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Credit Research Challenge
2018-19
Team 405
CIN: L74899DL1995PLC070609
AGENDA
• Business Description and Model
• Industry Overview – Africa and India
• Competitive Positioning
• Porter’s Analysis
• Milestones
• Airtel’s Different Business Segment Analysis
• Indian Economy Forecast & Future Opportunities in Telecom Industry
• Jio Impact – ARPU & Customer Share
• Analysis : Dupont, Solvency, Liquidity, Capital Structure, Debt & Cost of Capital
• Rating History of Airtel – Indian & International
• Key Rating Drivers
• Peer Comparison
• Risk Analysis & Probability of Default
• Rating Methodology
• Credit Risk Matrix – Financial, Industry, Business & Management Risk Analysis
• Management & Corporate Governance
• Appendix & References
Business Description
Wireless ServicesPostpaid, Prepaid, International Roaming, VAS
Homes Services (only India)
Fixed-line Telephone and Broadband (DSL)
Digital TV Services
DTH Platform with HD capabilities
Airtel Business (Enterprises and SME’s)
Information and Communication Services
Towers (under subsidiary Bharti Infratel Ltd)
Approximately 40,000 across 22 telecom circles
• India
• Bangladesh
• Sri LankaAsia
• 14 CountriesAfrica
28.4% of
Liberalized Spectrum in
India 20,000+
Employees
(Worldwide)
413 Million+
Customers
(Worldwide)36%
Market Share
(By Revenue)IndiaAirtel Payments Bank was deconsolidated during
the quarter that ended 31st December 2018
Business Model
Key Partners
• Networking Equipment Manufacturers
• 4G Enabled Smartphone Manufacturers
• Network Inframanagement and support
Activities
• Wired and Wireless Services
• Network Infrastructure providers
Customer Segments
• Premium Segment
• Preferential treatment for high ARPU Subscribers
• Target 20% customers who generate 80% of the revenue
Customer Relationships
• Attractive plans and Loyalty Schemes for loyal customers
Value Proposition
For a Subscriber
• Voice Packs
• Data Packs
• Bundled Services
• Broadband
• Digital Tv
• Wired-line
For a Business
• Data and IP
• Voice
Resources
• Strong Management
• Brand Equity
Revenue Sources
• Subscribers
• SMEs and Enterprises
Costs
• Infrastructure Lease and Maintenance
• Insurance
Channels
• Prepaid & Post-paid cards
• Optical fibres
• Network Towers
Industry Overview and Competitive Positioning: Africa
Second-fastest growing
economic zone in the world
420 Million mobile subscribers in
2016, expected to grow to 532
Million by 2020
Data Traffic to grow by a CAGR
of 66% over the period of 2016-
2020
Youth ( A potential long term
Customer ) constitutes 19% of the
total population.
Industry Overview: India
2nd largest telecom market in the
world
2nd largest Smartphone market in
the world
2nd highest internet users in the
world
2nd largest enterprise & SMB
market in the world
Porter’s Analysis
012345
Threat ofSubstitutes
BargainingPower ofSuppliers
CompetitiveRivalry
BargainingPower ofBuyers
Threat of NewEntrants
Threat of Substitutes
Hardly any threat of substitute products
as there is no substitute available in the
market
Competitive Rivalry
1. Customers’ low switching cost and
price sensitivity are increasing
competition among players
2. High exit barriers are also intensifying
competition
Bargaining Power of Buyers
1. Low switching cost and mobile number
portability give customers high bargaining
power
2. Customers are price sensitive
Threat of New Entrants
1. Strict government regulations
2. Extremely high infrastructure setup
cost
3. Difficulty in achieving economies of
scale
Bargaining Power of Suppliers
1. High bargaining power of
suppliers as there are just a few
suppliers in the sector
2. High cost of switching suppliers
Competitive Positioning: India
Market Share by Revenue
Market Share by Subscribers
• Airtel and Tata Teleservices merger is yet to
be materialized, subject to approvals
• Vodafone has merged with Idea to form
Vodafone Idea Ltd
36.9%
MILESTONES
✓ Launch of high capacity direct
terrestrial link between India and China
✓ Rated as India’s Best Enterprise
Connectivity Provider
✓ Launches Global Data Services in
Thailand & Malaysia
2010 2012
2015 2014 2013
2016 2017
2011✓ Launches EIG for
Commercial use
✓ Partners with
Savvis for
enhancing Managed
Service offerings
✓ Became 4th
largest mobile
operator in the
world in terms of
subscribers.
✓ Signs
definitive
agreement to
fully acquire
Warid
Uganda
✓ Airtel crosses 200
million mobile
customer mark in
India
✓ ‘Golden Peacock Award for Sustainability 2015’
✓ Aegis Graham Bell Award 2015 in the mHealth
category
✓ Airtel Ghana won four awards - ‘Telecom Brand
of the Year’ ,‘Marketing Campaign of the Year’,
‘Innovative Enterprise Product of the Year’ ,‘Special
Recognition to the Telecom Industry’
✓ "Certificate of Recognition for Excellence
in Corporate Governance 2016"
✓ ‘Golden Peacock Award for Excellence in
Corporate Governance’ for the year 2016
✓Recognised as the ‘Firm of the Year –
Telecom’ by ICICI Lombard & CNBC-TV18
✓ Ranked amongst top 100 firms in ‘The World’s Most
Awarded the ‘Best Risk Management Practice Award’
in the Telecom category Innovative Companies’ (2017)
by Forbes
✓Ranked 2nd in the annual Brandz ‘Top 50 Most
Valued Indian Brands 2017’
B2C Services Sector (FY 2017-18)
Wireless Services
• Number of subscribers – 12%
• Gross Revenues – 18%
• EBIT – 80%
• Partnerships
• M&A
• Deployment of Massive MIMO
Homes Services
• Number of subscribers – 2%
• Gross Revenues – 8%
• EBIT – 31%
• Introduced new superfastHome Broadband Plan
300 Mbps
• Fixed Line Telephone and Broadband (DSL) Across - 89 cities
• V-Fiber TechnologyFirst operator to deploy Vectorization in India
• DSL represents 94% of Home Customers
Digital TV Services
• Number of subscribers – 10%
• Gross Revenues – 10%
• EBIT – 48%
• Total Channels – 649which includesHD Channels – 75International Channels – 5
• HD Set-top boxes and demand for HD Channels along with the upselling efforts led to ARPU- ₹231
• Warburg Pincus affiliate will acquire a stake of 20% in Bharati Telemedia Ltd (DTH Arm)
B2B Services Sector (FY 2017-18)
Airtel Business
• Gross Revenues – 3%
• EBIT – 37%
• Strategic Alliance - SecurityExclusive partnership with Symantec Corpfor distribution of Enterprise Security Software
• M&AAcquired Gulf Bridge International-Indian legTo serve the exploding data demand in India, Gulf and Africa
• Awarded ‘Best Wholesale Carrier (Global)’ -2017
Towers Infrastructure
• Gross Revenues – 9%
• EBIT – 19%
• Managed through Subsidiary- Bharti Infratel LtdDeploys, Owns and Manages Telecom Towers and Communication Structures for various mobile operators
• M&AAcquired 42% in Indus Towers
• Consolidated Portfolio – 91451 Towers
- 39523 Towers
- 51928 Towers (42%)
Airtel’s Different Business Segment Analysis
1,3
0,2
92.0
7,7
13.0
21,7
31.0
8,6
89.0
-1,5
81.0
1,2
6,2
59.0
12,1
67.0
24,7
46.0
12,4
29.0
1,8
43.0
1,1
1,0
23.0
22,7
37.0
29,1
95.0
6,8
68.0
3,5
77.0
54,0
43.0
31,0
44.0
33,4
77.0
4,7
20.0
5,3
06.0
-58.5%
302.5%
54.1%
-45.7%
435.6%
-100.0%
0.0%
100.0%
200.0%
300.0%
400.0%
500.0%
-20,000.0
0.0
20,000.0
40,000.0
60,000.0
80,000.0
1,00,000.0
1,20,000.0
1,40,000.0
Mobile Services Enterprise Services Passive Infrastructure Home Services Digital TV
FY 2015
FY 2016
FY 2017
FY 2018
% Change
7,8
0,1
80.0
52,4
29.0
22,5
30.0
40,5
50.0
24,6
99.0
8,0
3,9
12.0
62,5
03.0
25,3
95.0
44,3
92.0
29,1
19.0
7,6
9,1
92.0
94,8
55.0
28,3
84.0
27,2
23.0
34,2
40.0
6,4
1,6
43.0
98,2
44.0
33,2
21.0
25,0
56.0
37,5
05.0-17.8%
87.4%
47.5%
-38.2%
51.8%
-60.0%
-40.0%
-20.0%
0.0%
20.0%
40.0%
60.0%
80.0%
100.0%
0.0
1,00,000.0
2,00,000.0
3,00,000.0
4,00,000.0
5,00,000.0
6,00,000.0
7,00,000.0
8,00,000.0
9,00,000.0
Mobile Services Enterprise Services Passive Infrastructure Home Services Digital TV
FY 2015
FY 2016
FY 2017
FY 2018
% Change
Revenue From
Different Segments
Of Airtel (in millions)
Profit From Different
Segments Of Airtel
(in millions)
Indian Economy Forecast1
48
1.5
6
14
85
.6
16
10
.36
16
38
.76
17
49
.16
19
82
.7
21
34
.75
23
34
.14
25
38
.82
27
62
.31
30
06
.54
32
73
.85
0
500
1000
1500
2000
2500
3000
3500
2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023
Indian GDP Forecast in US$
10.59 1.96 0.3 1.312.9
1.32
5.56
6.21 1.59 31.75
0
10
20
30
FY
01
- F
Y1
1
20
11
- 2
01
2
20
12
- 2
01
3
20
13
- 2
01
4
20
14
- 2
01
5
20
15
- 2
01
6
20
16
- 2
01
7
20
17
- 2
01
8
20
18
- 2
01
9
FY
01
- F
Y1
9
FDI Inflows in telecommunication (US$ Billion)
2.00%
2.40%
2.60% 2.90% 5.00%3.50% 6.30% 6.40% 7.30%11.00%8.50%
15.00% 15.00% 16.20%20.00%
42.00%
45.20% 45.30% 46.00%46.00%
44.00%31.10% 30.70% 27.60%
18.00%
20
05
20
16
20
17
20
18
20
25
F
Indian residents shifting from low to high income groups (%)
Million Household
Next Billion (US$ 2300 - 7700)
Affluent(US$ 15400 - 30800)
Strugglers(<US$ 2300)
Aspirers(US$ 7700-15400)
Elite(>US$ 30800)
❖ GDP per capita of India is expected
to grow at a CAGR of 7.47 per cent
from US$ 1,481.56 in 2012 to US$
3,273.85 in 2023
❖ The emergence of an affluent
middle class is triggering demand for
the mobile and internet segments
❖ FDI inflows into the telecom sector
during April 2000 – June 2018 totaled
to US$ 31.75 billion
Future Opportunities in Telecom Industry
12
00
42
0
44
0
25
0
12
00
56
0
51
0
35
0
14
20
10
00 1
18
0
11
50
3%
10%
15%
22%
0%
5%
10%
15%
20%
25%
0
200
400
600
800
1000
1200
1400
1600
Mobile
Subscriptions
(In Millions)
Smartphone
Subscriptions
(In Millions)
Mobile Broadband
Subscriptions
(In Millions)
LTE Subscriptions
(In Millions)
2017
2018
2024 F
2018-2024
(CAGR)
❖ Increasing mobile subscribers
➢ India’s mobile subscriber base is expected to reach 1,420 million by 2024 from 1,200 million in 2018, with 80 % users having 4G
connections
❖ Increasing mobile data traffic
➢ Data traffic is expected to grow at a CAGR of 26% till 2024.
❖ Rising internet penetration
➢ Number of broadband subscribers expected to reach 1180 million by the end of 2024
❖Telecom Equipment Market
➢ Telecom equipment market is expected to reach US$ 30 billion by 2020
❖ Growing Cashless Transactions
1.8
3
12
0
2
4
6
8
10
12
14
2017 2018 2024 F
Total mobile data traffic (EB/Month)
(1 Exabyte = 10^9 GB)
CAGR - 26%
Jio Impact – ARPU
405060708090100110120130140150160170180
A P R - J U N ' 1 6J A N - M A R ' 1 6O C T - D E C ' 1 5J U L - S E P ' 1 5A P R - J U N ' 1 5J A N - M A R ' 1 5O C T - D E C ' 1 4J U L - S E P ' 1 4A P R - J U N ' 1 4
AVERAGE REVENUE PER USER (IN RUPEES)
Idea Vodafone Bharti Airtel ltd
405060708090100110120130140150160170180
A P R - J U N ' 1 8J A N - M A R ' 1 8O C T - D E C ' 1 7J U L - S E P ' 1 7A P R - J U N ' 1 7J A N - M A R ' 1 7O C T - D E C ' 1 6J U L - S E P ' 1 6
QUARTERS
Pre – Jio
ARPU
Post – Jio
ARPU
Jio Impact – Customer Share
23%
Vodafone Idea
36%
29%
BSNL10%
Tata Tele2%
54%
Vodafone Idea21%
21%
BSNL4%4%
Vodafone Idea2%
22%
BSNL62%
Tata Tele10%
35%
Vodafone28%
Idea24%
BSNL12%
MTNL2%
Wireless
Pre – Jio
30%
Vodafone24%
Idea20%
BSNL15%
Rcom11%
Broadband
16% Vodafone1%
BSNL61%
MTNL15%
Tata7%
Wireline
Pre – Jio
Post – JioPost – Jio
Subscribers Growth Rate
– 17.19%
– 1.89%
The future of Indian
telecom will depend on
what Jio does.
Vodafone India and Idea
Cellular had to merge just
to survive.
Sunil Mittal
Chairman – Bharti Airtel
Pre – Jio
Post – Jio
Airtel lost
5.7 crore customers
in December 2018
Management and Corporate Governance
12 Board
Members
2ExecutiveDirectors
4Non-
ExecutiveDirectors
6Independent
Directors
Rated GVC Level 1 by CRISIL
• Highest Capability ofCorporate Governance
• Highest Capability of Value Creation
Ranked #1 by Transparency International
• Given for Highest Standards of Corporate Governance
• Ranked among 100 emerging marketmultinational companies
Awarded the Golden Peacock 2017
• Awarded for Corporate Sustainability
• Awarded for 29% reduction in CarbonDioxide emission
Dupont Analysis
3.11 3.11 3.27 3.42 3.53
0
1
2
3
4
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
FINANCIAL LEVERAGE 0.50 0.49 0.46
0.420.35
0.0
0.1
0.2
0.3
0.4
0.5
0.6
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
ASSET TURNOVER
3.23
5.636.30
3.98
1.31
0
2
4
6
8
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
PROFIT MARGIN
5.06
9.21
7.056.00
2.63
0
2
4
6
8
10
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
RETURN ON EQUITY Analysis:
❖ The proportion of assets and equities has increased over the years, as the amount invested on
assets is increasing at a higher rate than any increase in equity. These assets are financed
through long term borrowings, which in turn increase the fixed finance cost, which further
decrease profits. There has been a considerable decrease in revenues due to intense
competitive prices and a decrease in subscriber base.
❖ This decrease in operating profits is mainly attributed to lower revenue as the operating cost
have not dramatically changed.
❖ The asset turnover is decreasing, which is due to the continuous decline in profits, along with a
slight increase in fixed assets.
❖ The shareholding of Airtel has not seen high changes, and the profit of the company has been
decreasing. Hence, The general return on equity of Airtel is decreasing.
❖ This will result in a loss of investor confidence.
Solvency Analysis
118.6599.34
139.00 144.34 142.10
0
50
100
150
200
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
DEBT EQUITY RATIO
85.9767.70
123.53 120.59108.42
0.0
50.0
100.0
150.0
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
LONG TERM DEBT/ EQUITY
2.73
2.11
2.96 3.04
3.67
0.0
1.0
2.0
3.0
4.0
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
DEBT / EBITDA
7.638.49
7.16
5.264.69
0.0
2.0
4.0
6.0
8.0
10.0
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
INTEREST COVERAGE Analysis :
❖ The general solvency position is declining, as the rate of increase of
debt is much higher than increase in equity.
❖ However, Airtel has been making consistent efforts to de-leverage.
Hence, its long term debts are decreasing.
❖ The current debt of Airtel is relatively higher. EBIDTA is decreasing at
a continuous rate. Thus Interest coverage is falling, which is not a
good sign for the company as it shows lowered ability to repay interest
expenses. This is mainly due to lowered income, which is resulting in
lower EBIDTA.
Liquidity Analysis
0.30 0.25 0.21 0.180.25
0.0
0.2
0.4
0.6
0.8
1.0
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
QUICK RATIO
0.39 0.420.39
0.29
0.43
0.0
0.1
0.2
0.3
0.4
0.5
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
CURRENT RATIO
0.20
0.15
0.11 0.11
0.17
0.0
0.1
0.1
0.2
0.2
0.3
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
CASH RATIO
18.8518.77
16.3114.87 15.71
0.0
5.0
10.0
15.0
20.0
FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
CFO / LIABILITYAnalysis
❖ Increase in cash outflow in 2017 due to purchase of intangible asset and
repayment of borrowings as Airtel made more efforts to deleverage CA
– increase in investments – increasing the current ratio
❖ Airtel has sufficient liquidity to pay off its current debts and other fixed
long term debts
Overall liquidity position is quite satisfactory, as no major expense
regarding purchase of asset is expected
Capital Structure Analysis
Particulars ( In Million Rupees ) 2017-18
Cash and Cash Equivalents 47886
Other bank balances 18820
Current Investments 68978
Total Assets (a) 135684
Non-Current Borrowings 849420
Current Borrowings 129569
Current Maturities of
Non Current Borrowing134346
Total Debt (b) 1113335
Net Debt (C=b-a) 977651
Total Equity 783483
Total Capital 1761134
Gearing Ratio 0.56
50.10%
17.15% 17.04%
8.67%5.21%
0.97% 0.82% 0.04%
IndianPromoters
ForeignPromoters
ForeignInstitutions
National BankMutual Funds
FinancialInstitutions
Others GeneralPublic
GDR
% Shareholding pattern
Market Capitalization
59%
Short Term Debt10%
Long Term Debt31%
Capital Structure-2018
Debt Analysis – Loan Structure
Term Loans8%
Non Connvertible Bond36%
Non Convertible debentures3%
Deferred Payment liabilities43%
Finance Lease Obligations5%
Bank Overdraft2%
Comercial Paper3%
Debt Structure
0 200000 400000 600000 800000 1000000 1200000
Total Borrowings
Repayment Schedule
WithIn 1 Yr Between 1 yr and 2 Yrs Between 2 yr and 5 Yrs Over 5 years
Cost of Capital
12.36%
9.50%8.76% 8.34%
9.79%
0%
2%
4%
6%
8%
10%
12%
14%
16%
18%
2014 2015 2016 2017 2018
Cost of Equity Cost of Debt Weighted Average Cost of Capital
• Cost of Equity is rising from 10.6% to 11.6% due to increase in dividends paid.
• Cost of Debt is rising from 5.4% to 7.2% due to increase in the long term borrowings.
ICRA TypeAmount Rated
(Rs. Crore)Current Rating Dec'18 Aug'18
Commercial
PaperST 10000 A1+ A1+ A1+
Issuer Rating LT NAAA
Stable
AA+
Negative
AA+
Stable
Term Loans LT 4600AA
Stable
AA+
Negative
AA+
Stable
Working Capital LT 2250AA
Stable
AA+
Negative
AA+
Stable
Working Capital ST 250 A1+ A1+ A1+
TypeAmount Rated
(Rs. Crore)Current Rating May'18
Commercial Paper Short Term 10000 A1+ A1+
Non Convertible
DebenturesLong Term 3000
AA
Stable
AA+
Negative
Fund Based FacilitiesLong Term/ Short
Term20000
AA
Stable
AA+
Negative
Rating History – By Indian Organisations
Current Rating Watch
Issuer Rating Ba1 Review for Downgrade
Long Term Rating Ba1 Review for Downgrade
Senior Unsecured Debt Ba1 Review for Downgrade
Rating History – By International Organisations
Type of Risk Current Rating Issuer Credit Rating
Business Risk SatisfactoryBBB -
Financial Risk Significant
Strong market position in the mobile
telephone segment in India
Strength in Africa Operation because
of improving Operating Margins
Robust spectrum portfolio
Healthy financial flexibility
Strength in Africa Operation because
of improving Operating Margins
Continued efforts of de-leveraging
POSITIVE POINTS NEGATIVE POINTS
Key Rating Drivers
✓
✓
✓
✓Competitive Pricing Pressures
Elevated Capital Spending
Exposure to regulatory changes and
technological risks.
Moderate debt protection metrics
Exposed to foreign-exchange and interest-
rate risks
Decline in Indian Wireless Operations
Revenues and ARPU
X
X
X
X
X
X
Key Rating Drivers
Robust
Spectrum
Portfolio
Strength in
Africa
Operations
Healthy
Financial
Flexibility
De-leveraging
Market
Position
In India
Increase
In Revenue
Market
Share
Key Rating Drivers
Moderate
Debt
Protection
Metrics
Foreign
Exchange
and
Interest
Rate Risk
Indian
Wireless
Operations
Revenue
Decline
ARPU
Decline
Regulatory
and
Technology
Changes
Elevated
Capital
Spending
Competitive
Pricing
Pressure
Rating Peer Comparison
CRISIL Amount rated Current Rating
Non Convertible
Debentures
Rs. 38000 Crore
Non Convertible
Debentured
AAA
Stable
8.95% Non-Convertible
DebenturesRs. 15000 Crore
AAA
Stable
Rs.30000 Crore
Commercial PaperRs. 15000 Crore A1+
ICRARated Amount
Rs. Crore
Rating
Action
Non Convertible
Debentures35500
AAA
Stable
CAREAmount Rated
(Rs. Crore)Rating/Outlook
Long Term Bank
Facilities33155.77 AA-
Short term Bank
Facilities18009.57 A1+
Non-convertible
debentures8401 AA-
Commercial papers* 2000 A1+
CRISIL Credit Ratings
Rs.6000 Crore Non
Convertible Debentures
Crisil A+/Negative
(Reaffirmed)
JIO’s Debt has been rated higher
rating as compared to Airtel by
CRISIL & ICRA, with a Stable
Outlook
Vodafone Idea Ltd. has been rated just
below the Airtel debt credit Rating
• Liberalized spectrum holding of 1,108
megahertz (MHz),
• Subscriber market share increased to
23% in November 2018, adding 119.4
million subscribers
• Modest debt protection metrics
• Exposure to technological changes and
regulatory risks
• CRISIL expects net debt to remain over Rs
85,000 crore by the end of fiscal 2019
Risk Analysis
• Adverse regulatory or fiscal taxation developments including compliance risks
RR2: Very High Risk
• Change in Credit RatingFR2: Very High Risk
• Highly Competitive Industry trending towards consolidation
MR2: Very High Risk
• Non-compliance of subscriber verification norms and KYC regulations
OR3: High Risk
• Gaps in internal controls (financial and non-financial)
OR5: High Risk
• Lack of investment in infrastructure capacity building
SR2: Med-High Risk
• Poor quality of network and information technology including reduncies and disaster recoveries
OR1: Med-High Risk
• Increase in cost structures ahead of revenues thereby impacting liquidity
FR1: Med-High Risk
• Inadequate quality of customer lifecycle managementOR2: Medium Risk
• Economic UncertaintiesMR1: Medium Risk
• Lack of Digitization and Innovations around Digital Content
SR1: Low Risk
• Regulatory and political uncertainties & instabilityLR1: Low Risk
• Governance IssuesRR1: Very Low Risk
MR2 RR2
SR1 SR2 FR2
OR2 FR1 OR1
RR1 LR1
MR1 OR3
OR5
High
Impact
Pro
bab
ility
Hig
hM
ediu
mLo
w
Low Medium
Probability of Default
3.65
4.50
2.202.06 2.07 2.06
2.342.06 2.00
1.58
0.00
0.50
1.00
1.50
2.00
2.50
3.00
3.50
4.00
4.50
5.00
FY 2009 FY 2010 FY 2011 FY 2012 FY 2013 FY 2014 FY 2015 FY 2016 FY 2017 FY 2018
ALTMAN'S Z-SCORE Altman’s Z-Score is a combination of 5 financial
ratios used to estimate the likelihood of Financial
Distress
Airtel’s score fell significantly from
FY 2010 – FY 2011, going from
Safe Zone to Grey Zone
Airtel’s score fell significantly further from
FY 2017 – FY 2018, going from
Grey Zone to Danger Zone
Companies in Danger Zone have a Bankruptcy
probability of 72% in the next 2 years
Safe -> Grey Grey -> Danger
Rating Methodology
➢ This rating methodology is aimed to better understand the Approach used by us towards analyzing the business and
financial risk profiles of Airtel.
➢ Our rating methodology for mobile telecom service companies (telco’s) focuses on evaluating the regulatory trends
impacting the industry environment, the issuer’s business position, its spectrum holding across different bands, its
management strategy, and the risks associated with fresh investments.
➢We evaluated the financial risk profile of the issuer by analyzing the sponsors’ strength and commitment to the business,
besides the issuer’s capital structure, profitability, free cash flows, and coverage indicators.
➢ For analytical convenience, the key factors are grouped under four broad heads:
Financial Risk Assessment
Industry Risk Assessment
Business Risk Assessment
Management Quality & Corporate Governance Assessment.
Financial Risk Analysis
• Airtel will focus on retaining its premium 20% customers who generate 80% of their revenueProfitability
• Airtel is well poised to maintain its solvencySolvency
• Low levels of Discretionary Cash Flow can affect the LiquidityLiquidity
• Fall in Enterprise Value can affect the valuationValuation
• Airtel follows a prudent risk management policy, including hedging mechanisms to protect the cash flows.
Foreign Currency Risk
• No Adverse Report provided by the auditorAuditor’s Qualification in Balance Sheet
• Airtel has a highly diverse portfolio which can help it in venturing into new synergiesNew Project Risk
S.No Risk Parameter WAS WeightWeighted
Score
1 Profitability 3.2 5 16
2 Solvency 4 6 24
3 Liquidity 2.5 6 15
4 Valuation Ratio 2 5 10
5 Foreign Currency Risk 4 3 12
6 Auditors Qualifications in B/S 6 3 18
7 New Project Risk 5 3 15
Total 28 110
3.93Score
Risk Category : Financial Risk
• Profitability
o EBIDTA Margin
o ROCE
• Solvency
o Leverage Ratio
o Interest Coverage Ratio
o Debt/EBIDTA Ratio
• Liquidity Ratio
o Funds from Operations/ Debt Ratio
o Discretionary cash flow/ Debt Ratio
• Valuation Ratio
o EV/EBIDTA Ratio
o Foreign Currency Risk
Industry Risk Analysis
• The Telecom Industry in India is highly sensitive to regulations and dependency on foreign countries for technology still continues to be a challenge
Industry Characteristics
• Even though Jio has completely changed the industry dynamics and has amplified the intensity of the competition, Airtel still can contain the threat with diversification and M&aA’s
Competitive Risk
• Continuously falling ARPU’s have had a major impact on the profit margins and earning stability. Stabilization will occur if only Jio decides to increase its prices
Industry Financial
S.No Risk Parameter WAS WeightWeighted
Score
1 Industry Characteristics 3 4 12
2 Competitive Risk 4 6 24
3 Industry Financial 2.67 6 16
Total 16 52
3.25Score
Risk Category : Industry Risk
• Industry Characteristics
o Importance to the Economy
o Sensitivity of Industry to government policies
o Threats of Imports
o Data and Cyber security risk
o Growth potential/Outlook
• Competitive Risk
o Intensity of Competition
o Barriers to entry for new players
• Industry Financials
o Profit margin
o Leverage
o Earning Stability
Business Risk Analysis
• Negative Growth in Revenue and EBITDA Margins coupled with intense competition can stifle business growth
Business Growth
• Airtel has introduced ‘War on Waste’ program to reduce its operational costs. Continued sustained efforts will improve efficiency in the long run
Operating Efficiency
• Airtel has ventured into various businesses ranging from wireless to fixed-line to DTH to towers
Diversified Portfolio
• Airtel has sufficient spectrum for 4G across India and can proceed without participating in any further spectrum auctions for the next 4 years
Spectrum Holding
• With <10% of the customer base being Postpaid users coupled with new Mobile Number Portability norms can allow customers to leave easily
Customer Mix
• Easy documentation and various methods of payments have made customers compliantCustomer Compliance
• Keeping pace with the everchanging technology can be challenging even though Airtel is decently poised on the technological front
Technological Risk
S.No Risk Parameter WAS WeightWeighted
Score
1 Business Growth 1 5 5
2 Operating Efficiency 2.33 6 14
3 Diversified Portfolio Advantage 5 5 25
4 Spectrum Holding 5 6 30
5 Customer Mix 1 3 3
6 Customer Compliance 5 5 25
7 Technological Risk 3 3 9
Total 33 111
3.36Score
Risk Category : Business Risk
• Business Growth
o Growth in Revenue
o EBIDTA Margin
• Operating Efficiency
o Availability of Infrastructure at reasonable cost
o Availability of RM & Labour at reasonable cost
o Adequacy of Marketing, Distribution, Selling,
Storage arrangement.
• Diversified product portfolio
• Spectrum Holding
• Customer Mix
• Customer Compliance
•Technology Risk
Management Risk Analysis
• Massive deviation from their targeted revenue and Growth rate of EBITDA margins, with an immediate bounce-back being very highly unlikely
Finacial TargetsHigh Risk
• The board has a diverse profile both in terms of educational qualifications and work experience
Management CapabilityLow Risk
• The promoters are heavily invested and have a 67% shareholding, however this being a capital intensive industry does mean that the promoters might not be able to push all the way through
Promoter Financial Support
Medium Risk
• Airtel is well versed with it’s strengths and shortcomings and all strategies have been aligned accordingly
Strategic Planning
Low Risk
Sl. No Risk Parameter WAS WeightWeighted
Score
1 Financial Targets 1 6 6
2 Management Capability 5 4 20
3 Promoter Financial Support 3 5 15
4 Strategic Planning 4.5 4 18
Total 19.00 59
3.11Score
Risk Category : Management Risk
• Financial Targets
o Achievement of targeted revenue
o Achievement of % increase in EBIDTA Margin
• Capability of Promoters/Management
• Financial Support from Promoters/Group
• Strategic Planning
o Adequate Succession Plan
o Strategy to Diversify Product Portfolio
o Strategy to grow market position
o Strategy to grow market
Credit Rating Matrix
Financial Risk – 33.33%
We analyzed the Bharti Airtel’s capital structure, including levels of equity and
debt financing.
The process also involved a comparison of the telco’s key financial
parameters and ratios. The key parameters
include, profitability metrics, solvency, debt coverage indicators and
liquidity and cash flow indicators.
Industry Risk – 22.22%
Given the highly capital-intensive nature of the industry and the extensive
marketing costs involved in customer acquisition and retention, the extent of
pricing power of any player in the industry is critical. This in turn is driven by
the prevailing competitive landscape as well as the scale and size of an
individual telco.
In assessing the business risk profiles of Bharti Airtel
we first evaluated the risk factors that are common to the entire industry and
then analyzed the specific issues that define Bharti Airtel’s position. Given
that the mobile telephony industry in India continues to evolve, risk factors
are many, some of which are operating efficiency, Spectrum holding,
customer mix, customer compliance and technology risk
Business Risk – 22.22%
A rating decision is significantly influenced by a telco’s
management strategy for future growth and profitability, and its ability to
execute such strategies. This is particularly important in the telecom industry,
given that it is characterized by rapid changes. We, while evaluating a telco’s
management quality considered factors such as financial targets, capability of
promoters, financial support from promoters and strategic planning
Management Risk – 22.22%
BBB+
3.47
We have given a positive outlook, Rating upgrade might be possible if Airtel arrests the decline in its India mobile
business. Improvement would be indicated by moderating competitive intensity, resulting in modest growth and
capital spending, such that the FFO to Debt stays sustainably above 20%
Appendix & References
✓ Bloomberg Terminal
✓ www.ericsson.com
✓ www.ibef.org
✓ www.crisil.com
✓ www.icra.in
✓ www.careratings.com
✓ www.moodys.com
✓ www.spglobal.com/en/
✓ www.prowessiq.cmie.com
✓ www.coai.com
✓ https://mnacritique.mergersindia.com
THANK YOU