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Course 6200/6600 Principles of Business and Finance
Unit A Principles of Business
Essential Standard
2.00 B2 24% Understand the nature of business.
Objective 2.05 B2 5% Understand responsible actions for conducting business.
EssentialQuestions
How do businesses determine if its practices are socially responsible?
Which services provided by the government protect businesses, individuals, and workers while they are conducting business?
How does the Consumer Bill of Rights protect consumers? What are the actions of the government for regulating
practices of businesses and providing them assistance?
UNPACKED CONTENT
I. Business practices that positively impact communities are socially responsible actions.
A. Social responsibilities commonly addressed by businesses are:1. Environmental protection2. Workplace diversity3. Job safety4. Employee wellness
B. Business ethics guide the actions of businesses, which usually include guidelines that address:
1. Is the action legal?2. Does the action violate professional or company standards?3. Who is affected by the action and how?
II. The government protects businesses, individuals, and workers while they are conducting business. The protections provided are:
1. Safe work environment2. Contract enforcement3. Intellectual property
III. The Consumer Bill of Rights protects consumers against unfair business practices. The rights of consumers protected are:
A. To be informedB. To safetyC. To chooseD. To be heardE. To a remedyF. To consumer educationG. To service
6200/6600 Principles of Business and Finance Summer 2010 Page 160
IV. The government regulate practices of businesses and assistance them through:A. Regulating utility companiesB. Promoting fair competitionC. Assisting businesses by:
1. Providing demographic information2. Buying goods and services3. Employing workers
6200/6600 Principles of Business and Finance Summer 2010 Page 161
INSTRUCTIONAL ACTIVITESRELEVANCY TO
OBJECTIVERESOURCES
1 Business Social Responsibility Introduction Have students read Focus on Real Life on page
76 in Intro to Business, 6e, Thomson Southwestern textbook.
Facilitate a discussion about the impact of social responsibility practiced by business using these questions:
1. What are some benefits of business involvement in community activities?
2. How might environmental issues affect your life goals?
Helps students begin to UNDERSTAND (B2) how business conduct social responsible practices
Textbook
2 Business Social Responsibility Reading and PowerPoint Presentation Present an overview of social-responsible
practices of business by using the Think Critically through Visuals on pages 76, 77, and 78 in Intro to Business, 6e, Thomson Southwestern textbook.
Facilitate students completing the Socially Responsible Practices of Businesses Organizer. Students may obtain information by reading pages 76-80 in Intro to Business, 6e, Thomson South-Western textbook OR by participating during presentation of PowerPoint Presentation 2.05, slides 1-13.
Facilitate a discussion using these questions:1. What environmental concerns may be
addressed by business?2. What workplace diversities are usually
addressed by business?3. What is job safety?4. What are some ways employees may
support employee wellness?
Helps students UNDERSTAND (B2) how business conduct social responsible practices
Textbook
Socially Responsible Practices of Businesses Organizer PowerPoint Presentation 2.05, slides 1-13
Instructional Activities continued on the next page.
6200/6600 Principles of Business and Finance Summer 2010 Page 162
INSTRUCTIONAL ACTIVITESRELEVANCY TO
OBJECTIVERESOURCES
3 Making an Ethical Decision Facilitate a discussion about situations when
ethics may be concerned. Facilitate a discussion about situations when
business ethics may be concerned. Assign students into groups of three to four. Facilitate students completing Socially
Responsible Activity. Facilitate groups sharing responses. NOTE: Monitor whether responses are within
the business ethics guidelines.
Helps students UNDERSTAND (B2) appropriate actions when business ethics are considered
Socially Responsible Activity
4 Affording Social Responsibility Present how to find the percents using these
steps: 1. What percent a number is of another
number?o Divide the part by the whole number, and
then show the result as a percent.o Example: $13,000 is what percent of
$24,000? 54%o $13,000/$24,000 = 54%
2. What is the percent of a number? o Convert the percent to a fraction or
decimal, and then multiply it by the number.
o Example: What is 15% of $13,000? $1,950
o $13,000 * .15 = $1,950o Example: Proposed 3% increase
$13,000 * 1.03=$13,390 Facilitate students completing the Math
problem of Make Academic Connections on page 94 in Intro to Business, 6e, Thomson South-Western textbook using spreadsheet software.
Facilitate a discussion about whether the company could afford the 15% increase in each social responsibility and whether the company should change its social responsibilities.
Helps students UNDERSTAND (B2) how to determine if social responsibility is affordable
Textbook
Math Problem of Make Academic Connections Key (spreadsheet file)
Instructional Activities continued on the next page.
6200/6600 Principles of Business and Finance Summer 2010 Page 163
INSTRUCTIONAL ACTIVITESRELEVANCY TO
OBJECTIVERESOURCES
5 Government Protection Introduction Have students read Focus on Real Life on page
82 in Intro to Business, 6e, Thomson Southwestern textbook.
Facilitate a discussion using these questions:1. What are advantages of government services?2. What are disadvantages of government
services?
Helps students begin to UNDERSTAND (B2) how the government protect the rights of businesses, consumers, and workers
Textbook
6 Government Protection Reading and PowerPoint Presentation Present an overview of the roles of government
and allow students to provide examples of each role. NOTE: Be ready to provide examples of government roles that students do not have responses. Use the Teach activity on page 82 in Intro to Business, 6e, Thomson Southwestern textbook as a guide.
Facilitate students completing the Government Protection Organizer. Students may obtain information by reading pages 82-85 in Intro to Business, 6e, Thomson South-Western textbook OR by participating during presentation of PowerPoint Presentation 2.05, slides 14-18.
Facilitate a discussion using these questions:1. What rights of workers are protected by the
government?2. How do consumers and businesses benefit
from government enforcement of contracts?3. How does the government protect owners of
intellectual property? NOTE: Examples of intellectual properties to
possibly share with student:Copyrights: Author of any bookPatents: Cosmetic company’s process for producing lipstickTrademark: Logo of a soft drink
Helps students to UNDERSTAND (B2) how the government protect the rights of businesses, consumers, and workers
Textbook
Government Protection Organizer
PowerPoint Presentation 2.05, slides 14-18
Instructional Activities continued on the next page.
6200/6600 Principles of Business and Finance Summer 2010 Page 164
INSTRUCTIONAL ACTIVITESRELEVANCY TO
OBJECTIVERESOURCES
7 Copyright, Patent, or Trademark Facilitate students completing Activity: How is
Intellectual Property Protected? Activity Facilitate a discussion about responses to
activity.
Helps students CLASSIFY (B2) intellectual property protection
How is Intellectual Property Protected? Activity
How is Intellectual Property Protected? Activity KEY
8 Consumer Rights Introduction Have students read Focus on Real Life on page
380 in Intro to Business, 6e, Thomson Southwestern textbook.
Facilitate a discussion about consumer rights using these discussion questions:1. While shopping, has anyone ever felt
disrespected by a sales associate?2. What did you do to remedy the situation?
Helps students begin to UNDERSTAND (B2) consumer rights protected by the government
Textbook
9 Consumer Rights Reading and PowerPoint Presentation Present an overview of the purpose of the
Consumer Bill of Rights. Facilitate students completing the middle column
of the Consumer Rights Organizer. Facilitate students completing the right column of
the Consumer Rights Organizer. Students may obtain information by reading pages 380-384 in Intro to Business, 6e, Thomson South-Western textbook OR by participating during presentation of PowerPoint Presentation 2.05, slides 19-24.
Facilitate a discussion about what students learned about consumer rights after completing the organizer.
Facilitate a discussion about consumer rights using this question:How can violating consumer rights impact a business? NOTE: Look for answers such as
Helps students UNDERSTAND (B2) why businesses should honor consumer rights
Textbook
Consumer Rights Organizer
PowerPoint Presentation 2.05, slides 19-24
Instructional Activities continued on the next page.RELEVANCY TO RESOURCES
6200/6600 Principles of Business and Finance Summer 2010 Page 165
INSTRUCTIONAL ACTIVITES OBJECTIVEcustomers may distrust companies and discontinue trading with them. Customers may also use word of mouth advertising and impact a business negatively.
10 Consumer Rights NOTE: The next activity could be a class or
homework activity. Students will need access to product labels and service descriptions for both options. Review examples provided in the activity.
Facilitate students completing Exemplifying Consumer Rights Activity.
Assign students to Think-Pair-Share groups to discuss their responses to activity, and then facilitate a class discussion.
NOTE: Students are checking for how their responses are similar and different then determining the most appropriate response.
Helps students EXEMPLIFY (B2) consumer rights
Exemplifying Consumer Rights Activity
Product labels
Service descriptions
11 Government Regulation and Assistance Reading and PowerPoint Presentation Present an overview of why the government
regulates utility companies and how the government assists businesses.
Facilitate students completing Government Regulation and Assistance Organizer. Students may obtain information by reading pages 87-89 in Intro to Business, 6e, Thomson South-Western textbook OR by participating during presentation of PowerPoint Presentation 2.05, slides 25-26.
Facilitate a discussion about government regulation and assistance using these questions:1. What has government done to regulate utility
companies?2. How does the government assist businesses
by buying goods and services from them?3. How do the government employing workers
assist businesses?
Helps students UNDERSTAND (B2) how government regulate utility businesses and possibly assists all businesses
Textbook
Government Regulation and Assistance Organizer
PowerPoint Presentation 2.05, slides 25-26
Instructional Activities continued on the next page.
6200/6600 Principles of Business and Finance Summer 2010 Page 166
INSTRUCTIONAL ACTIVITESRELEVANCY TO
OBJECTIVERESOURCES
12 Fair or Unfair Business Practices Have students collect an advertisement and
determine if it could lead to fair or unfair business practices. Student should also justify their position. Use the Applied Skills Activity on page 88 in Intro to Business, 6e, Thomson South-Western textbook as a guide.
Facilitate students posting their advertisement and justification.
Facilitate students doing a gallery walk of the displays.
Facilitate a discussion about similarities and differences in advertisements and whether the viewers agree as a majority on the communicated practices for each advertisement.
Helps students UNDERSTAND (B2) how messages in advertisements could convey fair or unfair practices
Textbook
Sources for collecting advertisements
Place to display completed activity
13 Key Terms Facilitate students completing Social Responsibility Key Terms Crossword Puzzle.
Helps students IDENTIFY (B2) terms associated with social responsibility
Social Responsibility Key Terms Crossword Puzzle
Social Responsibility Key Terms Crossword Puzzle KEY
–Literacy Strategy: Gallery Walk is similar to a person walking through an art gallery looking at paintings. In the classroom, students will be looking at student work, which might be in the form of a poster, paper, or other format. Gallery walks are most effective when the teacher gives students a task to do as they look at other student work. For example, the teacher might want students to take notes or give feedback to the writer(s) on a sticky note.
–Literacy Strategy: Think-Pair-Share is a cooperative learning strategy that encourages students to think about course content and then talk about it with a partner.
-Numeracy Strategy: To make a Math-to-Life Connection is to see a relationship between a math concept and a real-life situation. Finding math-to-life connections greatly increase the relevance of new information and skills being learned.
6200/6600 Principles of Business and Finance Summer 2010 Page 167
Instructional Support Material
Textbook WebsiteIntro to Business, 6e, Thomson South-Western
None
Handouts (included) Other Socially Responsible Practices of
Businesses Organizer Socially Responsible Activity Government Protection Organizer How is Intellectual Property Protected?
Activity How is Intellectual Property Protected?
Activity KEY Consumer Rights Organizer Exemplifying Consumer Rights Activity Government Regulation and
Assistance Organizer Social Responsibility Key Terms
Crossword Puzzle Social Responsibility Key Terms
Crossword Puzzle KEY
PowerPoint Presentation 2.05 (separate file)
Math Problem of Make Academic Connections Key (separate and spreadsheet file)
Product labels for Exemplifying Consumer Rights Activity
Service descriptions for Exemplifying Consumer Rights Activity
Sources for collecting advertisements in order for students to understand Fair or Unfair Business Practices
Space to display advertisements and justification
Assessment Prototypes (included)
6200/6600 Principles of Business and Finance Summer 2010 Page 168
Name ____________________ Class __________ Date __________
Socially Responsible Practices of Businesses OrganizerDirections: Provide responses for the listed items.
Common Social-responsible Practices of Businesses Describe how businesses may address the listed social responsibilities. Provide examples of laws, organizations, or activities for each one. Be sure to identify the examples as a law, an organization, an activity or other appropriate label.Environmental protection
Example
Workplace diversity
Example
Job safety
Example
Employee wellness
Example
Evaluation of a Business Being Socially ResponsibleList at least three benefits of socially responsible actions.
How should the need of businesses earning a profit impact their decisions to be socially responsible?
What is the purpose of business ethics? ___________________________________________________________________________________________________________What are the three business ethics guidelines for carrying out social responsible actions?__________________________________________________________________________________________________________________________________________________________________________________________________________________
6200/6600 Principles of Business and Finance Summer 2010 Page 169
Name ____________________ Class __________ Date __________
Socially Responsible ActivityDirections: Using the three business ethic guidelines, make a decision as a group about the provided scenarios. Be prepared to share responses.
Scenario 1You are the payroll clerk for a department store. You are asked by a friend to look up the personal information of another employee to see their income and marital status. What should you do?
Scenario 2You are a manager for an office supply company. Your son needs supplies for a science project due by the end of the week. It will be another week before you get paid. What should you do?
Scenario 3You need an area to dispose of material and chemical waste from the tire production plant you own. You purchased land near the plant to dump the waste from the plant. The nearby river runs closer to your dumping area than allowed by regulations. The EPA rarely comes to your area. What should you do?
Scenario 4You are a supervisor at a local recreational gymnasium. Regulations allow for a maximum 100 occupants in the gymnasium. The charge is $5 per person to use the gymnasium. Since the owner wants to make more in profits, he sometimes goes over the occupancy regulation. What should you do?
6200/6600 Principles of Business and Finance Summer 2010 Page 170
Name ____________________ Class __________ Date __________
Government Protection OrganizerDirections: Provide responses for the listed items.
Services Provided by the Government During Business TransactionsHow may workers be protected in their work environments by the government?
What is a contract?
What are the elements of a contract?
How does the government protect businesses and consumers involved in a contract?
What are some examples of contracts?
Describe the types of intellectual properties that are protected and examples of each.
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Name ____________________ Class __________ Date __________
Activity: How is Intellectual Property Protected? Directions: Match the item in the left-hand column with the intellectual property protection.
Forms of protection: copyright patent trademark
3M ergonomic mouse
Artist’s water paintings
Broadway Play
Corning’s pink panther
CTSO logo
Dance troop’s choreographed routine
Lenox China collectibles
McDonalds’s slogan
MSN’s butterfly
Musician’s song
Salem Baking Company tin cans
Segway human transporter
6200/6600 Principles of Business and Finance Summer 2010 Page 172
How is Intellectual Property Protected? Activity KEYDirections: Match the item in the left-hand column with the intellectual property protection.
Forms of protection: copyright patent trademark
3M ergonomic mouse Patent
Artist’s water paintings Copyright
Broadway Play Copyright
Corning’s pink panther Trademark
CTSO logo Trademark
Dance troop’s choreographed routine Copyright
Lenox China collectibles Patent
McDonalds’s slogan Trademark
MSN’s butterfly Trademark
Musician’s song Copyright
Salem Baking Company tin cans Patent
Segway human transporter Patent
6200/6600 Principles of Business and Finance Summer 2010 Page 173
Name_________________________ Class ________________ Date _________
Consumer Rights OrganizerDirections: Prior to reading or viewing the PowerPoint presentation about consumer rights, provide information you already know about consumer rights in the middle column of the table. After reading or viewing the PowerPoint presentation, provide information you learned in the right-hand column of the table.
Consumer Bill of RightsPurpose
Rights What I know What I learnedTo be informed
To safety
To choose
To be heard
To a remedy
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Consumer Rights Organizer Continued
To consumer education
To service
What is a guarantee?__________________________________________________________________________________________________________________________________________________________________________________________________
What is the difference between an express and an implied warranty?express warranty implied warranty
Use the information from the table middle and right-hand columns to provide statements that represent your knowledge and what you learned about consumer rights. These statements should be an overview of consumer rights.__________________________________________________________________________________________________________________________________________________________________________________________________ __________________________________________________________________________________________________________________________________________________________________________________________________
Why should businesses practice fair trade with customers?__________________________________________________________________________________________________________________________________________________________________________________________________
6200/6600 Principles of Business and Finance Summer 2010 Page 175
Name_________________________ Class ______________ Date _________
Exemplifying Consumer Rights ActivityDirections: Read product labels and service descriptions, then determine which consumer right it communicates. In the middle column, provide the type of product or service and in the right-hand column provide how the product label or service description communicates the consumer right.
Consumer RightsConsumer right to Type of
product/serviceHow product label or service description communicates consumer right
Be informed food chopper On the box of the food chopper, a statement indicates it will slice and dice fruits and vegetables easily.
Be informed
Safety herbs to grow fingernails
On the bottle of the herbs, a statement indicates this product has not been tested by FDA.
Safety
Choose
Be heard
A remedy
6200/6600 Principles of Business and Finance Summer 2010 Page 176
Exemplifying Consumer Rights Activity Continued
Consumer education
Service
6200/6600 Principles of Business and Finance Summer 2010 Page 177
Name_________________________ Class ______________ Date _________
Government Regulation and Assistance OrganizerDirections: Provide responses for the listed items.
Why does the government regulate utility companies?
How does the government prevent unfair business practices?
How does the government assist businesses?
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Name ____________________ Class __________ Date __________
Social Responsibility Key Crossword TermsDirections: Use the key terms related to social responsibility to complete the crossword puzzle.
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Social Responsibility Key Crossword Terms
Across
2. The duty of a business to contribute to the well-being of a community.
4. A set of rules for guiding the action of employees or members of an organization.
7. Protection of the creative work of authors, composers, and artists.
9. A natural resource that cannot be replaced when used up.
10. An agreement to exchange goods or services for something of value, usually money.
11. When a business has control of the market for a product or service.
12. Laws intended to prevent unfair business practices such as false advertising, deceptive pricing, and misleading labeling.
Down
1. Rules about how businesses and their employees ought to behave.
3. Principles of morality or rules of conduct.
5. The exclusive rights of an inventor to make, sell, and use a product or process.
6. A distinctive name, symbol, word, picture, or combination of these that a company uses to identify products or services.
8. An organization that supplies a service or product vital to all people including companies that provides local telephone service, water, and electricity.
6200/6600 Principles of Business and Finance Summer 2010 Page 180
Social Responsibility Key Crossword Terms KEY
Across
2. Social responsibility-The duty of a business to contribute to the well-being of a community.
4. Code of ethics-A set of rules for guiding the action of employees or members of an organization.
7. Copyright-Protection of the creative work of authors, composers, and artists.
9. Nonrenewable resource-A natural resource that cannot be replaced.
11. Monopoly-When a business has control of the market for a product or service.
12. Antitrust laws-Laws intended to prevent unfair business practices such as false advertising, deceptive pricing, and misleading labeling.
Down
1. Business ethics-Rules about how businesses and their employees ought to behave.
3. Ethics-Principles of morality or rules of conduct.
5. Patent-The exclusive rights of an inventor to make, sell, and use a product or process.
6. Trademark-A distinctive name, symbol, word, picture, or combination of these that a company uses to identify products or services.
8. Public utility-An organization that supplies a service or product vital to all people including companies that provides local telephone service, water, and electricity.
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ASSESSMENT PROTOTYPES
Note: These assessment prototypes are examples of the types of items included in the item bank. All items are comparable to the cognitive process of the understand verb. Questions require students to demonstrate that they understand the content. Assessment prototypes will not be used on the secured test, but questions in similar formats will be used.
An investment company offers yoga and other similar activities at its work site during lunch. Which social responsibility is this company addressing? A. Employee wellnessB. Environmental protectionC. Job safetyD. Workplace diversity
ANSWER: A
Which is an EXAMPLE of practicing business ethics? Auto Mart Inc.:A. mailed defected parts to several customers.B. provided a remedy for defected parts.C. refused to credit a customer’s account after she complained about their services. D. sends refunds to some of its deserving customers.
ANSWER: B
A manager spent $400 of its $9,000 diversity training budget on videos. What percent of the budget did he use? A. 4%B. 8%C. 12%D. 16%
ANSWER: A
Marie agreed to buy 10 dresses from a local warehouse. The warehouse owner only delivered nine dresses, but insisted that Marie pay for 10. Which protection does Marie need?A. Contract enforcementB. Environmental protectionC. Intellectual propertyD. Safe work environment
ANSWER: A
6200/6600 Principles of Business and Finance Summer 2010 Page 182
ASSESSMENT PROTOTYPES Continued
A company intentionally listed the amount of water in its 32 ounce bottles of bleach incorrectly. Which right from the consumer bill of rights is the company violating? To be: A. informedB. heardC. involvedD. active
ANSWER: A
McCracken Heating Oil Company makes sure that it remains within regulated price range for its product. Which government regulation is being addressed?A. Purchase of goods and servicesB. Employment of workersC. Promotion of fair competitionD. Regulation of practices of utility companies
ANSWER: C
6200/6600 Principles of Business and Finance Summer 2010 Page 183