© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

Wim Elfrink

EVP, Emerging Solutions and Chief Globalisation Officer

CScape, Las Vegas

July 12, 2011

© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

Shrinking

Hypergrowth

700M urbanized, 5B connected to the Internet - next 10 years

Energy consumption will increase by 80%, and the world’s car fleet is expected to triple by 2050

Big cities getting bigger - 100 new 1M+ cities by 2025

Only 3% of buildings in the United States qualified for LEED

Crime rate up 30% worldwide…60% of city dwellers have been victims

Stimulus package spending on urban revitalization to bridge unmet needs

Environmental

Demographic

Economic

Aging

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Global OpenStandards

Visionary Leadership

SmartRegulation

New Ecosyste

m

Public Private Partnerships

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2004 2010 202020152005

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2004 2010 202020152005

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SocialSocial EnvironmentalEnvironmentalEconomicEconomic

Transportation

Real Estate Sports & EntertainmentGovernment

Utilities

Education

Healthcare

Safety & Security

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Economic, Social and Environmental Services

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Water 50% Water 50%

Crime Rates 20%Crime Rates 20%

In the Next DecadeIn the Next Decade

Energy Savings 50%Energy Savings 50%

Traffic 20% Traffic 20%

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Revitalization & Growth

Toronto

San Francisco

Barcelona

Holyoke

Colorado: Connected Communities Initiative

China: Chengdu

Vancouver

China: Chongqing

London

IPv6 Thought Leadership:

New Development

South Korea: Songdo

China: Chengdu

India: Lavasa

Portugal: PlanIT Valley

Russia: Skolkovo

S Arabia: King Abdullah Financial District

Kuwait: Al Hamra Tower

NYC: Yankee Stadium

Cisco on Cisco

Amsterdam: Smart Working Centres

Seoul: Personal Travel Assistant

San Francisco: Urban EcoMap; Connected Bus

Proof Points

Case Studies

Vietnam: Times Square

Philippines: Twin Oak Place

Urban Innovation

Beijing 2010

Jacksonville, FL

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