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Corporate Social Responsibility
BOH4M
The Positives
Good things businesses do?– Meet our needs/wants– Generate wealth– Create jobs– Innovate
The Negatives
Bad things businesses do?– Pollution– Sweatshops/child labour– Fraud– Consumerism
Stakeholders
Who is affected by the actions of a business?
Stakeholders
Owners/shareholders Employees Customers Buyers and Suppliers The community
Social Responsibility
Related to “corporate citizenship” and business ethics
Corporate social responsibility (CSR) means taking your duty to all stakeholders, especially the community as a whole, seriously
Social Responsibility
Doing good things– Donating goods, services, or money to charities– Sponsoring public service ads
Not doing bad things– Being environmentally responsible– Safe working conditions and fair wages– Transparency and accountability
Why CSR?
Owner(s) feel strongly about it Good publicity = good for business Tax deductions The right thing to do Companies should solve the problems they cause
– Ex: pollution
Keeps the government out of business Increased market share
The case against CSR
Improving the community should be the responsibility of the public sector
Diminishes profit to owners/shareholders Makes business less competitive Increases costs A company’s social obligations are discharged when
it pays taxes Businesses may exert too much influence over
charitable causes– Responses to these arguments?
Principles
Two key principles are at the heart of CSR:
– The Charity Principle– The Stewardship Principle
The Charity Principle
The wealthy have a responsibility to the poor Corporations are large, powerful, and
wealthy “citizens”, and should therefore take up social causes– Stems from early 1900s American tycoons
Andrew Carnegie and John D. Rockefeller who contributed large sums of money to charitable organizations
The Stewardship Principle
When business executives think of themselves as trustees of society
Company must ensure that society benefits from their actions, rather than being hurt by them
Recognize that company is not a closed system – if affects (and is affected by) its environment
Must balance the interests of multiple stakeholders
Case Study
Malden Mills