24
www.alfamito.mobi Take a photo of the code below with your mobile phone and enter the MiTo’s World. If you don’t have the reader software, you can download it from www.semapedia.org www.alfamitoblog.com

COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

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Page 1: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

www.alfamito.mobi

Take a photo of the code below with your mobile phone and enter the MiTo’s World. If you don’t have the reader software,

you can download it from www.semapedia.org

www.alfamitoblog.com

COP_MITO_UK.qxd 30-09-2008 11:25 Pagina 1

Page 2: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Ora

zur

Cole

TricklKin

gbull

Serg

e

2Sim

o86

Gia

n M

aurizio

Very

Cool d

ani8

3

jack 3

3

Irin

ag_84

ww

w.a

lfam

itoblo

g.c

om

Login

“It

’s n

ot

every

day t

hat

Alfa R

om

eo c

hooses y

ou t

o b

e t

he f

irst

voic

e t

o t

alk

about

their n

ew

car…

Direct

from

alfam

itoblo

g.c

om

,th

e v

oic

e o

f som

eone w

ho h

as d

iscovere

d a

nd t

ried t

he M

iTo.

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina II

Page 3: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

dream

8C Competizione

spearhead

Ora

zur

Concep

t“There

are

no B

-pilla

rs,so f

rom

the s

ide,th

e w

indow

looks lik

e a

n e

ye

(very

att

ractive),

while t

he s

mall c

ircula

r re

ar

lights

are

cle

arly inspired b

y

the 8

C a

nd t

he h

isto

ry o

f Alfa R

om

eo.”

Driven by excellence. As

powerful as a dream: inspired

by the 8C Competizione.

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 2

Page 4: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

compact

sporty

A com

pact yet powerfu

l Alfa

With a power output of up to 155 bhp,

this car can accelerate from 0 to 62

miles/h in 8 seconds. The MiTo also

comes with a special electronic control

system called D.N.A.: taken straight

from the world of racing, this feature

can adjust the responses of the car

depending on the driving style and

conditions. The Electronic Q2 system

offers exceptional road holding, while

MacPherson suspension and rebound

springs ensure the kind of handling you

would expect from a genuine Alfa

Romeo. Designed to satisfy the highest

Euro NCAP rating, this car also offers

optimum safety. With all of these

features, the MiTo is the sportiest

compact car in the world.

Anti

-part

icula

te f

ilte

r

Ele

ctr

onic

Q2

VD

C w

ith H

ill H

old

er

Dynam

ic s

teering t

orq

ue

Blu

e&

Me™

7 a

irbags

Outp

ut

of

up t

o 1

55 b

hp

Alfa R

om

eo D

.N.A

.

Suspensio

n w

ith r

ebound s

prings

Bose

®Sound S

yste

m

LED

rear

lights

Bix

enon lig

hts

Alloy w

heels

up t

o 1

8 inches

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 4

Page 5: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

“The f

ront

is b

eautifu

l – it

looks lik

e a

sculp

ture

cre

ate

d b

y s

peed,and

once y

ou t

urn

the k

ey …

smart

compact

daring

Length: 4.06 m

Width: 1.72 m

Height: 1.44 m

These are the vital statistics

of this sports car, where

every single feature has been

designed to deliver the best

possible performance.

Desig

nC

ole

Trickl

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 6

Page 6: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

The new 16, 17 and 18-inch

wheels with wider tread

channels ensure this sporty

car delivers the very best

in terms of handling.

The MiTo also features an

attractive spoiler, while the

rear lights with LED technology

offer enhanced visibility

and safety.

sportiness

style

innovation

Desig

n

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 8

Page 7: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Interior

“The inte

rior is

beautifu

l and o

rigin

al,

more

com

fort

able

than I e

ver could

have im

agin

ed.”

Kin

gbull

The MiTo’s interior has aggressive,

imposing styling. The stylish

dashboard and trim make for an

impressive, hi-tech appearance. It

is also equipped with a superbly

designed instrument panel featuring

advanced graphical display.

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 10

Page 8: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Interior

Drivers

at

the w

heel of th

e M

iTo w

ill fe

el re

ady for

a t

hrillin

g e

xperience. The w

raparo

und s

eats

,

ste

ering w

heel and low

suspensio

n s

et-up a

ll m

ake for

an u

nfo

rgett

ably

sport

y r

ide.

sport

y f

eel

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 12

Page 9: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Interior

For

tota

l com

fort

,only

the b

est

mate

rials

have b

een u

sed –

all fabrics a

nd leath

ers

are

unm

ista

kably

“m

ade in Ita

ly”.

design

finis

hin

g

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 14

Page 10: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Alfa R

omeo D.N

.A.

To a

ctivate

the A

lfa R

om

eo D

.N.A

. syste

m a

nd c

hange t

he c

ar’s r

esponses,

sim

ply

move t

he s

ele

cto

r next

to t

he g

ear

lever.

Dynamic

Normal

3 drive settings,

3 levels of steering response,

3 different kinds of handling.

This is Alfa Romeo D.N.A., a new

system which adjusts the car’s

responses depending on the

driving conditions.

All Weather

Dynam

ic

Norm

al

All w

eath

er

Ste

ering

The s

tiffness o

f th

e s

teering v

aries d

ependin

g

on t

he m

ode s

ele

cte

d

Thro

ttle

response

Thro

ttle

response v

aries d

ependin

g o

n

the m

ode s

ele

cte

d

VD

C s

yste

mA d

iffe

rent

com

bin

ation o

f th

e t

hre

e s

ett

ings is

activate

d f

or

each o

f th

e t

hre

e s

ele

cto

r positio

ns

Instr

um

ent

panel

The d

ispla

y s

how

s w

hic

h s

ett

ings a

re

curr

ently s

ele

cte

d

MITO_CAT_UK.qxd 30-09-2008 11:19 Pagina 16

Page 11: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Dynamic fun and sporty

VDC and ASR Less intrusive VDC and ASR • Electronic Q2 activation

Electric Power Steering Sportier tuning

DST Standard braking control coordinated with ABSGreater control of lateral accelerationOversteer correction: slight pressure through the steeringwheel encourages drivers to steer in the correct direction

Engine Faster response

All Weather To minimise the skid in adverse conditions

VDC and ASR More intrusive VDC, less intrusive ASR

Electric Power Steering Normal tuning

DST Greater braking control coordinated with VDCStandard control of lateral accelerationOversteer correction: slight pressure through the steering wheel encourages drivers to steer in the correct direction

Engine Standard response

Normal Agility in the city

VDC and ASR Standard setting

Electric Power Steering Normal tuning

DST Standard braking control coordinated with ABSStandard control of lateral accelerationOversteer correction: slight pressure through the steering wheel encourages drivers to steer in the correct direction

Engine Standard response

“It’s as if this little Alfa, glued to the road, showed me the way, recovering in situations where

I really thought it wasn’t possible. Great! Nice one Alfa!”

Gian MaurizioAll weather

“In Dynamic mode, the engine torque curve changes, with the accelerator responding more quickly.”

Serge

Dynamic

Normal“What can I say? Spectacular!! What torque delivery!!! Even in sixth gear, you could still feel the power of the

engine and hear its roar. After a couple of laps, the driver said: ‘This is just what it can do in Normal mode’.

Imagine what it’s capable of in the others!”2Simo86

MITO_CAT_UK.qxd 30-09-2008 11:21 Pagina 18

Page 12: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Ele

ctr

onic

Q2

Sim

ula

tes the a

ction o

f a s

elf-lo

ckin

g d

iffe

rential

AB

SAntilo

ck B

rakin

g S

yste

m

EB

DEle

ctronic

Bra

kin

g D

istrib

uto

r (b

etw

een fro

nt and rear w

heels

)

VD

CVehic

le D

ynam

ic C

ontrol fo

r enhanced s

tability

ASR

Anti-S

lip R

egula

tion S

yste

m p

rovides tra

ction c

ontrol by

adju

sting the b

rakes a

nd E

CU

HB

AH

ydra

ulic

Bra

ke A

ssis

tance for em

erg

ency

bra

kin

g

Hill H

old

erhelp

s d

rive

rs s

et off o

n s

teep g

radie

nts

MSR

Moto

r Speed R

egula

tor controls

engin

e b

rakin

g w

hen

the a

ccele

rato

r pedal is

rele

ased

CB

CCorn

ering B

rake C

ontrol optim

izes b

rakin

g p

erform

ance o

n b

ends

DST

Dyn

am

ic S

teering T

orq

ue a

ssis

ts e

lectric

power ste

ering

in V

DC s

trate

gie

s:

slig

ht pre

ssure

thro

ugh the s

teering w

heel encoura

ges

drive

rs to s

teer in

the c

orrect direction

“G

uys

... I’m

im

pre

ssed w

ith the s

uspensio

n v

ideo ... the g

ears

move w

ith

gre

at fluid

ity

and the c

ar rides s

o s

mooth

ly …

tru

ly u

nbelievable

!! :D

agility

handling

response

The MiTo’s suspension system

combines maximum safety with

maximum driving pleasure.

In order to achieve this it uses

several new-generation solutions:

suspension with rebound springs,

combined with a MacPherson type

set-up at the front and a torsion

beam with semi-independent wheels

at the back. The result is unrivalled

roadholding and sporting performance.

Con

trol

Very

Cool

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 22

Page 13: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Perform

ance

“S

pecta

cula

r!!! D

id y

ou h

ear

the r

oar

of

the e

ngin

e a

s it

revs???.”

low fuel consumption

low emissions

power

dani8

3

Five engine versions are available.

Three of these are petrol: 1.4

Turbocharged (155 bhp), 1.4

Turbocharged (120 bhp), and the 1.4

16V (95 bhp), whilst two are diesel:

1.6 JTDM (120 bhp) and the 1.3 JTDM

(90 bhp). All of them have a deep,

throaty roar, which announces massive

power and gets the adrenaline

pumping. What is more, they are

environmentally friendly: all MiTo

engines have been designed to ensure

low fuel consumption and less

emissions than other similar

engines.

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 24

Page 14: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Torq

ue

230 N

m (

23.5

kgm

) at

3,0

00 r

pm

Cylinders

in-lin

e/fo

ur

Engin

e c

apacity

1,3

68 c

c

Transm

issio

n6 +

1R

1.4

Turb

ocharg

ed

155 b

hp

Torq

ue

129 N

m (

13.

1 k

gm

)

at

4,5

00 r

pm

Cylinders

in-lin

e/fo

ur

Engin

e c

apacity

1,3

68 c

c

Transm

issio

n6 +

1R

1.4

16V

95 b

hp

Torq

ue

320 N

m (

32.6

kgm

)

at

1,7

50 r

pm

Cylinders

in-lin

e/fo

ur

Engin

e c

apacity

1,5

98 c

c

Transm

issio

n6 +

1R

1.6

JTD

M

120 b

hp

Torq

ue

200 N

m (

20.4

kgm

)

at

2,0

00 r

pm

Cylinders

in-lin

e/fo

ur

Engin

e c

apacity

1,2

48 c

c

Transm

issio

n6 +

1R

1.3

JTD

M

90 b

hp

Torq

ue

206 N

m (

21.0

kgm

) at

1,7

50 r

pm

Cylinders

in-lin

e/fo

ur

Engin

e c

apacity

1,3

68 c

c

Transm

issio

n5 +

1R

1.4

Turb

ocharg

ed

120 b

hp

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 26

Page 15: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Safety

“C

ongra

tula

tions o

n t

he e

xcellent

safe

ty e

quip

ment!

!!

Seven a

irbags a

s s

tandard

is a

lot.”

Euro NCAP

protection

technology

jack 3

3

The MiTo has been awarded the

highest Euro NCAP safety rating.

The car comes with seven airbags, double

pre-tensioners on the front seatbelts,

anti-whiplash front seats, a collapsible

steering wheel, and a new range of tyres

for enhanced grip. SBR (Seat Belt

Reminder) technology is

also included – this consists of a

small screen with five indicators which

show whether passenger seatbelts

are fastened or not.

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 28

Page 16: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Sound System

MP3

radio CD

Bose®

To ensure the perfect

soundtrack to every

journey, the car comes

with a radio, CD and

MP3 player featuring the

latest generation Bose®

hi-fi sound system.

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 30

Page 17: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

On board the MiTo, there

is Blue&Me™, a revolution

in in-car communication,

information and entertainment.

It offers a Bluetooth®

hands-free system, USB

port and MP3/WMA media

player. Thanks to this new

technology, drivers can use

mobile phones safely, make

and receive phone calls or

read text messages using

the car’s audio-voice system.

In addition, Blue&MeTM Map

features a portable GPS

satellite navigator that can be

integrated into the dashboard,

while Blue&MeTM NAV also

offers advanced info and SOS.

Blue&Me™

Blue&Me™ Nav

Blue&Me™ Map

“It’s

fanta

stic h

ow

you c

an d

o a

nyth

ing y

ou w

ant

without

ever

takin

g y

our

hands o

ff t

he w

heel ...”

Irin

ag_84

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 32

Page 18: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Custom

ization

trims

colours

With ten body colours, a

variety of frames for the

headlights and wing-mirror

covers, every MiTo can

be tailored to the driver’s

individual tastes.

finishes

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 34

Page 19: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Veloce

17-inch alloy wheels

with exclusive design

Headlight surrounds in

satin effect finish

Competizione dashboard

in black, red or blue

Seats in black or red

Sports cloth

Manual air conditioning

Alfa Romeo D.N.A.

and VDC

Red painted brake

callipers

Rear spoiler

Radio CD with MP3

Blue&Me™

Leather steering wheel

and gear knob

Remote audio controls

on steering wheel

Fog lights

Floor mats

Front armrest

Sports rear bumper

with extractor

Sports dials with white

illumination on black

background

MITO_CAT_UK.qxd 30-09-2008 11:20 Pagina 36

Page 20: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Turism

o

Headlight surrounds in

titanium grey finish

Seats in grey or red

Turismo cloth

Manual air conditioning

Alfa Romeo D.N.A.

and VDC

Radio CD with MP3

16-inch wheels

Headlight surrounds in

lucid chrome finish

Competizione dashboard

in black, red or blue

Seats in black, red or

blue Lusso cloth

Manual air conditioning

Alfa Romeo D.N.A. and VDC

Radio CD with MP3

Leather steering wheel

and gear knob

Chrome effect window sill

16-inch sports alloy wheels

Fog lights

Floor mats

Remote audio controls

on steering wheel

For those looking for

even greater elegance,

seats in black, red or

natural Frau® leather

with a special design

are optional at

additional cost.Lea

ther seats

Lusso

MITO_CAT_UK.qxd 30-09-2008 11:22 Pagina 38

Page 21: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Graphics

Ready to express your

personality? Decide how

you are going to personalize

your car with this sticker

kit by Alfa Romeo, designed

especially for the MiTo.

personality

flair

originality

[email protected] 30-09-2008 15:38 Pagina 42

Page 22: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

208 - 2

39 - 2

48

Bla

ck-B

lack

210 - 2

31

Bla

ck-R

ed

125

Bla

ck-R

ed

135

Bla

ck-G

rey

Cloth Seats

Lusso C

loth

Sport

s C

loth

Turism

o C

loth

324

Bla

ck-B

lue

346

Bla

ck-B

lack

465 - 4

95

Natu

ral

401 - 4

11 - 4

81

Red

Leather Seats

Fra

Leath

er

358

Bla

ck-R

ed

402 - 4

23 - 4

68 - 4

40 - 4

89

Bla

ck

185

Giu

liett

a R

ed (

opt

5D

M)

251

Bia

ncospin

o W

hit

e (

opt

5C

A)

289

Alfa R

ed (

opt

5C

F)

507

Cors

a Y

ellow

(O

PT 5

DL)

601

Bla

ck (

Opt

5C

G)

252

Gard

enia

Whit

e (

opt

5C

C)

437

Blu

e (

opt

5C

D)

612

Techno G

rey (

opt

5D

N)

669

Gra

phit

e G

rey (

5D

Q)

805

Etn

a B

lack (

opt

5D

R)

Body ColoursSpecia

l P

ain

t

Solid

Body Colours

Meta

llic

[email protected] 12-11-2008 8:49 Pagina 44

Page 23: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Colour Combination

FR

AU

®LEATH

ER

(opt

211)

TR

IM L

EVEL

DA

SH

BO

AR

DB

lack

Bla

ck

Red

Red

Red

Bla

ck

Bla

ck

Red

Red

Blu

e

SEAT C

OLO

UR

Bla

ck

Red

Natu

ral

Bla

ck

Red

Bla

ck

Red

Natu

ral

Bla

ck

Bla

ck

Opt

code

402

401

495

423

411

468

481

465

440

489

SO

LID

601 B

lack (

opt

5C

G)

••

••

••

••

••

SP

EC

IAL P

AIN

T

185 G

iuliett

a R

ed (

opt

5D

M)

••

••

••

••

••

251 B

iancospin

o W

hite (

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–•

–•

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••

••

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125

346

358

324

248

210

231

208

239

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••

••

••

••

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••

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Bla

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Bla

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PR

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[email protected] 30-09-2008 15:38 Pagina 46

Page 24: COP MITO UK.qxd 30-09-2008 11:25 Pagina 1 · 8C Competizione spearhead Orazur Concept Driven by excellence. As “There are no B-pillars, so from the side, the window looks like an

Com

peti

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ne B

lue

Com

peti

zio

ne B

lack

Sprint

Red

Sprint

Bla

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Com

peti

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ne R

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Facia

All information, descriptions and illustrations are given solely as a guide. Actual product

specifications may differ due to manufacturing requirements. Alfa Romeo reserves the

right to make any changes to its products it considers necessary. Some of the equipment

described and/or photographed in this brochure are options.

Alfa Romeo - Marketing04.9.5340.52 - S - 10/2008

Printed in ItalyArti Grafiche GIACONE -

Chieri (TO)

For

more

info

rmation c

all 0

0800 2

532 0

000

www.alfaromeo.co.uk

Dealer Stamp

[email protected] 30-09-2008 15:38 Pagina 48