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Creating an Engaged Culture Through Well-Being

Colleen ReillyVice President

Total Well-Being, a Telligen CompanyDenver, Colorado

Kathryn MowryConsultant

Brownstein Hyatt Farber Schreck LLPDenver, Colorado

10A-1

Agenda

• Learn how to build a thriving culture of well-being

• The difference between culture and climate

• Employer case study

10A-2

Background

• Wellness programs and work cultures are evolving every year

10A-3

Wellness Incentives

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The Three Pillars of Engagement

10A-5

Climate Vs. Culture

ClimatePrograms and policies related to healthy 

behaviors

CultureThe unconscious, taken‐for‐granted attitudes 

and behaviors

Behavior‐Oriented Learned over time

Doesn’t have the power to create lasting change in people or the organization

Involves behavior and emotional processes

Can offer positive health benefits for employees but doesn’t address holistic well‐being

Powerfully shapes employee behavior

The manifestation of emotional and cognitive process

Foundation for change

Source: Rosie Ward. The Unintended Consequences of Confusing a Healthy Workplace Climate with a Healthy Workplace Culture (2015)

10A-6

Commitment to Communicating

10A-7

Wellness Incentives

10A-8

Act 1

Start from the Start

10A-9

Defining Well-Being . . .

• Well-being changes the equation• Comprehensive approach• Custom and relevant• Creating the conditions for culture of

well-being• Individual and organizational health

10A-10

Building a Well-Being Strategy

Before After

Not aligned Fully aligned

Focused solely on employee’s “physical” health Physical, personal, financial, professional and organizational

Top down Employees contribute

Series of “one‐off” programs Long‐term strategy that ties together

10A-11

Tactic #1: Give Employees a Voice

• Cultural Audit– Leverage existing programs– Align organization and employee– Guide strategy

• Needs/Wants– Skin in the game– Add relevance– Guide programming

Culture

Gap

Perception

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Act 2

The Strategy

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What Are the Top Three Things That Would Motivate You to Participate in the Wellness Program?

0.03

0.11

0.14

0.07

0.12

0.09

0.03

0.06

0.01

0.04

0.09

0.020.01

0.03

0.09

0.03

0.01 0.01

0%

2%

4%

6%

8%

10%

12%

14%

16%

10A-14

Individual and Organizational Health

• Individual Well-Being

– Personal (content, valued, balanced and thriving)

– Professional (inspired, growing and learning)

– Financial (stable and secure)

– Physical (energetic, healthy and connected)

• Organizational Well-Being

– Positive Culture

– Positive Climate

– Positive Individual and Self Leadership

– Connected to Vision and Mission

– Shareholders, Employees, Families and Communities

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Tactic #2 Grow Intelligently

10A-16

Act 3

Executing the Strategy

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Don’t Ignore Middle Management

• Align incentives• Well-being in performance

appraisals• Get competitive• Recognition

10A-18

Tactic #3 It’s a Journey, Not a Destination

• Branded• Ease of access• Year 1 (All-team meeting launch: Standing ovation)• Year 2 (All-team meeting: Sustain and grow)• Results that are relevant to employees and organization

It’s a Journey, Not a DestinationIt’s a Journey, Not a Destination

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Act 4

Sustaining Success

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Well-Being Ambassadors/Champions

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Case Study

Brownstein Hyatt Farber Schreck, LLP

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Case Study

• Brownstein Hyatt Farber Schreck, LLP– Founded in 1968– 575 employees– Ages 20s to 70s– 11 offices coast-to-coast– Giving community

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Culture Happens

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Where to Begin

Business Plan• Purpose: Provide coordinated thoughtful opportunities to

improve overall health, health awareness and well-being.

• Goals: Foster lifestyle changes for improved health on a voluntary pressure-free basis.

10A-25

Where to Begin

Business Plan• Rationale:

– The right thing to do – Statistics and the media– Camaraderie and fun– Work and life balance– Reduce healthcare costs

• Roles and Responsibilities

10A-26

Where to Begin

Business Plan• Itemized Budget• Communication Strategy• Evaluation Plan

10A-27

Selecting Initiatives

Research-Research-Research• Employee Surveys• Employee Benefits Brokers/Consultants • Wellness Consultant and Providers• Insurance Companies• Wellness Council of America

10A-28

Selecting Initiatives

Research-Research-Research• News Articles• Similar Companies• Professional Organizations (SHRM, IFEBP)• Hospital/Physician Groups• Search Engines

10A-29

Selecting Initiatives

STOP RESEARCHING!Select Several

• Nutrition • Fitness• Weight Loss • Stress Management• Smoking Cessation • Financial Well-being• Community Giving • Group Events• Meditation • Retirement Readiness

10A-30

Selecting Initiatives

GET OUT OF THE GATE!

10A-31

Selecting Strategic Partners

External• Insurance company• Benefits Broker/Consultant• Wellness Providers/Consultant• Cultural Fit• Long-Term Relationship

10A-32

Selecting Strategic Partners

Financial• Cost Sharing

Internal• Senior Management• Finance• HR• IT

10A-33

Communication

Creativity and Diversity• Open Enrollment Meetings• Departmental Meetings• Intranet and Internet Site• Newsletters• Event Calendars• Surveys

10A-34

Communication

• Kitchen Materials• Training Sessions• Brochures and Posters• Desk Drops• Email Announcements• *Road Show Face-to-Face Presentations*

10A-35

Communication

• Branding

• Word of mouth• Encouraging and sensitive to personal issues• Quick access to sites

10A-36

Communication

• Repeat, Repeat, Repeat, Repeat . . .

• Intranet • Facebook• Twitter • Google• Mobile App • Blogs• On-demand demos • Webcasts• Videoconference

10A-37

Program Timeline

2007• July Kickoff Breakfast• Weekly on-site yoga class• Quarterly lunch and learn programs began• On-site flu shots began

10A-38

Program Timeline

2008• On-site AED/CPR program began• SimplyEngaged® Program launched with

biometric testing in partnership with UHC • VA Tech and National Institute for Health

Study began• Jack Hyatt Quarterly Financial Education

Program began

10A-39

Program Timeline

2009• SimplyEngaged® Program onsite presentation

with biometric testing in partnership with UHC in California, Nevada and DC

• Wellness program sponsored community event• Intranet site launched

10A-40

Program Timeline

2010• On-site AED/CPR training in California,

New Mexico, Nevada, D.C. and Denver• Bike Share program launched• Additional weekly yoga class added

10A-41

Program Timeline

2011• Eight week UHC Lose and Win class began in

Denver• Wellness partners with Karma

10A-42

Program Timeline

2012• On-site AED/CPR training added Family and

Friends program• Boone Heart Institute discount and on-site

testing • Wellness vendor RFP and selection

10A-43

Program Timeline

2013• Total Well-Being program launched

– On-site and webcast presentations including demonstration of site

• Onsite biometric testing at all large offices• Denver fitness center opened• Gym reimbursement for other offices• Bike storage room built in Denver

10A-44

Program Timeline

2014 and 2015• Total Well-Being program continued• On-demand wellness site demo available on intranet• LuckyBolt health food service introduced • First official budget• On-site ergonomic training• Standing desks introduced

10A-45

Program Timeline

2016 and 2017• Total Well-Being program continued• First firm-wide challenge, Walk Across America• Third yoga class • On-site healthy cooking class• On-site self-defense class• Wellness program on website• Employee Assistance Program

10A-46

Strive to Inspire2017  Program Launch = 500 Points

Earn 500 points between January 16, 2017 and February 12, 2017  and be entered into a drawing to win one of five $100  gift cards. 

Explore = 5,000 Points 

Earn 5,000  points by May 1, 2017  and be entered into a drawing to win one of ten additional $100 gift cards. 

Achieve = 10,000  Points 

All employees who earn 10,000  points will receive a $100  gift card. 

Inspire & Pay it Forward = 15,000  Points 

Employees who reach this level will receive an annual $180  discount on their Brownstein group medical plan in 2018  if enrolled in the Brownstein medical plan. Employees not enrolled in the Brownstein medical plan in 2018 will receive four $10 Visa gift cards, to be distributed at the end of each quarter in 2018.  You also will be entered into a drawing for a $1,000  cash prize with a matching gift donated to the charity of the winner's choice. 

10A-47

Strive to Inspire

10A-48

Strive to Inspire

Jane Doe

10A-49

Lessons Learned

Doing your best means to take action. You can have many great ideas in your head but without action upon an idea, there will be no manifestation, no results and no reward.

The Four AgreementsDon Miguel Ruiz

10A-50

Lessons Learned

HAVE FUN!

10A-51