CO2 emissions abatement


Active Energy Efficiency : Energy visibility& means to act

2Active

The smart grid:revolutionizing the electrical value chain

Centralised Generation

DistributionTransmission

Distributed Generation1

RenewableBackupPower

Renewable Energy Generation1

Residential

Commercial

Industrial

ConsumersIntelligent Intelligent

4 Real-timeGrid management

ElectricVehicles & Energy Storage

3

ElectricVehicleTransportation


Opportunities are everywhere

We must develop clean technologies and increase

renewable energy supply

Clean energy is expensive and takes time

to implement

We must focus on energy efficiency to solve our energy

dilemma

Current technologies allow us to target 30%

savings

Supply Side

More Efficient &Cleaner Supply

Demand Side

Energy Use &

Conservation

energy efficiency should be the first priority!


The energy equation:a system under tension and conflict

Saf

e

Reliable

Efficient

Environmental impact People safety Asset integrity

Energy availability Energy quality Grid Stability

Energy efficiency Reduced Opex Reduced Capex

Deployment speed Ability to integrate Ability to scale

Carbon free Carbon trading Grid connexion

Prod

uctiv

e

Green


The evolution of management systems for facilities

The five management “domains” take shape

Emerging ability to answer basic questions

1

“Facility management” quasi-system

The reign of “domain excellence”

Getting better – “separate but equal”

2

Integrated MANAGEMENT system

Domain excellence + collaboration evolves

towards “solution excellence”

Moving toward “solution excellence”

3


How do we answer…


The Efficiency Entitlement

The challenges we address

The future of integrated systemsin data centres


Behaviour and good system architecture …can they really make a difference?

*CIA World Factbook 2008

Reference point: France electricity consumption 536 TWhr*

17,096 TW-hrs*Total electric power use on Earth in 2008

8% Data centres and networks use about 1,368 TW-hrs

A third of that 8% is wasted due to inefficiency of the traditional data centre infrastructure

… compared to what is possible for the same cost

410 TW-hrPotential savings now!




The future of integrated systemsin data centres


How can I…

●Understand how efficient my data centre is?●Start the process of designing or building a new data centre?

● Designed for quick and easy growth and scalability like my other IT hardware

● Compatible with new high density servers

● Optimized for multi-core and virtualized servers

● Keep networking equipment safe and secure and monitor the environment

●Know my system’s “availability status”? ●Determine how much power and cooling capacity is left in each rack

in my data centre? ●Identify and resolve power issues quickly? ●My PUE????

We have answers !We have answers !




The future of Integrated Systemsin data centres


We need the right ecosystem to support the convergence of 5 key domains

Helping to solve the Energy Equation Making the energy Safe, Reliable, Efficient, Productive and Green

● Guaranteed compatibility / synergy / capability between the 5 domains of expertise

● Enhance the customer experience

● up to 30% saving in Capex and Opex

● Enabled by the right connecting technologies :

● Ethernet/IP as a common highway● Web services as a common language

(SOA architectures)

Process

& Machine

Management

BuildingManagement

Security Management

Power

Management

White Space

Management


En

erg

y C

on

sum

pti

on

100%

70%

Eff

icie

nt

dev

ices

an

d in

stal

lati

on

Op

tim

ized

usa

ge

via

au

tom

atio

n

Monitoring & Maintenance

Time

Maximize the savings

Lack of monitoring, maintenance programs, regulation and control systems

●Efficient devices and installation (saves 10 to 15%)

●Optimized usage via automation (save 5 to 15%)●Without regulation and control systems (up to 12 % lost)

●Without Monitoring and Maintenance (2 to 8% lost)


Lifecycle solutions for Energy Efficiency

Energy Audit& Measure

Active Energy EfficiencyPassive Energy Efficiency

Optimise through automation &

regulation

Monitor, maintain, improve

Fix the basics

Low consumption devices, insulation material, power

factor correction

HVAC control, lighting control, variable speed

drives…

Meters installation, monitoring services, EE

analysis software


Traditional system

High-efficiency UPS

● Chiller VFDs ● Close-coupled cooling™

Full-load operation(right-size, right site)

Water-side economizer 51% of the time

Transformerless PDUsBlanking panelsEnergy-efficient lightingVFD heat-rejection pumpsVFD chilled water pumps

The bottom line: A whole-system approach gets you there

2.18

2.02

1.49

1.41

1.32

1.26

PUE

High-efficiency System

only takes you this far

PERFORMANCE

A Robust Integrated Monitoring and Management System

A consistently Low Ambient contributes too


Sustaining Energy savings is easy, just follow the 4 Energy Efficiency steps

1 Measure & Analyze

2 Fix the basics

3 Automate

4 Monitor and Improve

● Energy meters● Power quality meters

● Low consumption devices● Insulation material● Power quality● Power reliability

● Building Management Systems

● Lighting Control Systems

● Motor control systems

● Home control systems

● Energy management software

● Remote monitoring systems


Within Data Centers – The Energy Map

Genset

IT equipment

MV

sw

itc

hb

oa

rd

Gri

d p

ow

er

~~~~M

ain

LV

sw

itc

hb

oa

rd

Chillers

UPS

Lighting

OfficesOffices

Buswaydistribution

PDU

Security

Fire protection

Structured cabling

Rack PDU

Racks

Ma

in

LV

sw

itc

hb

oa

rd

Raised floor

Row-based cooling

STS Row/rack UPS

Air containment

Heat rejection

Room-based cooling

Transformer

~~~~

IT floor

Rack-row-room-building

Create design for highest availability and efficiencyCreate design for highest availability and efficiency


To Conclude…


Active energy management architectures…from Power Plant to Plug

It’s possible with…


Efficiency

>30% energy savings from managed – modular scalable, close-coupled architectures

Critical power

Cooling

Integrated solutionsin data centers and networks

Energy monitoring & control

Electrical distribution

Building control

Security

Access control

Reliability

Multi-level service offerings (N, N+1, 2N, hybrid)

Green

Simplified, integrated energy efficiency management – automation, forensics, and recommendations

Racks & PDUs

Interoperability and opennessto third party systemsSimple Integration

Targeted segment

Data Centre


for Efficient EnterpriseTM !

Energy Visibility everywhereManage the Energy EquationOne energy repository

Video verification everywhereSecurity of people and process Improve maintenance & alarm mngt

Integrated user interface Enhance user experience

Web access for key data's Simplified remote connectivity

Easy connections between different systems

Simplified integration Open communication everywhere

Up to 30% savings on Capex and Opex

Drivers Customer Benefits


As we agree…

●The entitlement is ready to be saved every year● 410 TW-hr

● €44.5bn electricity cost*

● 85m tCO2 saving**

●We have a strong technology leadership● Broad, comprehensive offer

● Culture of innovation

●Efficiency = integration● Complete system approach

● The game has already started

*Assuming avg kW-hr cost of 0.108433€ (Eurostat 27 EU nations) and 24/7/365 usage**Based upon 0.000206 tCO2 / kW-hr


0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

27%Transportation

15%Residential

<2%Data centres &

networks

18%Buildings

52%

48%

33%

67%

38% Industry

& Infrastructure

16%

84%

92%

8%

Source: US DOE-EIA (Energy Outlook 2007) and Green Grid for Data CentersIndustry Buildings are included in building and not in industry

% are calculated on final energy

Electricity

Combustibles

Our end markets represent 72% of the final energy consumption


In Summary: The Rationale for ChangeMake the most of your energySM

The Dilemma

How to tackle

Where to focus

Why ?

The CO2 emissions reduction to avoid dramatic climate changes by 2050

The increase in energy consumption by 2050 (electricity by 2030)

Covering

Our commitmentTo the planet & society

Supply Side Will take

time

Cleaner supplies will take time to implement.

Demand SideCurrent technologies allow us to target 30% energy savings.

Is available now

CheaperQuickerCleanerSecure

EE

is

…

1. Measure

2. Fix the basics

3. Automate

4. Monitor & Improve

22

World Energy

consumption

Optimize energy use with monitoring & control


In Summary: Our StoryThe global specialist in Energy Management

We Make Energy:

SafeReliableEfficient

ProductiveGreen

What How Using

By helping people

make the most of

their energy

Where

IndustryBuildings

Residential Energy &

InfrastructureData Centers &

Networks

PROCESS & MACHINES

WHITE SPACE

BUILDINGCOMFORT

POWER

SECURITY


for data centres

30

Make the most of your energy™

Venkata Lavu

General Manager

[email protected]

91-9740512009

Documents

Data Center Physical Infrastructure- A New Perspective