Critically Important Principles of Social Cognitive TheoryLisa Brennecke

PrinciplesLearning is a mental acquisitionLearning is a Cognitive ProcessLearners must be aware of

Existing response-consequence contingencies

Learning BehaviorPay attention, rehearse, and

make mental codesLearners need to know the

outcome of learningLearning from watching others

ReferenceOrmrod, J. (2008). Human

learning (5th ed). Upper Saddle River, NJ: Pearson/Merrill Prentice Hall.