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CreditVision: The Future of Bureau Data, Available Now Today -24 -20 -16 -12 -8 -4 Months to today ILLUSTRATIVE Aggregate Balance Traditional Risk Score Consumer C: “Balance Builder” Consumer B: “Steady User” Consumer A: “Paying Down” 750 Usage of traditional bureau data more often focuses on point-in-time bureau data. Models and business rules which are based on only point in-time data/snapshot data leaves out valuable insights on consumer credit behavior from decision criteria. Thus lenders miss out on both, viable lending opportunities as well as precise early warning indicators. For a country such as India, known for conservative consumers, many viable consumers lose out on access to credit as a result of only point in time data usage in underwriting. Algorithms Unravel Customer Behavior Improving Lending Decisions The current CreditVision algorithms are the result of years of analytical and data research based on more than 700 algorithms which are best suited to the Indian lending scenario. It covers the entire range of products in both secured and unsecured space. CreditVision: Understand your Consumer Better, Easily CreditVision is a powerful suite of solutions that takes consumer decisioning to the much heightened level of accuracy and profitability. CreditVision algorithms, based on up to 36 months of historical data, enables identification of comprehensive and specific customer behavior. The CreditVision algorithm, given an easily usable and quantitative format, enables financial institutions to use these customer insights to make more precise lending decisions.

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Page 1: CreditVision: Understand your Consumer Better, Easily ... · Consumer C: “Balance Builder” Consumer B: “Steady User” Consumer A: “Paying Down” 750 Usage of traditional

CreditVision: The Future of Bureau Data, Available Now

Today-24 -20 -16 -12 -8 -4

Months to today

ILLUSTRATIVE

Agg

rega

te B

alan

ce

Traditional Risk Score

Consumer C: “Balance Builder”

Consumer B: “Steady User”

Consumer A: “Paying Down”

750

Usage of traditional bureau data more often focuses on point-in-time bureau data. Models and business rules which are based on only point in-time data/snapshot data leaves out valuable insights on consumer credit behavior from decision criteria. Thus lenders miss out on both, viable lending opportunities as well as precise early warning indicators. For a country such as India, known for conservative consumers, many viable consumers lose out on access to credit as a result of only point in time data usage in underwriting.

Algorithms Unravel Customer Behavior Improving Lending Decisions

The current CreditVision algorithms are the result of years of analytical and data research based on more than 700 algorithms which are best suited to the Indian lending scenario. It covers the entire range of products in both secured and unsecured space.

CreditVision: Understand your Consumer Better, EasilyCreditVision is a powerful suite of solutions that takes consumer decisioning to the much heightened level of accuracy and profitability. CreditVision algorithms, based on up to 36 months of historical data, enables identification of comprehensive and specific customer behavior. The CreditVision algorithm, given an easily usable and quantitative format, enables financial institutions to use these customer insights to make more precise lending decisions.

Page 2: CreditVision: Understand your Consumer Better, Easily ... · Consumer C: “Balance Builder” Consumer B: “Steady User” Consumer A: “Paying Down” 750 Usage of traditional

AEP can be calculated over any past timeframe up to 30 months using CreditVision data

Let us define Aggregate Excess Payment (AEP) astotal payments - total amount due

∑MPD (EMI) `1,000∑Payment `1,000

AEP = `0

∑MPD (EMI) ` 500∑Payment `1000

AEP = `500

For Example: Is there any correlation to risk between a consumer making monthly payments in excess of the amount due versus making steady payments? The amount a consumer pays in excess of what is required can be used to further discriminate risk.

FUTURE

Bal

ance TODAY:

`12.500

FUTUREPAST

Bal

ance TODAY:

`12.500

TRADITIONAL BUREAU DATA

With standard credit information, see the consumer’s balance at the point in time when the credit report was ordered.

• What will the balance be in future months?• How will this impact a credit decision?

TRANSUNION® CREDITVISION

Obtain a much more granular view of consumer behaviour.

• Now, what will the balance be in future months?• Would the decision have changed?

Traditional bureau data is based on attributes derived from a single point in time. CreditVision provides insights into historical trends for improved predictions of future behaviors to help make lending decisions better.

REVOLVING Categorizes retail trades as revolving,transacting or inactive each month,

and describes related behaviors (e.g.,revolving frequency, utilization)

PAYMENT Identifies payment-based credit

behaviors by using payment amount or balances to evaluate how consumers

manage monthly obligations (e.g., actual-to-minimum payment,

prepayment frequency and amount).

Sample CreditVision premiumalgorithm sets:

Page 3: CreditVision: Understand your Consumer Better, Easily ... · Consumer C: “Balance Builder” Consumer B: “Steady User” Consumer A: “Paying Down” 750 Usage of traditional

In a nutshell, each CreditVision

algorithm is information that is

content wise comparable to a

mini model (deterministic as

opposed to predictive) that gives

a wealth of information. The ease

of using this for analytical and

technological purpose is as

convenient as traditional

bureau data. Acquisition:Insight based algorithms that help in improving the underwriting process while lowering risk during customer acquisition

Retention:Provides early indicators to flag borrowers that are unable to pay existing debts. With such indicators, lenders can identify and reach out to distressed borrowers to get them back on track before they start to default

Line-Increase:Provides insights into behavior of the potential customers that enable lenders to identify and target them. These customers with significant accounts, balances and spend can potentially be gained through proactive strategies

Share-of-Wallet:Captures bankcard trade activity indicative of significant changes in balance from month to month (e.g., maximum balance change, number of >25% balance shifts)

Risk Management:• Revolving vs. transacting consumers have very different risk profiles• Risk can be further differentiated by examining payment ratios and excess payments

Marketing:• Target high volume transactors with the appropriate premium rewards offers• Improve loyalty strategies using wallet share algorithms

Collection:• Focus collection efforts on customers who have made payments on other accounts

The two sample algorithms highlighted above captures patterns of an in-payment behavior in response to level of balance outstanding over a 36 month period. Algorithms such as these capture intrinsic aspects of consumers’ credit behaviors such as credit appetite/hunger, willingness to pay and ability to pay. Such insights as reflected by 700 plus algorithms are proven to be useful across products and across consumer lifecycle.

LENDING STRATEGY FOR A GROWING NATION

© 2017 TransUnion CIBIL Limited All Rights Reserved TransUnion CIBIL Limited 19th Floor, Tower 2, One Indiabulls Centre,Senapati Bapat Marg,Elphinstone Road, Maharashtra 400013.