7/30/2019 Course Work Syllabus IMS

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Ph.D.101COR

Devi Ahilya University Indore

Ph.D. (Management) Course Work

Research MethodologyCourse Objectives

The objectives of the course are to equip the students with the concept and methods of Business Research. Thestudents will be able to plan, design and carry out business research using scientific methods and prepare

research report(s) / paper(s).

Examination Scheme:The faculty member will award internal marks out of 40 based on three assessments of 20 marks each of which

best two will be considered. The end semester examination will be worth 60 marks .There will be 8 questions

out of which students will have to answer 5 questions.

Contents

1. Introduction to Research Methods: Role and objectives of business research, types of research and variousresearch design(exploratory, descriptive, experimental and diagnostic research), research process: Overview,

Problems encountered by researcher. Experimental research design will comprise of Completely Randomized

Design, Latin Square Design and Factorial Design.2. Data and their Collection: Collection, Organization, Presentation, Analysis and Interrelation of Primary andSecondary Data. Measurement in research, measurement scales, sources of errors in measurement, Techniques

of developing measurement tools, classification and testing (reliability, verification and validity) scales,Designing questionnaires and interviews.

3. Sampling , Sampling Methods, Sampling Plans, Sampling Error, Sampling Distributions : Theory andDesign of Sample Survey, Census Vs Sample Enumerations, Objectives and Principles of Sampling, Types of

Sampling, Sampling and Non-Sampling Errors.4. Review of statistical tools/methods for business research for univariate and bivariate analysis. Significanceof correlation coefficient, significance of regression coefficient. Simple Concept of Probability and TheoreticalFrequency Distribution, (Binomial, Normal & Poisson)

5. Hypothesis and Hypothesis testing Parametric & non-parametric tests, introduction to sample tests forunivariate and bivariate analysis using normal distribution, f-test, t-test, z-test, U test, Kruskal-Wallis test, chi

square test.6. Interpretations and Report Writing: Meaning of interpretation, techniques of Interpretation, precautions ininterpretation, significance of report writing, steps in report writing, layout of report and precautions in writingresearch reports.

7. Limitations of RM: Ethics in Research, Philosophical issues in Research.Text Readings

1. William G. Zikmund, Business Research Methods, Orlando: Dryden Press.

2. C. William Emory and Cooper R. Donald, Business Research Methods, Boston, Irwin.

3. Fred N Kerlinger, Foundations of Behavioural Research, New Delhi: Surjeet Publications.Suggested Readings

1. David Nachmias and Chava Nachmias, Research Methods in the Social Sciences, New York:

St.Marlias Press.2. C. R. Kothari, Research Methodology: Methods and techniques, New Delhi: Vishwa Prakashan.

7/30/2019 Course Work Syllabus IMS

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Ph.D.102COR

Devi Ahilya University Indore

Ph.D. (Management) Course Work

Computer ApplicationObjective: The candidate should gain sufficient practical knowledge for use of computer and computersoftware for use in research work.

Examination Scheme:

The faculty member will award internal marks out of 40 based on three assessments of 20 marks each of whichbest two will be considered. The end semester examination will be 60 marks and have two parts. Part A will be

of 40 marks consisting of 8 questions out of which students will have to answer any 5. Part B will practicaexamination of 20 marks and compulsory.

ContentsBasic knowledge of application softwares in MS- Office with focus on

MS-Word- its features and applications related to presentation of text in decent format and saving the same forfurther use. The practical knowledge of this software should enable the candidate to type and prepare the thesis

in a presentable format.

MS-Excel- construction of worksheet and inserting data according to its characteristics, use of statistical toolsand their presentation in the form of charts and graphs.

MS- Power point create power point presentation on a topic related to the theme of thesis and use of different

presentation techniques.

Use of SPSS method of preparing data sheet and entering data according to its characteristics , use of variousstatistical tools on SPSS.

Use of Internet for research work and exploring various websites and search engines for collecting quality

literature review and secondary data etc. related to thesis work.

Ph.D.103COR

7/30/2019 Course Work Syllabus IMS

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Devi Ahilya University Indore

Ph.D. (Management) Course Work

Review of LiteratureCourse Objectives

Understand the basic philosophical assumptions underlying research literature reviews for different purposesincluding what, why, when, for whom, and how? Be able to manage the process of conducting a literature

review, including reading, note taking strategies, coding/reference management, synthesizing and writingliterature results. Be able to write a quality literature review with variations in references / citation style.

Examination Scheme:

The faculty member will award internal marks out of 40 based on three assessments of 20 marks each of whichbest two will be considered. The end semester examination will be worth 60 marks having 2 parts. Part A wil

be of 40 marks consisting of 8 questions out of which students will have to answer any 5. Part B will be casebased of 20 marks and compulsory.

Course ContentUnderstanding Review of literature: Relevance, Approach and Applications; Developing an outline for the

literature review; Formulate key questions for a review.

Organizing a literature search: Identify which literature bases to search; Developing the theoretical basis forthe Research Question; Searching for, locating and organizing relevant professional literature

Conducting the Review: Abstract relevant information from appropriate studies in a systematic manner;

Critically reviewing the literature; Rate the scientific quality of each study and the level of evidence for eachquestion;

Synthesizing the Review: Create evidence tables and summary tables; Interpret the pattern of evidence in

terms of strength and consistency; Summarize the studies findings.

Writing the review: Writing a first draft; Writing references and citations; Obtaining, giving, and makingproductive use of feedback; the redrafting process; Professional formatting.