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Lovely School of Management

Master in Business Administration (Semester 3rd)

Term Paper On

Student perception and preferences towards the private and

Public educational institutes

Submitted By:

ANAMIKA SINGH

Reg. No. 10906890

Program Code: 193

Subject: Consumer Behavior

Under The Guidance of

Prof. Mr. Manish Rajput

Submitted On: 12th Nov 2010

2009-2010

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DECLARATION

(Master in Business Administration)

I hereby declare that this term paper titled Student

perception and preferences towards the private and public

educational institutes. have been prepared by me during

the academic year 2009 2010 under the guidance of

Prof. (Mr.) Manish Rajput subject-in-charge of

Consumer Behavior (MGT- 531) for RS1902 section of

Lovely school of Management (Lovely Professional

University) Phagwara, Punjab. I also hereby declare that

this project report has not been submitted at any time to

any other university.

ANAMIKA SINGH

Signature

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INDEX

SR. No. Topics

* Acknowledgement

1. Executive Summary

2. Introduction

3. Student perception towards the private institute

4. Student perception towards the public institutes

5. Student preferences towards the private institute

6. Student preferences towards the public institutes

7. Conclusion

8. References

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ACKNOWLEDGEMENT

I wish to take this opportunity to express my deep sense of gratitude to Prof.

(Mr.) Manish Rajput subject-in-charge of Consumer Behavior (MGT- 531) for

RS1902 section of Lovely school of Management (Lovely Professional University)

Phagwara, Punjab, for his valuable guidance in this Endeavour. He has been a

constant source of inspiration for me and I sincerely thank for his suggestions and

help to prepare this report.

Finally, its my foremost duty to thank the entire Library Staff, who helped

me to complete the project work without which this project would not have been

possible.

Thank you,

Executive Summary

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The development of active personality is the goal of educational reform in

Lithuania. Proper perception of the significance of learning by school

students is vital to enhance the prestige of education, as well as to raise the

intellectual and spiritual level within society. Therefore, it is necessary to

assess, in the process of school reform in Lithuania, the dynamics of the

attitude of school students toward education and the future. New curricula,

manuals, training materials and, finally, the renewal of the educational

system in Lithuania may fail to reach the ultimate goal if students, instead of

striving for deeper knowledge, will further demonstrate passivity and attend

school only under the pressure of parents or teachers. The occupation of

Lithuania, which lasted for over half a century, left distinct signs in the

consciousness and behavior of society. During this time, a student was

treated only as an object of education. Under those circumstances the

development of an active personality, which would be conscious of the

content of learning and could consistently plan for a future life, was

obstructed. All these negative features were clearly revealed by research

between 1990-1995, the first years of transition to independence

INTRODUCTION:

2.1 Education:

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Education is future-oriented - it is about development and growth even when

we are studying the past. Thus, as educators, the aspect of thinking we tend to

focus upon is learning. As we have stressed, much thinking is commonplace - it

goes on all the time, often without our being aware of it. Education takes us into

the conscious world. It involves activities that are intended to stimulatethinking, to foster learning. We set out to help another person to learn, or to

learn something ourselves (a process of self-education). Both can take place at

the same time. We learn as we teach. In conversation we learn about people

and communities and also learn the craft of informal education.

It is a human tendency to be competitive and become smarter than neighbors.

The competitiveness amongst peers or neighbors drives the individual towards

excellence and the search for excellence has been the root of all education in

human history. The history of mankind is testimony to the fact that arbitrage

in knowledge has been leveraged by various groups to get dominance and also

for bettering their lifestyles. In modern times a person who is more educated

and knowledgeable gets advantage in financial transactions and this amount to

social imbalance on account of lack of education. The concept of universal

education is aiming at removing the unnecessary advantage of one group of

people over the other group based on difference in knowledge levels.

Education in India:

Education in India has a history stretching back to the ancient urban centers of

learning at Taxila and Nalanda. The Nalanda University was the oldest

university-system of education in the world. Western education became

ingrained into Indian society with the establishment of the British Raj.

Education in India falls under the control of both the Union Government and

the states, with some responsibilities lying with the Union and the states having

autonomy for others. The various articles of the Indian Constitution provide

for education as a fundamental right. Most universities in India are Union or

State Government controlled.

India has made a huge progress in terms of increasing primary education

attendance rate and expanding literacy to approximately two thirds of the

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http://en.wikipedia.org/wiki/British_Rajhttp://en.wikipedia.org/wiki/Republic_of_Indiahttp://en.wikipedia.org/wiki/Government_of_Indiahttp://en.wikipedia.org/wiki/States_and_Territories_of_Indiahttp://en.wikipedia.org/wiki/Indian_Constitutionhttp://en.wikipedia.org/wiki/Primary_educationhttp://en.wikipedia.org/wiki/Literacy_in_Indiahttp://en.wikipedia.org/wiki/Republic_of_Indiahttp://en.wikipedia.org/wiki/Government_of_Indiahttp://en.wikipedia.org/wiki/States_and_Territories_of_Indiahttp://en.wikipedia.org/wiki/Indian_Constitutionhttp://en.wikipedia.org/wiki/Primary_educationhttp://en.wikipedia.org/wiki/Literacy_in_Indiahttp://en.wikipedia.org/wiki/British_Raj


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population. India's improved education system is often cited as one of the main

contributors to the economic rise of India. Much of the progress in education

has been credited to various private institutions. The private education market

in India is estimated to be worth $40 billion in 2008 and will increase to $68

billion by 2012. However, India continues to face challenges. Despite growinginvestment in education, 35% of the population is illiterate and only 15% of the

students reach high school. As of 2008, India's post-secondary high schools

offer only enough seats for 7% of India's college-age population, 25% of

teaching positions nationwide are vacant, and 57% of college professors lack

either a master's or PhD degree. As of 2007, there was 1522 degree-granting

engineering colleges in India with an annual student intake of 582,000, plus

1,244 polytechnics with an annual intake of 265,000. However, these institutions

face shortage of faculty and concerns have been raised over the quality ofeducation.

A multilingual web portal on Primary Education is available with rich

multimedia content for children and forums to discuss on the Educational

issues. India Development Gateway Primary Education is a nation wide

initiative that seeks to facilitate rural empowerment through provision of

responsive information, products and services in local languages.

Three Indian universities were listed in the Times Higher Education list of theworlds top 200 universities Indian Institutes of Technology, Indian

Institutes of Management, and Jawaharlal Nehru University in 2005 and 2006.

Six Indian Institutes of Technology and the Birla Institute of Technology and

Science - Pilani were listed among the top 20 science and technology schools in

Asia by Asiaweek. The Indian School of Business situated in Hyderabad was

ranked number 12 in global MBA rankings by the Financial Times of London

in 2010 while the All India Institute of Medical Sciences has been recognized as

a global leader in medical research and treatment.

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http://en.wikipedia.org/wiki/Economic_development_in_Indiahttp://www.indg.in/primary-education/http://en.wikipedia.org/wiki/Times_Higher_Educationhttp://en.wikipedia.org/wiki/Indian_Institutes_of_Technologyhttp://en.wikipedia.org/wiki/Indian_Institutes_of_Managementhttp://en.wikipedia.org/wiki/Indian_Institutes_of_Managementhttp://en.wikipedia.org/wiki/Jawaharlal_Nehru_Universityhttp://en.wikipedia.org/wiki/Birla_Institute_of_Technology_and_Sciencehttp://en.wikipedia.org/wiki/Birla_Institute_of_Technology_and_Sciencehttp://en.wikipedia.org/wiki/Asiaweekhttp://en.wikipedia.org/wiki/Indian_School_of_Businesshttp://en.wikipedia.org/wiki/Hyderabad,_Andhra_Pradeshhttp://en.wikipedia.org/wiki/Financial_Timeshttp://en.wikipedia.org/wiki/Financial_Timeshttp://en.wikipedia.org/wiki/Financial_Timeshttp://en.wikipedia.org/wiki/All_India_Institute_of_Medical_Scienceshttp://en.wikipedia.org/wiki/Economic_development_in_Indiahttp://www.indg.in/primary-education/http://en.wikipedia.org/wiki/Times_Higher_Educationhttp://en.wikipedia.org/wiki/Indian_Institutes_of_Technologyhttp://en.wikipedia.org/wiki/Indian_Institutes_of_Managementhttp://en.wikipedia.org/wiki/Indian_Institutes_of_Managementhttp://en.wikipedia.org/wiki/Jawaharlal_Nehru_Universityhttp://en.wikipedia.org/wiki/Birla_Institute_of_Technology_and_Sciencehttp://en.wikipedia.org/wiki/Birla_Institute_of_Technology_and_Sciencehttp://en.wikipedia.org/wiki/Asiaweekhttp://en.wikipedia.org/wiki/Indian_School_of_Businesshttp://en.wikipedia.org/wiki/Hyderabad,_Andhra_Pradeshhttp://en.wikipedia.org/wiki/Financial_Timeshttp://en.wikipedia.org/wiki/All_India_Institute_of_Medical_Sciences


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Introduction

STUDENT PRECEPTION TOWARDS THE PRIVATE EDUCATIONAL

INSTITUTES:-

Types of Education Mainly are:

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Education

Academic

Education

Professional

Education Technical

Education


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Academic Education:

This level of Education includes both Primary education and

Secondary Education both. In India primary education is up to the

age of 14 years and the enrollment is 93-95% of total population of

India. The level of standard is set to class VIII and for secondary

education consist of classes IX-X. The mode of education is Hindi or

English. There are different program run by government to give

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education such as most popular Sarva Shiksha Abhiyan,

National Council of Education and Research.

Primary education

The Indian government lays emphasis to primary education up to the age of fourteen

years (referred to as Elementary Education in India).The Indian government has also

banned child labor in order to ensure that the children do not enter unsafe working

conditions. However, both free education and the ban on child labor are difficult to

enforce due to economic disparity and social conditions. 80% of all recognized

schools at the Elementary Stage are government run or supported, making it the

largest provider of education in the Country. However, due to shortage of resources

and lack of political will, this system suffers from massive gaps including high pupil

teacher ratios, shortage of infrastructure and poor level of teacher training.

Education has also been made free for children for six to 16 years of age or up to

class X under the Right of Children to Free and Compulsory Education Act 2009.

There have been several efforts to enhance quality made by the government. The

District Primary Education Program (DPEP) was launched in 1994 with an aim touniversalize primary education in India by reforming and vitalizing the existing

primary education system. 85% of the DPEP was funded by the central government

and the remaining 15 percent was funded by the states. The DPEP, which had

opened 160000 new schools including 84000 alternative education schools

delivering alternative education to approximately 3.5 million children, was also

supported by UNICEF and other international program. This primary education

scheme has also shown a high Gross Enrollment Ratio of 9395% for the last three

years in some states. Significant improvement in staffing and enrollment of girls has

also been made as a part of this scheme. The current scheme for universalization f

Education for All is the Sarva Shiksha Abhiyan which is one of the largest education

initiatives in the world. Enrollment has been enhanced, but the levels of quality

remain low. The private players also have entered arena of education to improve

literacy rate but for them it has become toady business people of high class send

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http://en.wikipedia.org/wiki/Primary_educationhttp://en.wikipedia.org/wiki/Sarva_Shiksha_Abhiyanhttp://en.wikipedia.org/wiki/Primary_educationhttp://en.wikipedia.org/wiki/Sarva_Shiksha_Abhiyan


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their children to the private schools only because of lack of infrastructure and

appliances with staff.

Secondary education

The National Policy on Education (NPE), 1986, has provided for environment

awareness, science and technology education, and introduction of traditional

elements such as Yoga into the Indian secondary school system. Secondary

education covers children 14-18 which covers 88.5 million children according to the

Census, 2001. However, enrolment figures show that only 31 million of these

children were attending schools in 2001-02, which means that two-third of the

population remained out of school. A significant feature of India's secondary schoolsystem is the emphasis on inclusion of the disadvantaged sections of the society.

Professionals from established institutes are often called to support in vocational

training. Another feature of India's secondary school system is its emphasis on

profession based vocational training to help students attain skills for finding a

vocation of his/her choosing. A significant new feature has been the extension of

SSA to secondary education in the form of the Madhyamik Shiksha Abhiyan.

A special Integrated Education for Disabled Children (IEDC) program was started in

1974 with a focus on primary education but which was converted into InclusiveEducation at Secondary Stage Another notable special program, the Kendriya

Vidyalaya project, was started for the employees of the central government of India,

who are distributed throughout the country. The government started the Kendriya

Vidyalaya project in 1965 to provide uniform education in institutions following the

same syllabus at the same pace regardless of the location to which the employee's

family has been transferred.

A multilingual web portal on Primary Education is available with rich multimediacontent for children and forums to discuss on the Educational issues. India

Development Gateway is a nation wide initiative that seeks to facilitate rural

empowerment through provision of responsive information, products and services in

local languages.

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http://en.wikipedia.org/wiki/Yogahttp://en.wikipedia.org/wiki/Secondary_schoolhttp://en.wikipedia.org/wiki/Kendriya_Vidyalayahttp://en.wikipedia.org/wiki/Kendriya_Vidyalayahttp://en.wikipedia.org/wiki/Yogahttp://en.wikipedia.org/wiki/Secondary_schoolhttp://en.wikipedia.org/wiki/Kendriya_Vidyalayahttp://en.wikipedia.org/wiki/Kendriya_Vidyalaya


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Private Schools vs. Public Schools

Many people in today's society believe it's wise to send their children to private

schools. In making the decision on whether to put children in public or private

schools, they look to four main factors: curriculum, class size, the graduation rate,

and cost. When people have to pay for something, their first thought is, "Will I be

getting what I'm paying for?" With a private school education, the amount you have

to pay is usually well worth it. Public schools offer diversity. Here students can find

people who are just like them and can associate better. Wherever you live, you have

to send your child to the closest school. There's no choice on what public school youcan send your child to, whereas for private schools you can pick to send your child

there. It's not an easy choice for parents to decide, but many factors point toward a

guarantee that a good education would be achieved, which is most important.

In general, private schools are more focused and dedicated to the education of

children. Teachers in private schools often earn more and can be more dedicated

when working with parents who are as equally dedicated to their children. Your

school is an investment in your child's future and not a decision to be made lightly. (

http://scsc.essortment.com) In public schools, students are inclined to misbehavebecause they feel that teachers don't care about them anyway so they go in thinking

that they can do whatever they want and get away with it. Private schools have their

own curriculum and if it's not being followed they don't have to keep you in their

school. With this curriculum come certain rules one must follow while being there.

For teachers, some rules that apply are that they set their own standards. Teachers

here don't have a guideline that they all must follow. Each teacher is different and

has their own way of teaching that doesn't have to follow the other teachers way of

teaching. In public schools, teachers...

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STUDENT PREFRENCES TOWARDS THE PRIVATE AND PUBLIC

EDUCATIONAL INSTITUTIONS:-

I have examined and compared public versus private education. Also, this collection

of information should help you understand differences between public and privateschools. Aspects of equality and achievement in private and public education will

be dissected and evaluated

Observations

I have evaluated and examined both public and private education institutional

systems.

Public Education

Public schools are in crisis, and not because of any shortages of public funds (more

money is spent on public education than ever before, but with declining results).

Many people like to think the problem with our schools is precisely that they are

public: "Government schools" are run like the rest of the government, poorly and

inefficiently. Teachers are not primarily to blame, because they are also victims of

bad conditions of schools and their profession.

The solution is to get government out of the business of education and to run

education in a more businesslike way. However, education is not a business like

other businesses; it does not turn out a product whose value can be expressed

adequately in terms of market price. Education does impart business or workplace

skills, of course, but the value of reading and writing well cannot be captured fully

by a future salary. The love of learning and growing as a student mentally is what

shapes each individual's identity in public life.

Before much progress can be made, Americans will have to be persuaded that publicschools are a public failure -- that they are turning out not just poorly educated

students but bad or indifferent citizens. However statistics show that Americans

have confidence in public education. In 1997 Phi Delta Kappa/Gallup Poll of the

Public's Attitudes Toward the Public Schools was the first in which an effort was

made to determine whether the public wants to place its confidence in the public

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schools or to start looking for an alternative system. In that poll, the public clearly

indicated its...

WHAT STUDENT TRHINK ABOUT THE PRIVATE AND PUBLIC

SCHOOLS:-

Would you change your school? Would you go to a private school instead of apublic school? Or to a public school instead of a private school? Private and public

education is different in many ways such as their performance, enrollment, and the

overall education taught but yet they have somewhat similar teachers.

Students' performance in public and private schools differ a lot. Private schools

often have better grades and test scores. It is proven that kids who go to a public

school and attend a private school perform better. Student performance varies but

the advantage would probably have to go to the private schools.

Teachers in private and public schools are similar yet have some differences.

There are about 2.7 million teachers and other faculty members in public schools

(Klieg 22). There are about 400,000 teachers and other faculty members in private

schools (Klieg 22). Of all these teachers only about 71% of private school teachers

are licensed where 97.4% of public teachers are licensed (Williams 61). That makes

the public teachers sound good, but there is also this little fact that they're leaving

out. Public school teachers aren't even qualified to be teaching the subjects that they

teach a lot of the time (Williams 46). Perhaps this is why the private school students

are doing better than the public school students are. Or maybe it is because the

average student to teacher ratio is better than public schools. This ratio is 17 studentsto 1 teacher in public schools where it is 14.9 students to 1 teacher in private schools

(Williams 46). A good reason why private education is made out to be so much

better than public schools is not necessarily because of the teachers, but the way

private schools are able to hand pick each one of their students (Phillips Internet).

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The crumbling neighborhood public school down the block or that gilded private

school on a hill? There's a tendency to imagine the two this way and to assume

the private school will produce better students.

But beleaguered public schools have recently received a small, though noteworthy,

boost. After accounting for students' socioeconomic background, a new study showspublic school children outperforming their private school peers on a federal Math

exam.

Overall, private school students tend to do markedly better on standardized tests.

But the reason, this study suggests, may be that they draw students from wealthier

and more educated families, rather than because they're better at bolstering student

achievement.

Curriculum Public schools offer a general program, designed for all children, which

usually includes math, English, reading, writing, science, history and physicaleducation. In addition to these key subjects, many public schools offer programs in

music and art. In a public school, the substance of what children learn is mandated

by the state and learning is measured through state standardized tests.

Private schools have the flexibility to create a specialized program for students. For

example, private schools may use art or science in all classes, or take children on

extended outdoor trips that blend lessons across the curriculum. Private schools can

create their own curriculum and assessment systems, although many also

choose to use standardized tests.

Teachers Public schools: All teachers in a public school are usually state certified or,

at a minimum, working toward certification. Certification ensures that a teacher has

gone through the training required by the state, which includes student teaching and

course work.

Private schools: Teachers in private schools may not be required to have

certification, and instead often have subject area expertise and an undergraduate or

graduate degree in the subject they reach.

CONCLISSION

Now the conclusion part of this topic cover a lot of point it implies that education is

must or we can say that it is compulsory not necessary but it is compulsory for all of

the child due to this it reduced lot of child labor and USA govt. play very important

role in this regard at NO CHILD LEFT BEHIND they used that type of strategy to

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reduced the child labor whether the institute is private or public this is the secondary

thing.

REFERNCES

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