Crisis Communications During an

“Active Shooter” IncidentEnvironmental Health and Safety•Office of Public Relations•Information Technology Services•University Police Department

Rev. April 10, 2008

What is an “Active Shooter”

An active shooter is a person who is actively engaged in killing or attempting to kill people, using a firearm(s), in a populated area.

These situations are dynamic and evolve rapidly, demanding immediate deployment of law enforcement resources to stop the shooting and mitigate harm to innocent victims.

How Will I Get Information during an Active Shooter Incident?

Public Information Officer will coordinate communication efforts

Information will be disseminated as soon as practicable

Methods of communication are as follows:

75+ Building Safety Assistants Personal direction, bullhorns, FRS radios Gov’t Emergency Telecom Service / GETS, WPS Ham radio in the EOC, five licensed operators

Crisis Communications In Place Environmental Health and Safety

BSAs help conduct campus evacuation drills

Satellite - four Iridium phones President, Police, EOC, Facilities Mgt. NexTel group calls Phone trees / divisions, deans, directors On-site Telecom Services / EOC, ATT liaison, 5 techs

Crisis Communications In Place Telecommunications

May 24-31, 2002: Meiklejohn Hall evacuated for five days after top-floor water pipe bursts.

‘All-mail’ e-mail to employees and students Electronic marquees / Harder, Carlos Bee, Theatre Hayward campus switchboard Emergency taped message line: 885-2000 News media connections / briefings

Crisis Crisis Communications In Place Office of Public Relations

“The Public Information Officer is the only official liaison with the media and other organizations and individuals seeking information about the emergency.”

Cal State East Bay Emergency Operations Plan

Crisis Communications In PlaceUniversity Police Department (UPD)

Walkie talkies (EHS)

Skymars satellite communications (UPD)

Crisis Communications In Place Office of Public Relations

On the Web Blackboard Home page News & Events site The View My CSUEB

In a power outage on the Hayward campus, the CSUEB home page will shift to this site housed at the CSU Chancellor’s Office, where the site can be managed remotely.

Crisis Communications In Place Office of Public Relations

Flyers and posters Dist. by BSAs, CSOs Police vehicle PA

systems Portable PA systems in

IMC and SLP Information tables Hillhopper, campus

shuttle announcements VBT LCD TV

Crisis Communications In Place Other

Crisis Communications In Place Warren Hall Overhead Paging System

A basement panel (installed 1981) gives access to a public address system, allowing messages to be broadcast to all floors of Warren Hall, or individual floors.

Crisis Communications In ProcessConnect-Ed

Designed for crisis communications Collaborating with CSU Northridge on PeopleSoft modules Licensed by mid-April; fully operational in November Protocols under design; 15,000 calls in five minutes estimated.

Sample Emergency Notification Signs For use by Environmental Health & Safety, Facilities Management, UPD

Crisis Communications In ProcessSandwich Signs

Crisis Reporting Reminders:

Call 9-1-1 (from any campus phone) to report an emergency

Program 510-885-3333 into your cell phone (use this number when reporting a campus emergency from a cell phone)

Be succinct and specific when reporting an emergency

DO NOT CALL UPD DISPATCH FOR GENERAL INFO. DURING AN EMERGENCY (call 510-885-2000)

Additional Reminders:

Make safety discussions a part of your regular office/classroom routine.

The goal is to be “mindful, not fearful!”

Center for Personal Protection and Safety