AFGRI Albany’s plan for growth on track with Albany Show Win

STRONG CUSTOMER FOCUS: AFGRI Albany branch manager Max Kerkmans discussing operations with Kendenup farmer, Chris Kirkwood.

culture December 2018

Pleasetake one!

AFGRIculture December 2018

AFGRI Albany continue to make a big impact in the local community, as they grow the AFGRI brand in the region. The branch was very proud to have won Best Outdoor Trade Display at this year’s Albany Show. The event, held on 8 and 9 November, is a major event for the local area. The show was very popular again this year with around 20,000 people coming through the gates over the two days. AFGRI Albany branch manager Max Kerkmans said winning the award was a great achievement. “Receiving this award is a good recognition of the support we receive from the local area,”

Max said. “It’s a great reward for the effort our staff have put into the site over the last couple of years.” Our site featured a range of both broadacre and small ag equipment with the main draw card being a new John Deere 9570RT tractor, receiving plenty of interest. The site also featured a John Deere tractor toy play area for the kids as well as other family fun activities, making the site a place for the whole family. Max, who transferred to Albany from AFGRI Dalwallinu in July of this year, said the branch was continuing to make strides in the local community. “Moving to Albany

represented a good challenge for myself, moving from a branch in Dally predominantly focused on broadacre farming to a branch with a combination of large and small ag,” he said. “It’s been a good sea change for myself and my family and it’s been great getting to know the town, the customers and our team from the branch.” Max said he has a “great bunch” of staff in Albany who are up for the challenge of continuing to grow the branch in the community. “We have a lot of potential for growth in the Albany region and we look forward to an exciting 2019 ahead” he said.

“As another year comes to a close, I would like to take the opportunity to thank our customers, suppliers and staff for an excellent 2018. It’s important to reflect on the contributions everyone has made to the successes AFGRI as a company have had throughout the year. Through our consolidation process, I am happy to

report we are on track with our growth strategy in Western Australia. This year has seen a focus on internal training and development to ensure we can continue to provide our customers with a high level of service. We also recognise the importance of moving forward with the advancements in technology and providing solutions to our customers to best meet their needs. I would like to express my appreciation to our staff, both new and old, for their contribution

and efforts to AFGRI Equipment – they have done a fantastic job this year. I would also like to thank our customers for their ongoing support. For most, it has been a good harvest so far and I congratulate all who have finished and those continuing to work into the festive period. I would like to use this opportunity to wish all our customers, suppliers and staff a Merry Christmas and a Happy New Year. I look forward to an exciting 2019!”

AFGRI Operations Director Gollie Coetzee

A message of thanks to our customers, suppliers and staff

AFGRIculture December 2018

Our AFGRI branches were very proud to show our support on National Agriculture Day this year. The day, held on 21 November, is a day to celebrate our farmers and say thank you for all the hard work they do each year. The initiative is run by the National Farmers’ Federation, a peak Australian organization that represents Australian agriculture. This year, AFGRI proudly showed our support by taking part in the green t-shirt challenge, where members of staff from our branches and head office wore a green t-shirt to work in support of our farmers. AFGRI marketing manager Jacques Coetzee said it was important to thank our farmers for what they do for the country. “Those outside of the ag industry may not realize how important agriculture is across the globe,” Jacques said. “Our farmers put in the hard work

Branches show support for Australian farmers on National Ag Day

every year, often having a grueling schedule and high workload, to provide food for Australia and all around the world,” Jacques said. “Showing our support even in a small way by wearing green t-shirts to work, lets them know

AFGRI Boyup Brook had the pleasure of attending the Bridgetown Show and Bridgetown Blues Festival earlier this month. The Bridgetown Show, held 24 November, celebrated 130 years and again did not disappoint, having garnered a good turnout and fantastic weather on the day. Our site featured a new John Deere 4049M tractor in line with our special Christmas deal. As usual, the Bridgetown Blues Festival, held from 9 to 11 November was a popular event featuring a range of musicians, artists and other performances as well as sites from local community groups, organisations and businesses. Our site again featured a John Deere 4049M tractor, as well as a 1 Series tractor and GatorTM utility vehicle. AFGRI Boyup

Boyup Brook make a big splash in Bridgetown Golf day for social fun

Second year of AFGRI’s Movember Challenge raises big for men’s health

OUR SITE: Featuring a John Deere 4049M.

SQUAD: Directors and senior management.

MO-TIVATIONAL: Some great moustaches.

GREEN SHIRTS THE GO: AFGRI Geraldton staff showing their support in force on the day.

Brook sales representative Greg Ball said attending the events is always positive. “Both the show and the festival are important to our branch,” Greg said. “It allows us to continue to support our local community as well as build our brand and increase exposure in the area.” AFGRI Boyup Brook look forward to attending the events again in 2019.

we are thankful for what they do for us and for the Australian people.” AFGRI Equipment look forward to showing our support on National Agriculture Day again next year and continuing to show support to our Australian farmers.

AFGRI Equipment are proud to announce our Movember Challenge was another

great success this year. Movember is the hairiest month of the year where both men and women grow moustaches for the month of November to raise awareness of men’s health issues, such as prostate cancer, testicular cancer and men’s suicide. After another great year of moustaches, our team managed to raise a final total of $4051. With this our second year hosting a Movember team, we had a fantastic number of employees taking part in the challenge with notable mentions to AFGRI Esperance’s

AFGRI management had the opportunity to play a round of golf at The Vines Resort and Country Club with our board of directors earlier this month. The event was a great outing for branch managers and senior management to engage with the board of directors and vice versa, discussing how the year had been across the branches in a more social setting.

Ross Freeman and AFGRI Dalwallinu’s Dan Jolly for their fundraising to the team. AFGRI operations director Gollie Coetzee commended all staff who took part in the challenge and thanked everyone who donated to the team. “I would like to congratulate everyone who donated and those who participated for their outstanding efforts,” Gollie said. “We look forward to continuing to contribute to Movember again next year with an eye on growing our challenge even further,” Gollie said.