• Creative Economy replaced Industrial Economy • Critical to Cultivate Creativity and Talent• Place‐based Development• Tourism Strategy Key• Not Just a Hobby

• Economic Gardening

Creativity as a Competitive Advantage

Creative Economy

• art or design is the product

• art or design is the distinguishing feature or

competitive advantage of a product or company

• distribute, supply, support, or sell art or design-

intensive goods or services

Economic Contributions

1. Primary Jobs, Tax revenues

2. Generates tourism.

3. Community development.

4. Quality of life.

5. Convergence with other sectors.

6. Inspiration and innovation.

Creative Industry Segments

• Design (environmental, communications,

product)

• Film, Media, Cable

• Heritage

• Literary and Publishing

• Performing Arts

• Visual Arts and Crafts

• Craft Beverages and Locally Produced

Foods

Logan YoungWheat Ridge High School

Colorado: State-of-the-Art

186,251 Jobs

Colorado: State-of-the-Art

• 4% of the state’s workforce

• 5th largest jobs cluster

• 5th nationally in artists (NEA)

• $5 billion in employee

earnings

• growing faster in Colorado

• well distributed across state

Create Gathering Places

Lafayette

Idalia

Engage Youth

Alamosa

Crowley County

Identify Assets

Telluride

Lake City

Use Buildings & Land Creatively

Integrate Arts Everywhere

Paonia

Create For Locals AND Visitors

Breckenridge

FortMorgan

Be Authentic

Dolores County