Corey Lewis Sponsor Propsectus

Sponsor Prospectus2010 – 2012 Seasons

Fast Facts > Corey Lewis

17 years old, maturity beyond his years, nine years experience in the cockpit, and a passion for drivingProven track performance in every class and series he’s competed inOffers to compete for top teams in the Star Mazda series, the KONI Challenge series, and the Rolex 24 Hours of Daytona

Formula Racing Record:26 Regional & National Events

14 1st Place Finishes18 Podium Finishes16 Pole Positions

An aspiring professional race car driver, Corey Lewis is focused on all aspects of racing whether in the car, garage, paddock, media center or office. His professional approach to developing all the necessary skills demonstrates maturity beyond his years.

Corey Lewis, Nazareth, PAwww.coreylewisracing.com

Multi-Year Partnership OpportunityCorey Lewis is seeking a partner who is interested in gaining a foot-hold and growing its presence in

open-wheel and sports car racing over a three year or more period of time.

2010: Rolex 24, KONI Challenge, & Star Mazda


2011: IndyLights or Atlantic Championship



2012: IndyCar

Corey’s goal is to compete in IndyCar in 2012, when he will be 20 years old and possess

twelve years of racing experience.


Sponsorship of Corey Lewis to Meet Business Objectives:



Inside access to the preparation required for a race weekend in Star Mazda, KONI Challenge, and the Rolex 24 Hours of DaytonaNo form of racing requires more planning, strategizing, and teamwork than endurance racing and Daytona is one of the two greatest events in the world (Le Mans is the other)Sports car team partner specializes in upgrading and maximizing vehicle performance providing exclusive access to their process and approachBrett Lunger, former Formula One driver, is a team advisor available to meet and discuss preparation and best practice required to compete at the highest level of motorsports

Sensitivity to team practices, car set-up, and strategy may limit access, even to sponsors, on the IndyCar,

NASCAR and Formula One level.


Brand and corporate image is affiliated with glamorous world of motorsports exemplifying teamwork, technology, speed, and efficiencyBuild an integrated marketing & PR campaign around the sport to meet corporate objectivesOrchestrated PR campaign in key markets can generate significant brand awarenessOpen‐wheel and Sports Car racing are appealing to those who are in higher income bracketsCorporate track presence can be used to raise awareness while rewarding valued employees, suppliers, and clientsThe Midway at motorsports events is where fans can buy merchandise, get autographs and have a good time… all the while being bombarded with marketing messagesThe trend of spending less in traditional advertising and shifting funds toward mobile or event marketing continues as advertising budgets are more closely scrutinized


Locations based on 2009 Star Mazda and KONI Challenge Schedules


Being a sponsor provides insider access to an elite network of teams, fellow sponsors, manufacturers, and others participating in motorsportsRelationships built at the track form a foundation for future business opportunitiesMotorsports sponsors include a wide range of industries with an emphasis on automotive, technology, energy, industrial, and communicationSports Car & Formula racing are both perceived as jet-set sports with celebrities and big players involved


Both formula and sports cars have an international audience and field of driversThe driver line up of 24 Hours of Daytona alone is composed of drivers of more than a dozen countriesThe live race experience is unmatched in the sporting world. The sights, sound, adrenaline, risk, and reward are all played out and access to drivers and teams is unmatchedFront runners garner and generate media attention and we’ve positioned Corey to be in top teams in both series


Opportunity to compete in the Rolex 24 Hours of DaytonaOne of two most famous endurance races in the worldTraditional start to racing in North AmericaPart of Speed Weeks at the Daytona SpeedwayTelevised on Fox and Speed TV


The KONI Sports Car Challenge is Grand-Am's showcase for the latest in international and American-made high performance sports cars, coupes and sedansOffer to test and run with a new factory supported teamTeam will feature the only car by the manufacturer in 2010, which was specially designed in 2009The project car will test and run 2 races in 2009, in advance of full 2010 seasonNew car has a maximum test speed of 169 mphSeries featured 11 races at 11 tracks in 2009Event long advertising recognition for 7 races in 2009 broadcast on Speed TV


Offers to test and run with two top Star Mazda TeamsFeatured 13 races at 11 tracks in US and Canada in 2009Open-wheel race cars compete on ovals and road coursesAwards valued at over $1,000,000 are distributed annually to top series’ performers2009 had live TV coverage on HDnet for both New Jersey and Autobahn. In addition, the Sebring event was a delay broadcast2008 events were broadcast on Speed TVIn 2009 car upgrades made for the first time in five years -including aerodynamic and suspension parts, as well as engine mechanical and ECU software modifications


NASCAR stock cars and trucksIndyCarAmerican LeMans SeriesIndyLightsARCAAtlantic Championships

During the racing season, the KONI Challenge and Star Mazda Series compete at tracks with other series including:

Documents

Corey Lewis Sponsor Propsectus