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8/7/2019 Customizing Your Resume and Cover Letter
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CUSTOMIZING YOUR RESUME
AND COVER LETTERCareer Services
Baker University Center 533
740-593-2909
www.ohio.edu/careers
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RESUMES
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IDENTIFICATION DATA
Name, address, phone number, email
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CAREER OBJECTIVE
Optional? Opinions vary
What skills do you bring?
Not
Desire a position in business.
Instead
A position in business management utilizing skills in
strategic management, business research and
information management.
Highly motivated communication specialist with
experience developing internal communication
material
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EDUCATION
Include
y University, location, degree (Bachelor of ________),
graduation date, major/minor, GPA
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EXPERIENCE ANDACTIVITIES
Work/Relevant/Internship/Other Experience
y Consistency is key (organization, position/title, dates,
location)
y
Use active verbs, sentence fragmentsy Use numbers, specific results
y Prioritize bullets based on job description
Student Activities
y Can use same format as experience
y Time management, Teamwork, Leadership, etc
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IMPORTANT GUIDELINES
Must be positive with most important points first
y Highlight, underline, capitalize key messages
Be concise and clearyou have 10-20 seconds to
make your point Rsum is a flexible document
Show your results/accomplishments with
numbers
Customize your resume for every position
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STRATEGIES TO CUSTOMIZE
Think from employer perspective
Research the company online and networking
Study the job description to understand what type of
characteristics and experience they want
Reflect on how your experiences match what theyre
looking for
Make sure your most relevant experience is at the top
(similar to a news story)
Make sure the bullets under your experience match their
requirements (borrow their words)
Sell yourself with your objective/qualifications summary
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ACTIVITY(SEE HANDOUTS)
Identify some key points in the job description
that highlight what theyre looking for
Identify where Evan has that type of experience
on his resume Talk to the people next to you about how would
you customize his resume
y Should any experience be moved up?
y Any bullets need to be created, edited or moved up?
y What words should he be sure to use?
y What could be a sample qualification summary?
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SAMPLE RESUMES
Online resource
www.esampleresume.com
Resume Guide Handout
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COVER LETTER?
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STRATEGIES TO CUSTOMIZE
Opening Paragraph
y Find someone on the inside
Middle Paragraph
y Match your list of skills with the job requirementsy Borrow words from the job description
Closing Paragraph
y Research the corporate website and try to understand
their mission statement
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SAMPLE JOB DESCRIPTION
Sample Job Description: Sales Rep
You will be need to possess the following:
y 0-3 years in a results driven sales position
y
A need based selling approach targeting decisionmakers to convert prospects into clients in a zip code
protected territory
y Ability to cross-sell into an existing base of clients
Company Mission Statement: To make healthcare morecost-effective, so our customers can focus on their clients.
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CUSTOMIZED LETTER SAMPLE
I am applying for the Outside Sales position posted onOhio Universitys CareerLink.com. During a recent conversationwith your national sales director, Bob Smith, he mentioned thatyou are looking for someone with my background and experience.
I am a motivated sales professional with more than 1year of direct sales experience. As the intern for the salesdivision of Company X, I was recognized by my supervisors formy ability to develop solutions customized for the clients needs,to convert prospects into clients, and to cross-sell product to theexisting client base. I am driven by results and possess strongcommunication skills.
I would love to learn more about this position and Iwelcome the opportunity to discuss how my skills and ideas canhelp Company X make healthcare more cost-effective for yourcustomers. I can be reached at (555) 555-5555 [email protected].
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CAREER DEVELOPMENT PHASES
Self-Assessment
Meet Zach:
He has yetto choose a majorand hasno
idea what he wantstodofora career.
Hes wondering wheretoeven
begintolookforanswers.
Explorethe Options
Meet Heather:
Heatherhas broad interests and istrying to
determine which majorsheshoulddeclare.
Afterherself-assessment,she hasnarroweditdowntotwo and islookingformore
informationonthemajors and career
opportunitieseach one couldleadto after
college.
GetExperience
Meet Erin:
Erin hasnarrowed hercareer
optionsto a couple choices and
wantstostartlearning what itslike inthe real worldsoshe candefinitely
decidethe careerpath she wantsto begin.
Shes wondering how togainrelevant
experience andobtain internships.
PlanforFuture
Meet Tom:
He hasselectedthe careerpath the bestfits
him atthistime. He isready toget his
firstfull-time job and wantssome
helpensuring hes creating a
good impressiononpotential
employers.
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CAREER DEVELOPMENT PHASES
1.Self-Assessment
2.Explorethe Options3.GetExperience
4.PlanforFuture
Services:
FOCUSself-assessmenttests
Major& careeradvising
Overarching Services:
Walk-ins IndividualCareer
Counseling
Appointments
Seminars&
Workshops
Services:
CareerBeam
BobcatMentorNetwork
What CanI DoWith ThisMajorhandouts
Services:
BobcatMentorNetwork
Bobcat CareerLink
Job Search Assistance
MockInterviews
Career& Internship
Fairs
Services:
BobcatMentorNetwork
Bobcat CareerLink
ResumeReview
Career& Internship Fairs
CampusInvolvement Center