CREATING CUSTOMERS FOR TOURISM, THE ARTS ......CAPITAL CULTURE Edinburgh’s top arts and culture venues with combined audiences of 2 million+ per year. • Festival Theatre • The

CREATING CUSTOMERS FOR

TOURISM, THE ARTS &

HERITAGE

MARKET LEADING • LEAFLET DISTRIBUTION • DIGITAL & PRINT ADVERTISING

SCOTLAND

DISPLAY: TRANSPORT & TRAVEL - AIRPORTS

AIRPORTS Target tens of millions of oversees and

domestic visitors and resident meeters and

greeters through these exclusive high profile

sites

AIRPORTS CAR RENTAL Reach the thousands of visitors Domestic and

International, who hire a car at Glasgow,

Aberdeen or Edinburgh Airports for their

onward journey into Scotland. Be seen in that

crucial point in their journey as they wait for

their keys.

CAR RENTAL SERVICE SETTINGS

Type of service Premium

Booking period Fortnight

Print types Leaflets/Brochures

Print sizes 1/3 A4, A5, DL and A4

AIRPORTS SERVICE SETTINGS



Print types Leaflets/ Brochures/ Posters in

INV and PIK only

Print sizes

1/3 A4, A5, DL only in EDI &

GLA

Also A4 in PIK, ABZ & INV

Posters – A3 portrait only

Airports are busy, bustling places and finding the right display location can be tricky. We have worked with

Edinburgh, Glasgow, Inverness, Glasgow Prestwick and Aberdeen Airports to determine the best locations

for our display stands to catch the eye of as many people as possible whilst they are relaxed and in need

of stimulation.

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CAPITAL CULTURE Edinburgh’s top arts and culture venues with

combined audiences of 2 million+ per year.

• Festival Theatre

• The Studio

• The Hub

• Royal Lyceum Theatre

• Playhouse

• Queens Hall

• Traverse Theatre

• City Art Centre

• National Library of Scotland

• Summerhall

DISPLAY: CAPITAL - CULTURE & COMMERCE

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CAPITAL CULTURE SERVICE SETTINGS




Print sizes 1/3 A4, A5, DL

CAPITAL COMMERCE SERVICE SETTINGS



Print types Leaflets/ Brochures


CAPITAL COMMERCE Reach thousands of business professionals in

the workplace with our displays.

• RBS Gogar Headquarters – 2,500 banking

professionals

• EICC – the capital’s premium conference

centre

CAPITAL LEISURE Edinburgh’s largest leisure and recreation

centres.

Reach over 3 million leisure customers every

year through our exclusive displays.

• Ainslie Park Leisure Centre –

Footfall: 341,792

• Craigentinny Golf Club

• Drumbrae Leisure Centre

• Edinburgh International Climbing

• Arena Ratho – Footfall: 261,191

• Gracemount Leisure Centre

• Meadowbank Sports Centre

• Portobello Swim Centre

• Royal Commonwealth Pool –

Footfall: 743,053

• Tumbles at Portobello

• Craiglockhart Sports & Tennis Centre

• Leith Victoria Baths

CAPITAL HOTELS A fortnightly service to some of Edinburgh’s

busiest hotels.

• Britannia Hotel

• Easy Hotel

• Edinburgh Capital Hotel

• Fountain Court Apartments

• Hilton Hotel (Airport)

• Holiday Inn Express

• Kildonan Lodge Hotel

• Holiday Inn (Airport)

• Royal Ettrick Hotel

• Royal Garden Apartments

• Thistle Hotel

• White Lady Hotel

DISPLAY: CAPITAL - HOTELS & LEISURE

CAPITAL HOTEL & LEISURE SERVICE SETTINGS





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CAPITAL MUSEUMS Exclusive display in Edinburgh’s top Museums.

Reach domestic and overseas visitors, day

trippers and especially families.

• Writers Museum

• Nelson Monument

• Peoples Story

• The Museum of Edinburgh

• Queensferry Museum

• Museum of Childhood

DISPLAY: CAPITAL - MUSEUMS & RETAIL

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CAPITAL MUSEUMS SERVICE SETTINGS





CAPITAL RETAIL SERVICE SETTINGS





CAPITAL RETAIL Prime retail display in Edinburgh. Massive

local and visitor markets. Combined annual

footfall exceeds 35 million.

• Cameron Toll Shopping Centre

• Gyle Centre – both entrances

• Ocean Terminal – entrance area

CAPITAL TOURIST Edinburgh’s top visitor attractions drawing

over 3.5 million visitors per year.

• Dynamic Earth

• Edinburgh Dungeon

• Mary Kings Close

• Palace of Holyroodhouse

• Royal Yacht Britannia

• Scotch Whisky Experience

CAPITAL TRAVEL Designed to reach commuters, shoppers, day

trippers and visitors in and around Edinburgh.

• Ferry Toll Park & Ride

• Hermiston Gait Park & Ride

• Ingliston Park & Ride

• Lothian Buses Travel Shop

• Hanover Street

• Waverly Bridge

• Sheriffhall Park & Ride

• Straiton Park & Ride

DISPLAY: CAPITAL - TOURIST & TRAVEL

CAPITAL TRAVEL SERVICE SETTINGS





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CAPITAL TOURIST SERVICE SETTINGS





A worldwide recognisable brand.

• Two tour buses operate in Inverness from April to October

• 7,000 passengers per annum

• On-board leaflet display

CITY SIGHTSEEING INVERNESS

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CITY SIGHTSEEING INVERNESS

SERVICE SETTINGS



Print types Leaflets/ Brochures/ Posters


Posters – A3 portrait only

Exclusive and high profile displays at the

busiest roadside service stations and rest

stops. Reaching domestic and overseas

visitors plus the day tripper and short break

markets.

CORRIDOR ROUTES

CORRIDOR ROUTES SERVICE SETTINGS




Print sizes

1/3 A4, A5, DL and A4

Posters – A3 or A4 Portrait only

(areas differ)

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M9/ A9 • Moto Stirling

• Tullibardine Distillery

• Shell Services Balhadie

• House of Bruar

• Perthshire Visitor Centre

M90 • Moto Kinross

M74 • Gretna Days Inn

• Gretna Outlets Village

M6 • Moto Lancaster North

• Moto Burton

• Moto Southwaite North

A1 (M) • Moto Scotch Corner

• Moto Washington North

Working in partnership with the Destination Loch Ness Marketing Group, we have developed these

uniquely branded displays to reach the thousands of visitors to Loch Ness and the Great Glen.

• Lovat Arms Hotel, Fort Augustus

• Morags Lodge, Fort Augustus

• Invermoriston Holiday Chalets, Invermoriston

• Loch Ness Caravan Park, Invermoriston

• Priory Hotel, Beauly

• Whitebridge Hotel, Whitebridge

• Wildside Highland Cottages, Whitebridge

• Benleva Hotel & Pub, Drumnadrochit

• Drumnadrochit Hotel, Drumnadrochit

• Clansman Hotel & Cobbs Restaurant, Drumnadrochit

• Loch Ness Exhibition Centre, Drumnadrochit

• Beaufort Hotel, Inverness

• Fairways Leisure Centre & Golf Course, Inverness

• Kingsclub And Spa, Inverness

• Loch Ness Inn & Lewiston Restaurant, Lewiston

• Tomich Holidays, Tomich

• Cannich Caravan & Camping Park, Strathglass

Sites may vary over time.

DESTINATION LOCH NESS

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DESTINATION LOCH NESS SERVICE SETTINGS





Our busiest displays in the Scottish Borders reaching the home and visitor market within a one hour drive

time of Edinburgh.

• Berwick upon Tweed TIC

• Border Hotel - Kirk Yetholm

• Caldwell Ice Cream - Innerleithen

• Edinburgh Woollen Mill - Jedburgh

• Flat Cat Gallery - Lauder

• Milestone Garden Centre - Newtown St Boswells

• Scottish Borders Council Contact Centre - Galashiels

• Scoutscroft Holiday Centre - Coldingham

• Teviot Game Fare Smokery - Kelso

ESSENTIAL BORDERS

ESSENTIAL BORDERS SERVICE SETTINGS





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GLASGOW HERITAGE & CULTURE Targeting the visitors to some of Glasgow’s

most popular heritage and culture attractions.

Key sites include:

• Hunterian Museum

• Paisley Abbey

• Pollok House

• Paisley Central Library

• Riverside Museum

Sites may vary over time.

GLASGOW HERITAGE & CULTURE , & FIFE ARTS

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GLASGOW HERITAGE & CULTURE

SERVICE SETTINGS



Print types Leaflets/ Brochures/

Posters

Print sizes

1/3 A4, A5, DL

Posters – A3 Portrait

only

FIFE ARTS

SERVICE SETTINGS





FIFE ARTS The best arts and entertainment venues in

Fife.

• Alhambra Theatre - Dunfermline

• Carnegie Hall - Dunfermline

• Adam Smith Theatre - Kirkcaldy

• Rothes Halls - Glenrothes

Exclusive nationwide retail display in supermarkets and garden centres. High footfall sites with long

opening hours, reaching your customers as they make lifestyle choices.

INSTORE: SUPERMARKETS & GARDEN CENTRES

SUPERMARKETS & GARDEN CENTRES

SERVICE SETTINGS


Booking period Month



Posters – A3 Portrait only

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Choose from the following groups of sites, which

include:

• Dobbies

Geography:

• Edinburgh West

• Edinburgh East

• Central

• Fife

• Tayside

• Glasgow West

• Glasgow East

• Aberdeen & Grampian

• Highlands

• Borders

Scotland’s Entertainment Complex of the year* with a

massive annual footfall of over 3 million.

Includes Snow Factor with the largest indoor real

snow slope in the UK, climbing walls, aerial adventure

course, cinema including IMAX, bowling, adventure

golf, huge soft play, retail and restaurants.

This is the perfect location to target families and

teenagers.

*The Scottish Entertainment Guide 2012 Awards.

EXCLUSIVE to Take One Media.

INSTORE: INTU BRAEHEAD

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INTU BRAEHEAD SERVICE SETTINGS




Posters

Print sizes

1/3 A4, A5, DL

Posters – A3 Portrait

only

A selection of Glasgow’s best hotels.

LEADING HOTELS

LEADING HOTELS SERVICE SETTINGS






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• Devoncove Hotel

• Euro Hostel

• GoGlasgow Urban Hotel

• Holiday Inn Express

• Kings Park Hotel

• Marriott Hotel

• Thomson Alexander Hotel

• White House Apartments

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NATIONAL MUSEUMS & GALLERIES OF SCOTLAND

NATIONAL MUSEUMS OF SCOTLAND Exclusive display in Scotland’s National

Museums. Reach domestic and overseas

visitors, day trippers and families.

• National Museum of Scotland, Choose

from: Entrance Hall or Tower Exit

• National War Museum - Edinburgh Castle

• National Museum of Rural Life - East

Kilbride

• National Museum of Flight - East Lothian

NATIONAL GALLERIES OF SCOTLAND Exclusive and eye catching display in all four of

Edinburgh's National Galleries.

• National Gallery of Scotland - The Mound, at

the entrance

• National Gallery of Scotland - The Weston

Link Gift Shop

• Gallery of Modern Art - Cafe entrance

• Gallery of Modern Art 2 - Vulcan Room

• Scottish National Portrait Gallery

NATIONAL MUSEUMS SERVICE SETTINGS





NATIONAL GALLERIES SERVICE SETTINGS





Enhance your marketing campaign with high visibility display on

our poster walls in selected sites across our networks.

A4, A3 and A2 posters are displayed, with permission, inside pubs,

restaurants, bars, libraries, shops.

In fact anywhere to reach your customers on their daily journeys.

Poster Framed Services are available through our Instore Service

in Dobbies and we offer selected poster frames in other high

profile sites.

POSTER DISPLAY

POSTER DISPLAY SERVICE SETTINGS

Type of service Standard

Booking period Bespoke

Print types Posters

Print sizes A3 recommended

A4, A2, 1/2 A2, B2

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Premier Inns and Travelodges throughout Scotland. Quality

accommodation on a budget to reach the family and business markets.

Choose from the following groups of sites.

Each group contains a mix of a minimum of 5 hotels:

• Aberdeenshire

• Central

• Dundee

• Edinburgh Central

• Edinburgh City

• Fife & Perth

• Glasgow Central

• Glasgow North West

• Glasgow South East

• Highlands

• Lothians

• West Coast

PREMIER TRAVEL

PREMIER TRAVEL SERVICE SETTINGS




Posters



PREMIUM HOTELS A weekly service to Edinburgh's busiest

hotels.

• Bruntsfield Hotel

• Cairn Hotel

• Crowne Plaza

• Edinburgh Residence

• Frederick House Hotel

• Holiday Inn

• Jurys Hotel

• Macdonald Holyrood Hotel

• Parliament House Hotel

• Princes Street Suites

PREMIUM ATTRACTIONS & HOTELS

PREMIUM ATTRACTIONS EAST LOTHIAN The busiest 'hot spots' in East Lothian to reach local

residents and visitors from the Domestic and

International markets.

• Brunton Theatre – Musselburgh

• Glenkinchie Distillery - near Haddington

• National Museum of Flight - East Fortune

• Scottish Seabird Centre - North Berwick

PREMIUM ATTRACTIONS

SERVICE SETTINGS




Print sizes 1/3 A4, A5, DL, A4

(Stirling Only

PREMIUMM HOTELS

SERVICE SETTINGS





PREMIUM ATTRACTIONS STIRLING Key visitor attractions in Stirling and The Trossachs.

• Blair Drummond Safari Park

• Wallace Monument, Stirling

• Trossachs Pier, Callander

• MacRobert Arts Centre

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The busiest gateway sites - reach visitors on their way into Scotland by

ferry.

Scotland-N Ireland Ferry Terminals

• P&O Ferry Terminal, Cairnryan

• Stena Ferry Terminal, Cairnryan

Northlink Ferry Terminal Aberdeen

SCOTTISH GATEWAYS

SCOTTISH GATEWAYS SERVICE SETTINGS




Print sizes 1/3 A4, DL and A4 (in some areas)


Over 5,000 displays across Scotland in every conceivable location to reach your audience or visitor. From

local pubs and shops to libraries and universities, local museums and attractions.

You can choose the best geographic area of Scotland to reach your customers in the home and visitor

markets.

Choose from these areas:

• Aberdeen

• Angus

• Argyll

• Ayrshire

• Borders

• Clyde Valley

• Dumfries & Galloway

• Dundee

• Edinburgh

• Fife

• Fort William

STANDARD DISTRIBUTION

STANDARD DISTRIBUTION

SERVICE SETTINGS




Print sizes

1/3 A4, DL and A4 (in some

areas)


• Glasgow

• Grampian

• Highlands

• Inverness

• Loch Lomond & Cowal

• Lothian

• Moray

• Perthshire

• Spey Valley

• Stirling & Trossachs

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With over 60 million passengers every year, the perfect way to reach the home and visitor market.

• Aberdeen

• Edinburgh Haymarket

• Cupar

• Leuchars

• Dundee

• Glasgow Central - West End or Ticket Office

• Glasgow Queen Street

• Glasgow North

• Anniesland

• Hyndland

• Bearsden

• Milngavie

TRAIN STATIONS

• Westerton

• Lenzie

• Glasgow South

• Johnstone

• Burnside

• Clarkston

• Giffnock

• Whitecraigs

• Inverness

• Fort William

• Oban

• Perth

TRAIN STATIONS SERVICE SETTINGS




Print sizes 1/3 A4, A5, DL and A4

Enhance your marketing campaign with our VisitScotland Information Centre service.

If you have purchased leaflet racking from VisitScotland, their network of Information Centres across

Scotland can order your print online through our dedicated ordering service – TIC TopUp.

You decide the print quantity to allocate and the budget you want to spend on distribution. We then

respond to VisitScotland Information Centre orders ensuring your leaflets go into the Centres.

We recommend the following:

• 500 - 1,000 leaflets - £100

• 2,000 - 4,000 leaflets - £200

• 5,000+ leaflets - £300

VISITOR INFORMATION CENTRES

VISITOR INFORMATION CENTRES

SERVICE SETTINGS

Type of service Non Distribution

Booking period Bespoke


Print sizes 1/3 A4, A5 and DL


Please note:

To have your print displayed in any of the VICs across

Scotland it is essential that you include Top-up - our VIC

Online service in your campaign. This service will be

invoiced separately from your main campaign and can be

topped up as required.

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ADVERTISING: XPERIENCE ABERDEENSHIRE

KEY FACTS • 12pp DL panel fold out leaflet

• Advertise alongside the region’s

top attractions

• Increase brand awareness

• Include special offers to encourage

visitors and measure your

marketing success

DISTRIBUTION • 100,000 copies printed

• In market place April – November

• Only publication like it in the market

• Distribution in over 70 key site –

including Motorway Service Stations

and in the award winning Premier

Inn EXCLUSIVE

• Freely available in racks, through

concierges and Visitor Information

Centres

• FREE listing on our consumer site

www.dayvisits.co.uk

NO ARTWORK?

Provide us with an image,

logo, 15 words and a call

to action and we can

design your artwork for

you!

ONLY £150

GLEN BENNETT GENERAL MANAGER - SCOTLAND E: [email protected]

M: 07774 927508

HEAD OFFICE ADDRESS: TAKE ONE MEDIA Orbital Park

Ashford

Kent

TN24 0GA

CONTACT US TO ENQUIRE ABOUT WORKING WITH US OR TO REQUEST A LEAFLET STAND: Phone: 0800 389 6636

Email: [email protected]

Web: www.takeonemedia.co.uk

MARKET LEADING • LEAFLET DISTRIBUTION • DIGITAL & PRINT ADVERTISING

Documents

CREATING CUSTOMERS FOR TOURISM, THE ARTS ......CAPITAL CULTURE Edinburgh’s top arts and culture venues with combined audiences of 2 million+ per year. • Festival Theatre • The