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Probability In dealing with the future there are an infinite number of potential futures –This is unwieldy, so we must limit Most of these potential futures are of very low likelihood –These we do not consider If a potential future has no proper reaction we may also dismiss Thus, we focus on small number of likely changes Copyright © 2013 Curt Hill
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Copyright © 2013 Curt Hill
Creating the To-Be Architecture
Using the crystal ball
Introduction• The real problem is there is no crystal ball
• Meteorologists get paid to predict the weather– They are often close, but seldom dead-
on accurate– They are supported by extensive
observational and predictive computer systems, which cost millions
• If this is hard, how much more so is what the business environment will be like in five years?
Copyright © 2013 Curt Hill
Probability• In dealing with the future there are
an infinite number of potential futures– This is unwieldy, so we must limit
• Most of these potential futures are of very low likelihood– These we do not consider
• If a potential future has no proper reaction we may also dismiss
• Thus, we focus on small number of likely changes
Copyright © 2013 Curt Hill
Probability again• Where can the changes come
from?– External factors– Internal initiatives
• We must weigh the likelihood of each external change
• Initiatives only need consideration if they appear to have sufficient executive backing to be implemented
Copyright © 2013 Curt Hill
CONOPS• CONcept of OPeration Scenarios• This kind of scenario is a guess at
what could happen and how it would affect the enterprise
• Military planning tool that also works for business
• At its simplest it is a story of “what if”
Copyright © 2013 Curt Hill
Developing• Several things need to go into a
CONOPS• Start with the SWOT
– Focus on threats and opportunities• Develop a scenario
– Tells a story of how the enterprise would function in the near future
• Develop multiple versions– Short for quick sharing– Long for giving guidance for planning
Copyright © 2013 Curt Hill
Exercise• Lets do something different and
read the case study in the text– Pp. ~162-163
• Were any planning assumptions left out?
• What is it that we do not see?
Copyright © 2013 Curt Hill
Why Scenarios I?• Imagine multiple futures based on
optimistic and pessimistic projections
• Develops strategic thinking and learning
• Opens conversations in enterprise strategy
• Challenge or dispel assumptions about the official future
Copyright © 2013 Curt Hill
Why Scenarios II?• Inspire leadership for new
initiatives or direction• Create options for decision making;• Create a shared vision of the future
to influence organizational and individual thinking
• Open communications channels that transcends organizational boundaries, time and space.
Copyright © 2013 Curt Hill
Scenario Hints I• Involve both senior leadership and
front-line staff • Evaluate ideas on their merits not
their source. – Use group techniques or groupware to
promote creativity and non-linear thinking
– How does culture affect this?• Use communities of practice that
span multiple functions to create scenarios.
Copyright © 2013 Curt Hill
Hints II• Scenarios should address specific
business value propositions– Such as knowledge re-use, innovation,
customer intimacy. – Scenarios should be outcome oriented.
• Try to tie together human, process, and technology dimensions to show the potential future state– Relate the initiative to complementary
organizational initiatives• Keep scenarios short
– One to two pages maximum
Copyright © 2013 Curt Hill
Hints III• Widely broadcast the scenarios
– Allow employees, strategic partners and stakeholders a voice
• Give credit to those who develop scenarios
• Scenario development is the start of a continuous process– Must be frequently revisited.
Copyright © 2013 Curt Hill
Future EA• There are a limited number of
scenarios that may be considered – If too many they will be ignored– Three at minimum: offensive, status quo,
defensive• The next step is to update artifacts• There needs to be a clear separation
between current and future– An update to the strategic plan might be
considered insubordination– We also do not want people to plan using
a future that will not existCopyright © 2013 Curt Hill
Version Control• Once the team has established the
current EA, it spends much of its time on the future
• The eventuality that needs to be avoided is that the future EA is updated daily
• Updates should come out no more often than twice a year– Update the entire scenario and its
consequences all at onceCopyright © 2013 Curt Hill