Convergence Culture

Convergence Culture

• Old media and new media intersect (e.g. web forums for TV shows)

• Transmedia Storytelling (stories told across multiple media forms, e.g. comic, novel, film game)

• Participatory culture (fans actively construct the story…writing fan fiction, modding games)spoiling outcomes, voting for winners)

20th Century Media One to One OR One to Many

21st Century Social Media

• Many-to-Many Communication• Digital Self-Organizing Groups (across geographic

borders)• Collective intelligence or “Wisdom of the Crowd”• Examples of social media: facebook, youtube,

twitter, blogs, discussion forums, wikipedia

Lessig

• Read/Write Culture (people both compose and consume the most culturally important texts)

• Read only culture (people only consume the most culturally important texts)• Remix (re-combining selections from an old

work to make a new work)

Key Intellectual Property Terms

• Copyright• Fair Use• Creative Commons• Public Domain